{"title":"Industrial applications of scientific research Books","description":"","products":[{"product_id":"climate-change-wired-guides-how-we-can-get-to-carbon-zero-9781847943248","title":"Climate Change (WIRED guides): How We Can Get to","description":"\u003cb\u003eBook Synopsis\u003c\/b\u003e\u003cbr\u003e\u003cp\u003eMan-made global warming is advancing inexorably. Are there ways to halt it?\u003cbr\u003e\u003cbr\u003eIn this invaluable, one-stop guide Bianca Nogrady analyses the science of climate change and offers a concise overview of the ways in which our carbon emissions might be reduced. She examines the challenges posed by food and energy production and the cutting-edge technologies that could mitigate their polluting effects. She looks at initiatives to create green industry and transport. She explains the economics of emissions trading schemes and the practicalities of geoengineering plans to trap greenhouse gases. And she addresses the fundamental question: is it possible to safeguard our future before it's too late?\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cb\u003eTrade Review\u003c\/b\u003e\u003cbr\u003eThis is a short, punchy, effective book . . . \u003cb\u003eWe'd recommend reading it, and then passing it on, and hopefully getting as many people as possible to read it too!\u003c\/b\u003e . . . In this \u003cb\u003einvaluable, one-stop guide \u003c\/b\u003eBianca Nogrady analyses the science of climate change and offers a concise overview of the ways in which our carbon emissions might be reduced . . . she addresses the fundamental question: is it possible to safeguard our future before it's too late? * Irish Tech News *","brand":"Cornerstone","offers":[{"title":"Default Title","offer_id":47850733207895,"sku":"9781847943248","price":8.54,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0817\/1739\/5799\/files\/9781847943248.jpg?v=1710619824"},{"product_id":"towards-a-digital-renaissance-the-evolution-of-creativity-values-and-business-from-cyberspace-to-the-metaverse-9781800815155","title":"Towards a Digital Renaissance: The evolution of","description":"\u003cb\u003eBook Synopsis\u003c\/b\u003e\u003cbr\u003eTowards a Digital Renaissance traces the excitement and optimism of the early internet, the outsider cyberpunk ethic and open access. But it also monitors the more complex but ultimately more commercialised online world of today, a world dominated by corporate business in which many feel that surveillance has become overwhelming.  Jeremy Silver's involvement in various start-ups, both as CEO and investor, led to his leadership of Digital Catapult. Towards a Digital Renaissance examines the interplay between state and private financing in the digital sector. It also argues for the internet's potential to transition from a 'medieval' world of the GAFA big four (Google, Amazon, Facebook and Apple), closed and walled up like medieval city states, to a 'digital renaissance' based on the free exchange of ideas and an enabling metaverse made up of virtual reality and artificial intelligence that deepens our experience of reality rather than restricting or monitoring it.\u003cbr\u003e\u003cbr\u003e\u003cb\u003eTrade Review\u003c\/b\u003e\u003cbr\u003eFor the past decade, the hype surrounding VR and AR technology has waxed and waned, but Jeremy Silver has been constant, a force of nature in this space. Some people just talk about technology, but Jeremy is in the trenches, and deeply understands everything ranging from how to fund a start-up to how to troubleshoot hardware. This book brilliantly tells a story about the metaverse growing up, and how Jeremy helped along the way. * Jeremy Bailenson, founding director  at Stanford University’s Virtual  Human Interaction Lab *","brand":"Profile Books Ltd","offers":[{"title":"Default Title","offer_id":47850979524951,"sku":"9781800815155","price":22.5,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0817\/1739\/5799\/files\/9781800815155.jpg?v=1710626145"},{"product_id":"the-oxford-handbook-of-china-innovation-9780190900533","title":"The Oxford Handbook of China Innovation","description":"\u003cb\u003eBook Synopsis\u003c\/b\u003e\u003cbr\u003eThis Handbook provides an authoritative in-depth understanding of China's progression and future global position from over sixty leading scholars on China, who explain the development of China's innovation capabilities, the causes and their views about the future direction. Xiaolan Fu, Jin Chen, and Bruce McKern bring together international scholars and experts to explain how China managed, in a very short period of time, to become the world's second-largest economyand a leader in many fields of innovation.\u003cbr\u003e\u003cbr\u003e\u003cb\u003eTrade Review\u003c\/b\u003e\u003cbr\u003eChina has gone from a relatively poor and isolated economy with a defective economic model to a powerhouse in a matter of four decades. This Handbook will help readers understand how that happened. In applying multiple lenses to understanding this complex journey, one learns about the role of the state and the private sectors, the key mindsets and policy frameworks, and China's experimental approach to finding pathways to progress in the absence of clear roadmaps. Readers will be left with little doubt that the China case is important, not only for its scale, but for real innovation in finding ways to accelerate innovation processes. As the world faces important challenges, in which accelerated innovation is a critical capability, the China experience covered in this volume holds important lessons for a wide range of developed and emerging economies. * Michael Spence, Nobel Laureate and William R. Berkley Professor in Economics and Business, New York University *\u003cbr\u003eAt the core of the rise of China has been the formation of a strong national innovation system. In this handbook on innovation in China, sixty scholars from within and outside China analyze, how the system has been shaped by combining markets with planning, national priorities with openness and central decision-making with regional strategies. Contributions also capture important new developments in China's innovation system aiming at environmental sustainability and the promotion of digital technologies, including artificial intelligence. The handbook is a must-read for scholars, businessmen and policy makers who want to understand the history and future of China and its role in the world. * Bengt Åke Bertil Lundvall, Professor Emeritus, Department of Business and Management, Aalborg University *\u003cbr\u003e\u003cbr\u003e\u003cb\u003eTable of Contents\u003c\/b\u003e\u003cbr\u003eIntroduction: China's Journey to Innovation Xiaolan Fu, Bruce McKern and Jin Chen   PART I - The Development of Innovation in China: Theory, Policy and Practice 1.1.  Capabilities Accumulation and Development: What History Tells the Theory Giovanni Dosi and Xiaodan Yu 1.2.  China's Industrial Development Strategies and Policies Justin Yifu Lin and Jianjun Zhou 1.3.  The Development of Innovation Studies in China Rongping Mu, Jin Chen and Wenjing Lyu 1.4. China's S\u0026amp;T Progress through the Lens of Patenting Gary Jefferson and Renai Jiang   PART II - Building China's Innovation Capabilities 2.1.  China's National and Regional Innovation Systems Lan Xue, Daitian Li and Zhen Yu 2.2.  The Great Dialectic: State versus Market in China Loren Brandt and Eric Thun  2.3.  Entrepreneurship and Innovation of SMEs in China Jin Chen and Liying Wang 2.4.  Financing for innovation in China Changwen Zhao and Xiheng Jiang 2.5.  Innovation and Entrepreneurship Education and Its Implications for Human Capital Development in China Fang Lee Cooke  PART III - National Incentives for an Innovation Driven Economy 3.1.  System Reform, Competition, and Innovation in China Weiying Zhang 3.2.  Reforms of the Science and Technology Management System Zhijian Hu, Zhe Li and Xianlan Lin 3.3.  Mass entrepreneurship and Mass Innovation in China Jian Gao and Rui Mu  PART IV - Developing Innovation-Favouring Institutions and Ecosystem 4.1.  The Role of Clusters in the Development of Innovation Capabilities in China Tuoyu Li and Jiang Wei 4.2.  China's Science-Based Innovation and Technology Transfer in the Global Context Jizhen Li, Ximing Yin and Subrina Shen 4.3.  Science Parks and High-tech Zones Susan M. Walcott 4.4.  Venture Capital, Angel Capital \u0026amp; Other Finance, IPOs and Acquisitions Lin Lin 4.5.  Intellectual Property Rights Protection Can Huang and Naubahar Sharif 4.6.  Innovation Elements in Traditional Chinese Culture Jin Chen and Qingqian Wu  PART V- Openness and the Acquisition of Technology and Capabilities 5.1.  Innovation Strategies of MNCs in China and Their Contribution to the National Ecosystem Bruce McKern, George Yip and Dominique Jolly 5.2.  Foreign Technology Transfers in China Xiaolan Fu and Jun Hou 5.3.  China's International Migration: Status and Characteristics Huiyao Wang 5.4.  Chinese Outward Foreign Direct Investments and Innovation Vito Amendolaigne, Xiaolan Fu, and Roberta Rabellotti 5.5.  Internationalization of Chinese R\u0026amp;D Max von Zedtwitz and Xiaohong Iris Quan 5.6.  International Innovation Collaboration in China Kaihua Chen, Ze Feng and Xiaolan Fu 5.7.  Open Innovation for Development in China Jin Chen and Yufen Chen  PART VI - Innovation with Chinese Characteristics 6.1.  Chinese Cost Innovation, the Shanzhai phenomenon, and Accelerated Innovation Peter Williamson 6.2.  Global Supply Chains as Drivers of Innovation in China Michael Murphree and Dan Breznitz 6.3.  Market Demand, Consumer Characteristics, and Innovation in Chinese Firms Hengyuan Zhu and Qing Wang 6.4.  Chinese Firms' Move to the Forefront in Digital Technologies Jiang Yu and Yue Zhang  6.5.  China's Financial Innovation: Process, Drive, and Impacts Liqing Zhang 6.6.  The Puzzle of the Underdog's Victory:  How Chinese Firms Achieve Stretch Goals Through Exploratory Bricolage Peter Ping Li, Shihao Zhou and Zhengyin Yang  PART VII - Innovation capability transition and upgrading for an inclusive and sustainable innovation system 7.1.  Green Innovation in China Ping Huang and Rasmus Lema 7.2.  Innovating for the Poor: The Inclusive Innovation System in China Xiaobo Wu and Linan Lei 7.3.  Manufacturing Power Strategy: Advanced Manufacturing Joerg Mayer and Huifeng Sun 7.4.  Facing the Future of China's Science and Technology Development Jiaofeng Pan, Guanghua Chen and Xiao Lu  Conclusion Xiaolan Fu, Bruce McKern, Jin Chen and Ximing Yin","brand":"Oxford University Press Inc","offers":[{"title":"Default Title","offer_id":48732547809623,"sku":"9780190900533","price":141.75,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0817\/1739\/5799\/files\/9780190900533.jpg?v=1719997372"},{"product_id":"the-power-of-imperfections-9780192857477","title":"The Power of Imperfections","description":"\u003cb\u003eBook Synopsis\u003c\/b\u003e\u003cbr\u003eA stimulating and highly readable introduction to the science of imperfections, this book focuses on their crucial role in technology, as well as their influence on society, love, life, health, politics, career development, and key environmental issues, enabling readers to counteract scientific misinformation.