{"product_id":"amplify-9780593735909","title":"Amplify","description":"\u003cb\u003eBook Synopsis\u003c\/b\u003e\u003cbr\u003e\u003cb\u003eA blueprint for boosting activism and building support for the causes you care about using fan-building tactics from the music industry and featuring the voices of today?s most passionate change-makers, from the bassist for AJR and founder of Planet Reimagined.\u003c\/b\u003e\u003cbr\u003e\u003cbr\u003eFrom stadium acts to indie singer-songwriters, musicians have pioneered ways of sparking passion, building awareness, and catalyzing engagement. Now imagine if the causes you cared about?from the fight to protect the planet to campaigns promoting global health or LGBTQIA+ rights?had the same fervent support as your favorite artists.\u003cbr\u003e\u003cbr\u003eAdam Met, member of the multi-platinum band AJR, climate advocate, and educator, has firsthand experience growing a band from an audience of three or four to now selling out arenas. With award-winning journalist Heather Landy, he applies successful fan-building tactics to building up movements in exciting, innovative ways. \u003ci\u003eAmplify \u003c\/i\u003eshows how to smartly attract passionate supporters (i.e. fans) using the tactics of engagement, collaboration, and authentic connection, to inspire them to carry your message to the world and spur others to action.\u003cbr\u003e\u003cbr\u003eThis movement-building manifesto includes cutting-edge research and strategies from today?s most effective organizers, engagers, and thinkers, including extensive interviews with:\u003cbr\u003e\u003cbr\u003e? \u003cb\u003eAdam Grant (Wharton professor)\u003c\/b\u003e on embracing disagreement within a movement.\u003cbr\u003e? \u003cb\u003eChristiana Figueres (Paris Climate Agreement architect) \u003c\/b\u003eon finding a path to solutions.\u003cbr\u003e? \u003cb\u003eAndrew Yang (former U.S. presidential candidate)\u003c\/b\u003e on becoming the front person for your ideas.\u003cbr\u003e? \u003cb\u003eDavid Hogg (March for Our Lives co-founder)\u003c\/b\u003e on the challenges in building a youth-led movement.\u003cbr\u003e? \u003cb\u003eSue Doster (NYC Pride co-chair)\u003c\/b\u003e on keeping movements nimble and relevant.\u003cbr\u003e? \u003cb\u003eGlenn Beck (conservative commentator) \u003c\/b\u003eon finding common ground.\u003cbr\u003e?\u003cb\u003e Jim Gaffigan (comedian)\u003c\/b\u003e on setting and achieving goals.\u003cbr\u003e?\u003cb\u003e Bill Nye (scientist and entertainer) \u003c\/b\u003eon communication that connects with people.\u003cbr\u003e\u003cbr\u003e\u003ci\u003eAmplify\u003c\/i\u003e?sinnovative toolkit will help you find your voice and maximize your impact in the world of social progress to create the change you want to see.","brand":"Harmony\/Rodale","offers":[{"title":"Default Title","offer_id":51037238198615,"sku":"9780593735909","price":19.55,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0817\/1739\/5799\/files\/9780593735909.jpg?v=1750934923","url":"https:\/\/bookcurl.com\/products\/amplify-9780593735909","provider":"Book Curl","version":"1.0","type":"link"}