{"product_id":"a-concise-handbook-of-business-research-9781032567525","title":"A Concise Handbook of Business Research","description":"\u003cb\u003eBook Synopsis\u003c\/b\u003e\u003cbr\u003e\u003cp\u003eThis book deals with the basics of Research Methodology (RM) for Business Research and statistical analysis for dealing with data using two software: R (a free statistical analysis environment) and MS-Excel.\u003c\/p\u003e\u003cp\u003eApart from the basic concepts of Research Methodology, the book contains an additional chapter on improving academic writing. It contains important details on plagiarism, citation and referencing in MS-Word, and improving project\/dissertation writing using free online software. \u003c\/p\u003e\u003cp\u003ePrint edition not for sale in South Asia (India, Sri Lanka, Nepal, Bangladesh, Pakistan or Bhutan)\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cb\u003eTable of Contents\u003c\/b\u003e\u003cbr\u003e\u003cp\u003e1. Introduction to Business Research, Research Process, Secondary Data Research, and Its Tools and Techniques 2. Primary Data Research and Its Tools and Techniques \u003cstrong\u003e \u003c\/strong\u003e3. Measurement, Scaling and Sampling 4. Data and Method of Analysis (Using Excel and R) 5. Improving Academic Writing (Additional Chapter)\u003cstrong\u003e \u003c\/strong\u003e\u003c\/p\u003e","brand":"Taylor \u0026 Francis Ltd","offers":[{"title":"Default Title","offer_id":51019121099095,"sku":"9781032567525","price":128.25,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0817\/1739\/5799\/files\/9781032567525.jpg?v=1750779372","url":"https:\/\/bookcurl.com\/products\/a-concise-handbook-of-business-research-9781032567525","provider":"Book Curl","version":"1.0","type":"link"}