{"product_id":"beyond-fundraising-9781118573556","title":"Beyond Fundraising","description":"\u003cb\u003eBook Synopsis\u003c\/b\u003e\u003cbr\u003eDemands of donors for accountability, transparency, and results have changed the way nonprofit professionals must organize their work.\u003cbr\u003e\u003cbr\u003e\u003cb\u003eTable of Contents\u003c\/b\u003e\u003cbr\u003e\u003cp\u003ePreface to the Second Edition x\u003c\/p\u003e \u003cp\u003eIntroduction to the Second Edition xvii\u003c\/p\u003e \u003cp\u003e\u003cb\u003eChapter 1 Values:The Context for Philanthropy, Development, and F undraising 1\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003ePhilanthropy Defined 1\u003c\/p\u003e \u003cp\u003eThe Role of Values in the Nonprof it Sector 2\u003c\/p\u003e \u003cp\u003eDeveloping a Values-Based Approach 3\u003c\/p\u003e \u003cp\u003eA Model of Values-Based Philanthropy, Development, and Fundraising 5\u003c\/p\u003e \u003cp\u003eUnderstanding the Model 5\u003c\/p\u003e \u003cp\u003eA Paradigm Shift: Integrating Philanthropy, Development, and Fundraising 14\u003c\/p\u003e \u003cp\u003e\u003cb\u003eChapter 2 Putting Away the Tin Cup: Changed Attitude, Changed Practices 17\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eWhy the Tin Cup Attitude Persists: Asker, Funder, and Institutional Reasons 17\u003c\/p\u003e \u003cp\u003eWhy Individuals and Institutions Must Change 24\u003c\/p\u003e \u003cp\u003eA New View of Funders: Donor-Investors 24\u003c\/p\u003e \u003cp\u003eThe Investor Relationship 25\u003c\/p\u003e \u003cp\u003eConveying a New Attitude:Whose Needs Are You Presenting? 28\u003c\/p\u003e \u003cp\u003e\u003cb\u003eChapter 3 Preventing Mission Drift: The Leadership Imperative 31\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eMaintaining a Strong Organization and a Strong Mission 31\u003c\/p\u003e \u003cp\u003eDefining Mission Drift 31\u003c\/p\u003e \u003cp\u003eAvoiding Mission Drift 32\u003c\/p\u003e \u003cp\u003ePractices of Able Nonprof it Leaders 33\u003c\/p\u003e \u003cp\u003eSpecial Challenges to Nonprof it Leaders: Balancing the Demands of Mission Fulf illment and Organizational Requirements 35\u003c\/p\u003e \u003cp\u003eThe Role of Leaders in Maintaining Effective Systems 39\u003c\/p\u003e \u003cp\u003eLeadership in Times of Change 40\u003c\/p\u003e \u003cp\u003e\u003cb\u003eChapter 4 Successful Development: Partnership and Process 47\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003ePartnerships for Development and Fundraising 47\u003c\/p\u003e \u003cp\u003eCreating Development Partnerships 48\u003c\/p\u003e \u003cp\u003eStructuring a Successful Development Partnership 50\u003c\/p\u003e \u003cp\u003eThe Development Process: A Partnership for Donor and Resource Development 55\u003c\/p\u003e \u003cp\u003eSummary 75\u003c\/p\u003e \u003cp\u003e\u003cb\u003eChapter 5 Inviting Investment 77\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eDefining Donor-Investor 78\u003c\/p\u003e \u003cp\u003eBuilding a Base of Donor-Investors 78\u003c\/p\u003e \u003cp\u003eChallenges to Implementing an Investment Attitude 79\u003c\/p\u003e \u003cp\u003eAsking for Investment 79\u003c\/p\u003e \u003cp\u003eInviting Investment:The Solicitation Steps 80\u003c\/p\u003e \u003cp\u003eShedding Old Attitudes 90\u003c\/p\u003e \u003cp\u003eOvercoming Objections 97\u003c\/p\u003e \u003cp\u003eIncreasing Organizational Involvement in the Invitation to Invest 99\u003c\/p\u003e \u003cp\u003eWe Have Learned to Love the New Approach 100\u003c\/p\u003e \u003cp\u003e\u003cb\u003eChapter 6 Capitalizing on the Community's Investment\u003c\/b\u003e\u003cbr\u003e\u003cb\u003ePart One: Annual Campaigns 103\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eAnnual and Capital Campaigns 103\u003c\/p\u003e \u003cp\u003eAnnual Campaigns 105\u003c\/p\u003e \u003cp\u003eAnnual Campaigns: Development as Well as Fundraising 105\u003c\/p\u003e \u003cp\u003ePresenting Multiple Gift Opportunities to Donors 120\u003c\/p\u003e \u003cp\u003eElements