{"product_id":"advanced-e-business-research-international-trends-issues-9783631719084","title":"Advanced E-Business Research: International","description":"\u003cb\u003eBook Synopsis\u003c\/b\u003e\u003cbr\u003e\u003cp\u003eSince years, e-business research is subject of many conferences and publications. While researchers and practitioners often focus on e-business systems and applications, so far little attention has been given to the development of innovative and sustainable e-business models and solutions. This publication fills this gap by discussing the following key issues: What are challenges and opportunities for international e-business? What are the barriers and risks for companies implementing e-business models? How can they succeed in the long-term? In this context, this publication provides in-depth studies of consumer needs, cultural requirements as well as conditions of economic efficiency and successful implementation of e-business solutions. It is intended for e-business novices as well as advanced researchers and practitioners.\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cb\u003eTable of Contents\u003c\/b\u003e\u003cbr\u003e\u003cp\u003eMobile readiness of corporate websites – User experience, preferences, and interaction design of intermodal mobility applications – Hotel booking via mobile application – Mobile application adoption and cultural values – Personalized product information on e-commerce websites – Multichannel retailing in the regional food industry – E-services and customer willingness to pay for higher bandwidth – Information communication technology investment and industry performance – E-business and corporate social responsibility – Implementation of new technologies in sales force management\u003c\/p\u003e","brand":"Peter Lang AG","offers":[{"title":"Default Title","offer_id":51044387946839,"sku":"9783631719084","price":43.02,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0817\/1739\/5799\/files\/9783631719084.jpg?v=1750961459","url":"https:\/\/bookcurl.com\/products\/advanced-e-business-research-international-trends-issues-9783631719084","provider":"Book Curl","version":"1.0","type":"link"}