{"product_id":"a-practical-guide-to-business-writing-writing-in-english-for-nonnative-speakers-9781118410813","title":"A Practical Guide To Business Writing  Writing in","description":"\u003cb\u003eBook Synopsis\u003c\/b\u003e\u003cbr\u003eNowadays, letters, reports and emails are vital components of business practice. Communication is increasingly global, but it   s not any easier to understand or contribute to for non-fluent English speakers.\u003cbr\u003e\u003cbr\u003e\u003cb\u003eTable of Contents\u003c\/b\u003e\u003cbr\u003e\u003cp\u003eAbout the Author vi\u003c\/p\u003e \u003cp\u003e\u003ci\u003eForeword by Dr. Clarence Emslie \u003c\/i\u003eviii\u003c\/p\u003e \u003cp\u003ePreface by Michael Doherty x\u003c\/p\u003e \u003cp\u003eIntroduction xii\u003c\/p\u003e \u003cp\u003eWhat Does this Book Cover? xiv\u003c\/p\u003e \u003cp\u003e\u003cb\u003eChapter 1 Business Writing Style 1\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003e1. Keep your purpose, readers and content in mind 4\u003c\/p\u003e \u003cp\u003e2. Keep your sentences short 5\u003c\/p\u003e \u003cp\u003e3. Use positive language 7\u003c\/p\u003e \u003cp\u003e4. Use linking words 9\u003c\/p\u003e \u003cp\u003e5. Use simple, familiar words 13\u003c\/p\u003e \u003cp\u003e6. Use the passive voice for specific reasons 18\u003c\/p\u003e \u003cp\u003e7. Use bullet points and numbered lists correctly 20\u003c\/p\u003e \u003cp\u003e8. Use tables and charts effectively 23\u003c\/p\u003e \u003cp\u003e9. Use impersonal style when expressing opinions 29\u003c\/p\u003e \u003cp\u003e10. Avoid outdated expressions 30\u003c\/p\u003e \u003cp\u003e11. Avoid repetition 33\u003c\/p\u003e \u003cp\u003e12. Avoid turning verbs into nouns 34\u003c\/p\u003e \u003cp\u003e\u003cb\u003eChapter 2 Business Memos 37\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003e1. Heading 40\u003c\/p\u003e \u003cp\u003e2. Purpose 40\u003c\/p\u003e \u003cp\u003e3. Body 41\u003c\/p\u003e \u003cp\u003e4. Conclusion 42\u003c\/p\u003e \u003cp\u003e5. Closing 42\u003c\/p\u003e \u003cp\u003e6. Carbon copy “CC” 43\u003c\/p\u003e \u003cp\u003e\u003cb\u003eCommon types of memos 45\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003e1. To inform 45\u003c\/p\u003e \u003cp\u003e2. To request 46\u003c\/p\u003e \u003cp\u003e3. To instruct 47\u003c\/p\u003e \u003cp\u003e4. To recommend 48\u003c\/p\u003e \u003cp\u003e5. To respond 49\u003c\/p\u003e \u003cp\u003e6. To complain 50\u003c\/p\u003e \u003cp\u003e7. To remind 51\u003c\/p\u003e \u003cp\u003e8. To show appreciation 52\u003c\/p\u003e \u003cp\u003e\u003cb\u003eChapter 3 Business E-mails 55\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003e1. Write a clear subject line 58\u003c\/p\u003e \u003cp\u003e2. Use the “cc” button 60\u003c\/p\u003e \u003cp\u003e3. Use the Out of Office Assistant 61\u003c\/p\u003e \u003cp\u003e4. Use attachments for long documents 62\u003c\/p\u003e \u003cp\u003e5. Keep your message short 63\u003c\/p\u003e \u003cp\u003e6. Don’t use e-mail for immediate action 63\u003c\/p\u003e \u003cp\u003e7. Use spell check 64\u003c\/p\u003e \u003cp\u003e8. Use courteous language 65\u003c\/p\u003e \u003cp\u003e9. Provide an action statement when necessary 66\u003c\/p\u003e \u003cp\u003e10. Identify yourself clearly 67\u003c\/p\u003e \u003cp\u003e11. Do not overuse abbreviations 68\u003c\/p\u003e \u003cp\u003e12. Do not use all capitals when typing 69\u003c\/p\u003e \u003cp\u003e\u003cb\u003eChapter 4 Common Writing Errors 73\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003e\u003cb\u003eChapter 5 Useful Business Phrases 97\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003e1. Referring to a previous communication 100\u003c\/p\u003e \u003cp\u003e2. Requests 102\u003c\/p\u003e \u003cp\u003e3. Referring to a negative issue 103\u003c\/p\u003e \u003cp\u003e4. Enclosing documents 105\u003c\/p\u003e \u003cp\u003e5. Condolences 106\u003c\/p\u003e \u003cp\u003e6. Congratulations 107\u003c\/p\u003e \u003cp\u003e7. Apologies 109\u003c\/p\u003e \u003cp\u003e8. Recommendations 111\u003c\/p\u003e \u003cp\u003e9. Closing phrases 112\u003c\/p\u003e \u003cp\u003e\u003cb\u003eChapter 6 Avoid Confusing Words 117\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003e\u003cb\u003eChapter 7 Personal Business Documents 123\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003e1. Employee request 126\u003c\/p\u003e \u003cp\u003e2. Congratulations 138\u003c\/p\u003e \u003cp\u003e3. Appreciation 139\u003c\/p\u003e \u003cp\u003eReferences 145\u003c\/p\u003e \u003cp\u003eAcknowledgements 148\u003c\/p\u003e \u003cp\u003eIndex 149 \u003c\/p\u003e","brand":"John Wiley \u0026 Sons Inc","offers":[{"title":"Default Title","offer_id":49406865867095,"sku":"9781118410813","price":13.49,"currency_code":"GBP","in_stock":false}],"url":"https:\/\/bookcurl.com\/products\/a-practical-guide-to-business-writing-writing-in-english-for-nonnative-speakers-9781118410813","provider":"Book Curl","version":"1.0","type":"link"}