\u003cbr\u003e\u003cbr\u003e\u003cb\u003eTrade Review\u003c\/b\u003e\u003cbr\u003eTownsend authored one of the most eloquent and lovely statements in the science of crystals: \"Crystals are like people and it is their imperfections that make them interesting\". This book is beautifully written and the wide range of topics fit well together. * Vasily V. Bulatov, Lawrence Livermore National Laboratory *\u003cbr\u003eThe range of topics is accessibly presented with confidence and there are interesting and often unexpected things to learn throughout. This is a book that is completely accessible to non-scientists, while not at all boring or tedious to more scientifically literate readers. * Gary Atkinson, University of the West of England *\u003cbr\u003eThe book is written in an enjoyable style. The author adequately mixes scientific explanations with personal experiences and matters of topical interest. * Ginés Lifante Pedrola, Autonomous University of Madrid *\u003cbr\u003ePeter Townsend's book is highly readable, often provocative, and full of insights into technology, the nature of science, and even the broader nature of life. * N. David Mermin, Cornell University *\u003cbr\u003eIn The Power of Imperfections, Peter Townsend argues that we are conditioned to orient toward a fictional ideal of perfection that leads to a disregard of any form of imperfection. His book is an attempt to overcome this conditioning and show that praising imperfection is justifed in many cases. * Bas de Boer, Metascience *\u003cbr\u003eThe book attempts to make the general public sensitive to the beauty of imperfections in the context of technology, as well as show how the recognition of imperfections helps people to flourish in their social and professional lives. * Bas de Boer, Metascience *\u003cbr\u003e\u003cbr\u003e\u003cb\u003eTable of Contents\u003c\/b\u003e\u003cbr\u003e1: Before We Begin 2: The Case for Technological Imperfections 3: Cookery and Technological Spices 4: A Short Log of Technology from Wood 5: Reader Beware 6: Key Features of Chemistry and Solids 7: Examples of New Glass Technologies 8: Optical Fibre Communication 9: Beauty from Imperfections 10: Valuable Imperfections in Crystal Lattices 11: Impurities and the Growth of Semiconductors 12: Small Anomalies and Long-range Consequences 13: Photonics in the 21st Century 14: Chemistry and Catalysis 15: Imperfections in Music 16: Evolution Achieved through Imperfections 17: Hints for a Successful Scientific Career 18: Science in the Realm of Opinion 19: Improving our Future Lives 20: The Greatest Challenges that We Face","brand":"Oxford University Press","offers":[{"title":"Default Title","offer_id":48732600664407,"sku":"9780192857477","price":31.49,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0817\/1739\/5799\/files\/9780192857477.jpg?v=1719997598"},{"product_id":"sonar-to-quartz-clock-9780198878735","title":"Sonar to Quartz Clock","description":"\u003cb\u003eBook Synopsis\u003c\/b\u003e\u003cbr\u003eSonar to Quartz Clock examines how the unapplied phenomenon of piezoelectricity became applied for technologies such as sonar, crystal frequency control, the quartz clock, and how its research has consequently changed during WWI and the interwar period. It aims at reconstructing, for the first time, the fascinating history of the inventions and the development of these highly important technologies, which are still in extensive use, and which were crucial for the electronic revolution, arguably the most important technological developments of the twentieth century.On this basis, this book suggests a better and more nuanced understanding of the relationships between modern science and technology and the process of development and innovation of science-based technologies. It examines in particular the mutual transfer and transformation of knowledge between them including the way physics becomes practically applicable, the way applications and societal interests shape technology and scien\u003cbr\u003e\u003cbr\u003e\u003cb\u003eTrade Review\u003c\/b\u003e\u003cbr\u003eCovers an extremely rich case of interplay between science and technology, and greatly contributes to correcting the common prejudice that relativity and quantum physics were the sole important innovations of the early twentieth century. * Olivier Darrigol, University Paris-Diderot *\u003cbr\u003eExamines in fascinating detail how the phenomenon of piezoelectricity was transformed from so-called pure physics to technically useful devices. Clearly written and well structured, and of high scholarly quality. * Helge Kragh, Niels Bohr Institute, Copenhagen *\u003cbr\u003eA fresh and insightful approach to the ways in which physics, technology, and innovation are entangled. * Gisela Mateos, UNAM, Mexico City *\u003cbr\u003eProvides a substantial case study that casts new light on the scholarship of the science-technology relationship and uses some of its major findings to further the understanding of the process of technological innovations. * Chen-Pang Yeang, University of Toronto *","brand":"Oxford University Press","offers":[{"title":"Default Title","offer_id":48732826763607,"sku":"9780198878735","price":42.75,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0817\/1739\/5799\/files\/9780198878735.jpg?v=1719998570"},{"product_id":"transmissions-critical-tactics-for-making-and-communicating-research-the-mit-press-9780262043403","title":"Transmissions Critical Tactics for Making and","description":"\u003cb\u003eBook Synopsis\u003c\/b\u003e\u003cbr\u003e\u003cb\u003eResearchers rethink tactics for inventing and disseminating research, examining the use of such unconventional forms as poetry, performance, catalogs, interactive machines, costume, and digital platforms.\u003c\/b\u003e\u003cp\u003eTransmission is the research moment when invention meets dissemination—the tactical combination of making (how theory, methods, and data shape research) and communicating (how research is shown and shared). In this book, researchers from a range of disciplines examine tactics for the transmission of research, exploring such unconventional forms as poetry, performance, catalogs, interactive machines, costume, and digital platforms. Focusing on transmissions draws attention to a critical part of the research process commonly overlooked and undervalued. Too often, the results of radically experimental research methodologies are pressed into conventional formats. The contributors to \u003ci\u003eTransmissions\u003c\/i\u003e rethink tactics for making and communicating resear\u003c\/p\u003e","brand":"MIT Press Ltd","offers":[{"title":"Default Title","offer_id":48733452370263,"sku":"9780262043403","price":33.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0817\/1739\/5799\/files\/9780262043403.jpg?v=1720000131"},{"product_id":"decoding-the-world-9781472278630","title":"Decoding the World","description":"\u003cb\u003eBook Synopsis\u003c\/b\u003e\u003cbr\u003e\u003cp\u003e\u003cb\u003eA vision of the future where the latest Silicon Valley tech meets cutting-edge genetics.\u003c\/b\u003e\u003cbr\u003e\u003cbr\u003e\u003ci\u003eDecoding the World\u003c\/i\u003e is a buddy adventure about the quest to live meaningfully in a world with such uncertainty. It starts with Po Bronson coming to IndieBio.\u003cbr\u003e\u003cbr\u003eArvind Gupta created IndieBio as a laboratory for early biotech startups trying to solve major world problems. Glaciers melting. Dying bees. Infertility. Cancer. Ocean plastic. Pandemics.\u003cbr\u003e\u003cbr\u003eAs they travel around the world, finding scientists to join their cause, the authors bring their first-hand experience to the great mysteries that haunt our future. Natural resource depletion. Job-taking robots. China''s global influence.\u003cbr\u003e\u003cbr\u003e\u003ci\u003eDecoding the World \u003c\/i\u003eis the kind of book you get when you give two guys $40 million, a world full of messy big problems, a genetics laboratory to play in, and a set of Borges'' collected works\u003ci\u003e. \u003c\/i\u003eAfter looking through their lens, you''ll never see the world the same.\u003c\/p\u003e","brand":"Headline Publishing Group","offers":[{"title":"Default Title","offer_id":48739453010263,"sku":"9781472278630","price":10.44,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0817\/1739\/5799\/files\/9781472278630.jpg?v=1720052287"},{"product_id":"discovering-cosmetic-science-9781782624721","title":"Discovering Cosmetic Science","description":"\u003cb\u003eBook Synopsis\u003c\/b\u003e\u003cbr\u003eWelcome to this ‘novice’s guide’. At last a book that explains the real science behind the cosmetics we use. Taking a gentle approach and a guided journey through the different product types, we discover that they are not as superficial as often thought and learn that there is some amazing science behind them. We shall uncover some of the truths behind the myths and point out some interesting facts on our way.   Did you know? Vitamin E is the world’s most used cosmetic active ingredient. At just 1mm thick, your amazing skin keeps out just about everything it’s exposed to – including your products! A ‘chemical soup’ of amino acids, urea, mineral salts and organic acids act as ‘water magnets’ in the skin keeping it naturally moisturised. Discovered centuries ago, iron oxides (yes, the same chemicals as rust) are still commonly used inorganic pigments in foundations. A lipstick is a fine balance of waxes, oils and colourants to keep the stick stable and leave an even gloss on your lips.\u003cbr\u003e\u003cbr\u003e\u003cb\u003eTrade Review\u003c\/b\u003e\u003cbr\u003e'The scope of this book is as wide as cosmetic science itself.'; 'It is a book that was written in a balanced way, one that caters for both scientists and for the general public.'; 'Consequently, the quality of Discovering Cosmetic Science is a result of the breadth of fields of expertise shared by all contributors.'; 'Discovering Cosmetic Science is current, relevant and scientifically accurate.'; 'The book’s content is of practical relevance; in this book, the reader will not find obsolete information or impractical theories, but instead will find established scientific knowledge that is used daily by cosmetic scientists for creating cosmetic products.' -- Diogo Baltazar * International Journal Cosmetic Science *\u003cbr\u003e\u003cbr\u003e\u003cb\u003eTable of Contents\u003c\/b\u003e\u003cbr\u003eIntroduction; Clean Chemistry: The Science behind Cleansing Products; Good Hair Day: The Science behind Hair-care Products; Oral Care - A Mouthful of Chemistry; You against the World! - The Science behind Skin and Skin Care Products; More than a Smudge of Colour - The Science behind Colour Cosmetics; Follow the Scent - The Science behind the Fragrance in Products; The Inside Story - The Science behind Active Ingredients; Testing and More Testing - The Science behind Keeping Your Skin Safe and Healthy; Myths and Scares - Science in Perspective","brand":"Royal Society of Chemistry","offers":[{"title":"Default Title","offer_id":48741113790807,"sku":"9781782624721","price":25.64,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0817\/1739\/5799\/files\/9781782624721.jpg?v=1720056616"},{"product_id":"the-science-of-sugar-confectionery-9781788011334","title":"The Science of Sugar Confectionery","description":"\u003cb\u003eBook Synopsis\u003c\/b\u003e\u003cbr\u003eSince the first edition of The Science of Sugar Confectionery (2000), the confectionery industry has responded to ever-changing consumer habits. This new edition has been thoroughly revised to reflect industry’s response to market driven nutrition and dietary concerns, as well as changes in legislation, labelling, and technology.    Building on the strengths of the first edition, the author’s personal knowledge and experience of the sugar confectionery industry is used to provide a thorough and accessible account of the field. Written so the reader needs no more than a rudimentary level of chemistry, this book covers the basic definitions, commonly used and new ingredients in the industry. It then discusses the various types of sugar confectionery including \"sugar glasses\" (boiled sweets), \"grained sugar products\" (fondants), toffees and fudges, \"hydrocolloids\" (gums, pastilles and jellies) and concludes with a new chapter on future outlooks.    Featuring expanded coverage of special dietary needs, covering topics such as vegetarianism and veganism, religious requirements and supplemented products, this new edition reflects current and evolving needs in the sugar confectionery field.\u003cbr\u003e\u003cbr\u003e\u003cb\u003eTrade Review\u003c\/b\u003e\u003cbr\u003eIn this second edition he deals, thoroughly, with the changes that have come about since the first edition in 2000, including dietary concerns and changes in legislation, labelling and technology. This is not a book that apologies for its subject matter, and it covers all aspects of an important industry producing a large range of products. -- John Emsley * Chemistry and Industry Issue 03 2019 *\u003cbr\u003e'Sweets for my sweet, sugar for my honey', so sang The Searchers pop group in 1963, and it seemed an innocent way of praising a loved one. Unthinkable today, of course, since sugar is regarded as something to be avoided at all costs, and now to be taxed when added to soft drinks. Sugar is seen as a major contributor to obesity and Type-2 diabetes, conditions which are becoming more prevalent.    This is not the first time that sugar has come under attack. Almost 50 years ago, in 1972, John Yudkin's bestseller, 'Pure, white, and deadly', sugar was deemed the carbohydrate of which we consumed far too much in the UK, adding it in spoonfuls to the many cups of tea we drank every day.   Sugar is still a major ingredient in sweets, and these are the subject of chemist William Edward's book, The Science of Sugar Confectionery. In this second edition he deals, thoroughly, with the changes that have come about since the first edition in 2000, including diertary concerns and changes in legislation, labelling and technology. This is not a book that apologises for its subject matter, and it covers all aspects of an important industry producing a large range of products.   Edwards devotes a chapter that includes a section on dieting, calorie-counting and weight-loss regimes, which regard sweets as something to be avoided. Yet sweetness is a sensation that we are genetically disposed to like, even to crave.   Many chemists work in the food-related industries, and a number of them will no doubt work for companies that produce sweets. They will be aware of ingredients, which have come under attack in recent years, such as colourants, flavours, and preservatives - and all are a possible threat to health.   