{"product_id":"a-culture-of-purpose-9781118814567","title":"A Culture of Purpose","description":"\u003cb\u003eBook Synopsis\u003c\/b\u003e\u003cbr\u003e\u003cb\u003eHow innovative leaders create meaningful cultures that attract and retain top talent\u003c\/b\u003e  \u003cp\u003eBuilding a culture of purpose is one of the greatest challenges facing modern leaders, as today''s best minds are looking for meaning, not just jobs. More than any other single factor, cultures of purpose power winning organizations, attracting the smartest, most creative, most passionate talent.\u003c\/p\u003e \u003cp\u003eFor leaders building cultures of purpose, the commercial pursuit of sustainability provides the most reliable blueprint. While sustainability has been commonly misconstrued as a description of a set of problems, Christoph Lueneburger shows that it is really a solution to problems, capable of inspiring people and forging cultures.Sharing his exclusive, in-depth dialogues with chief sustainability officers, CEOs, and board chairmen, Lueneburger reveals how sustainability works at places where it works best, including Chrysler, Unilever, TNT, Walmart, and Bloomberg. Featuring a clear three-phase\u003cbr\u003e\u003cbr\u003e\u003cb\u003eTrade Review\u003c\/b\u003e\u003cbr\u003e\u003c\/p\u003e\u003cp\u003e“I loved this easy-to-read and inspiring book. Two thumbs up.”\u003cbr\u003e \u003cb\u003e—Scott Goodson, \u003ci\u003eThe Huffington Post\u003c\/i\u003e\u003c\/b\u003e\u003cbr\u003e \u003cbr\u003e “A \u003ci\u003eCulture of Purpose\u003c\/i\u003e will not only help you achieve success, it will help you sustain success by building organizations motivated by long-term meaning.”\u003cbr\u003e \u003cb\u003e—Marshall Goldsmith, author, \u003ci\u003eMOJO\u003c\/i\u003e and \u003ci\u003eWhat Got You Here Won’t Get You There\u003c\/i\u003e\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003e“Successful companies see sustainability not as a noun, but as an adjective that applies to everything they do: sustainable operations, sustainable solutions, sustainable opportunities, sustainable profits. In \u003ci\u003eA Culture of Purpose\u003c\/i\u003e, Christoph Lueneburger provides compelling examples of how this comprehensive approach can give an organization a sense of deeper meaning, as it does at Dow.”\u003cbr\u003e \u003cb\u003e—Andrew Liveris, chairman and CEO, The Dow Chemical Company\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003e“Christoph Lueneburger breaks new ground with a fascinating analysis of the leadership attributes and organizational characteristics that will distinguish successful companies in the twenty-first century. \u003ci\u003eA Culture of Purpose\u003c\/i\u003e should be read by anyone seeking to break out of the constraints of traditional approaches.”\u003cbr\u003e \u003cb\u003e—Steve Miller, chairman, AIG\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003e“The challenge of climate change demands leaders who are comfortable making decisions under uncertainty, and focused on the long term while driving for more immediate results. In \u003ci\u003eA Culture of Purpose\u003c\/i\u003e, Christoph Lueneburger shares powerful stories of some of the leaders on this journey and the cultures they are building.”\u003cbr\u003e \u003cb\u003e—Rachel Kyte, group vice president, Climate Change Group, The World Bank\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003e“If you’re like me, you learn best from stories, and \u003ci\u003eA Culture of Purpose\u003c\/i\u003e bursts with stories of leaders whose commitment to sustainability took their organizations to a stronger, purpose-driven future. Christoph Lueneburger parses the core elements of success that guided these leaders, offering an actionable roadmap for building a culture of purpose.”\u003cbr\u003e \u003cb\u003e—Rick Ridgeway, vice president, environmental affairs, Patagonia\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003e“Sustainability is not an intellectual luxury; it’s fundamental to achieving business goals at Lands’ End. In \u003ci\u003eA Culture of Purpose\u003c\/i\u003e, Christoph Lueneburger shares the actionable and wise counsel that we have relied on to inspire our employees and strengthen our company.”