{"product_id":"behavioral-finance-9780470499115","title":"Behavioral Finance","description":"\u003cb\u003eBook Synopsis\u003c\/b\u003e\u003cbr\u003e\u003cb\u003eA definitive guide to the growing field of behavioral finance\u003c\/b\u003e  \u003cp\u003eThis reliable resource provides a comprehensive view of behavioral finance and its psychological foundations, as well as its applications to finance. Comprising contributed chapters written by distinguished authors from some of the most influential firms and universities in the world, \u003ci\u003eBehavioral Finance\u003c\/i\u003e provides a synthesis of the most essential elements of this discipline, including psychological concepts and behavioral biases, the behavioral aspects of asset pricing, asset allocation, and market prices, as well as investor behavior, corporate managerial behavior, and social influences.\u003c\/p\u003e \u003cul\u003e \u003cli\u003eUses a structured approach to put behavioral finance in perspective\u003c\/li\u003e \u003cli\u003eRelies on recent research findings to provide guidance through the maze of theories and concepts\u003c\/li\u003e \u003cli\u003eDiscusses the impact of sub-optimal financial decisions on the efficiency of capital markets, personal wealth, and the performanc\u003cbr\u003e\u003cbr\u003e\u003cb\u003eTable of Contents\u003c\/b\u003e\u003cbr\u003e\u003cb\u003ePART I. FOUNDATION AND KEY CONCEPTS.\u003c\/b\u003e  \u003cp\u003eChapter 1. Behavioral Finance: An Overview (Kent H. Baker, John R. Nofsinger).\u003c\/p\u003e \u003cp\u003eChapter 2. Traditional versus Behavioral Finance (Robert J. Bloomfield).\u003c\/p\u003e \u003cp\u003eChapter 3. Behavioral Finance: Application and Pedagogy in Business Education and Training (Rassoul Yazdipour, James A. Howard).\u003c\/p\u003e \u003cp\u003eChapter 4. Heuristics (Rules of Thumb) (Hugh Schwartz ).\u003c\/p\u003e \u003cp\u003eChapter 5. Neuroeconomics and Neurofinance (Richard L. Peterson).\u003c\/p\u003e \u003cp\u003eChapter 6. Emotional Finance (Richard J. Taffler, David A. Tuckett).\u003c\/p\u003e \u003cp\u003eChapter 7. Experimental Finance (Robert J. Bloomfield, Alyssa Anderson).\u003c\/p\u003e \u003cp\u003eChapter 8. The Psychology of Risk and Uncertainty (Victor Ricciardi).\u003c\/p\u003e \u003cp\u003eChapter 9. Psychological Influences on Financial Regulation and Policy (David Hirshleifer, Siew Hong Teoh).\u003c\/p\u003e \u003cp\u003e\u003cb\u003ePART II. PSYCHOLOGICAL CONCEPTS AND BEHAVIORAL BIASES.\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eChapter 10. Disposition Effect (Markku Kaustia).\u003c\/p\u003e \u003cp\u003eChapter 11. Prospect Theory and Behavioral Biases (Morris Altman).\u003c\/p\u003e \u003cp\u003eChapter 12. Cumulative Prospect Theory (Haim Levy).\u003c\/p\u003e \u003cp\u003eChapter 13.  Overconfidence (Markus Glaser, Martin Weber).\u003c\/p\u003e \u003cp\u003eChapter 14. The Representativeness Bias (Richard J. Taffler).\u003c\/p\u003e \u003cp\u003eChapter 15. Familiarity Bias (Hisham S. Foad).\u003c\/p\u003e \u003cp\u003eChapter 16. Limited Attention (Siew Hong Teoh and Sonya S. Lim).\u003c\/p\u003e \u003cp\u003eChapter 17. Other Behavioral Biases (Michael Dowling, Brian M. Lucey).\u003c\/p\u003e \u003cp\u003e\u003cb\u003ePART III. BEHAVIORAL ASPECTS OF ASSET PRICING.\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eChapter 18. Market Inefficiency (Raghavendra Rau).\u003c\/p\u003e \u003cp\u003eChapter 19. Preference and Belief Based Models (Adam Szyszka).\u003c\/p\u003e \u003cp\u003e\u003cb\u003ePART IV. BEHAVIORAL CORPORATE FINANCE.\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eChapter 20. Enterprise Decision Making as Explained in Interview-Based Studies (Hugh Schwartz).\u003c\/p\u003e \u003cp\u003eChapter 21. Financing Decisions (Dirk Hackbarth).\u003c\/p\u003e \u003cp\u003eChapter 22. Capital Budgeting and Other Investing Decisions (Simon Gervais).\u003c\/p\u003e \u003cp\u003eChapter 23. Dividend Policy Decisions (Itzhak (Zahi) Ben-David).\u003c\/p\u003e \u003cp\u003eChapter 24. Loyalty, Agency Conflicts and Corporate Governance (Randall K. Morck).\u003c\/p\u003e \u003cp\u003eChapter 25. Initial Public Offerings (François Derrien).\u003c\/p\u003e \u003cp\u003eChapter 26. Mergers and Acquisitions (Ming Dong).\u003c\/p\u003e \u003cp\u003e\u003cb\u003ePART V. INVESTOR BEHAVIOR.\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eChapter 27. Trust Behavior: The Essential Foundation of Financial Markets (Lynn A. Stout).\u003c\/p\u003e \u003cp\u003eChapter 28. Individual Investor Trading (Ning Zhu).\u003c\/p\u003e \u003cp\u003eChapter 29. Individual Investor Portfolios (Valery Polkovnichenko).\u003c\/p\u003e \u003cp\u003eChapter 30. Cognitive Abilities and Financing Decisions (George M Korniotis, Alok Kumar).\u003c\/p\u003e \u003cp\u003eChapter 31. Pension Participant Behavior (Julie R. Agnew).\u003c\/p\u003e \u003cp\u003eChapter 32. Institutional Investors (Tarun Ramadorai).\u003c\/p\u003e \u003cp\u003eChapter 33. Derivative Markets (Peter Locke).\u003c\/p\u003e \u003cp\u003e\u003cb\u003ePART VI. SOCIAL INFLUENCES.\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eChapter 34. The Role of Culture and Finance (Rohan Williamson).\u003c\/p\u003e \u003cp\u003eChapter 35. Social Interactions and Investing (Mark Seasholes).\u003c\/p\u003e \u003cp\u003eChapter 36. Mood (Tyler Shumway).\u003c\/p\u003e \u003cp\u003e\u003cb\u003ePart VII. Answers to Chapter Discussion Questions.\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eIndex.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"John Wiley \u0026 Sons Inc","offers":[{"title":"Default Title","offer_id":49402343391575,"sku":"9780470499115","price":63.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0817\/1739\/5799\/files\/9780470499115.jpg?v=1730480129","url":"https:\/\/bookcurl.com\/products\/behavioral-finance-9780470499115","provider":"Book Curl","version":"1.0","type":"link"}