{"product_id":"creativity-at-work-9780787957254","title":"Creativity at Work","description":"\u003cb\u003eBook Synopsis\u003c\/b\u003e\u003cbr\u003eAlthough many leaders acknowledge and invest in creativity, we seldom see it hold a credible place in the business development process. Creativity at Work takes a practical approach to creativity, showing how to select practices to produce results and add value. The authors explain how to:\u003cbr\u003e * Understand the creative preferences of organizations, departments, work groups, and individuals\u003cbr\u003e * Identify and compare the different creativity profiles that describe specific purposes, practices, and people\u003cbr\u003e * Produce the desired results by developing the right practices\u003cbr\u003e * Blend creativity practices to meet the complex needs that characterize most work situations\u003cbr\u003e o Develop required creative abilities in a team and in oneself\u003cbr\u003e\u003cbr\u003e\u003cb\u003eTrade Review\u003c\/b\u003e\u003cbr\u003e“…the well presented ideas are relevant to us all…”(Professional Manager, January 2003)\u003cbr\u003e\u003cbr\u003e\u003cb\u003eTable of Contents\u003c\/b\u003e\u003cbr\u003e\u003cp\u003eSeries Foreword xiii\u003c\/p\u003e \u003cp\u003ePreface xv\u003c\/p\u003e \u003cp\u003e1 The Creativity Map: Discovering Your Best Practices for Creativity at Work 1\u003c\/p\u003e \u003cp\u003e2 Assessing Your Creativity Situation: Mapping Where You Are and Where You Need to Go 21\u003c\/p\u003e \u003cp\u003e3 Imagine Practices: Breakthrough Creativity Through Jump-Starting and Forecasting 55\u003c\/p\u003e \u003cp\u003e4 Invest Practices: Profitable Creativity Through Partnering and Portfolios 81\u003c\/p\u003e \u003cp\u003e5 Improve Practices: Incremental Creativity Through Modular Design and Development and Process Improvement Systems 111\u003c\/p\u003e \u003cp\u003e6 Incubate Practices: Sustainable Creativity Through Talent Scouting and Idea Spaces 139\u003c\/p\u003e \u003cp\u003e7 Putting It Together: Guiding, Managing, and Integrating Creativity 167\u003c\/p\u003e \u003cp\u003eNotes 195\u003c\/p\u003e \u003cp\u003eAdditional Resources and Readings 205\u003c\/p\u003e \u003cp\u003eThe Authors 213\u003c\/p\u003e \u003cp\u003eIndex 215\u003c\/p\u003e","brand":"Wiley","offers":[{"title":"Default Title","offer_id":51038128013655,"sku":"9780787957254","price":17.09,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0817\/1739\/5799\/files\/9780787957254.jpg?v=1750939163","url":"https:\/\/bookcurl.com\/products\/creativity-at-work-9780787957254","provider":"Book Curl","version":"1.0","type":"link"}