Edwards deals with them in detail and points out that more effort has been put into tackling these issues than ever went into formulating the traditional sweets in the first place. And not without success, as in the case of the ever popular Rowntree's Fruit Pastilles. These famous treats continue to be sold because its creators have been able to modify the ingredients to make them acceptable - at least for now. -- John Emsley * Chemistry and Industry Issue 03 2019 *\u003cbr\u003e\u003cbr\u003e\u003cb\u003eTable of Contents\u003c\/b\u003e\u003cbr\u003eIntroduction; Basic Science; Nutrition; Ingredients; Emulsifiers, Colours and Flavours; Confectionery Plant; Sugar Glasses in the Chemistry of Boiled Sweets; Grained Sugar Products; Pan Coating; Toffees and Caramels; Gums, Gelled Products and Liquorice; Chewing Gum; Aerated Products; Sugar-free Confectionery; Lozenges; Tabletting; Experiments; The Future","brand":"Royal Society of Chemistry","offers":[{"title":"Default Title","offer_id":48741568545111,"sku":"9781788011334","price":27.54,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0817\/1739\/5799\/files\/9781788011334.jpg?v=1720057996"},{"product_id":"the-science-of-chocolate-9781788012355","title":"The Science of Chocolate","description":"\u003cb\u003eBook Synopsis\u003c\/b\u003e\u003cbr\u003eThe Science of Chocolate leads the reader to an understanding of the complete chocolate making process and includes the ways in which basic science plays a vital role in its manufacture, testing and consumption. Originally based upon a talk to encourage school children to study science, the book is now widely used within industry and academia.    The third edition of this international best seller has been fully revised and updated. The author has now included methods of sensory evaluation, designing and modifying chocolate flavour to suit the product and the history and manufacture of some well-known confectionery products. Fat, calorie and sugar reduction are also covered including a review of patents in this area. In addition, the section on why chocolate might be good for you has been updated to include some more recent research results. Three new experiments have been added, so there are now twenty of them, which use simple materials and apparatus to demonstrate the scientific and mathematical principles found in the rest of the book. Most are easily adapted to suit different student abilities.   This book will appeal to those with a fascination for chocolate and will be of specialist interest to those studying food sciences and working in the confectionery industry.   Extracts from reviews of 2nd Edition:   \"...I found this to be an interesting read, and I think the book would be useful to graduates thinking of a career in the food industry (and not just the chocolate industry specifically), to schoolteachers looking for some interesting experiments, and to lecturers (Chemistry, Biochemistry, Botany, Food science) looking for interesting facts to enliven their lectures.\"    Bioscience Education, Volume 12, 2008, E J Wood.   \"...very well written and complete book for everyone who wants to learn more about chocolate and its production process.\"   Crystallography Reviews, Volume 15, 2009 – Issue 4, pages 275-277, Henk Schenk.   \"The easy reading style of the book makes it valuable not only to school and university students, but also to those who are new to working with chocolate or those needing a good summary of chocolate science.\"    Chemistry World, for the Christmas Books\u003cbr\u003e\u003cbr\u003e\u003cb\u003eTable of Contents\u003c\/b\u003e\u003cbr\u003eThe History of Chocolate; Chocolate Ingredients; Cocoa Bean Processing; Liquid Chocolate Making; Controlling the Flow Properties of Liquid Chocolate; Crystallising the Fat in Chocolate; Standard Product Manufacturing Processes; Modifying Chocolate’s Eating Properties: How Do They Make That? (Some Distinctive Products); Analytical Techniques; Legislation, Shelf Life and Packaging; Nutrition and Health; Experiments with Chocolate and Chocolate Products; Glossary; Subject Index","brand":"Royal Society of Chemistry","offers":[{"title":"Default Title","offer_id":48741568610647,"sku":"9781788012355","price":999.99,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0817\/1739\/5799\/files\/9781788012355.jpg?v=1720057996"},{"product_id":"nitroxides-synthesis-properties-and-applications-9781788017527","title":"Nitroxides: Synthesis, Properties and","description":"\u003cb\u003eBook Synopsis\u003c\/b\u003e\u003cbr\u003eNitroxides are versatile small organic molecules possessing a stabilised free radical. With their unpaired electron spin they display a unique reactivity towards various environmental factors, enabling a diverse range of applications. They have uses as synthetic tools, such as catalysts or building blocks; imaging agents and probes in biomedicine and materials science; for medicinal antioxidant applications; and in energy storage. Polynitroxides (polymers bearing pendant nitroxide sidechains) have been used in organic radical batteries, oxidation catalysts and in exchange reactions for constructing complex architectures. Chapters in this book cover the synthesis of nitroxides, EPR studies and magnetic resonance applications, physiochemical studies, and applications including in batteries, imaging and organic synthesis. With contributions from leaders in the field, Nitroxides will be of interest to graduate students and researchers across chemistry, physics, biology and materials science.\u003cbr\u003e\u003cbr\u003e\u003cb\u003eTable of Contents\u003c\/b\u003e\u003cbr\u003eA Brief History and Outlook of Nitroxides; General Approaches to Synthesis of Nitroxides; The Application of Nitroxides in Organic Synthesis; Sprin Probes and Imaging Using Nitroxides; Nitroxides in Battery-related Applications; Computational Tools for Nitroxide Design; Nitroxide-mediated Polymerization; Nitroxides in Supramolecular Chemistry; Magnetism of Nitroxides; Applications of Nitroxide Spin Labels to Structural Biology; Nitroxides in Liquid Crystals; Nitroxide Intervention in Oxidative and Free Radical Damage in Biology and Disease; Spin Trapping; Biological Applications of Nitroxide Stable Free Radicals; Introduction to Electron Paramagnetic Resonance (EPR) of Nitroxides","brand":"Royal Society of Chemistry","offers":[{"title":"Default Title","offer_id":48741569266007,"sku":"9781788017527","price":170.05,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0817\/1739\/5799\/files\/9781788017527.jpg?v=1720057997"},{"product_id":"artificial-intelligence-and-innovation-management-9781800611320","title":"Artificial Intelligence And Innovation Management","description":"\u003cb\u003eBook Synopsis\u003c\/b\u003e\u003cbr\u003eArtificial Intelligence and Innovation Management contributes to the ongoing debate among innovation scholars and practitioners focusing on the potential impact of Artificial Intelligence (AI) on the ways companies and organizations do business, operate and innovate. It considers AI as a source of innovation both in terms of innovation within the field of AI itself (AI innovation) and in terms of how it enables or disrupts innovation in other fields (AI-driven innovation). The book's content is driven by several important conclusions:It is therefore both necessary and timely to explore the different aspects of the relationship between AI and IM.The contributors to this book include both scholars and practitioners from multiple countries and different types of institutions. They were selected based on their ability to provide a relevant distinctive perspective on the relationship between AI and IM; the degree of their professional engagement with the field; their ability to contribute to the thematic and contextual diversity of the contributions; and their ability to provide actionable insights for both innovation scholars and practitioners.Helena Blackbright (Mälardalen University, Sweden) and Stoyan Tanev (Carleton University, Canada) are chairing the Special Interest Group on AI and IM at the International Society for Professional Innovation Management (https:\/\/www.ispim-innovation.com\/).","brand":"World Scientific Europe Ltd","offers":[{"title":"Default Title","offer_id":48741753487703,"sku":"9781800611320","price":81.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0817\/1739\/5799\/files\/9781800611320.jpg?v=1720058692"},{"product_id":"artificial-intelligence-wired-guides-how-machine-learning-will-shape-the-next-decade-9781847943231","title":"Artificial Intelligence (WIRED guides): How","description":"\u003cb\u003eBook Synopsis\u003c\/b\u003e\u003cbr\u003e\u003cp\u003eThe past decade has witnessed extraordinary advances in artificial intelligence. But what precisely is it and where does its future lie?\u003cbr\u003e\u003cbr\u003eIn this brilliant, one-stop guide \u003ci\u003eWIRED\u003c\/i\u003e journalist Matt Burgess explains everything you need to know about AI. He describes how it works. He looks at the ways in which it has already brought us everything from voice recognition software to self-driving cars, and explores its potential for further revolutionary change in almost every area of our daily lives. He examines the darker side of machine learning: its susceptibility to hacking; its tendency to discriminate against particular groups; and its potential misuse by governments. And he addresses the fundamental question: can machines become as intelligent as human beings?\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cb\u003eTrade Review\u003c\/b\u003e\u003cbr\u003eIn this book Burgess manages to cover all the key AI trends and developments over the last 60 years . . . delivers an \u003cb\u003einformative and readable guide\u003c\/b\u003e to all the main events that have taken place to date . . . \u003cb\u003eWe found this one helpful for a new or general reader and would recommend it to those looking for a good place to start in this field.\u003c\/b\u003e * Irish Tech News *","brand":"Cornerstone","offers":[{"title":"Default Title","offer_id":48742230524247,"sku":"9781847943231","price":9.49,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0817\/1739\/5799\/files\/9781847943231.jpg?v=1720060558"},{"product_id":"chemistry-at-home-exploring-the-ingredients-in-everyday-products-9781849739405","title":"Chemistry at Home: Exploring the Ingredients in","description":"\u003cb\u003eBook Synopsis\u003c\/b\u003e\u003cbr\u003eHand cream, detergent, shower gel, toothpaste, toilet cleaner, air freshener, lipstick, perfume, low-fat spread, painkiller, diet drink, insect repellent… hundreds of everyday products that make our lives so much better than those of our forebears. And yet most of us know little about the ingredients they contain and why they deliver the benefits we enjoy.  Some people find it worrying when they examine the list of ingredients on a packaging label, because all they read may be unintelligible names or E numbers. It appears to be just chemicals, chemicals, chemicals. The aim of this book is to examine the ingredients more closely and explain the reasons for their being used. Start reading and stop worrying. Chemistry at Home has been written by award-winning popular science writer and chemist, John Emsley, using non-technical language. The book has 12 chapters, each devoted to the kinds of products we are likely to find around the home, including in the garage and the garden shed. Chemistry at Home also includes a glossary which gives more technical information about the molecules mentioned in the book.