{"product_id":"brilliant-checklists-for-entrepreneurs-9780273740803","title":"Brilliant Checklists for Entrepreneurs","description":"\u003cb\u003eBook Synopsis\u003c\/b\u003e\u003cbr\u003e\u003cp\u003eRobert Ashton has started three small businesses and sold two. He has also been instrumental in starting a charity and recently established a social enterprise. Robert works with entrepreneurs of all kinds, advising growing businesses, evolving charities and social enterprises. He is a popular business speaker and a prolific author who also writes regularly for a number of business and consumer magazines. He is increasingly becoming a social activist, challenging convention and encouraging innovation.\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cb\u003eTable of Contents\u003c\/b\u003e\u003cbr\u003e\u003cp\u003e                                                                            \u003c\/p\u003e \u003col\u003e\n\u003cli\u003eBe ambitious: set your sights at the right level \u003c\/li\u003e\n\u003cli\u003eGoals: making sure your enterprise fits your ethos \u003c\/li\u003e\n\u003cli\u003eDo research: easy ways to check your business idea \u003c\/li\u003e\n\u003cli\u003eWrite your plan: how to make a convincing case   \u003c\/li\u003e\n\u003cli\u003eGet advice: find people able to help you \u003c\/li\u003e\n\u003cli\u003eFind the cash: how to fund start-up and growth \u003c\/li\u003e\n\u003cli\u003eBe profitable: ways to manage your margins \u003c\/li\u003e\n\u003cli\u003eManage cash flow: keeping the business going \u003c\/li\u003e\n\u003cli\u003eControl costs: how to earn more by spending less \u003c\/li\u003e\n\u003cli\u003eGo to work: how to find premises, or work successfully at home \u003c\/li\u003e\n\u003cli\u003eMarket yourself: understand why people buy \u003c\/li\u003e\n\u003cli\u003eSucceed online: make more from your website \u003c\/li\u003e\n\u003cli\u003eMeet people: network on and offline \u003c\/li\u003e\n\u003cli\u003eGet sales: how to win and keep customers \u003c\/li\u003e\n\u003cli\u003eBuild a team: recruit and manage people \u003c\/li\u003e\n\u003cli\u003eBe motivating: get the best from yourself and others \u003c\/li\u003e\n\u003cli\u003eAvoid surprises: predict and overcome \u003c\/li\u003e\n\u003cli\u003eBe generous: how to help yourself by helping others \u003c\/li\u003e\n\u003cli\u003eSell your business: how to realise the value \u003c\/li\u003e\n\u003cli\u003eUseful document templates: shortcuts for you to copy, adapt and use\u003c\/li\u003e\n\u003c\/ol\u003e","brand":"Pearson Education","offers":[{"title":"Default Title","offer_id":51017727803735,"sku":"9780273740803","price":13.49,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0817\/1739\/5799\/files\/9780273740803.jpg?v=1750774477","url":"https:\/\/bookcurl.com\/products\/brilliant-checklists-for-entrepreneurs-9780273740803","provider":"Book Curl","version":"1.0","type":"link"}