{"product_id":"ai-powered-b2b-marketing-develop-ai-enabled-strategies-and-practices-for-maximum-impact-9781398621985","title":"AI Powered B2B Marketing  Develop AI Enabled Strategies and Practices for Maximum Impact","description":"\u003cb\u003eBook Synopsis\u003c\/b\u003e\u003cbr\u003e\u003cb\u003eSimon Hall, \u003c\/b\u003ebased in London, UK, is a marketing innovator with around 30 years' experience in technology and services marketing. He served as UK Chief Marketing Officer for Dell and held senior roles at Acer, Microsoft and Toshiba. He founded NextGen Marketing Solutions, is a Course Director and Fellow of the Chartered Institute of Marketing and lectures at the University of Kent. He is also the author of \u003cb\u003e\u003ci\u003eB2B Digital Marketing Strategy\u003c\/i\u003e\u003c\/b\u003e and \u003ci\u003e\u003cb\u003eInnovative B2B Marketing Strategy\u003c\/b\u003e, \u003c\/i\u003eboth published by Kogan Page.\u003cb\u003e\u003c\/b\u003e","brand":"Not Stated","offers":[{"title":"Default Title","offer_id":53187384377687,"sku":"9781398621985","price":999.99,"currency_code":"GBP","in_stock":false}],"url":"https:\/\/bookcurl.com\/products\/ai-powered-b2b-marketing-develop-ai-enabled-strategies-and-practices-for-maximum-impact-9781398621985","provider":"Book Curl","version":"1.0","type":"link"}