\u003cbr\u003e\u003cbr\u003e\u003cb\u003eTrade Review\u003c\/b\u003e\u003cbr\u003eThis book is highly recommended, not least to teachers, and is an anidote to smear stories in the media -- Simon Cotton * Chemistry World *\u003cbr\u003e'an outstanding book by British chemist John Emsley' -- Joe Schwarcz * CJAD 800 radio *\u003cbr\u003eWe should all have a copy on our shelves - it is very browsable, and you never know when some of the many bits of information it contains will come in handy -- Simon Cotton * Chemistry World *\u003cbr\u003e\u003cbr\u003e\u003cb\u003eTable of Contents\u003c\/b\u003e\u003cbr\u003eMedicine chest; Utility room; Bathroom; The Desk; Toilet; The Cupboard under the Stairs; Bedroom; Kitchen; Dining room; Living room; Garage; Garden shed; Glossary","brand":"Royal Society of Chemistry","offers":[{"title":"Default Title","offer_id":48742297076055,"sku":"9781849739405","price":20.89,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0817\/1739\/5799\/files\/9781849739405.jpg?v=1720060821"},{"product_id":"are-there-laws-of-innovation-9789811251177","title":"Are There Laws Of Innovation?","description":"\u003cb\u003eBook Synopsis\u003c\/b\u003e\u003cbr\u003eBeyond real GDP, innovative capacity is an important indicator of the economic strength of a nation. By studying innovative capacity and other indicators of success in innovation across the Group-of-Seven (G7) Countries, the East Asian Newly Industrialised Economies (EANIEs) and Mainland China, this book will systematically establish a positive relationship between innovation outputs and inputs of different economies. In doing so, it seeks to answer the question — are there laws of innovation? It seeks to identify the determinants of innovation at the economy-wide level, ascertain whether these determinants are similar across different economies, and find suitable metrics for comparing relative success in innovation across different economies. It concludes that innovation, rather than being a stroke of good fortune, comes from research and development activities conducted over a long period of time, and sheds light on future trends and areas for further research.","brand":"World Scientific Publishing Co Pte Ltd","offers":[{"title":"Default Title","offer_id":48743283949911,"sku":"9789811251177","price":52.25,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0817\/1739\/5799\/files\/9789811251177.jpg?v=1720064919"},{"product_id":"aramis-or-the-love-of-technology-9780674043237","title":"Aramis or The Love of Technology","description":"\u003cb\u003eBook Synopsis\u003c\/b\u003e\u003cbr\u003eThe story of Aramis—the guided-transportation system intended for Paris—is told in this fictional account by several parties: an engineer and his professor; company executives and elected officials; a sociologist; and Aramis itself, who delivers a passionate plea on behalf of technological innovations that risk being abandoned by their makers.\u003cbr\u003e\u003cbr\u003e\u003cb\u003eTrade Review\u003c\/b\u003e\u003cbr\u003eIt is [the] world of machines that Latour sets out to rehabilitate in his clever new work…an eminently readable book—even on occasions a ripping good yarn. This time round, the author of such seminal sociology of science texts as \u003ci\u003eWe Have Never Been Modern\u003c\/i\u003e has set out to do something daring: create a new genre, what he calls ‘scientifiction’… The result is a hypertext, weaving real and fictional characters together against the backdrop of an actual project carried out by RATP, the public transport authority for Paris… [A] feisty sociotechnological whodunit. -- Margaret Wertheim * New Scientist *\u003cbr\u003eRelationalists have to insist that made–found is as dubious as the value–fact and subject–object distinctions. This claim is not easy to make plausible, but Latour is very good at doing so. He is perhaps the best contemporary exponent of the philosophy of interchanges, of continuous passages across traditional dualisms and traditional disciplinary borders. This is because he combines philosophical sophistication with genuine delight in empirical fieldwork, a fluent and flexible style, an amazingly wide range of reference, and wit. \u003ci\u003eAramis\u003c\/i\u003e is often hilarious. In Catherine Porter’s splendidly vigorous and idiomatic translation, it is a good read, a well-paced narrative of instructive events. Any policy maker who contemplates spending public money on technological innovation should read it before signing his or her first contractual agreement. It should also be read by anybody looking for some genuinely fresh philosophical ideas. -- Richard Rorty * Voice Literary Supplement *\u003cbr\u003eMr. Latour, a French sociologist of science, is quite serious…about what he is creating—a new genre of fiction and reality that tells a larger truth… [The \u003ci\u003eAramis\u003c\/i\u003e project] may have been a wild goose chase, but some honkers end up in the oven. \u003ci\u003eAramis, or The Love of Technology\u003c\/i\u003e, in this translation by Catherine Porter, comes out the way a game bird should, au point, juicy and delicious. -- M. R. Montgomery * New York Times Book Review *\u003cbr\u003eImmediately after the project ended, Bruno Latour was asked by the RATP to investigate what went wrong. On the basis of a detailed empirical study, he has written three books in one: a detective novel, in which a sociology professor and a young engineer play the parts of Sherlock Holmes and Dr. Watson; a scholarly treatise introducing the modern sociology of technology; and a reproduction of original archival documents. As the book develops, we hear the voice of technology itself, with Frankenstein’s ‘humachine’ and Aramis himself as spokespersons… Latour’s book does offer important insights into the sociotechnical domain and engineering practices that transcend the Aramis case. It also provides, mainly in the form of methodological discussions, the groundwork for a theory of technology and society. This [is an] important asset, of what I think is Latour’s best book so far. -- Wiebe E. Bijker * Nature *\u003cbr\u003e\u003ci\u003eAramis\u003c\/i\u003e shows with wonderful clarity the many different stories which were told about all aspects of Aramis. -- David Edgerton * Times Literary Supplement *\u003cbr\u003e\u003ci\u003eAramis\u003c\/i\u003e…uncovers the limits of sociology in its failure to recognize our essentially social relationship with technical artifacts. Its critical force comes from using ethnography to enable technology to speak, or rather, by allowing us to hear the voice of technology speaking indirectly through administrative documents, political rhetoric, engineering specifications, business plans, fiction, and philosophy. -- Peter Lyman * Contemporary Sociology *\u003cbr\u003e\u003ci\u003eAramis\u003c\/i\u003e is a case study, a sociological investigation, and, yes, a detective novel unlike any ever written—a carefully constructed, non-fictional narrative of the negotiated fictions that underwrite our mechanical inventions. Latour, one of the most supple and rewarding practitioners of any science, shows that the construction of technological society is at base a human drama and must be told in a commensurate manner. Here at last is science studies that avoids self-exemption and partakes, with humor and emotion, of the very processes it depicts. \u003ci\u003eAramis\u003c\/i\u003e is a strange but deep book that comes to counterintuitive, urgent conclusions, pleading for more successful parlay between technology and humanism, animate and inanimate, body and soul. This story has much to say about the world we want to build, the world we think we are building, and the worlds we have failed to pull off. -- Richard Powers, author of \u003ci\u003eGalatea 2.2\u003c\/i\u003e\u003cbr\u003e\u003cbr\u003e\u003cb\u003eTable of Contents\u003c\/b\u003e\u003cbr\u003ePreface   Prologue: Who Killed Aramis?      1. An Exciting Innovation   2. Is Aramis Feasible?   3. Shilly-Shallying in the Seventies   4. Interphase: Three Years of Grace   5. The 1984 Decision: Aramis Exists for Real   6. Aramis at the CET Stage: Will It Keep Its Promises?   7. Aramis Is Ready to Go (Away)   Epilogue: Aramis Unloved   Glossary","brand":"Harvard University Press","offers":[{"title":"Default Title","offer_id":48865477558615,"sku":"9780674043237","price":31.46,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0817\/1739\/5799\/files\/9780674043237.jpg?v=1722274157"},{"product_id":"nonplussed-9780691148229","title":"Nonplussed","description":"\u003cb\u003eBook Synopsis\u003c\/b\u003e\u003cbr\u003eMath - the application of reasonable logic to reasonable assumptions - usually produces reasonable results. But sometimes math generates astonishing paradoxes - conclusions that seem completely unreasonable or just plain impossible but that are nevertheless demonstrably true. This book is a collection of paradoxes from different areas of math.\u003cbr\u003e\u003cbr\u003e\u003cb\u003eTrade Review\u003c\/b\u003e\u003cbr\u003e\"Nonplussed! is a collection of lovely paradoxes: facts that are provable logically but are nevertheless seriously counterintuitive...It is an exciting book. It should be in every...college library. It would even be the right gift for mathematicians and anyone who uses mathematics--economists, business analysts and many others--and indeed for anyone who would claim to be educated.\"--Peter M. Neumann, Times Higher Education Supplement \"This is a splendid collection of articles, inspired by Martin Gardner's writings. Old conundrums are given new twists and applications, newer perplexing ideas are described with panache. The forthcoming companion book has a high standard to maintain.\"--John Haigh, London Mathematical Society Newsletter \"It is therefore recommended that Julian Havil's headmaster award him further sabbatical leave for the purpose of producing a sequel to this welcome addition to the mathematical literature.\"--Peter Ruane, MAA Review \"A review of a book as good as this must either repeat the positive adjectives other reviewers have used, or require a very large thesaurus. Since I find myself in complete agreement with all of the following words from other reviews, I will repeat them immediately: marvelous, crystal-clear, great, amazing, stimulating, delightful, fascinating, strong, surprising, classic, interesting, eclectic, insightful, magnificent. That one book could encourage such gushing praise seems as unlikely as one book being able to cram in a great variety and depth of mathematical problems, colourful historical anecdotes, significant nods to ethno-mathematics, difficult but well-explained proofs, clear and engaging prose and beautiful diagrams. Yet Havil's book succeeds on all accounts...The brilliant writing, the wonderful problems, the weaving together of past and future, games and discovery, and world number cultures will have you returning to this ageless book time and again.\"--Phil Wilson, Plus Magazine \"This fascinating expedition by Havil through some engaging and often surprising mathematical and statistical oddities is more demanding than the usual 'popular math book' it is billed...All topics are covered by an always carefully crafted mathematical exposition, not leaving out necessary preliminaries and providing rigorous proofs.\"--J. Mayer, Choice \"Even many high school students without a calculus background will benefit from the problems contained in the book... The book contains a little algebra, some geometry, and a great deal of probability. It could serve as recreational reading for teachers as well as for student use in a probability course or courses following algebra 2. Mathematics clubs and teams would also find Nonplussed! useful.\"--Paul Kelley, Mathematics Teacher \"This is a fun book containing many diverse problems that I had not seen before but it also stimulates some genuinely interesting mathematical thought. Above all, this book highlights the 'frailty of the intuition we routinely use to guide us through our everyday lives' and that, in my mind, is no bad thing.\"--Nathan Green, Mathematics Today \"I recommend the book to everyone interested in entertaining mathematics.\"--Christina Birkenhake, Mathematical Intelligencer \"This book discusses such problems in a generally accessible way, but it does not shy away from using rigorous mathematical arguments to explain them... Some of these topics are quite familiar, but even so I found the discussions clear and often learned some new and quite surprising tidbits.\"--Stan Wagon, Mathematical Reviews \"Those that spend their working lives avoiding mathematics by approaching their problems in all sorts of different ways will benefit from looking at this text, even if it involves following through but one single problem and its mathematical solution.\"--C.J.H. Mann, Kybernetes \"The book is perfect for independent or group study for students in advanced high school mathematics classes or university-level undergraduate mathematics classes. Selected chapters are suitable for discussion during professional development sessions aimed at engaging mathematics teachers in rigorous mathematics investigations and discussions.\"--Anne Papakonstantinou, Mathematics Teacher \"This lovely book will attract the attention of readers who are interested in recreational mathematics like mathematical puzzles and paradoxes.\"--Yuri V. Rogovchenko, Zentralblatt MATH \"Havil has an excellent mix of an interesting history of each topic and clear and lucid solutions to the problems... Havil's strength is the historical background he gives to each topic and his style of writing which is so easy to read... An interesting and challenging book well worth reading.