{"product_id":"circle-of-the-9-muses-9781118973967","title":"Circle of the 9 Muses","description":"\u003cb\u003eBook Synopsis\u003c\/b\u003e\u003cbr\u003e\u003cb\u003eThe action-based guide to powerful, influential organizational storytelling\u003c\/b\u003e  \u003cp\u003e\u003ci\u003eCircle of the 9 Muses\u003c\/i\u003e captures the best practices of the world''s most influential story consultants and knowledge workers to help you find, tell, and draw value from your organizational stories as impetus for action. This rich toolbox is loaded with fun, graphical instructions and dozens of unique, replicable, and facilitated processes that require no special training or expertise. You''ll discover your organization''s hidden narrative assets, use different templates and frameworks to tell the stories of your past, present, and future and then draw team members into rich meaning-making dialogue that translates into action. These activities can be exercised in endless permutations, and expert advice steers you toward the right activity for a specific purpose, including managing change, setting strategy, onboarding, defining the brand, engaging supporters or customers, merging cultures, buildin\u003cbr\u003e\u003cbr\u003e\u003cb\u003eTable of Contents\u003c\/b\u003e\u003cbr\u003eIntroduction: Dispatches from a World of Stories 1 \u003c\/p\u003e\u003cp\u003eScene I: A Small Club in Nashville, Tennessee 1\u003c\/p\u003e \u003cp\u003eScene II: A Cave in the South of France, 1994 3\u003c\/p\u003e \u003cp\u003eScene III: A Conference Room Somewhere in Paris 4\u003c\/p\u003e \u003cp\u003eIt All Began with a Sheep 7\u003c\/p\u003e \u003cp\u003eWhat’s Inside 10\u003c\/p\u003e \u003cp\u003eStepping into the Stream 17\u003c\/p\u003e \u003cp\u003e9 Muse Story Recipes 23\u003c\/p\u003e \u003cp\u003eBranding Recipes 24\u003c\/p\u003e \u003cp\u003eTeam Building\/Relationship Building Recipes 25\u003c\/p\u003e \u003cp\u003eLeadership, Strategy, and Change Management Recipes 26\u003c\/p\u003e \u003cp\u003eOrganizational Development Recipes 26\u003c\/p\u003e \u003cp\u003e\u003cb\u003ePart I: Fundamentals 29\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003e\u003cb\u003eChapter 1: The Four Core Stories 31\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eIdentity Stories 34\u003c\/p\u003e \u003cp\u003eVision Stories 35\u003c\/p\u003e \u003cp\u003eValues Stories 36\u003c\/p\u003e \u003cp\u003eStories of Change and Learning 38\u003c\/p\u003e \u003cp\u003eWhat Are Your Core Stories? 39\u003c\/p\u003e \u003cp\u003eThree More Cores! 42\u003c\/p\u003e \u003cp\u003eWhere Do I Go Next? 43\u003c\/p\u003e \u003cp\u003e\u003cb\u003eChapter 2: Host a Story Circle 45\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eDecide How You Will Frame It 47\u003c\/p\u003e \u003cp\u003eFind or Create a Third Space 50\u003c\/p\u003e \u003cp\u003eDecide Who Needs to Be There 52\u003c\/p\u003e \u003cp\u003eSet Ground Rules 52\u003c\/p\u003e \u003cp\u003ePut Participants in Groups 54\u003c\/p\u003e \u003cp\u003eBegin the Session and Manage the Time 55\u003c\/p\u003e \u003cp\u003eYour Role as Host 56\u003c\/p\u003e \u003cp\u003eReady to Get Started? 