{"product_id":"decision-intelligence-9781394185061","title":"Decision Intelligence","description":"\u003cb\u003eBook Synopsis\u003c\/b\u003e\u003cbr\u003e\u003cp\u003e\u003cb\u003eDramatically improve your decisions with data and AI\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eIn \u003ci\u003eDecision Intelligence: Transform Your Team and Organization with AI-Driven Decision-Making\u003c\/i\u003e, a team of pioneering decision and AI strategists delivers a digestible and hands-on resource for professionals at every part of the decision-making journey. The book discusses the latest technology and approaches that bridge the gap between behavioral science, data science, and technological innovation.\u003c\/p\u003e \u003cp\u003eDiscover how leaders from various industries and environments are using data and AI to make better future decisions, taking both human as well as business factors into account. This book covers:\u003c\/p\u003e \u003cul\u003e \u003cli\u003eA demystifying behind-the-scenes peek inside how AI models, forecasts, and optimization for business challenges really work, and why they open up entirely new possibilities.\u003c\/li\u003e \u003cli\u003eA business-ready introduction to decision intelligence, exploring why traditional decision-making strategies are outdated and\u003cbr\u003e\u003cbr\u003e\u003cb\u003eTable of Contents\u003c\/b\u003e\u003cbr\u003e\u003cp\u003eFigures List xi\u003c\/p\u003e \u003cp\u003eForeword xiii\u003c\/p\u003e \u003cp\u003eAcknowledgments xvii\u003c\/p\u003e \u003cp\u003eIntroduction xxi\u003c\/p\u003e \u003cp\u003e\u003cb\u003eChapter 1 Decoding Decision-Making: Good and Bad Decisions 1\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eHow to Measure the Quality of a Decision 6\u003c\/p\u003e \u003cp\u003eThe History of Decision-Making 10\u003c\/p\u003e \u003cp\u003eThe Impact of Technology on Business Decision-Making in the 21st Century 14\u003c\/p\u003e \u003cp\u003eRegaining the Human Aspects 17\u003c\/p\u003e \u003cp\u003e\u003cb\u003eChapter 2 Why Traditional Decision-Making Is Broken 21\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eThe New (Corporate) Normal: An Increasingly Dynamic and Complex Reality with Uncertainties 23\u003c\/p\u003e \u003cp\u003eWhy Data Analytics and Business Intelligence Can’t Keep up with the New Reality 31\u003c\/p\u003e \u003cp\u003eThe Illusion of Human Control: Will We Ever Be Able to Make the Best Possible Choice? 35\u003c\/p\u003e \u003cp\u003e\u003cb\u003eChapter 3 Decision Intelligence: Making Relevant Information Visible and Actionable 39\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eHow to Shift Your Decision-Making Perspective 43\u003c\/p\u003e \u003cp\u003eThe Ultimate Partnership Between Humans and Machines 47\u003c\/p\u003e \u003cp\u003eChapter 4 The Business Value of Decision Intelligence 55\u003c\/p\u003e \u003cp\u003eFrom Using DI as a Strategy to DecisionOS 57\u003c\/p\u003e \u003cp\u003eStep up the Operational Game: Recurring Use-Cases for Companies 61\u003c\/p\u003e \u003cp\u003eChapter 5 Decision Intelligence in Practice: Industry Examples of Applied DI 67\u003c\/p\u003e \u003cp\u003eDI in Logistics 69\u003c\/p\u003e \u003cp\u003eDI in Retail 78\u003c\/p\u003e \u003cp\u003eDI in Pricing and Marketing 83\u003c\/p\u003e \u003cp\u003e\u003cb\u003eChapter 6 The Technology Stack: Applying AI Systems for Decision-Making 91\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eData, the Backbone to Leverage Business Value 95\u003c\/p\u003e \u003cp\u003eArtificial Intelligence: Understanding the Patterns Behind 102\u003c\/p\u003e \u003cp\u003eOptimization Is Key for Better Business Outcomes 116\u003c\/p\u003e \u003cp\u003e\u003cb\u003eChapter 7 Decision Intelligence Organization: The Key to Unlocking the True Potential of Data-Driven Decision-Making 125\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eCulture Eats Intelligent Decision-Making for Breakfast 129\u003c\/p\u003e \u003cp\u003eWays of Working in DI Organizations 132\u003c\/p\u003e \u003cp\u003eThe Four Rs of the DI Organization 137\u003c\/p\u003e \u003cp\u003eCultivating a DI Organization: A Symphony of Skills 142\u003c\/p\u003e \u003cp\u003eRecognizing Biases in Your Decision-Making Process 147\u003c\/p\u003e \u003cp\u003e\u003cb\u003eChapter 8 Leading a Decision Intelligence Organization 155\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eTrust and Courage 158\u003c\/p\u003e \u003cp\u003eTransparency and Experimentation 162\u003c\/p\u003e \u003cp\u003ePsychological Safety: The Secret Ingredient for a Decision Intelligence Organization 167\u003c\/p\u003e \u003cp\u003eEmbracing Failure and Forging Forward 175\u003c\/p\u003e \u003cp\u003eEpilogue 179\u003c\/p\u003e \u003cp\u003eReferences 183\u003c\/p\u003e \u003cp\u003eIndex 195\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"John Wiley \u0026 Sons Inc","offers":[{"title":"Default Title","offer_id":49407599247703,"sku":"9781394185061","price":21.24,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0817\/1739\/5799\/files\/9781394185061.jpg?v=1730499889","url":"https:\/\/bookcurl.com\/products\/decision-intelligence-9781394185061","provider":"Book Curl","version":"1.0","type":"link"}