{"product_id":"connecting-people-with-technology-issues-in-professional-communication-baywoods-technical-communications-series-9780895033758","title":"Connecting People with Technology Issues in","description":"\u003cb\u003eBook Synopsis\u003c\/b\u003e\u003cbr\u003eThis book explores five important areas where technology affects society, and suggests ways in which human communication can facilitate the use of that technology.Usability has become a foundational discipline in technical and professional communication that grows out of our rhetorical roots, which emphasize purpose and audience. As our appreciation of audience has grown beyond engineers and scientists to lay users of technology, our appreciation of the diversity of those audiences in terms of age, geography, and other factors has similarly expanded.We are also coming to grips with what Thomas Friedman calls the 'flat world,' a paradigm that influences how we communicate with members of other cultures and speakers of other languages. And because most of the flatteners are either technologies themselves or technology-driven, technical and professional communicators need to leverage these technologies to serve global audiences.Similarly, we are inundated with information about world cris\u003cbr\u003e\u003cbr\u003e\u003cb\u003eTrade Review\u003c\/b\u003e\u003cbr\u003e\"This is an outstanding collection of papers for use in a technical communication - and for technical communication practitioners who wish to learn about crucial issues and developments in the field. The major topics are, without exception, important. Individual papers address issues through a variety of methodologies, including case study.\" - Muriel Zimmerman, Ph.D., Massachusetts Institute of Technology, University of California, Santa Barbara \"Editors Hayhoe and Grady have combined a wide range of topics into a single reference work that surveys the ever-growing field of technical communication. This anthology provides a clear snapshot of the space between today's technology and the people who use it.\" - Brenda Huettner, President, P-N Designs, Inc. \"Too many people still see effective communication as a luxury - a useful but nonessential ingredient of products and processes. In contrast, this book nicely demonstrates the far-reaching impact that technical and professional communication can have on issues of relevance in today's world. As such, it should be an eye-opener for many readers in the field, notably students at all levels.\" - Jean-luc Doumont, Ph.D., Founding Partner, Principiae\"\u003cbr\u003e\u003cbr\u003e\u003cb\u003eTable of Contents\u003c\/b\u003e\u003cbr\u003e\u003cp\u003e\u003cb\u003eIntroduction:\u003c\/b\u003e \u003cbr\u003e\u003ci\u003eGeorge F. Hayhoe and Helen M. Grady\u003c\/i\u003e\u003cbr\u003e\u003cb\u003ePart I-Usability: Making Technology Fit Its Users\u003c\/b\u003e\u003cbr\u003e\u003cbr\u003e\u003cb\u003eChapter 1\u003c\/b\u003e Making Connections: Teaming Up to Connect Users, Developers, and Usability Experts\u003cbr\u003e\u003ci\u003eCarol Barnum, David Deyton, Kevin Gillis, and Joe O'Connor\u003c\/i\u003e\u003cbr\u003e\u003cbr\u003e\u003cb\u003eChapter 2\u003c\/b\u003e Usability Standards: Connecting Practice Around the World\u003cbr\u003e\u003ci\u003eWhitney Quesenbery\u003c\/i\u003e\u003cbr\u003e\u003cbr\u003e\u003cb\u003eChapter 3\u003c\/b\u003e Conducting an Automated Experiment Over the Internet to Assess Navigation Design for a Medical Web Site Containing Multipage Articles\u003cbr\u003e\u003ci\u003eElisabeth Cuddihy, Carolyn Wei, Alexandra Bartell, Jen Barrick, Brandon Maust, Seth S. Leopold, and Jan H. Spyridakis\u003c\/i\u003e\u003cbr\u003e\u003cbr\u003e\u003cb\u003eChapter 4\u003c\/b\u003e Manuals for the Elderly: Text Characteristics That Help or Hinder Older Users \u003cbr\u003e\u003ci\u003eFloor van Horen, Carel Jansen, Leo Noordman, and Alfons Maes\u003c\/i\u003e\u003cbr\u003e\u003cbr\u003e\u003cb\u003ePart II-Globalization: Overcoming the Challenges of Languages and Cultures\u003c\/b\u003e\u003cbr\u003e\u003cbr\u003e\u003cb\u003eChapter 5\u003c\/b\u003e Communication as a Key to Global Business\u003cbr\u003e\u003ci\u003eReinhard Schäler \u003c\/i\u003e\u003cbr\u003e\u003cbr\u003e\u003cb\u003eChapter 6\u003c\/b\u003e The Hidden Costs of Cross-Cultural Documentation \u003cbr\u003e\u003ci\u003eMarie-Louise Flacke \u003c\/i\u003e\u003cbr\u003e\u003cbr\u003e\u003cb\u003eChapter 7\u003c\/b\u003e How to Save Time and Money by Connecting the Writing