{"product_id":"burn-the-business-plan-9781473606913","title":"Burn The Business Plan","description":"\u003cb\u003eBook Synopsis\u003c\/b\u003e\u003cbr\u003eFrom the man described by The Economist as 'The Evangelist of Entrepreneurship' comes the essential guide to starting a business. Forget everything you thought you knew about starting up - this is the killer guide to going it alone from the co-founder of Global Entrepreneurship Week and StartUp America.","brand":"John Murray Press","offers":[{"title":"Default Title","offer_id":48739502096727,"sku":"9781473606913","price":10.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0817\/1739\/5799\/files\/9781473606913.jpg?v=1720052418","url":"https:\/\/bookcurl.com\/products\/burn-the-business-plan-9781473606913","provider":"Book Curl","version":"1.0","type":"link"}