\"--John Sykes, Mathematics in School\u003cbr\u003e\u003cbr\u003e\u003cb\u003eTable of Contents\u003c\/b\u003e\u003cbr\u003ePreface xi  Acknowledgements xiii  Introduction 1  Chapter 1: Three Tennis Paradoxes 4  Chapter 2: The Uphill Roller 16  Chapter 3: The Birthday Paradox 25  Chapter 4: The Spin of a Table 37  Chapter 5: Derangements 46  Chapter 6: Conway's Chequerboard Army 62  Chapter 7: The Toss of a Needle 68  Chapter 8: Torricelli's Trumpet 82  Chapter 9: Nontransitive Effects 92  Chapter 10: A Pursuit Problem 105  Chapter 11: Parrondo's Games 115  Chapter 12: Hyperdimensions 127  Chapter 13: Friday the 13th 151  Chapter 14: Fractran 162  The Motifs 180  Appendix A: The Inclusion-Exclusion Principle 187  Appendix B: The Binomial Inversion Formula 189  Appendix C: Surface Area and Arc Length 193  Index 195","brand":"Princeton University Press","offers":[{"title":"Default Title","offer_id":48865524056407,"sku":"9780691148229","price":16.14,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0817\/1739\/5799\/files\/9780691148229.jpg?v=1722274381"},{"product_id":"diffusion-of-innovations-5th-edition-9780743222099","title":"Diffusion of Innovations 5th Edition","description":"\u003cb\u003eBook Synopsis\u003c\/b\u003e\u003cbr\u003e\u003cb\u003eNow in its fifth edition, \u003ci\u003eDiffusion of Innovations\u003c\/i\u003e is a classic work on the spread of new ideas.\u003c\/b\u003e\u003cbr\u003e\u003cbr\u003e In this renowned book, Everett M. Rogers, professor and chair of the Department of Communication \u0026amp; Journalism at the University of New Mexico, explains how new ideas spread via communication channels over time. Such innovations are initially perceived as uncertain and even risky. To overcome this uncertainty, most people seek out others like themselves who have already adopted the new idea. Thus the diffusion process consists of a few individuals who first adopt an innovation, then spread the word among their circle of acquaintances—a process which typically takes months or years. But there are exceptions: use of the Internet in the 1990's, for example, may have spread more rapidly than any other innovation in the history of humankind. Furthermore, the Internet is changing the very nature of diffusion by decreasing the importance of physical distance between people. \u003cb\u003eThe fifth edition addresses the spread of the Internet, and how it has transformed the way human beings communicate and adopt new ideas.\u003c\/b\u003e\u003cbr\u003e\u003cbr\u003e\u003cb\u003eTrade Review\u003c\/b\u003e\u003cbr\u003e\u003ci\u003eChoice\u003c\/i\u003e The name of Everett Rogers...is virtually synonymous with the study of the diffusion of innovations....His coverage is comprehensive, ranging from the elements of diffusion and the history of diffusion research to generators of innovation, change agents, and the consequences of innovations. Among the many features that make this an exemplary interdisciplinary effort are Rogers's clear, literate style and his ability to stay in touch with social realities. He sets a high standard for social theorists.\u003cbr\u003e\u003ci\u003eTechnology and Culture\u003c\/i\u003e A classic work....Full of interesting insights, solid examples, and good common sense.\u003cbr\u003e\u003ci\u003eJournal of Communication\u003c\/i\u003e Incorporates important advances...presented in the usual clear, didactic, and often light-spirited style of the author, who also offers choice examples of his wide cross-cultural experiences. The result is a highly readable and discussion-provoking text.\u003cbr\u003e\u003ci\u003eEngineering Management Society\u003c\/i\u003e Holds several important lessons for anyone planning the introduction of new ideas in a firm....Introduces the latest and probably some of the best thinking in that area.\u003cbr\u003e\u003cbr\u003e\u003cb\u003eTable of Contents\u003c\/b\u003e\u003cbr\u003e\u003cb\u003eContents\u003c\/b\u003e\u003cbr\u003e\u003cbr\u003e\u003ci\u003ePreface\u003c\/i\u003e\u003cbr\u003e\u003cbr\u003eCHAPTER 1. ELEMENTS OF DIFFUSION\u003cbr\u003e\u003cbr\u003eCHAPTER 2. A HISTORY OF DIFFUSION RESEARCH\u003cbr\u003e\u003cbr\u003eCHAPTER 3. CONTRIBUTIONS AND CRITICISMS OF DIFFUSION RESEARCH\u003cbr\u003e\u003cbr\u003eCHAPTER 4. THE GENERATION OF INNOVATIONS\u003cbr\u003e\u003cbr\u003eCHAPTER 5. THE INNOVATION-DECISION PROCESS\u003cbr\u003e\u003cbr\u003eCHAPTER 6. ATTRIBUTES OF INNOVATIONS AND THEIR RATE OF ADOPTION\u003cbr\u003e\u003cbr\u003eCHAPTER 7. INNOVATIVENESS AND ADOPTER CATEGORIES\u003cbr\u003e\u003cbr\u003eCHAPTER 8. DIFFUSION NETWORKS\u003cbr\u003e\u003cbr\u003eCHAPTER 9. THE CHANGE AGENT\u003cbr\u003e\u003cbr\u003eCHAPTER 10. INNOVATION IN ORGANIZATIONS\u003cbr\u003e\u003cbr\u003eCHAPTER 11. CONSEQUENCES OF INNOVATIONS\u003cbr\u003e\u003cbr\u003e\u003ci\u003eGlossary\u003cbr\u003e\u003cbr\u003eBibliography\u003cbr\u003e\u003cbr\u003eName Index\u003cbr\u003e\u003cbr\u003eSubject Index\u003c\/i\u003e","brand":"Simon \u0026 Schuster","offers":[{"title":"Default Title","offer_id":48865692451159,"sku":"9780743222099","price":21.25,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0817\/1739\/5799\/files\/9780743222099.jpg?v=1722275127"},{"product_id":"the-quantum-frontier-9780801891441","title":"The Quantum Frontier","description":"\u003cb\u003eBook Synopsis\u003c\/b\u003e\u003cbr\u003eWhatever it reveals, the results arising from the Large Hadron Collider will profoundly alter our understanding of the cosmos and the atom and stimulate amateur and professional scientists for years to come.\u003cbr\u003e\u003cbr\u003e\u003cb\u003eTrade Review\u003c\/b\u003e\u003cbr\u003e[A] practical attitude is typical of The Quantum Frontier... a useful experimental companion to the many theory-oriented books on particle physics. Physics World 2010 What Lincoln does brilliantly is dispel the popular myth that the LHC was built solely to discover the Higgs boson, or 'God particle'. This is a project with a far wider reach... His fresh analogies and insights make this book very readable. -- Valerie Jamieson New Scientist 2009 I deeply enjoyed Lincoln's very accessible discussions of antimatter and Cerenkov radiation. And the in-depth explanations of what the different calorimeters and solenoids do inside the LHC's vast underground accelerator are fascinating. -- Sally Adee IEEE Spectrum Magazine 2009 The Quantum Frontier: The Large Hadron Collider should be in every physics library: it offers an exciting assessment of the Large Haldron Collider, which runs between France and Switzerland, and surveys just why its opening is so significant. You needn't be a physicist to appreciate its importance, and the clear explorations in layman's terms imparts excitement. Perfect for any general lending library strong in science. Midwest Book Review 2009 A Fermilab scientist conveys the excitement surrounding the LHC. Science News 2009 The Quantum Frontier... prepares readers with what they can anticipate when the LHC becomes operational. -- John S. Rigden and Roger H. Stuewer Physics in Perspective 2009 Don Lincoln's playful, energetic style took me from the fundamentals of contemporary physics through to the extremely complex and sophisticated guts of the LHC experiments, touching on everything from the Earth's 'inevitable' destruction by black holes to speculated future physics experiements in a post-LHC era. Cracking it open for the first time, I was worried that a book taking under 200 pages to cover such an ambitious topic would be riddled with sterile facts listed on after the other. But the contrary is what I found. -- Jordan Juras CERN Courier 2009 The book is written in a very readable and entertaining style, and I can warmly recommend it to anyone with more than a passing interest in science. -- John L. Hutchison infocus 2010\u003cbr\u003e\u003cbr\u003e\u003cb\u003eTable of Contents\u003c\/b\u003e\u003cbr\u003e\u003cp\u003eForeword, by Leon Lederman\u003cbr\u003eAcknowledgments\u003cbr\u003ePrologue\u003cbr\u003e1. What We Know: The Standard Model\u003cbr\u003e2. What We Guess: Theories We Want to Test\u003cbr\u003e3. How We Do It: The Large Hadron Collider\u003cbr\u003e4. How We See It: The Enormous Detectors\u003cbr\u003e5. Where We're Going: The Big Picture, the Universe, and the Future\u003cbr\u003eEpilogue\u003cbr\u003eSuggested Reading\u003cbr\u003eIndex\u003c\/p\u003e","brand":"Johns Hopkins University Press","offers":[{"title":"Default Title","offer_id":48865925366103,"sku":"9780801891441","price":22.5,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0817\/1739\/5799\/files\/9780801891441.jpg?v=1722276225"},{"product_id":"physics-for-scientists-and-engineers-with-modern-physics-extended-version-9781319365813","title":"Physics for Scientists and Engineers with Modern","description":"\u003cb\u003eBook Synopsis\u003c\/b\u003e\u003cbr\u003e","brand":"Macmillan Learning","offers":[{"title":"Default Title","offer_id":48866557493591,"sku":"9781319365813","price":72.19,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0817\/1739\/5799\/files\/9781319365813.jpg?v=1722279211"},{"product_id":"the-large-hadron-collider-9781421439143","title":"The Large Hadron Collider","description":"\u003cb\u003eBook Synopsis\u003c\/b\u003e\u003cbr\u003eAn insider's history of the world's largest particle accelerator, the Large Hadron Collider: why it was built, how it works, and the importance of what it has revealed.   Since 2008 scientists have conducted experiments in a hyperenergized, 17-mile supercollider beneath the border of France and Switzerland. The Large Hadron Collider (or what scientists call the LHC) is one of the wonders of the modern worlda highly sophisticated scientific instrument designed to re-create in miniature the conditions of the universe as they existed in the microseconds following the big bang. Among many notable LHC discoveries, one led to the 2013 Nobel Prize in Physics for revealing evidence of the existence of the Higgs boson, the so-called God particle. Picking up where he left off in The Quantum Frontier, physicist Don Lincoln shares an insider's account of the LHC's operational history and gives readers everything they need to become well informed on this marvel of technology. Writing about the LHC'\u003cbr\u003e\u003cbr\u003e\u003cb\u003eTrade Review\u003c\/b\u003e\u003cbr\u003eThe book is a fast read brimming with personality. Reading about the Large Hadron Collider, with its spinning particle streams, hypercontrolled collisions, and awesome implications, is like learning about what wizards do.\u003cbr\u003e—\u003ci\u003eForeword Reviews\u003c\/i\u003e\u003cbr\u003eLincoln's tales of the LHC . . . offer readers fresh insight into some of the most significant research in modern physics.\u003cbr\u003e—\u003ci\u003ePublishers Weekly\u003c\/i\u003e\u003cbr\u003eLaypersons interested in the building blocks of the universe and\/or the newsworthy LHC will learn a lot from this work and enjoy the process.\u003cbr\u003e—\u003ci\u003eLibrary Journal\u003c\/i\u003e\u003cbr\u003ePhysics blends with some amazing stories of the Higgs boson and other details in a powerful scientific survey packed with insights that are both scientifically detailed and widely accessible to general-interest readers.\u003cbr\u003e—\u003ci\u003eCalifornia Bookwatch\u003c\/i\u003e\u003cbr\u003eThis engaging story will be appreciated by readers interested in the frontiers of science . . . Highly recommended.\u003cbr\u003e—\u003ci\u003eChoice\u003c\/i\u003e\u003cbr\u003eWritten in accessible language and an engaging manner . . . I was pleased to see how Lincoln's sense of humor. . . lightens what might otherwise be a tedious enumeration of technical details.\u003cbr\u003e—\u003ci\u003eMetascience\u003c\/i\u003e\u003cbr\u003e\u003cbr\u003e\u003cb\u003eTable of Contents\u003c\/b\u003e\u003cbr\u003e\u003cp\u003ePreface\u003cbr\u003eAcknowledgments\u003cbr\u003e1. Beginnings and Building Blocks\u003cbr\u003e2. Stuff We Already Know\u003cbr\u003e3. Accelerators and the LHC\u003cbr\u003e4. Incredible Detectors\u003cbr\u003e5. Teething Pains and Triumphs\u003cbr\u003e6. The Dramatic Higgs Saga\u003cbr\u003e7. Looking for Something New\u003cbr\u003e8. The Future Is Bright!\u003cbr\u003eSuggested Reading\u003cbr\u003eIndex\u003c\/p\u003e","brand":"Johns Hopkins University Press","offers":[{"title":"Default Title","offer_id":48866940092759,"sku":"9781421439143","price":17.1,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0817\/1739\/5799\/files\/9781421439143.jpg?v=1722281000"},{"product_id":"the-book-of-why-the-new-science-of-cause-and-effect-9781541698963","title":"The Book of Why: The New Science of Cause and","description":"\u003cb\u003eBook Synopsis\u003c\/b\u003e\u003cbr\u003e","brand":"Basic Books","offers":[{"title":"Default Title","offer_id":48867548725591,"sku":"9781541698963","price":19.79,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0817\/1739\/5799\/files\/9781541698963.jpg?v=1722283820"},{"product_id":"a-research-agenda-for-entrepreneurship-and-innovation-9781839109881","title":"A Research Agenda for Entrepreneurship and","description":"\u003cb\u003eBook Synopsis\u003c\/b\u003e\u003cbr\u003e\u003cb\u003e\u003ci\u003eElgar Research Agendas\u003c\/i\u003e outline the future of research in a given area. Leading scholars are given the space to explore their subject in provocative ways, and map out the potential directions of travel. They are relevant but also visionary.