{"product_id":"agile-by-design-9781118905661","title":"Agile by Design","description":"\u003cb\u003eBook Synopsis\u003c\/b\u003e\u003cbr\u003e\u003cb\u003eAchieve greater success by increasing the agility of analytics lifecycle management\u003c\/b\u003e \u003cp\u003e\u003ci\u003eAgile by Design\u003c\/i\u003e offers the insight you need to improve analytic lifecycle management while integrating the right analytics projects into different frameworks within your business. You will explore, in-depth, what analytics projects are and why they are set apart from traditional development initiatives. Beyond merely defining analytics projects, \u003ci\u003eAgile by Design\u003c\/i\u003e equips you with the information you need to apply agile methodologies in a way that tailors your approach to individual initiativesand the needs of your projects and team. \u003c\/p\u003e\u003cp\u003eLifecycle management is a complex subject area, and with the increasingly important integration of analytics into multiple facets of business models, understanding how to use agile tools while managing a product lifecycle is essential to maintaining a competitive edge in today''s professional world. \u003c\/p\u003e\u003cul\u003e \u003cli\u003eGain an understanding of the principles, pr\u003cbr\u003e\u003cbr\u003e\u003cb\u003eTable of Contents\u003c\/b\u003e\u003cbr\u003e\u003cp\u003eIntroduction xiii\u003c\/p\u003e \u003cp\u003eAbout the Author xix\u003c\/p\u003e \u003cp\u003e\u003cb\u003eChapter 1 Adjusting to a Customer-Centric Landscape 1\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eIt’s a Whole New World 1\u003c\/p\u003e \u003cp\u003eFrom Customer-Aware to Customer-Centric 3\u003c\/p\u003e \u003cp\u003eBeing Customer-Centric, Operationally Efficient, and Analytically Aware 6\u003c\/p\u003e \u003cp\u003eOur Example in Motion 9\u003c\/p\u003e \u003cp\u003eEnabling Innovation 10\u003c\/p\u003e \u003cp\u003e\u003cb\u003eChapter 2 The Analytic Lifecycle 13\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eWhat Are Analytics, Anyway? 13\u003c\/p\u003e \u003cp\u003eAnalytics in Your Organization 15\u003c\/p\u003e \u003cp\u003eCase Study Example 17\u003c\/p\u003e \u003cp\u003eBeyond IT: The Business Analytic Value Chain 18\u003c\/p\u003e \u003cp\u003eAnalytic Delivery Lifecycle 19\u003c\/p\u003e \u003cp\u003eStage One—Perform Business Discovery 20\u003c\/p\u003e \u003cp\u003eStage Two—Perform Data Discovery 21\u003c\/p\u003e \u003cp\u003eStage Three—Prepare Data 22\u003c\/p\u003e \u003cp\u003eStage Four—Model Data 23\u003c\/p\u003e \u003cp\u003eStage Five—Score and Deploy 24\u003c\/p\u003e \u003cp\u003eStage Six—Evaluate and Improve 25\u003c\/p\u003e \u003cp\u003eGetting Started 25\u003c\/p\u003e \u003cp\u003eSummary 26\u003c\/p\u003e \u003cp\u003e\u003cb\u003eChapter 3 Getting Your Analytic Project off the Ground 27\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eA Day in the Life 29\u003c\/p\u003e \u003cp\u003eVisioning 30\u003c\/p\u003e \u003cp\u003eFacilitating Your Visioning Session 32\u003c\/p\u003e \u003cp\u003eThink Like a Customer 33\u003c\/p\u003e \u003cp\u003eSummary 36\u003c\/p\u003e \u003cp\u003e\u003cb\u003eChapter 4 Project Justification and Prioritization 37\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eOrganizational Value of Analytics 37\u003c\/p\u003e \u003cp\u003eAnalytic Demand Management Strategy 38\u003c\/p\u003e \u003cp\u003eResults 40\u003c\/p\u003e \u003cp\u003eProject Prioritization Criteria 42\u003c\/p\u003e \u003cp\u003eValue-Based Prioritization 43\u003c\/p\u003e \u003cp\u003eFinancial-Based Prioritization 45\u003c\/p\u003e \u003cp\u003eKnowledge Acquisition Spikes 46\u003c\/p\u003e \u003cp\u003eSummary 47\u003c\/p\u003e \u003cp\u003e\u003cb\u003eChapter 5 Analytics—the Agile Way 49\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eGetting Started 49\u003c\/p\u003e \u003cp\u003eUnderstanding Waterfall 51\u003c\/p\u003e \u003cp\u003eThe Heart of Agile 53\u003c\/p\u003e \u003cp\u003eThe Agile Manifesto\/Declaration of Interdependence 54\u003c\/p\u003e \u003cp\u003eSelecting the Right Methodology 57\u003c\/p\u003e \u003cp\u003eScrum 58\u003c\/p\u003e \u003cp\u003eeXtreme Programming (XP) 59\u003c\/p\u003e \u003cp\u003eSummary 61\u003c\/p\u003e \u003cp\u003e\u003cb\u003eChapter 6 Analytic Planning Hierarchies 63\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eAnalytic Project Example 63\u003c\/p\u003e \u003cp\u003eInputs into Planning Cycles 66\u003c\/p\u003e \u003cp\u003eRelease Planning 69\u003c\/p\u003e \u003cp\u003eAnalytic Release Plan 70\u003c\/p\u003e \u003cp\u003eRelease Train 71\u003c\/p\u003e \u003cp\u003eSummary 73\u003c\/p\u003e \u003cp\u003e\u003cb\u003eChapter 7 Our Analytic Scrum Framework 75\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eGetting Started 75\u003c\/p\u003e \u003cp\u003eThe Scrum Framework 77\u003c\/p\u003e \u003cp\u003eSprint Planning 78\u003c\/p\u003e \u003cp\u003eSprint Execution 80\u003c\/p\u003e \u003cp\u003eDaily Standup 81\u003c\/p\u003e \u003cp\u003eHow Do We Know When We’re Done? 82\u003c\/p\u003e \u003cp\u003eSprint Review 83\u003c\/p\u003e \u003cp\u003eSprint Retrospective 85\u003c\/p\u003e \u003cp\u003eSummary 85\u003c\/p\u003e \u003cp\u003e\u003cb\u003eChapter 8 Analytic Scrum Roles and Responsibilities 87\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eProduct Owner Description 89\u003c\/p\u003e \u003cp\u003eProduct Owner: A Day in the Life 91\u003c\/p\u003e \u003cp\u003eScrumMaster Description 92\u003c\/p\u003e \u003cp\u003eScrumMaster: A Day in the Life 94\u003c\/p\u003e \u003cp\u003eAnalytic Development Team Description 95\u003c\/p\u003e \u003cp\u003eAdditional Roles 97\u003c\/p\u003e \u003cp\u003eSummary 98\u003c\/p\u003e \u003cp\u003e\u003cb\u003eChapter 9 Gathering Analytic User Stories 101\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eOverview 101\u003c\/p\u003e \u003cp\u003eUser Stories 103\u003c\/p\u003e \u003cp\u003eThe Card 104\u003c\/p\u003e \u003cp\u003eAnalytic User Story Examples 105\u003c\/p\u003e \u003cp\u003eTechnical User Stories 106\u003c\/p\u003e \u003cp\u003eThe Conversation 107\u003c\/p\u003e \u003cp\u003eThe Confirmation 107\u003c\/p\u003e \u003cp\u003eTools and Techniques 108\u003c\/p\u003e \u003cp\u003eINVEST in Good Stories 109\u003c\/p\u003e \u003cp\u003eEpics 111\u003c\/p\u003e \u003cp\u003eSummary 112\u003c\/p\u003e \u003cp\u003e\u003cb\u003eChapter 10 Facilitating Your Story Workshop 113\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eStakeholder Analysis 113\u003c\/p\u003e \u003cp\u003eManaging Stakeholder Influence 116\u003c\/p\u003e \u003cp\u003eAgile versus Traditional Stakeholder