{"product_id":"business-models-for-sustainable-telecoms-growth-in-developing-economies-9780470519721","title":"Business Models for Sustainable Telecoms Growth","description":"\u003cb\u003eBook Synopsis\u003c\/b\u003e\u003cbr\u003eA little more than 3 billion people have access to basic mobile telephony, with 48% living close to or below the poverty line. These people, the so-called mass market', lack access to basic communications technology. An ongoing issue facing communications providers is how to facilitate and promote communications access to those who live in rural areas of developing economies.  \u003cp\u003eThe authors utilize their considerable hands on' experience of working in successful telecommunications companies in order to address the challenges of creating, facilitating and maintaining sustainable telecommunications growth in developing nations. With this focus in mind the authors present a snapshot of these countries through real life case studies.\u003c\/p\u003e \u003cp\u003e\u003ci\u003eSustainable Telecoms Growth in Developing Economies:\u003c\/i\u003e\u003c\/p\u003e \u003cul\u003e \u003cli\u003ePresents innovative and sustainable business models to address telecommunications adoption in developing countries.\u003c\/li\u003e \u003cli\u003eIdentifies the inherent drivers and barriers in the ma\u003cbr\u003e\u003cbr\u003e\u003cb\u003eTable of Contents\u003c\/b\u003e\u003cbr\u003eDedication.  \u003cp\u003eForeword.\u003c\/p\u003e \u003cp\u003ePreface.\u003c\/p\u003e \u003cp\u003eAcknowledgements.\u003c\/p\u003e \u003cp\u003eDisclaimer.\u003c\/p\u003e \u003cp\u003eAbout the Authors.\u003c\/p\u003e \u003cp\u003e1. The Impact of Communications on Developing Markets.\u003c\/p\u003e \u003cp\u003e2. Mobile Telephony – A Great Success Story? Can Mobile Growth Be Sustained?\u003c\/p\u003e \u003cp\u003e3. Communications for All – is it a Myth?\u003c\/p\u003e \u003cp\u003e4. Customers' Needs for Telecoms Services and Applications.\u003c\/p\u003e \u003cp\u003e5. Mobilising Wireless Communications for Mass Markets.\u003c\/p\u003e \u003cp\u003e6. Defining Innovative Business Models for Sustainable Telecoms Growth.\u003c\/p\u003e \u003cp\u003e7. Straight from Top Executives – Trends and Approaches.\u003c\/p\u003e \u003cp\u003e8. Internet in Rural Areas – Emerging Business Models and Opportunities in Developing Countries.\u003c\/p\u003e \u003cp\u003e9. Making It Happen: Enabling Communication in Developing Economies.\u003c\/p\u003e \u003cp\u003eIndex.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"John Wiley \u0026 Sons Inc","offers":[{"title":"Default Title","offer_id":49525378482519,"sku":"9780470519721","price":59.95,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0817\/1739\/5799\/files\/9780470519721.jpg?v=1731860286","url":"https:\/\/bookcurl.com\/products\/business-models-for-sustainable-telecoms-growth-in-developing-economies-9780470519721","provider":"Book Curl","version":"1.0","type":"link"}