{"product_id":"alleviating-poverty-through-business-strategy-9781349540013","title":"Alleviating Poverty Through Business Strategy","description":"\u003cb\u003eBook Synopsis\u003c\/b\u003e\u003cbr\u003eThere is a growing realization that business development is the most effective weapon in fighting world poverty. How the for-profit model can be harnessed to provide the poor with a share in the world's prosperity is discussed through actual cases, and nested in innovative theories of business, social sciences, and philosophy.\u003cbr\u003e\u003cbr\u003e\u003cb\u003eTable of Contents\u003c\/b\u003e\u003cbr\u003ePART I: THE CONTEXT Introduction: The Context of Alleviating Business Strategy; C. Wankel The End of Foreign Aid as We Know It: The Profitable Alleviation of Poverty in a Globalized Economy; S. Kelley, Patricia H. Werhane and L. P. Hartman Innovative Business Approaches and Poverty: Toward a First Evaluation; E. Raufflet, A. Berranger and A. Aguilar-Platas Information and Communication Technology for Alleviating Poverty in Developing Nations; N. Yajnik PART II: NGOs AND UNIVERSITIES A Collaborative-Systemic Strategy Addressing the Dynamics of Poverty in Guatemala; J. L. Ritchie-Dunham In Search of Sustainable Social Mission Ventures to Eliminate Poverty; S. McIntyre PART III: COMMUNITIES AND ENTREPRENEURSHIP Scrutinizing the Link between Poverty and Business Strategy: What Can We Learn from the Case of Shuttle Traders in Laleli; M. Eder and Ö. Öz Dynamics of Value Creation and Value Appropriation in Network-based Enterprises; O. Branzei Alleviating Poverty Using Microfranchising Models: Case Studies and a Critique; L. Jones Christensen PART IV: BUSINESS INITIATIVES Developing Export Capacity among Craft Manufacturers; J. Hack Katz Doing Well by Doing Good: Unilever's Contribution to India's Poorest; W. Amann and S. Khan Marketing Strategies for Subsistence Marketplaces; M. Viswanathan, S. Sridharan and R. Ritchie","brand":"Palgrave MacMillan Us","offers":[{"title":"Default Title","offer_id":51742425022807,"sku":"9781349540013","price":40.49,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0817\/1739\/5799\/files\/9781349540013.jpg?v=1758384901","url":"https:\/\/bookcurl.com\/products\/alleviating-poverty-through-business-strategy-9781349540013","provider":"Book Curl","version":"1.0","type":"link"}