of a Successful Annual Campaign 121\u003c\/p\u003e \u003cp\u003e\u003cb\u003eChapter 7 Capitalizing on the Community's Investment\u003c\/b\u003e\u003cbr\u003e\u003cb\u003ePart Two: Capital Campaigns 127\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eRationale for Capital Campaigns 128\u003c\/p\u003e \u003cp\u003eNeed to Capitalize Nonprof its 129\u003c\/p\u003e \u003cp\u003eAttracting Donors to Capital Campaigns 129\u003c\/p\u003e \u003cp\u003eWhat to Consider Before Undertaking a Capital Campaign 134\u003c\/p\u003e \u003cp\u003eDetermining Whether to Go Ahead with a Campaign 135\u003c\/p\u003e \u003cp\u003eSummary 140\u003c\/p\u003e \u003cp\u003e\u003cb\u003eChapter 8 Stewardship: The Heart of the Development Process 141\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eWhy Practice Stewardship? 141\u003c\/p\u003e \u003cp\u003eWhat Stewardship Means 142\u003c\/p\u003e \u003cp\u003eGiving and Stewardship 143\u003c\/p\u003e \u003cp\u003eStewardship and Belonging 143\u003c\/p\u003e \u003cp\u003eGetting Donors and Prospects into the Kitchen 144\u003c\/p\u003e \u003cp\u003ePutting Priority on Stewardship 145\u003c\/p\u003e \u003cp\u003ePrinciples for Creating a Stewardship Program 145\u003c\/p\u003e \u003cp\u003eImplementing a Stewardship Program 150\u003c\/p\u003e \u003cp\u003eCreating a Culture of Philanthropy through Stewardship 155\u003c\/p\u003e \u003cp\u003eTwenty-f irst-Century Tools for Stewardship 155\u003c\/p\u003e \u003cp\u003e\u003cb\u003eChapter 9 Maximizing Board Development and Participation 159\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eBoard Development:The Key to Fund Development 159\u003c\/p\u003e \u003cp\u003eReplace Your Nominating Committee with a Committee on Trustees or Board Development Committee 160\u003c\/p\u003e \u003cp\u003eRecruitment 162\u003c\/p\u003e \u003cp\u003eEnlistment 168\u003c\/p\u003e \u003cp\u003eBoard Retention and Involvement 172\u003c\/p\u003e \u003cp\u003eBoard or Bored? Making the Most of Meetings 174\u003c\/p\u003e \u003cp\u003eBoard Retention and Rotation 183\u003c\/p\u003e \u003cp\u003e\u003cb\u003eChapter 10 The Power of Planning 187\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eWhy Organizations Need to Plan 188\u003c\/p\u003e \u003cp\u003eOrganizational and Development Plans 190\u003c\/p\u003e \u003cp\u003ePreplanning Analysis 196\u003c\/p\u003e \u003cp\u003ePutting the Ingredients Together: TRI-POD Planning Process 198\u003c\/p\u003e \u003cp\u003e\u003cb\u003eChapter 11 Beyond Fundraising: Implementing the Principles 209\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eImplementing the Principles of This Book in Your Organization 209\u003c\/p\u003e \u003cp\u003eFive Behaviors Required to Move Beyond Fundraising 210\u003c\/p\u003e \u003cp\u003eThree Resources Required to Go Beyond Fundraising 214\u003c\/p\u003e \u003cp\u003ePreparing to Take an Organization Beyond Fundraising 215\u003c\/p\u003e \u003cp\u003e10 Steps to Take an Organization Beyond Fundraising 216\u003c\/p\u003e \u003cp\u003eTwo Case Studies: Going Beyond Fundraising 221\u003c\/p\u003e \u003cp\u003eTrends to Anticipate in Nonprof it Development and Fundraising 228\u003c\/p\u003e \u003cp\u003eSummary 232\u003c\/p\u003e \u003cp\u003e\u003cb\u003eChapter 12 Afterword 233\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eSocial Entrepreneurship 234\u003c\/p\u003e \u003cp\u003eWhat We Face,What We Must Do 235\u003c\/p\u003e \u003cp\u003eWhat Donor-Investors Must Do 237\u003c\/p\u003e \u003cp\u003eWhat Communities Must Do 238\u003c\/p\u003e \u003cp\u003eThe Last Word 239\u003c\/p\u003e \u003cp\u003eIndex 241\u003c\/p\u003e","brand":"John Wiley \u0026 Sons Inc","offers":[{"title":"Default Title","offer_id":49406891721047,"sku":"9781118573556","price":31.35,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0817\/1739\/5799\/files\/9781118573556.jpg?v=1730497463","url":"https:\/\/bookcurl.com\/products\/beyond-fundraising-9781118573556","provider":"Book Curl","version":"1.0","type":"link"}