{"product_id":"big-data-big-innovation-9781118724644","title":"Big Data Big Innovation","description":"\u003cb\u003eBook Synopsis\u003c\/b\u003e\u003cbr\u003e\u003cb\u003eA practical guide to leveraging your data to spur innovation and growth\u003c\/b\u003e  \u003cp\u003eYour business generates reams of data, but what do you do with it? Reporting is only the beginning. Your data holds the key to innovation and growth  you just need the proper analytics. In \u003ci\u003eBig Data, Big Innovation: Enabling Competitive Differentiation Through Business Analytics\u003c\/i\u003e, author Evan Stubbs explores the potential gold hiding in your un-mined data. As Chief Analytics Officer for SAS Australia\/New Zealand, Stubbs brings an industry insider''s perspective to guide you through pattern recognition, analysis, and implementation.\u003c\/p\u003e \u003cp\u003e\u003ci\u003eBig Data, Big Innovation: Enabling Competitive Differentiation Through Business Analytics\u003c\/i\u003e details a groundbreaking approach to ensuring your company''s upward trajectory. Use this guide to leverage your customer information, financial reports, performance metrics, and more to build a rock-solid foundation for future growth.\u003c\/p\u003e \u003cul\u003e \u003cli\u003eBuild an effective an\u003cbr\u003e\u003cbr\u003e\u003cb\u003eTable of Contents\u003c\/b\u003e\u003cbr\u003e\u003cp\u003ePreface xi\u003c\/p\u003e \u003cp\u003eAcknowledgments xvii\u003c\/p\u003e \u003cp\u003e\u003cb\u003ePart One May You Live in Interesting Times 1\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003e\u003cb\u003eChapter 1 Lead or Get Out of the Way 3\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eThe Future is Now 3\u003c\/p\u003e \u003cp\u003eThe Secret is Leadership 5\u003c\/p\u003e \u003cp\u003eNotes 7\u003c\/p\u003e \u003cp\u003e\u003cb\u003eChapter 2 Disruption as a Way of Life 9\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eThe Age of Uncertainty 10\u003c\/p\u003e \u003cp\u003eThe Emergence of Big Data 15\u003c\/p\u003e \u003cp\u003eRise of the Rōnin 21\u003c\/p\u003e \u003cp\u003eThe Knowledge Rush 26\u003c\/p\u003e \u003cp\u003eSystematized Chaos 31\u003c\/p\u003e \u003cp\u003eNotes 36\u003c\/p\u003e \u003cp\u003e\u003cb\u003ePart Two Understanding Culture and Capability 41\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003e\u003cb\u003eChapter 3 The Cultural Imperative 47\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eIntuitive Action 48\u003c\/p\u003e \u003cp\u003eTruth Seeking 55\u003c\/p\u003e \u003cp\u003eValue Creation 62\u003c\/p\u003e \u003cp\u003eFunctional Innovation 69\u003c\/p\u003e \u003cp\u003eRevolutionary Disruption 75\u003c\/p\u003e \u003cp\u003eNotes 78\u003c\/p\u003e \u003cp\u003e\u003cb\u003eChapter 4 The Intelligent Enterprise 79\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eLevel 1: Unstructured Chaos 80\u003c\/p\u003e \u003cp\u003eLevel 2: Structured Chaos 84\u003c\/p\u003e \u003cp\u003eLevels 3–5: The Intelligent Enterprise 89\u003c\/p\u003e \u003cp\u003eNotes 93\u003c\/p\u003e \u003cp\u003e\u003cb\u003ePart Three Making It Real 95\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003e\u003cb\u003eChapter 5 Organizational Design 101\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eWhat Should It Look Like? 102\u003c\/p\u003e \u003cp\u003eWhat Should It Focus On? 107\u003c\/p\u003e \u003cp\u003eWhat Services Can It Offer? 111\u003c\/p\u003e \u003cp\u003eWhat Data Does It Need? 116\u003c\/p\u003e \u003cp\u003eNote 124\u003c\/p\u003e \u003cp\u003e\u003cb\u003eChapter 6 Operating Models 125\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eWhat’s the Goal? 127\u003c\/p\u003e \u003cp\u003eWhat’s the Enabler? 135\u003c\/p\u003e \u003cp\u003eHow Does It Create Value? 140\u003c\/p\u003e \u003cp\u003eNotes 148\u003c\/p\u003e \u003cp\u003e\u003cb\u003eChapter 7 Human Capital 149\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eWhat Capabilities Do I Need? 150\u003c\/p\u003e \u003cp\u003eHow Do I Get the Right People? 157\u003c\/p\u003e \u003cp\u003eHow Do I Keep Them? 162\u003c\/p\u003e \u003cp\u003eNotes 164\u003c\/p\u003e \u003cp\u003e\u003cb\u003ePart Four Making It Happen 167\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003e\u003cb\u003eChapter 8 Innovating with Dynamic Value 169\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eThe Innovation Cycle 170\u003c\/p\u003e \u003cp\u003eThe Innovation Paradox 172\u003c\/p\u003e \u003cp\u003eThe Secret to Success: Dynamic Value 176\u003c\/p\u003e \u003cp\u003eThe Innovation Engine 181\u003c\/p\u003e \u003cp\u003eReinventing the Rōnin 185\u003c\/p\u003e \u003cp\u003eNotes 189\u003c\/p\u003e \u003cp\u003e\u003cb\u003eChapter 9 Creating a Plan 191\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eStarting the Conversation 191\u003c\/p\u003e \u003cp\u003eDefining the Vision 193\u003c\/p\u003e \u003cp\u003eIdentifying Opportunities 196\u003c\/p\u003e \u003cp\u003eMapping Responsibilities 198\u003c\/p\u003e \u003cp\u003eTaking It to the Next Level 201\u003c\/p\u003e \u003cp\u003eNote 201\u003c\/p\u003e \u003cp\u003eConclusion: The Final Chapter is Up to You 203\u003c\/p\u003e \u003cp\u003eGlossary 205\u003c\/p\u003e \u003cp\u003eAbout the Author 219\u003c\/p\u003e \u003cp\u003eIndex 221\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"John Wiley \u0026 Sons Inc","offers":[{"title":"Default Title","offer_id":48866376319319,"sku":"9781118724644","price":35.62,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0817\/1739\/5799\/files\/9781118724644.jpg?v=1722278357","url":"https:\/\/bookcurl.com\/products\/big-data-big-innovation-9781118724644","provider":"Book Curl","version":"1.0","type":"link"}