56\u003c\/p\u003e \u003cp\u003eWhere Do I Go from Here? 57\u003c\/p\u003e \u003cp\u003e\u003cb\u003eChapter 3: Story Prompts 59\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eFirst, Some Don’ts 61\u003c\/p\u003e \u003cp\u003ePlant the Suggestion 63\u003c\/p\u003e \u003cp\u003e“Tell Me about a Time   ” 63\u003c\/p\u003e \u003cp\u003eStory Buckets 64\u003c\/p\u003e \u003cp\u003eExtreme Prompts 65\u003c\/p\u003e \u003cp\u003eEmotional Prompts 66\u003c\/p\u003e \u003cp\u003eAspirational Prompts 67\u003c\/p\u003e \u003cp\u003eGo Wide Open 68\u003c\/p\u003e \u003cp\u003eGo for the Heart 69\u003c\/p\u003e \u003cp\u003eStories Beget Stories  71\u003c\/p\u003e \u003cp\u003eWhere Do I Go from Here? 71\u003c\/p\u003e \u003cp\u003e\u003cb\u003eChapter 4: Capturing Fire 73\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eFirst, Pick a Story to Work On 75\u003c\/p\u003e \u003cp\u003eClarify Your Intent 76\u003c\/p\u003e \u003cp\u003eYour Turn: What Is Your Intent? 77\u003c\/p\u003e \u003cp\u003eConnect Your Story to Universal Plots 78\u003c\/p\u003e \u003cp\u003eYour Turn: Choose a Plot Archetype 86\u003c\/p\u003e \u003cp\u003eOther Story Structures: FWA 88\u003c\/p\u003e \u003cp\u003eDeclare Your Intent 89\u003c\/p\u003e \u003cp\u003eOther Tips and Techniques for Better Stories 90\u003c\/p\u003e \u003cp\u003eTechnique 1: Throw ’Em Right into the Action 90\u003c\/p\u003e \u003cp\u003eTechnique 2: Add Emotion (“The King and the Queen”) 91\u003c\/p\u003e \u003cp\u003eTechnique 3: Add Sensory and Motion Information 93\u003c\/p\u003e \u003cp\u003eTechnique 4: The “MacGuffin,” or Gleaming Detail 94\u003c\/p\u003e \u003cp\u003eTechnique 5: Play with the Timeline 95\u003c\/p\u003e \u003cp\u003eTechnique 6: Make It Shorter! 96\u003c\/p\u003e \u003cp\u003eYour Turn: Provide Some Final Polish to Your Story 97\u003c\/p\u003e \u003cp\u003eBringing it All Together: Geoff ’s Story 98\u003c\/p\u003e \u003cp\u003eWhere Do I Go from Here? 99\u003c\/p\u003e \u003cp\u003e\u003cb\u003ePart II: Branching Out 101\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003e\u003cb\u003eChapter 5: Twice-Told Stories 103\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eExplain the Process to Your Story Circles 105\u003c\/p\u003e \u003cp\u003eBegin the Story Circles  106\u003c\/p\u003e \u003cp\u003eClose the Story Circle Experience and Select One Story to Retell 106\u003c\/p\u003e \u003cp\u003eCreate the Story Theater and Begin! 107\u003c\/p\u003e \u003cp\u003eThe Critical Epilogue: Name the Bigger Story 108\u003c\/p\u003e \u003cp\u003eModifying the Exercise for Diff erent-Sized Groups 110\u003c\/p\u003e \u003cp\u003eCapture it Visually! 111\u003c\/p\u003e \u003cp\u003eAnother Delivery Option 112\u003c\/p\u003e \u003cp\u003eWhere Do I Go from Here? 113\u003c\/p\u003e \u003cp\u003e\u003cb\u003eChapter 6: Summoning the Muse (Story Listening and Sense Making) 115\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eMeaninglistening and Storymaking with Your Team’s Stories 120\u003c\/p\u003e \u003cp\u003eRoll the Dice! 121\u003c\/p\u003e \u003cp\u003eListen Better 123\u003c\/p\u003e \u003cp\u003eTaking It Deeper: A Geography of Meaning 124\u003c\/p\u003e \u003cp\u003eOption: Use the Archetype Cards 127\u003c\/p\u003e \u003cp\u003eThe Power of the Spontaneous Invitation 127\u003c\/p\u003e \u003cp\u003eMeaning Making and Individual Conversations 128\u003c\/p\u003e \u003cp\u003e“For Lack of a System”: A Story from Lori Silverman 129\u003c\/p\u003e \u003cp\u003eWhere Do I Go from Here? 130\u003c\/p\u003e \u003cp\u003e\u003cb\u003eChapter 7: Story Circle Variations (Riffs, Jams, Jazz Licks, and Sitar Solos) 131\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eVisual Story Mining 133\u003c\/p\u003e \u003cp\u003eStories in Words 135\u003c\/p\u003e \u003cp\u003eThe Client Sets the Frame 137\u003c\/p\u003e \u003cp\u003eInvite the Witness 138\u003c\/p\u003e \u003cp\u003eStory Distilling 139\u003c\/p\u003e \u003cp\u003eAudience Carousel 139\u003c\/p\u003e \u003cp\u003eGetting Personal: Stories and Signifi cant Experiences 