{"product_id":"designing-supply-chains-for-new-product-development-9781606493953","title":"Designing Supply Chains for New Product","description":"\u003cb\u003eBook Synopsis\u003c\/b\u003e\u003cbr\u003eThis book deals with the design of a supply chain supporting a Research and Development (R\u0026amp;D) product that will be taken to a large-scale commercialization phase. Because supply chains themselves in recent years have become a source of sustainable competitive advantage, they are a topic of great interest to business professionals. While the literature on supply-chain management is extensive, the same cannot be said for supply-chain design in general and R\u0026amp;D supply chains in particular. \u003cp\u003eThis book is based on our experience designing an R\u0026amp;D supply chain for a Fortune Global 10 energy company. R\u0026amp;D supply chains are oftentimes developed without the process discipline and rigor that typically characterize the development of other products emerging from R\u0026amp;D programs.\u003c\/p\u003e\u003cp\u003eAs such, this text serves to bridge the gap for everyday practitioners involved in R\u0026amp;D efforts in addition to anyone looking to improve the overall effectiveness and efficiency of their supply chain.\u003c\/p\u003e","brand":"McGraw-Hill Education","offers":[{"title":"Default Title","offer_id":51456118489431,"sku":"9781606493953","price":20.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0817\/1739\/5799\/files\/9781606493953.jpg?v=1755033867","url":"https:\/\/bookcurl.com\/products\/designing-supply-chains-for-new-product-development-9781606493953","provider":"Book Curl","version":"1.0","type":"link"}