{"product_id":"creative-design-and-innovation-9781032407081","title":"Creative Design and Innovation","description":"\u003cb\u003eBook Synopsis\u003c\/b\u003e\u003cbr\u003e\u003cp\u003eUsing many real-world examples and cases, this book identifies key factors and processes that have contributed to the creation of successful new products, buildings, and innovations, or resulted in some failures. Such factors include the creativity of individuals and groups, their sources of inspiration, the processes of creative design and innovation, and the characteristics of the products, buildings, and innovations themselves.\u003c\/p\u003e\u003cp\u003eMuch has been written about creativity and innovation, but what helps to foster creativity, enable creative ideas to be translated into practical designs, and ensure those new products or buildings succeed as innovations on the market or in use? This book discusses these elements through the author's origination and analysis of examples and case studies ranging from the revolutionary innovation of the smartphone, through radical innovations in domestic appliances and sustainable housing, to creative designs of contemporary jewellery. The broad range \u003cbr\u003e\u003cbr\u003e\u003cb\u003eTrade Review\u003c\/b\u003e\u003cbr\u003e\u003c\/p\u003e\u003cp\u003e“In \u003ci\u003eCreative Design and Innovation\u003c\/i\u003e, Robin Roy provides an in-depth critical, contemporary analysis of some familiar and less familiar product and architectural designs. Roy illustrates the origins of creativity and the critical elements and lessons for innovation success.”\u003c\/p\u003e\u003cp\u003e\u003cb\u003eRachel Cooper\u003c\/b\u003e (OBE), \u003ci\u003eDistinguished Professor of Design Management and Policy, Lancaster University\u003c\/i\u003e\u003c\/p\u003e\u003cp\u003e“No-one is better qualified than Robin Roy to write this book. It includes engaging case studies on innovations such as the smartphone, pneumatic tyres, sustainable housing, and many more, with clear explanations of why they succeeded or proved unsuccessful in practice.”\u003c\/p\u003e\u003cp\u003e\u003cb\u003eVivien Walsh,\u003c\/b\u003e \u003ci\u003eretired Professor of Innovation, Alliance Manchester Business School\u003c\/i\u003e\u003c\/p\u003e\u003cp\u003e“Robin Roy is a master of drawing fundamental lessons from case studies of designers. This book unpacks the mysteries of the design and innovation process underpinning a broad range of disciplines. It provides practical guidance for aspiring innovators and a template for design researchers exploring case studies of designing.” \u003c\/p\u003e\u003cp\u003e\u003cb\u003ePeter Lloyd,\u003c\/b\u003e \u003ci\u003eProfessor of Design Methodology, TU Delft\u003c\/i\u003e\u003c\/p\u003e\u003cp\u003e“There are many books on creativity, design and innovation, but what intrigues me about this one are the extensive case studies that bring its insights to life. Particularly valuable are the built environment examples, not often included in books on innovation.”\u003c\/p\u003e\u003cp\u003e\u003cb\u003eBettina von Stamm,\u003c\/b\u003e \u003ci\u003eInnovation Philosopher, Founder Innovation Leadership Forum\u003c\/i\u003e\u003c\/p\u003e\u003cp\u003e“Drawing on multiple case studies, \u003ci\u003eCreative Design and Innovation\u003c\/i\u003e provides grounded insights on design and innovation which should be of immense value to a wide audience, including most notably, practitioners, academics and students.”\u003c\/p\u003e\u003cp\u003e\u003cb\u003eMatthew Cook,\u003c\/b\u003e \u003ci\u003eProfessor of Innovation, School of Engineering and Innovation, The Open University\u003c\/i\u003e\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cb\u003eTable of Contents\u003c\/b\u003e\u003cbr\u003e\u003cp\u003e1. Creativity, design, and innovation: Introduction and framework 2. Creativity and innovation in engineering, design, architecture, arts, and media 3. Revolutionary innovation: The smartphone 4. Radical product and building innovations 5. Major product and building innovations 6. Innovative products and buildings 7. Creative product designs 8. Guidelines for successful creative design and innovation\u003c\/p\u003e","brand":"Taylor \u0026 Francis","offers":[{"title":"Default Title","offer_id":51019034132823,"sku":"9781032407081","price":33.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0817\/1739\/5799\/files\/9781032407081.jpg?v=1750779103","url":"https:\/\/bookcurl.com\/products\/creative-design-and-innovation-9781032407081","provider":"Book Curl","version":"1.0","type":"link"}