Management 118\u003c\/p\u003e \u003cp\u003eThe Story Workshop 118\u003c\/p\u003e \u003cp\u003eWorkshop Preparation 119\u003c\/p\u003e \u003cp\u003eFacilitating Your Workshop 121\u003c\/p\u003e \u003cp\u003eMust-Answer Questions 123\u003c\/p\u003e \u003cp\u003ePost-Workshop 124\u003c\/p\u003e \u003cp\u003eSummary 126\u003c\/p\u003e \u003cp\u003e\u003cb\u003eChapter 11 Collecting Knowledge Through Spikes 127\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eWith Data, Well Begun Is Half Done 127\u003c\/p\u003e \u003cp\u003eThe Data Spike 129\u003c\/p\u003e \u003cp\u003eData Gathering 131\u003c\/p\u003e \u003cp\u003eVisualization and Iterations 135\u003c\/p\u003e \u003cp\u003eDefining Your Target Variable 136\u003c\/p\u003e \u003cp\u003eSummary 138\u003c\/p\u003e \u003cp\u003e\u003cb\u003eChapter 12 Shaping the Analytic Product Backlog 141\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eCreating Your Analytic Product Backlog 141\u003c\/p\u003e \u003cp\u003eGoing DEEP 145\u003c\/p\u003e \u003cp\u003eProduct Backlog Grooming 146\u003c\/p\u003e \u003cp\u003eDefining “Ready” 146\u003c\/p\u003e \u003cp\u003eManaging Flow 147\u003c\/p\u003e \u003cp\u003eRelease Flow Management 148\u003c\/p\u003e \u003cp\u003eSprint Flow Management 148\u003c\/p\u003e \u003cp\u003eSummary 149\u003c\/p\u003e \u003cp\u003e\u003cb\u003eChapter 13 The Analytic Sprint: Planning and Execution 151\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eCommitting the Team 151\u003c\/p\u003e \u003cp\u003eThe Players 153\u003c\/p\u003e \u003cp\u003eSprint Planning 154\u003c\/p\u003e \u003cp\u003eVelocity 155\u003c\/p\u003e \u003cp\u003eTask Definition 156\u003c\/p\u003e \u003cp\u003eThe Team’s Definition of Done 158\u003c\/p\u003e \u003cp\u003eOrganizing Work 159\u003c\/p\u003e \u003cp\u003eSprint Zero 160\u003c\/p\u003e \u003cp\u003eSprint Execution 161\u003c\/p\u003e \u003cp\u003eSummary 163\u003c\/p\u003e \u003cp\u003e\u003cb\u003eChapter 14 The Analytic Sprint: Review and Retrospective 165\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eSprint Review 165\u003c\/p\u003e \u003cp\u003eRoles and Responsibilities 168\u003c\/p\u003e \u003cp\u003eSprint Retrospective 168\u003c\/p\u003e \u003cp\u003eSprint Planning (Again) 171\u003c\/p\u003e \u003cp\u003eLayering in Complexity 173\u003c\/p\u003e \u003cp\u003eSummary 175\u003c\/p\u003e \u003cp\u003e\u003cb\u003eChapter 15 Building in Quality and Simplicity 177\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eQuality Planning 177\u003c\/p\u003e \u003cp\u003eSimple Design 181\u003c\/p\u003e \u003cp\u003eCoding Standards 183\u003c\/p\u003e \u003cp\u003eRefactoring 184\u003c\/p\u003e \u003cp\u003eCollective Code Ownership 185\u003c\/p\u003e \u003cp\u003eTechnical Debt 186\u003c\/p\u003e \u003cp\u003eTesting 187\u003c\/p\u003e \u003cp\u003eVerification and Validation 188\u003c\/p\u003e \u003cp\u003eSummary 189\u003c\/p\u003e \u003cp\u003e\u003cb\u003eChapter 16 Collaboration and Communication 191\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eThe Team Space 191\u003c\/p\u003e \u003cp\u003eThings to Put in the Information Radiator 194\u003c\/p\u003e \u003cp\u003eAnalytic Velocity 195\u003c\/p\u003e \u003cp\u003eImproving Velocity 196\u003c\/p\u003e \u003cp\u003eThe Kanban or Task Board 197\u003c\/p\u003e \u003cp\u003eConsidering