\u003cbr\u003e \u003cb\u003e—Edgar Huber, CEO, Lands’ End\u003cbr\u003e \u003cbr\u003e \u003c\/b\u003e“As sustainability matures from corporate social responsibility to a strategic imperative, embedding it in corporate culture can elude even savvy executives. Through thoughtful analysis of how leaders successfully transformed organizations across industries, compelling stories, and practical advice, Christoph Lueneburger brilliantly inspires with an actionable business case for a purpose-driven culture.”\u003cbr\u003e \u003cb\u003e—Roxanne Decyk, board director, Petrofac and Snap-On, and former EVP, government relations, Shell\u003cbr\u003e \u003cbr\u003e \u003c\/b\u003e“In \u003ci\u003eA Culture of Purpose\u003c\/i\u003e, Christoph Lueneburger provides an effective framework for building a culture that will drive transformative, sustainable change in an organization. \u003ci\u003eA Culture of Purpose\u003c\/i\u003e provides compelling stories and valuable insights about identifying the right people and motivating them with a passion-driven narrative to create cultures of purpose: not just what to do, but how to do it. If you want to understand companies and institutions for which the means and the ends are equally purposeful, and to emulate the leaders who sustain those organizations, this book is for you.”\u003cbr\u003e \u003cb\u003e—Ann Sarnoff, chief operating officer, BBC Americas\u003cbr\u003e \u003cbr\u003e \u003c\/b\u003e“Visionary, practical, excellent. Christoph Lueneburger offers established and aspiring leaders new insights and better ways for creating and then advancing the kind of culture required to solve the world’s biggest problems. From my experience as a leader across the public, private, and nonprofit sectors, I know that the common imperative for all leaders is building that culture. There is no shortcut to this result, but \u003ci\u003eA Culture of Purpose\u003c\/i\u003e provides a roadmap.”\u003cbr\u003e \u003cb\u003e—Lois Quam, chief operating officer, The Nature Conservancy\u003cbr\u003e \u003cbr\u003e \u003c\/b\u003e“At the heart of Christoph Lueneburger’s book is the understanding that sustainability is not just a commercial necessity and increasingly the driver of profit, but a magnet for talent. If you want to build a passionate organization with impact and meaning, \u003ci\u003eA Culture Of Purpose\u003c\/i\u003e will triumphantly and practically lead the way.”\u003cbr\u003e \u003cb\u003e—Lord Deben, former UK Secretary of State for the Environment and chairman, Valpak\u003c\/b\u003e\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cb\u003eTable of Contents\u003c\/b\u003e\u003cbr\u003e\u003cp\u003eForeword by \u003ci\u003eDaniel Goleman\u003c\/i\u003e ix\u003c\/p\u003e \u003cp\u003eIntroduction 1\u003c\/p\u003e \u003cp\u003e\u003cb\u003ePart 1 \u003c\/b\u003e\u003cb\u003ePlacing Leaders with a Purpose at the Core 11\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003e1 The Boost of Change Leadership 13\u003c\/p\u003e \u003cp\u003e2 The Power of Influencing 30\u003c\/p\u003e \u003cp\u003e3 The Impact of Results Delivery 46\u003c\/p\u003e \u003cp\u003e4 The Payoff of Commercial Drive 64\u003c\/p\u003e \u003cp\u003e5 The Scale of Strategic Orientation 81\u003c\/p\u003e \u003cp\u003e\u003cb\u003ePart 2 \u003c\/b\u003e\u003cb\u003eHiring Talent with a Purpose at the Frontier 97\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003e6 Spreading Faster with Engagement 99\u003c\/p\u003e \u003cp\u003e7 Reaching Farther with Determination 118\u003c\/p\u003e \u003cp\u003e8 Going Deeper with Insight 135\u003c\/p\u003e \u003cp\u003e9 Staying Hungry with Curiosity 151\u003c\/p\u003e \u003cp\u003e\u003cb\u003ePart 3 \u003c\/b\u003e\u003cb\u003eBuilding a Culture of Purpose 165\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003e10 Energy 167\u003c\/p\u003e \u003cp\u003e11 Resilience 184\u003c\/p\u003e \u003cp\u003e12 Openness 200\u003c\/p\u003e \u003cp\u003e\u003cb\u003ePart 4 \u003c\/b\u003e\u003cb\u003eTaking Action 215\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003e13 The Sequence of Building a Culture of Purpose 217\u003c\/p\u003e \u003cp\u003eEpilogue 233\u003c\/p\u003e \u003cp\u003eNotes 237\u003c\/p\u003e \u003cp\u003eAcknowledgments 244\u003c\/p\u003e \u003cp\u003eAbout the Author 247\u003c\/p\u003e \u003cp\u003eIndex 249\u003c\/p\u003e","brand":"Wiley","offers":[{"title":"Default Title","offer_id":53186829812055,"sku":"9781118814567","price":18.69,"currency_code":"GBP","in_stock":true}],"url":"https:\/\/bookcurl.com\/products\/a-culture-of-purpose-9781118814567","provider":"Book Curl","version":"1.0","type":"link"}