140\u003c\/p\u003e \u003cp\u003eShow and Tell (“Relics”) 142\u003c\/p\u003e \u003cp\u003eCapture Family Legacies 142\u003c\/p\u003e \u003cp\u003e\u003cb\u003eChapter 8: Leadership Story Archetypes 145\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eThe 16 Archetypes of the 9 Muses 149\u003c\/p\u003e \u003cp\u003ePutting the Archetypes to Work 155\u003c\/p\u003e \u003cp\u003eIdentify the Frame for Conversation 155\u003c\/p\u003e \u003cp\u003ePresent the Archetypes 155\u003c\/p\u003e \u003cp\u003ePlace Participants in Groups 156\u003c\/p\u003e \u003cp\u003eHave Participants Each Identify Three Archetypes and Write Them on Sticky Notes or Index Cards 156\u003c\/p\u003e \u003cp\u003ePresent Your Cards 157\u003c\/p\u003e \u003cp\u003eAnalyze and Discuss What Just Happened 157\u003c\/p\u003e \u003cp\u003eTaking It into the Future: The Transformational Question 158\u003c\/p\u003e \u003cp\u003eUsing Archetypes as a Directed Listening Framework 159\u003c\/p\u003e \u003cp\u003eHow to Apply Archetypes to Your Stories 160\u003c\/p\u003e \u003cp\u003eWhere Do I Go Next? 161\u003c\/p\u003e \u003cp\u003e\u003cb\u003eChapter 9: Future Story Spine 163\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eWhere Did the Story Spine Come From? 165\u003c\/p\u003e \u003cp\u003eGet Ready for This Exercise 166\u003c\/p\u003e \u003cp\u003eIntroduce the Story Spine 166\u003c\/p\u003e \u003cp\u003eStart with the Climactic Event: “Until Finally” 166\u003c\/p\u003e \u003cp\u003eIdentify a Single Event That the Group Will Focus On 167\u003c\/p\u003e \u003cp\u003eComplete the Story Spine! 168\u003c\/p\u003e \u003cp\u003eWhere Do I Go from Here? 169\u003c\/p\u003e \u003cp\u003e\u003cb\u003eChapter 10: Visual Timeline 171\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eIdentify the Story You Want to Tell 172\u003c\/p\u003e \u003cp\u003eEstablish the Start and End Dates 172\u003c\/p\u003e \u003cp\u003eDraw a Line That Tells the Story! 173\u003c\/p\u003e \u003cp\u003eReflect for a Moment 174\u003c\/p\u003e \u003cp\u003eFill in the Story Details 175\u003c\/p\u003e \u003cp\u003eDraw out the Meaning 175\u003c\/p\u003e \u003cp\u003eApplications 177\u003c\/p\u003e \u003cp\u003eOther Options and Ideas 178\u003c\/p\u003e \u003cp\u003eWhere Do I Go from Here? 179\u003c\/p\u003e \u003cp\u003e\u003cb\u003eChapter 11: Fractal Narratives 181\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eLet’s Start with an Example: Values Stories 183\u003c\/p\u003e \u003cp\u003eStorytelling and Institutional Memory 184\u003c\/p\u003e \u003cp\u003eOther Fractal Story Frameworks 186\u003c\/p\u003e \u003cp\u003eWhere Do I Go Next? 187\u003c\/p\u003e \u003cp\u003e\u003cb\u003eChapter 12: Fractal Narratives and the Hero’s Journey 189\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eThe Manager of a Thousand Faces 191\u003c\/p\u003e \u003cp\u003eAn Introduction to the Hero’s Journey 192\u003c\/p\u003e \u003cp\u003eIntroduce the Hero’s Journey 195\u003c\/p\u003e \u003cp\u003eConnect Stories to the Stages of the Journey 195\u003c\/p\u003e \u003cp\u003eOption: Ordeal Storytelling and Prophesying Your Ending 197\u003c\/p\u003e \u003cp\u003eWhere Do I Go from Here? 197\u003c\/p\u003e \u003cp\u003e\u003cb\u003eChapter 13: Story Element Extraction 199\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eThe Classic Version: Working with a Few Stories 200\u003c\/p\u003e \u003cp\u003eGoing Deeper with Story Element Extraction 202\u003c\/p\u003e \u003cp\u003eDistribute the Stories 203\u003c\/p\u003e \u003cp\u003eCollect Ideas 203\u003c\/p\u003e \u003cp\u003eCluster the Answers 204\u003c\/p\u003e \u003cp\u003eName the Clusters 204\u003c\/p\u003e \u003cp\u003eDescribe the Attributes of the Clusters 205\u003c\/p\u003e \u003cp\u003eTransfer, Group, and Name All the Positive and Challenging Attributes 206\u003c\/p\u003e \u003cp\u003eAssess and Reflect 206\u003c\/p\u003e \u003cp\u003e\u003cb\u003eChapter 14: Creative Tension Pictures 207\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eWhat’s Going On Here 209\u003c\/p\u003e \u003cp\u003eOptions for Creative Tension Pictures 210\u003c\/p\u003e \u003cp\u003eThe Fast Version: Visuals Speak 211\u003c\/p\u003e \u003cp\u003eBuild it, via the Think with Your Hands Methodology 212\u003c\/p\u003e \u003cp\u003eWhere Do I Go from Here? 213\u003c\/p\u003e \u003cp\u003e\u003cb\u003eChapter 15: Strategy Is a Story 215\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eA Journey of Heroes 217\u003c\/p\u003e \u003cp\u003eExample: A Strategy Narrative “Message House” 220\u003c\/p\u003e \u003cp\u003eShare the Story 221\u003c\/p\u003e \u003cp\u003eStrategy Is a Storyboard 224\u003c\/p\u003e \u003cp\u003eOption: Cast the 9 Muse Archetypes in Your Storyboard! 226\u003c\/p\u003e \u003cp\u003eWhere Do I Go Next? 227\u003c\/p\u003e \u003cp\u003e\u003cb\u003eChapter 16: Innovation Storyboarding (and Storyboarding Frameworks) 229\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eClassic Innovation Storyboarding 232\u003c\/p\u003e \u003cp\u003eThe Fast Version 235\u003c\/p\u003e \u003cp\u003eOther Storyboarding Frameworks 236\u003c\/p\u003e \u003cp\u003eAn Example: My Creative Process Storyboard 236\u003c\/p\u003e \u003cp\u003eBuilding the Exercise 238\u003c\/p\u003e \u003cp\u003eNow Begin the Activity 240\u003c\/p\u003e \u003cp\u003eWhere Do I Go Next? 241\u003c\/p\u003e \u003cp\u003eStoryboard Your Offering Using Presentation Software 241\u003c\/p\u003e \u003cp\u003e\u003cb\u003eChapter 17: Step into a Story: Story Field Trips 243\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eIdentify the Special World 246\u003c\/p\u003e \u003cp\u003eIssue the Call to Adventure 249\u003c\/p\u003e \u003cp\u003eCross the Threshold 250\u003c\/p\u003e \u003cp\u003eBring Back the Elixir 252\u003c\/p\u003e \u003cp\u003eThe Stories Keep Working on You! 253\u003c\/p\u003e \u003cp\u003e\u003cb\u003eChapter 18: Digital Storytelling 255\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eComic Book Applications 256\u003c\/p\u003e \u003cp\u003eMovie-making Applications 258\u003c\/p\u003e \u003cp\u003eSlide Applications 259\u003c\/p\u003e \u003cp\u003ePhoto Book and Storybook Applications 259\u003c\/p\u003e \u003cp\u003eImage Resources 260\u003c\/p\u003e \u003cp\u003eAppendix 263\u003c\/p\u003e \u003cp\u003eThe “Icon Cheat Sheet for Left Brainers” 264\u003c\/p\u003e \u003cp\u003eThe 10 Story Types, the Seven Basic Plots, and the 36 Dramatic Situations 266\u003c\/p\u003e \u003cp\u003eBooker’s Seven Plots from The Seven Basic Plots 267\u003c\/p\u003e \u003cp\u003ePolti’s 36 Dramatic Scenarios 267\u003c\/p\u003e \u003cp\u003eBibliography 270\u003c\/p\u003e \u003cp\u003eContributors, Partners, and Friends 274\u003c\/p\u003e \u003cp\u003eAbout the Author 290\u003c\/p\u003e \u003cp\u003eConnect with David 291\u003c\/p\u003e \u003cp\u003eIndex 292\u003c\/p\u003e","brand":"John Wiley \u0026 Sons Inc","offers":[{"title":"Default Title","offer_id":49406960042327,"sku":"9781118973967","price":31.35,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0817\/1739\/5799\/files\/9781118973967.jpg?v=1730497698","url":"https:\/\/bookcurl.com\/products\/circle-of-the-9-muses-9781118973967","provider":"Book Curl","version":"1.0","type":"link"}