\u003c\/b\u003e\u003cp\u003e\u003c\/p\u003e\u003cp\u003eWithin the span of a generation, innovation and entrepreneurship have emerged as two of the most vital forces in the economy and in society. This \u003ci\u003eResearch Agenda\u003c\/i\u003e highlights new insights and approaches to guide future thinking, research and policy in the area. To accomplish this, the editors have brought together a group of accomplished scholars spanning economics, management, public policy and finance. \u003c\/p\u003e\u003cp\u003eDrawing on the experiences and insights of leading scholars this Research Agenda covers a broad array of rich and promising topics, including entrepreneurial ecosystems, finance and the role of universities. Focusing on the intersection and overlap between the two disciplines, the \u003ci\u003eResearch Agenda\u003c\/i\u003e begins by establishing the theoretical basis between the two topics, before exploring impact, context, academic entrepreneurship, start-ups, policy and corporate governance. The book concludes with three provocative chapters: Friederike Welter highlighting the power of words and images, Sameeksha Desai discussing the role of artificial intelligence and Mark Casson presenting a case for radical change to how entrepreneurship is studied.\u003c\/p\u003e\u003cp\u003e Presenting the most salient findings and themes in current literature, \u003ci\u003eA Research Agenda for Entrepreneurship and Innovation \u003c\/i\u003e is essential for researchers in innovation, as well as policy makers at both the local and national levels influenced by the increasing importance of entrepreneurship and innovation.\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cb\u003eTrade Review\u003c\/b\u003e\u003cbr\u003e\u003ci\u003e'Audretsch, Lehmann and Link have assembled a wealth of insights and frameworks to invigorate the innovation and entrepreneurship research agenda. The inclusion of contributions spanning a broad spectrum of scholars from economics, management, public policy and finance in this most inter-disciplinary of fields is especially welcome.'\u003c\/i\u003e\u003cbr\u003e --Mike Wright, Imperial College London, UK\u003cbr\u003e\u003cbr\u003e\u003cb\u003eTable of Contents\u003c\/b\u003e\u003cbr\u003eContents:  1. Introduction\t David B. Audretsch, Erik E. Lehmann and Albert N. Link  2. Schumpeterian Growth Regimes Cristiano Antonelli  3. Measuring Entrepreneurial Impact through Alumni Impact Surveys\t Shiri Breznitz, Brendan Hills and Qiantao Zhang  4. Academic Entrepreneurship: Between Myth and Reality Alice Civera, Michele Meoli and Silvio Vismara  5. Principal Investigators and Boundary Spanning Entrepreneurial Opportunity Recognition: A Conceptual Framework\t James A. Cunningham  6. The Regional Emergence of Innovative Start-ups: A Research Agenda\t Michael Fritsch  7. Public and Policy Entrepreneurship Research: A Synthesis of the Literature and Future Perspectives\t Heike M. Grimm  8. A Research Agenda for Entrepreneurship and Innovation: The Role of Entrepreneurial Universities\t Maribel Guerrero and David Urbano  9. Corporate Governance and Innovation Hezun Li, Timurs Umans and Siri Terjesen  10. Research Opportunities Considering Student Entrepreneurship in University Ecosystems Simon Mosey and Paul Kirkham  11. Entrepreneurial Leadership in the Academic Community: A Suggested Research Agenda Rati Ram, Devrim Göktepe-Hultén, and Rajeev K. Goel  12. The Power of Words and Images – Towards Talking About and Seeing Entrepreneurship and Innovation Differently  Friederike Welter  13. Artificial Intelligence and Entrepreneurship: Some Thoughts for Entrepreneurship Researchers Sameeksha Desai  14. Entrepreneurship Studies: The Case for Radical Change\t Mark Casson  Index","brand":"Edward Elgar Publishing Ltd","offers":[{"title":"Default Title","offer_id":48868636426583,"sku":"9781839109881","price":28.95,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0817\/1739\/5799\/files\/9781839109881.jpg?v=1722288985"},{"product_id":"innovation-and-entrepreneurship-9781848440999","title":"Innovation and Entrepreneurship","description":"\u003cb\u003eBook Synopsis\u003c\/b\u003e\u003cbr\u003eThis comprehensive volume integrates pathbreaking and seminal scholarship from two interrelated fields - innovation and entrepreneurship - with the chapters providing a compelling link between the two. The editors seek to introduce and contextualize some of the most important research. Topics covered include: history of thought, innovation and growth, the innovation process, role models of the entrepreneur, knowledge flows and institutions.\u003cbr\u003e\u003cbr\u003e\u003cb\u003eTable of Contents\u003c\/b\u003e\u003cbr\u003eContents:  Acknowledgements  Introduction\tDavid B. Audretsch, Oliver Falck, and Stephan Heblich  PART I\tHISTORY OF THOUGHTS    1. Alfred Marshall ([1890] 1925), ‘Industrial Organization, continued.  The Concentration of Specialized Industries in Particular Locations’ 2. Jean-Baptiste Say ([1821\/1845] 1836), ‘Of Operations Alike Common to All Branches of Industry’ 3. William J. Baumol (1968), ‘Entrepreneurship in Economic Theory’ 4. Joseph A. Schumpeter (1934), ‘The Fundamental Phenomenon of Economic Development’ 5. Frank H. Knight (1921), ‘Enterprise and Profit’ 6. Kenneth J. Arrow (1962), ‘Economic Welfare and the Allocation of Resources for Invention’ 7. Joseph A. Schumpeter ([1942] 1947), ‘The Process of Creative Destruction: Part II Can Capitalism Survive?’  PART II\tINNOVATION AND GROWTH  8. Paul M. Romer (1990), ‘Increasing Returns and Long-Run Growth’ 9. Philippe Aghion, Christopher Harris, Peter Howitt and John Vickers (2001), ‘Competition, Imitation and Growth with Step-by-Step Innovation’ 10. Philippe Aghion, Richard Blundell, Rachel Griffith, Peter Howitt and Susanne Prantl (2004), ‘Entry and Productivity Growth: Evidence from Microlevel Panel Data’  PART III\tTHE INNOVATION PROCESS  11. Richard R. Nelson and Sidney G. Winter (1982), ‘The Schumpeterian Tradeoff Revisited’ 12. Steven Klepper (1996), ‘Entry, Exit, Growth, and Innovation over the Product Life Cycle’ 13. Eric von Hippel (2005), ‘Why Many Users Want Custom Products’ 14. Gilles Duranton and Diego Puga (2001), ‘Nursery Cities: Urban Diversity, Process Innovation, and the Life Cycle of Products’ 15. Bengt-Åke Lundvall (1992), ‘Introduction’ 16. Michael E. Porter (1998), ‘Clusters and the New Economics of Competition’  PART IV\tROLE MODELS OF THE ENTREPRENEUR   17. Israel M. Kirzner (1973), ‘The Entrepreneur’ 18. William J. Baumol (2002), ‘Entrepreneurship, Innovation and Growth: The David-Goliath Symbiosis’ 19. Richard E. Kihlstrom and Jean-Jacques Laffont (1979), ‘A General Equilibrium Entrepreneurial Theory of Firm Formation based on Risk Aversion’ 20. Edward P. Lazear (2004), ‘Balanced Skills and Entrepreneurship’  PART V\tKNOWLEDGE FLOWS  21. Zvi Griliches (1979), ‘Issues in Assessing the Contribution of Research and Development to Productivity Growth’ 22. Zvi Griliches (1994), ‘Productivity, R\u0026amp;D and the Data Constraint’ 23. Zoltan J. Acs, David B. Audretsch and Maryann P. Feldman (1994), ‘R\u0026amp;D Spillovers and Recipient Firm Size’ 24. Adam B. Jaffe, Manuel Trajtenberg and Rebecca Henderson (1993), ‘Geographic Localization of Knowledge Spillovers as Evidenced by Patent Citations’ 25. David B. Audretsch and Maryann P. Feldman (1996), ‘R\u0026amp;D Spillovers and the Geography of Innovation and Production’ 26. Edward L. Glaeser, Hedi D. Kallal, José A. Scheinkman and Andrei Shleifer (1992), ‘Growth in Cities’ 27. Jane Jacobs (1969), ‘How New Work Begins’ 28. Steven Klepper and Sally Sleeper (2005), ‘Entry by Spinoffs’ 29. Adam B. Jaffe (1989), ‘Real Effects of Academic Research’ 30. Richard Jensen and Marie Thursby (2001), ‘Proofs and Prototypes for Sale: The Licensing of University Inventions’ 31. Adam B. Jaffe and Josh Lerner (2001), ‘Reinventing Public R\u0026amp;D: Patent Policy and the Commercialization of National Laboratory Technologies’  PART VI\tINSTITUTIONS   32. Annalee Saxenian (1991), ‘Institutions and the Growth of Silicon Valley’ 33. Olav Sorenson and Pino G. Audia (2000), ‘The Social Structure of Entrepreneurial Activity: Geographic Concentration of Footwear Production in the United States, 1940–1989’ 34. Edward L. Glaeser, David Laibson and Bruce Sacerdote (2002), ‘An Economic Approach to Social Capital’ 35. Daron Acemoglu, Simon Johnson and James Robinson (2005), ‘The Rise of Europe: Atlantic Trade, Institutional Change, and Economic Growth’ 36. Douglass C. North (1991), ‘Institutions’  Name Index","brand":"Edward Elgar Publishing Ltd","offers":[{"title":"Default Title","offer_id":48868745544023,"sku":"9781848440999","price":319.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0817\/1739\/5799\/files\/9781848440999.jpg?v=1722289507"},{"product_id":"navigating-the-tech-storm-the-business-impact-of-technology-beyond-the-hype-9781912555178","title":"Navigating the Tech Storm: The business impact of","description":"\u003cb\u003eBook Synopsis\u003c\/b\u003e\u003cbr\u003eThis ground-breaking and highly visual book presents a framework on how to relate to these times of technological uncertainties. The author, a serial entrepreneur, technology investor and futurist, argues that by combining curiosity, a bit of skepticism and understanding of current trends we can gain insight into and take advantage of the opportunities that come from new technologies. This handbook will give you a clear view of technology's impact beyond the hype and a complete toolbox on how to handle the upcoming revolution from a strategic perspective. You will delve into a step-by-step approach on how to analyze technologies, assess business implications and adapt to a new reality. Digitization is only the warmup, and ignorance is not a viable business strategy!","brand":"LID Publishing","offers":[{"title":"Default Title","offer_id":48869003493719,"sku":"9781912555178","price":7.59,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0817\/1739\/5799\/files\/9781912555178.jpg?v=1722290780"},{"product_id":"advanced-fossil-energy-licensing-of-patented-laboratory-inventions-and-considerations-for-maintaining-us-competitiveness-in-potentially-transformational-research-areas-9781536150711","title":"Advanced Fossil Energy, Licensing of Patented","description":"\u003cb\u003eBook Synopsis\u003c\/b\u003e\u003cbr\u003eThe government documents included in this book are comprised of reports and testimonies from June 2018 to September 2018 on research and development in the United States. The first report examines research and development projects started from 2010 through 2017 on advanced fossil energy. For over 100 years, three fossil fuel sources -- coal, oil and natural gas -- have made up at least 80% of total US energy consumption. While fossil fuels are associated with some negative environmental impacts - such as carbon dioxide emissions, the predominance of coal, oil and natural gas is likely to continue into the future. The second report focuses on considerations for maintaining US competitiveness in Quantum Computing, Synthetic Biology and other potentially transformational research advances. Federal support in such areas can accelerate innovation and drive technological advances and promote US competitiveness in the global economy. The third and final report focuses on additional actions needed to improve licensing of patented laboratory inventions. The GAO was asked to review agency practices for managing inventions developed at federal labs, with a particular focus on patent licensing. This report examines the challenges in licensing patents and steps take to address and report them.\u003cbr\u003e\u003cbr\u003e\u003cb\u003eTable of Contents\u003c\/b\u003e\u003cbr\u003eFor more information, please visit our website at:https:\/\/novapublishers.com\/shop\/advanced-fossil-energy-licensing-of-patented-laboratory-inventions-and-considerations-for-maintaining-us-competitiveness-in-potentially-transformational-research-areas\/","brand":"Nova Science Publishers Inc","offers":[{"title":"Default Title","offer_id":48886117531991,"sku":"9781536150711","price":113.59,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0817\/1739\/5799\/files\/9781536150711.jpg?v=1722538880"},{"product_id":"critical-technologies-economic-competitiveness-9781560720911","title":"Critical Technologies \u0026 Economic Competitiveness","description":"\u003cb\u003eBook Synopsis\u003c\/b\u003e\u003cbr\u003e","brand":"Nova Science Publishers Inc","offers":[{"title":"Default Title","offer_id":48886313419095,"sku":"9781560720911","price":113.59,"currency_code":"GBP","in_stock":true}]},{"product_id":"sequencing-scheduling-with-inaccurate-data-9781629486772","title":"Sequencing \u0026 Scheduling with Inaccurate Data","description":"\u003cb\u003eBook Synopsis\u003c\/b\u003e\u003cbr\u003eIn many real-world applications, the problems with the data used for scheduling such as processing times, set-up times, release dates or due dates is not exactly known before applying a specific solution algorithm which restricts practical aspects of scheduling theory. During the last decades, several approaches have been developed for sequencing and scheduling with inaccurate data, depending on whether the data is given as random numbers, fuzzy numbers or whether it is uncertain (ie: it can take values from a given interval). This book considers the four major approaches for dealing with such problems: a stochastic approach, a fuzzy approach, a robust approach and a stability approach. Each of the four parts is devoted to one of these approaches. First, it contains a survey chapter on this subject, as well as between further chapters, presenting some recent research results in the particular area. The book provides the reader with a comprehensive and up-to-date introduction into scheduling with inaccurate data. The four survey chapters deal with scheduling with stochastic approaches, fuzzy job-shop scheduling, min-max regret scheduling problems and a stability approach to sequencing and scheduling under uncertainty. 