an Agile Project Management Tool 198\u003c\/p\u003e \u003cp\u003eSummary 200\u003c\/p\u003e \u003cp\u003e\u003cb\u003eChapter 17 Business Implementation Planning 203\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eAre We Done Yet? 203\u003c\/p\u003e \u003cp\u003eWhat’s Next? 205\u003c\/p\u003e \u003cp\u003eAnalytic Release Planning 206\u003c\/p\u003e \u003cp\u003eSection 1: What Did We Do, and Why? 206\u003c\/p\u003e \u003cp\u003eSection 2: Supporting Information 208\u003c\/p\u003e \u003cp\u003eSection 3: Model Highlights 208\u003c\/p\u003e \u003cp\u003eSection 4: Conclusions and Recommendations 208\u003c\/p\u003e \u003cp\u003eSection 5: Appendix 209\u003c\/p\u003e \u003cp\u003eModel Review 209\u003c\/p\u003e \u003cp\u003eLevers to Pull 210\u003c\/p\u003e \u003cp\u003ePersona-Based Design 211\u003c\/p\u003e \u003cp\u003eSegmentation Case Study 213\u003c\/p\u003e \u003cp\u003eSummary 214\u003c\/p\u003e \u003cp\u003e\u003cb\u003eChapter 18 Building Agility into Test-and-Learn Strategies 215\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eWhat Is Test-and-Learn? 215\u003c\/p\u003e \u003cp\u003eLayering in Complexity 218\u003c\/p\u003e \u003cp\u003eIncorporating Test-and-Learn into Your Model Deployment Strategy 219\u003c\/p\u003e \u003cp\u003eCreating a Culture of Experimentation 221\u003c\/p\u003e \u003cp\u003eFailing Fast and Frequently 222\u003c\/p\u003e \u003cp\u003eWho Owns Testing? 222\u003c\/p\u003e \u003cp\u003eGetting Started 223\u003c\/p\u003e \u003cp\u003eSummary 225\u003c\/p\u003e \u003cp\u003e\u003cb\u003eChapter 19 Operationalizing Your Model Deployment Strategy 227\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eFinding the Right Model 227\u003c\/p\u003e \u003cp\u003eSimplicity over Complexity 231\u003c\/p\u003e \u003cp\u003eHow Deep Do We Go? 231\u003c\/p\u003e \u003cp\u003eWhat Is an Operational Model Process? 232\u003c\/p\u003e \u003cp\u003eGetting Your Data in Order 234\u003c\/p\u003e \u003cp\u003eAutomate Model-Ready Data Processes 235\u003c\/p\u003e \u003cp\u003eSo Who Owns It? 236\u003c\/p\u003e \u003cp\u003eWhat If I Can’t Automate This Process Right Now? 236\u003c\/p\u003e \u003cp\u003eDetermine Model Scoring Frequency 237\u003c\/p\u003e \u003cp\u003eModel Performance Monitoring 239\u003c\/p\u003e \u003cp\u003eAnalytics—the Success to Plan For 241\u003c\/p\u003e \u003cp\u003eSummary 243\u003c\/p\u003e \u003cp\u003e\u003cb\u003eChapter 20 Analytic Ever After 245\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eBeginning Your Journey 245\u003c\/p\u003e \u003cp\u003eSupporting the Analytic Team 246\u003c\/p\u003e \u003cp\u003eThe Importance of Agile Analytic Leadership 248\u003c\/p\u003e \u003cp\u003eFinding a Pilot Project 249\u003c\/p\u003e \u003cp\u003eScaling Up 249\u003c\/p\u003e \u003cp\u003eThe End of the Beginning 251\u003c\/p\u003e \u003cp\u003eSources 253\u003c\/p\u003e \u003cp\u003eIndex 255\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"John Wiley \u0026 Sons Inc","offers":[{"title":"Default Title","offer_id":49406944018775,"sku":"9781118905661","price":30.39,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0817\/1739\/5799\/files\/9781118905661.jpg?v=1730497642","url":"https:\/\/bookcurl.com\/products\/agile-by-design-9781118905661","provider":"Book Curl","version":"1.0","type":"link"}