{"product_id":"absolute-essentials-of-strategic-management-9781032177458","title":"Absolute Essentials of Strategic Management","description":"\u003cb\u003eBook Synopsis\u003c\/b\u003e\u003cbr\u003e\u003cp\u003eStrategy is a foundational aspect of management education, whilst strategic thinking is an essential business skill. This shortform textbook provides the absolute essentials of the field, focusing on how strategy works as a managed process.\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003cp\u003eThe author, an experienced management educator, provides a clear and concise structure that enables readers to understand and excel in the core strategic skills that are essential to contemporary business globally.\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003cp\u003eThis concise and coherent text is a unique alternative to bloated strategic management textbooks and will be welcomed by students and reflective practitioners around the world.\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cb\u003eTrade Review\u003c\/b\u003e\u003cbr\u003e\u003cp\u003e\u003cstrong\u003e\u003cem\u003eAbsolute Essentials of Strategic Management\u003c\/em\u003e is an absolute essential for students on a range of business and management courses and practicing managers interested in the seminal and classical works that have shaped strategic management. Its concise and engaging style makes it the ultimate companion for learned colleagues from neighbouring disciplines also curious about this dynamic and all-embracing field of study and application.\u003c\/strong\u003e\u003c\/p\u003e\u003cp\u003e\u003cem\u003eDr Vinh Sum Chau, Senior Lecturer in Strategy, Kent Business School,University of Kent\u003c\/em\u003e\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cb\u003eTable of Contents\u003c\/b\u003e\u003cbr\u003e\u003cp\u003e\u003cstrong\u003ePart 1: Strategic Management and its Purpose \u003c\/strong\u003e1. Overview of Strategic Management and Strategy 2. Purpose: vision, mission and values \u003cstrong\u003ePart 2: Strategic Objectives and Analysis \u003c\/strong\u003e3. Strategic Objectives 4. The External Environment 5. The Internal Environment \u003cstrong\u003ePart 3: Strategy \u003c\/strong\u003e6. Business-level Strategy 7. Corporate-level Strategy 8. Global-level Strategy \u003cstrong\u003ePart 4: Managing Strategy in Action \u003c\/strong\u003e9. Strategy Implementation 10. Strategic Control 11. Strategic Leadership\u003c\/p\u003e","brand":"Taylor \u0026 Francis","offers":[{"title":"Default Title","offer_id":51018880319831,"sku":"9781032177458","price":25.38,"currency_code":"GBP","in_stock":true}],"url":"https:\/\/bookcurl.com\/products\/absolute-essentials-of-strategic-management-9781032177458","provider":"Book Curl","version":"1.0","type":"link"}