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We’ve all experienced dumb chatbots, automated scripts and poor employee interactions that dehumanizes customer interactions.\u003c\/p\u003e  \u003cp\u003eThat’s because brands have focused on company centric business strategies, processes and technology.\u003c\/p\u003e  \u003cp\u003eHowever, simply put: No customers, no business.  What if, by transforming the old company-centric way of doing business and putting customers and employees front and center, businesses could succeed faster than ever before and not at the expense of their most important assets—the very people who make it possible to be in business?  \u003c\/p\u003e  \u003cp\u003eEmpathy is a powerful construct for a better world and a better business. It’s not a synonym for nice. Empathy is about respect and treating people in the context of their unique situation in a highly personalized way. \u003c\/p\u003e  \u003cp\u003eIn this groundbreaking new book, longtime technology leader and current CEO of Genesys, Tony Bates teams up with researcher and customer experience evangelist, Dr. Natalie Petouhoff to define a new path forward to put empathy into action. \u003c\/p\u003e  \u003cp\u003eBy using strategies and technologies as the flywheel to orchestrate systems of listening, understanding and predicting, as well as, taking action and learning from those interactions at scale, businesses can easily put the customer and employee first, not only meet the ever-changing customer and employee expectations, but also leapfrog their competition.  \u003c\/p\u003e  \u003cp\u003eThey predict empathy is the next frontier in technology. This book is aimed at sparking an industry-wide conversation about how exponential technologies like, AI and cloud can enable a more empathetic world. \u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cb\u003eTrade Review\u003c\/b\u003e\u003cbr\u003e\u003cp\u003e\u003cem\u003e\"A book with the credibility and experience to start a broader business conversation about delivering better customer experiences through empathy.\"  \u003c\/em\u003e\u003cstrong\u003eJohn Chambers  -  Chairman Emeritus, Cisco and CEO JC2 Ventures\u003c\/strong\u003e\u003c\/p\u003e\u003cp\u003e\"\u003cem\u003eWhether you are a start-up or an intraprepreneur inside a company, this book is your key to become obsessed with your customer and your employees. The author's four empathy pillars - listen, understand + predict, act and learn are the key to what drives innovation and disruption. I can't wait for my students and clients to dive into this book.\"\u003c\/em\u003e\u003cbr\u003e\u003cstrong\u003eJan Ryan  -  Professor and Exec Director of Entrepreneurship \u0026amp; Innovation at University of Texas \u0026amp;  Partner at Capital Factory, Inc\u003c\/strong\u003e\u003c\/p\u003e\u003cp\u003e\u003cem\u003e\"Bates and Petouhoff examine why customer experiences have fallen short in the past and spark your imagination about a new world of superior, empathetic customer experiences.\"\u003c\/em\u003e\u003cbr\u003e\u003cstrong\u003eJohn Donahoe - President and CEO,\u003c\/strong\u003e\u003cem\u003e\u003cb\u003e Nike\u003c\/b\u003e\u003c\/em\u003e\u003c\/p\u003e\u003cp\u003e\u003cem\u003e\"Experience\" happens when leaders guide their organization to behaviors and habits that earn admiration and sustainable growth. Use this book as a practical guidebook to achieve these outcomes.\"\u003c\/em\u003e\u003cbr\u003e\u003cstrong\u003eJeanne Bliss  -  Best-selling author of \u003c\/strong\u003e\u003cem\u003e\u003cb\u003eChief Customer Officer\u003c\/b\u003e\u003c\/em\u003e\u003c\/p\u003e\u003cp\u003e\u003cem\u003e\"Filled with new perspectives on the power of empathy in anticipating and delivering on customer expectations, I recommend this valuable book for anyone looking to innovate customer experience.\" \u003c\/em\u003e\u003cbr\u003e\u003cstrong\u003eShantanu Narayen  -  Chairman, President \u0026amp; CEO, Adobe Inc. \u003c\/strong\u003e\u003c\/p\u003e\u003cp\u003e\u003cem\u003e\"Empathy in Action provides tremendous insight into the opportunity for leaders to blend empathy and experiences in a way that leads to better business outcomes.\"\u003c\/em\u003e\u003cbr\u003e\u003cstrong\u003ePat Gelsinger - CEO, Intel \u003c\/strong\u003e\u003c\/p\u003e\u003cp\u003e\u003cem\u003e\"Empathy in Action delivers a systematic, intentional approach to transform your organization.  Keep this book close by because you'll be referencing it frequently!\"\u003c\/em\u003e\u003cbr\u003e\u003cstrong\u003eCharlene Li  - \u003c\/strong\u003e\u003cem\u003e\u003cb\u003eNew York Times\u003c\/b\u003e\u003c\/em\u003e\u003cstrong\u003e bestselling author of \u003c\/strong\u003e\u003cem\u003e\u003cb\u003eThe Disruption Mindset\u003c\/b\u003e\u003c\/em\u003e\u003cstrong\u003e and Founder of Altimeter\u003c\/strong\u003e\u003c\/p\u003e\u003cp\u003e\u003cem\u003e\"If you care about your customer and employees, I recommend Empathy in Action for your whole organization. It's a guide for reexamining our approaches to customer and employee experience that has the potential for those daring enough to shift paradigms to transform business as we know it.\"\u003c\/em\u003e\u003cbr\u003e\u003cstrong\u003eSandy Carter  -  VP, AWS WWPS Partners and Programs\u003c\/strong\u003e\u003c\/p\u003e\u003cp\u003e\u003cem\u003e\"This book explores how it all starts with employee satisfaction - which directly correlates with customer satisfaction. If companies want to stay relevant in this new world - these dynamics must be explored and implemented.\"  \u003c\/em\u003e\u003cbr\u003e\u003cstrong\u003eAndrea Chin  -  Executive Director Global Consumer Care - IT at The Estée Lauder Companies Inc.\u003c\/strong\u003e\u003c\/p\u003e\u003cp\u003e\u003cem\u003e\"All roads in business, service and relationships lead back to respect. Our success is contingent not only on our ability to solicit loyalty, but to deliver an experience that show that we are listening; we care. Empathy is personalizing respect, and this book sets the tone for our changing world, and expectations of our employees and customers. Empathy In Action explains a bold shift towards relying more heavily on prosocial innovation.\u003c\/em\u003e\"\u003cbr\u003e\u003cstrong\u003eOdessa Jenkins  -  President, Emtrain\u003c\/strong\u003e\u003c\/p\u003e\u003cp\u003e\u003cem\u003e\"For a decade or more, we have been talking about customer-centrism, and customer experience. Last year, during the pandemic, we began to hear about the importance of business empathy in realizing a great customer experience. But very little had been done about what that actually means when it's put into action.  But now industry dynamo Natalie Petouhoff who is currently the Chief Empathy Officer at Genesys and the Genesys CEO, Tony Bates, take empathy and give it substance. Not only do they help define how to see and feel the shoes the customer is in, but also what it takes to walk in those shoes. If you want to truly understand, what empathy means in business, how to apply it and how to measure how successful you have been, then this is a must have book. So, if you feel anything for your customers, order this book and start reading it, even if you are still in your own shoes when you do. Because, trust me, by the time you are done, you will be living the book's title - \"Empathy in Action.\"\u003c\/em\u003e\u003cbr\u003e\u003cstrong\u003ePaul Greenberg - Best-selling author \u003c\/strong\u003e\u003cem\u003e\u003cb\u003eCRM at the Speed of Light (4 Editions)\u003c\/b\u003e\u003c\/em\u003e\u003cstrong\u003e \u003c\/strong\u003e\u003c\/p\u003e\u003cp\u003e\u003cem\u003e\"In an age where almost every interaction we have is through a lens of technology, too many nameless faceless corporations have set aside the human connection for the bottom-line efficiency of technology.  The secret to loyal customers isn't in technology or efficiency, it is in creating that empathetic connection at scale. In this amazing book Empathy in Action, Tony has laid out a road map for leaders to lead from the front and reestablish that critical empathetic human touch. A must have for any leader's library.\"\u003c\/em\u003e\u003cbr\u003e\u003cstrong\u003eAlan Webber - Program VP, Customer Experience Strategies | IDC.com\u003c\/strong\u003e\u003c\/p\u003e\u003cp\u003e\u003cem\u003e\"Empathy as a leverage tool toward employees and customers loyalty, and company growth. --Empathy in Action closes the gap between theory and what occurs to your customers and employee experience when you add Empathy to the formula. Unlike many other books expressing the author's ''opinion'', you have a book based on facts, outstanding research, exceptional proofed results, and great ideas that will help your company evolve. We are still far from closing all experience blind spots, but this book will certainly bring you many steps closer. I highly recommend this book if you want to insert Empathy in your organization effectively! A practical reading that will assist your organization to gain real market differentiation and advantage.\"\u003c\/em\u003e\u003cbr\u003e\u003cstrong\u003eRicardo Slatz Gulko - Co-Founder of European Customer Experience Organization\u003c\/strong\u003e\u003c\/p\u003e\u003cp\u003e\u003cem\u003e\"Few people are as qualified to dissect and discuss the important of empathy in business and culture as Dr. Natalie Petouhoff. Her deep expertise in understanding the wants, needs and psychology of both customers and employees gives her unique insights into how better understanding leads to better business results. Empathy In Action will no doubt be a must read for business leaders, the C-Suite and even the \"E-suite\"—those seeking to obtain deeper levels of empathy, to better serve customers, employees and citizens.\"\u003c\/em\u003e\u003cbr\u003e\u003cstrong\u003eDavid Armano, Founder - Armano Design Group, Forbes Contributor, Former Edelman Executive\u003c\/strong\u003e\u003c\/p\u003e\u003cp\u003e\u003cem\u003e\"Companies are missing the massive opportunity to transform their transactional relationships with customers into bonds that are formed and informed by their experiences. In all my research and writing, it is clear that businesses with a traditional approach to customer service have only a matter of time before they're replaced by a vendor that truly understands and wants to help their customer. This book offers readers the rationale behind adopting a customer-centric business model and the unexpected blind spots to avoid.\"\u003c\/em\u003e\u003cbr\u003e\u003cstrong\u003eAdrian Swinscoe  - advisor, best-selling author and Forbes contributor  \u003c\/strong\u003e\u003c\/p\u003e","brand":"Ideapress Publishing","offers":[{"title":"Default Title","offer_id":48887438639447,"sku":"9781646870431","price":21.84,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0817\/1739\/5799\/files\/9781646870431.jpg?v=1722544557"},{"product_id":"smart-water-utilities-complexity-made-simple-9781780407579","title":"Smart Water Utilities: Complexity Made Simple","description":"\u003cb\u003eBook Synopsis\u003c\/b\u003e\u003cbr\u003e\u003cp\u003eToday there is increasing pressure on the water infrastructure and although unsustainable water extraction and wastewater handling can continue for a while, at some point water needs to be managed in a way that is sustainable in the long-term.  We need to handle water utilities “smarter”.\u003c\/p\u003e \u003cp\u003eNew and effective tools and technologies are becoming available at an affordable cost and these technologies are steadily changing water infrastructure options.  The quality and robustness of sensors are increasing rapidly and their reliability makes the automatic handling of critical processes viable. Online and real-time control means safer and more effective operation.\u003c\/p\u003e \u003cp\u003eThe combination of better sensors and new water treatment technologies is a strong enabler for decentralised and diversified water treatment. Plants can be run with a minimum of personnel attendance.  In the future, thousands of sensors in the water utility cycle will handle all the complexity in an effective way.