{"product_id":"18851905-9780674395534","title":"18851905","description":"\u003cb\u003eBook Synopsis\u003c\/b\u003e\u003cbr\u003eIn the fourth volume of his widely acclaimed History of American Magazines (volumes two and three of which received the Pulitzer Prize), Frank Mott carries his story into the first years of our century. By means of analysis and of lively quotation from the magazines themselves, the author shows the changes in the social, political, and economic life of the times in America, the movements in ideas and taste, and the developments of popular interests.   This is the period when the Saturday Evening Post, the Ladies Home Journal, Collier's, Cosmopolitan, and National Geographic came into prominence, and their developmentin terms of management, policies, personalitiesis treated in full by Mott. More than thirty other magazines are surveyed in separate chapters, and hundreds of others are given shorter treatment. The first few chapters are devoted to a consideration of the outstanding elements in the over-all development of American magazines, such as advertising and illustrations. One of the most important aspects of this two-decade period was the advent of the highly successful ten-cent illustrated monthly in the middle nineties. This interfered with the calm and stately progress of such older thirty-five cent magazines as The Century, Harper's, and The Atlantic.   Ensuing chapters deal with magazines in the special fields, and in each case the periodicals themselves are integrated with the background movements. Thus, in addition to magazines mentioned above, Mott is concerned with periodicals about literature, the graphic arts, foreign interests, drama, music, education, religion, philosophy, science, medicine, engineering, construction, transportation, agriculture, law, banking, advertising, women's activities, sports, humor, and hobbies.\u003cbr\u003e\u003cbr\u003e\u003cb\u003eTable of Contents\u003c\/b\u003e\u003cbr\u003e1. THE END OF A CENTURY  2. THE COUNTING HOUSES  3. EDITORS AND CONTRIBUTORS  4. THE GENERAL MONTHLY MAGAZINES  5. THE GENERAL WEEKLY MAGAZINES  6. THE GENERAL QUARTERLIES  7. LOCAL AND REGIONAL MAGAZINES  8. LITERARY TYPES AND JUDGMENTS  9. THE GRAPHIC ARTS  10. POLITICS AND ECONOMICS  11. SOCIAL ISSUES  12. FOREIGN INTERESTS AND THE WAR WITH SPAIN  13. NEWSPAPERS AND ADVERTISING  14. MUSIC AND DRAMA  15. EDUCATION  16. RELIGION AND PHILOSOPHY  17. GENERAL SCIENCE AND MEDICINE  18. ENGINEERING, CONSTRUCTION, AND TRANSPORTATION  19. AGRICULTURE, HORTICULTURE, LIVESTOCK  20. LAW, BANKING, AND INSURANCE  21. WOMEN'S ACTIVITIES  22. SPORTS AND RECREATION  23. HUMOR AND HOBBIES  SUPPLEMENT: SKETCHES OF CERTAIN IMPORTANT MAGAZINES WHICH FLOURISHED 1885-1905  SKETCH  INDEX","brand":"Harvard University Press","offers":[{"title":"Default Title","offer_id":49403589001559,"sku":"9780674395534","price":110.46,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0817\/1739\/5799\/files\/9780674395534.jpg?v=1730483912","url":"https:\/\/bookcurl.com\/products\/18851905-9780674395534","provider":"Book Curl","version":"1.0","type":"link"}