Process to the Update and Translation Process\u003cbr\u003e\u003ci\u003eMargaretha Eriksson\u003c\/i\u003e\u003cbr\u003e\u003cbr\u003e\u003cb\u003eChapter 8\u003c\/b\u003e Technical Communication and Cross-Cultural Miscommunication: User Culture and the Outsourcing of Writing\u003cbr\u003e\u003ci\u003eJoseph Jeyaraj\u003c\/i\u003e\u003cbr\u003e\u003cbr\u003e\u003cb\u003eChapter 9\u003c\/b\u003e Presenting in English to International Audiences: A Critical Survey of Published Advice and Actual Practice\u003cbr\u003e\u003ci\u003eThomas Orr, Renu Gupta, Atsuko Yamazaki, and Laurence Anthony\u003c\/i\u003e\u003cbr\u003e\u003cbr\u003e\u003cb\u003ePart III-Health and Safety: Informing Society of Risks and Dangers\u003c\/b\u003e\u003cbr\u003e\u003cbr\u003e\u003cb\u003eChapter 10\u003c\/b\u003e Public Professional Communication in the Anti-Terror Age: A Discourse Analysis\u003cbr\u003e\u003ci\u003eCatherine F. Smith\u003c\/i\u003e\u003cbr\u003e\u003cbr\u003e\u003cb\u003eChapter 11\u003c\/b\u003e Challenges to Effective Information and Communication Systems in Humanitarian Relief Organizations\u003cbr\u003e\u003ci\u003eChristina Maiers, Margaret Reynolds, and Mark Haselkorn\u003c\/i\u003e\u003cbr\u003e\u003cbr\u003e\u003cb\u003eChapter 12\u003c\/b\u003e Using Role Sets to Engage and Persuade Visitors of Web Sites that Promote Safe Sex \u003cbr\u003e\u003ci\u003eMichaël F. Steehouder\u003c\/i\u003e\u003cbr\u003e\u003cbr\u003e\u003cb\u003eChapter 13\u003c\/b\u003e Physicians and Patients: How Professionals Build Relationships through Rapport Management\u003cbr\u003e\u003ci\u003eKim Campbell\u003c\/i\u003e\u003cbr\u003e\u003cbr\u003e\u003cb\u003ePart IV-Biotechnology: Reporting Its Potential and Its Problems \u003c\/b\u003e\u003cbr\u003e\u003cbr\u003e\u003cb\u003eChapter 14\u003c\/b\u003e Connecting Popular Culture and Science: The Case of Biotechnology \u003cbr\u003e\u003ci\u003eSusan Allender-Hagedorn and Cheryl W. Ruggiero\u003c\/i\u003e\u003cbr\u003e\u003cbr\u003e\u003cb\u003eChapter 15\u003c\/b\u003e Biotechnology and Global Miscommunication with the Public: Rhetorical Assumptions, Stylistic Acts, Ethical Implications\u003cbr\u003e\u003ci\u003eSteven B. Katz\u003c\/i\u003e\u003cbr\u003e\u003cbr\u003e\u003cb\u003eChapter 16 \u003c\/b\u003eThe Need for Technical Communicators as Facilitators of Negotiation in Controversial Technology Transfer Cases\u003cbr\u003e\u003ci\u003eDale L. Sullivan\u003c\/i\u003e\u003cbr\u003e\u003cbr\u003e\u003cb\u003ePart V-Corporate Environment: ImprovingTechnology\u003c\/b\u003e\u003cbr\u003e\u003cbr\u003e\u003cb\u003eChapter 17\u003c\/b\u003e Technical Language: Learning from the \u003ci\u003eColumbia\u003c\/i\u003e and \u003ci\u003eChallenger\u003c\/i\u003e Reports\u003cbr\u003e\u003ci\u003ePaul M. Dombrowski\u003c\/i\u003e\u003cbr\u003e\u003cbr\u003e\u003cb\u003eChapter 18\u003c\/b\u003e The Theoretical Foundations of Service Leadership: A New Paradigm\u003cbr\u003e\u003ci\u003eJudith B. Strother and Svafa Grönfeldt\u003c\/i\u003e\u003cbr\u003e\u003cbr\u003e\u003cb\u003eChapter 19\u003c\/b\u003e Managing Collaboration: Adding Communication and Documentation Environment to a Product Development Cycle\u003cbr\u003e\u003ci\u003eLaura S. Batson and Susan Feinberg\u003c\/i\u003e\u003cbr\u003e\u003cbr\u003e\u003cb\u003eChapter 20\u003c\/b\u003e Virtual Office Communication Protocols: A System for Managing International Virtual Teams\u003cbr\u003e\u003ci\u003eKirk St. Amant\u003c\/i\u003e\u003cbr\u003e\u003cbr\u003e\u003cb\u003eChapter 21\u003c\/b\u003e Knowledge Management in the Aerospace Industry\u003cbr\u003e\u003ci\u003eDavid J. Harvey and Robert Holdsworth\u003c\/i\u003e\u003cbr\u003e\u003cbr\u003e\u003cb\u003eChapter 22\u003c\/b\u003e Using Their Digital Notes: Three Cases to Make Tacit Knowledge Visible in a Web-based Surrounding\u003cbr\u003e\u003ci\u003eLeisbeth Rentinck \u003c\/i\u003e\u003cbr\u003e\u003cbr\u003e\u003cb\u003eMeet the Contributors\u003c\/b\u003e\u003cb\u003e \u003c\/b\u003e\u003cbr\u003e\u003cbr\u003eIndex \u003c\/p\u003e","brand":"Baywood Publishing Company Inc","offers":[{"title":"Default Title","offer_id":49406490313047,"sku":"9780895033758","price":137.75,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0817\/1739\/5799\/files\/9780895033758.jpg?v=1730496015","url":"https:\/\/bookcurl.com\/products\/connecting-people-with-technology-issues-in-professional-communication-baywoods-technical-communications-series-9780895033758","provider":"Book Curl","version":"1.0","type":"link"}