\u003c\/p\u003e \u003cp\u003e\u003cem\u003eSmart Water Utilities: Complexity Made Simple\u003c\/em\u003e provides a framework for Smart Water Utilities based on an M-A-D (Measurement-Analysis-Decision).  This enables the organisation and implementation of “Smart” in a water utility by providing an overview of supporting technologies and methods.\u003c\/p\u003e \u003cp\u003eThe book presents an introduction to methods and tools, providing a perspective of what can and could be achieved. It provides a toolbox for all water challenges and is essential reading for the Water Utility Manager, Engineer and Director and for Consultants, Designers and Researchers.\u003c\/p\u003e","brand":"IWA Publishing","offers":[{"title":"Default Title","offer_id":48887658316119,"sku":"9781780407579","price":95.61,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0817\/1739\/5799\/files\/9781780407579.jpg?v=1722545610"},{"product_id":"human-and-technological-progress-towards-the-socio-economic-paradigm-of-the-future-part-3-9783110692051","title":"Human and Technological Progress Towards the","description":"\u003cb\u003eBook Synopsis\u003c\/b\u003e\u003cbr\u003e\u003cp\u003e This book determines the specific features of socio-economic transformations of various spheres of the national economy with a focus on the financial system. It considers the development of industrial holdings in the electric energy sphere and also studies the influence of technology on fish farming in modern Russia. The global factors of using digital technologies at the municipal level during creation of \"green\" and \"smart\" cities are analyzed. \u003c\/p\u003e \u003cp\u003e \u003c\/p\u003e \u003cp\u003e The perspectives of development of tourism in the digital economy from the positions of supply and demand and are determined. The specifics of development of agricultural production in the age of digital transformations by the example of modern Russia are outlined, and \"smart\" agricultural platform, which allows for multiple increase of the agro-industrial complex’s efficiency, is developed. New possibilities and need in reformation of the international monetary system in the conditions of the Fourth industrial revolution are determined. \u003c\/p\u003e \u003cp\u003e \u003c\/p\u003e \u003cp\u003e The problems and perspectives of development of Eurasian stock markets in the modern economic conditions under the influence of wide distribution of digital technologies are systematized. Specific features of the evolution of the forms of money – from gold to crypto currencies are – are distinguished. Specific features of benchmarking of depreciation of currencies (inflation) under the influence of globalization and regionalization of the international monetary system are determined. The authors present a concept of the banking system of the future in the conditions of macro-economic instability, which stimulates financial crisis management of the national economy, and determine the role of banks in aggregation and redistribution of monetary resources in economy in the context of digital transformations. \u003c\/p\u003e \u003cp\u003e \u003c\/p\u003e \u003cp\u003e Also, attention is paid to social consequences of digital modernization of the financial system – transformation of human’s social life in the age of innovative banking is shown. Effectiveness of online banking, as a new form of payments that is popular in the digital economy, is analyzed. The authors formulate competencies that employees of banks of the future, which will function in the digital economy, should have and study the perspectives of digitization of the practice of tax administration based on technological processing and analytics of Big Data by the example of experience of modern Russia, as well as related transformation processes in the existing practice of the tax system organization. \u003c\/p\u003e \u003cp\u003e \u003c\/p\u003e \u003cp\u003e A concept of organization and management of the national tax system in the conditions of robotization of production and consumption is developed, and the role of blockchain technologies in improvement of the modern Russian tax system is determined. The investment platform for the modern digital economy is offered. As a result, the scientific paradigm of formation of the digital financial system in the conditions of Industry 4.0 is formed. \u003c\/p\u003e","brand":"De Gruyter","offers":[{"title":"Default Title","offer_id":48889047187799,"sku":"9783110692051","price":59.25,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0817\/1739\/5799\/files\/9783110692051.jpg?v=1722552432"},{"product_id":"the-post-socialist-internet-how-labor-geopolitics-and-critique-produce-the-internet-in-lithuania-9783837659566","title":"The Post-Socialist Internet: How Labor,","description":"\u003cb\u003eBook Synopsis\u003c\/b\u003e\u003cbr\u003eHow is the Internet produced as an infrastructure in post-socialist Lithuania? Migle Bareikyte contributes to the growing field of STS and media studies with a distinct focus on Eastern Europe. She situates the Internet development in Lithuania's telecom industry with the exploration of its labor practices, geopolitical imaginaries, and critical negotiations from a bottom-up perspective. Bareikyte further explores how fieldwork-based research can foster new theorizations of media infrastructures. Finally, she argues for a situated investigation of new places and actors beyond the United States and Western Europe-such as post-socialist regions-in order to explore the diversity of media infrastructures.\u003cbr\u003e\u003cbr\u003e\u003cb\u003eTable of Contents\u003c\/b\u003e\u003cbr\u003ePreface and Acknowledgments; List of Figures and Tables; Abbreviations and Acronyms; Introduction; Everyday Infrastructuring; Geopolitical Imaginaries; Critical Negotiations; Implications for Situating the Internet as Infrastructure; Bibliography.","brand":"Transcript Verlag","offers":[{"title":"Default Title","offer_id":48889281937751,"sku":"9783837659566","price":42.39,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0817\/1739\/5799\/files\/9783837659566.jpg?v=1722553609"},{"product_id":"college-physics-for-the-ap-physics-1-2-courses-9781319486211","title":"College Physics for the AP Physics 1  2 Courses","description":"\u003cb\u003eBook Synopsis\u003c\/b\u003e\u003cbr\u003e","brand":"Macmillan Learning","offers":[{"title":"Default Title","offer_id":49083864645975,"sku":"9781319486211","price":999.99,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0817\/1739\/5799\/files\/9781319486211.jpg?v=1725550259"},{"product_id":"the-large-hadron-collider-the-extraordinary-story-of-the-higgs-boson-and-other-stuff-that-will-blow-your-mind-9781421413518","title":"The Large Hadron Collider  The Extraordinary","description":"\u003cb\u003eBook Synopsis\u003c\/b\u003e\u003cbr\u003eAs accessible as it is fascinating, The Large Hadron Collider reveals the inner workings of this masterful achievement of technology, along with the mind-blowing discoveries that will keep it at the center of the scientific frontier for the foreseeable future.\u003cbr\u003e\u003cbr\u003e\u003cb\u003eTrade Review\u003c\/b\u003e\u003cbr\u003eThe book is a fast read brimming with personality. Reading about the Large Hadron Collider, with its spinning particle streams, hypercontrolled collisions, and awesome implications, is like learning about what wizards do. -- Anna Call Foreword Reviews Lincoln's tales of the LHC... offer readers fresh insight into some of the most significant research in modern physics. Publishers Weekly Laypersons interested in the building blocks of the universe and\/or the newsworthy LHC will learn a lot from this work and enjoy the process. Library Journal Physics blends with some amazing stories of the Higgs boson and other details in a powerful scientific survey packed with insights that are both scientifically detailed and widely accessible to general-interest readers. California Bookwatch This engaging story will be appreciated by readers interested in the frontiers of science... Highly recommended. Choice Written in accessible language and an engaging manner. Metascience I was pleased to see how Lincoln's sense of humor... lightens what might otherwise be a tedious enumeration of technical details. Metascience\u003cbr\u003e\u003cbr\u003e\u003cb\u003eTable of Contents\u003c\/b\u003e\u003cbr\u003e\u003cp\u003ePreface\u003cbr\u003eAcknowledgments\u003cbr\u003e1. Beginnings and Building Blocks\u003cbr\u003e2. Stuff We Already Know\u003cbr\u003e3. Accelerators and the LHC\u003cbr\u003e4. Incredible Detectors\u003cbr\u003e5. Teething Pains and Triumphs\u003cbr\u003e6. The Dramatic Higgs Saga\u003cbr\u003e7. Looking for Something New\u003cbr\u003e8. The Future Is Bright!\u003cbr\u003eSuggested Reading\u003cbr\u003eIndex\u003c\/p\u003e","brand":"Johns Hopkins University Press","offers":[{"title":"Default Title","offer_id":49083953676631,"sku":"9781421413518","price":31.6,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0817\/1739\/5799\/files\/9781421413518.jpg?v=1725550563"},{"product_id":"theory-and-practice-in-gas-turbines-9781781830017","title":"Theory and Practice In Gas Turbines","description":"\u003cb\u003eBook Synopsis\u003c\/b\u003e\u003cbr\u003e","brand":"New Academic Science Ltd","offers":[{"title":"Default Title","offer_id":49084333523287,"sku":"9781781830017","price":47.5,"currency_code":"GBP","in_stock":true}]},{"product_id":"law-in-the-laboratory-9780226101651","title":"Law in the Laboratory","description":"\u003cb\u003eBook Synopsis\u003c\/b\u003e\u003cbr\u003eThe National Institutes of Health and the National Science Foundation together fund more than $40 billion of research annually in the US and around the globe. Suitable for those who want to learn how federal legislation and regulations affect laboratory research, this primer reveals the often obscured intersection of government and science.\u003cbr\u003e\u003cbr\u003e\u003cb\u003eTrade Review\u003c\/b\u003e\u003cbr\u003e\"A superb review of the complex laws, regulations, and generally accepted procedure that relate to the conduct of biomedical research in the United States. Law in the Laboratory should be required reading for deans or heads of research, for academic faculty, for federal regulators, and for graduate students as a part of their introduction to legal and ethical aspects of biomedical research.\" - Katherine High, University of Pennsylvania\"","brand":"The University of Chicago Press","offers":[{"title":"Default Title","offer_id":49399942906199,"sku":"9780226101651","price":31.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0817\/1739\/5799\/files\/9780226101651.jpg?v=1730469219"},{"product_id":"the-rate-and-direction-of-inventive-activity-revisited-nber-national-bureau-of-economic-research-conference-reports-9780226473031","title":"The Rate and Direction of Inventive Activity","description":"\u003cb\u003eBook Synopsis\u003c\/b\u003e\u003cbr\u003eWhile the importance of innovation to economic development is widely understood, the conditions conducive to it remain the focus of much attention. This title offers contributions to fundamental questions relating to the economics of innovation and technological change.","brand":"The University of Chicago Press","offers":[{"title":"Default Title","offer_id":49400032985431,"sku":"9780226473031","price":117.8,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0817\/1739\/5799\/files\/9780226473031.jpg?v=1730469503"},{"product_id":"getting-in-9780226825205","title":"Getting In","description":"\u003cb\u003eBook Synopsis\u003c\/b\u003e\u003cbr\u003eAn empowering guide for students in STEMM that demystifies the process of securing undergraduate research experiences.     Conducting research is an important foundation for many undergraduates on STEMM career paths. But landing an extremely competitive research spot that is also an enriching experience involves knowing how to present yourself effectively and an awareness of your goals and expectations. In this book, an expert lab manager and a longtime principal investigator share their secrets for obtaining these coveted positions.     Offering advice to students in a wide variety of STEMM fields at both research-intensive universities and primarily undergraduate institutions, Getting In helps students navigate the hidden curriculum of academia, unofficial rules that disproportionately affect first-generation college students and those from low-income backgrounds and communities historically underrepresented in science. The authors provide not only an overview of STEMM research and l\u003cbr\u003e\u003cbr\u003e\u003cb\u003eTrade Review\u003c\/b\u003e\u003cbr\u003e\"In the second edition of their user’s manual for undergraduate research experiences, lab manager Grey and principal investigator Oppenheimer present an exhaustive look at the 'hidden curriculum' behind lab culture. The book is divided into two parts. The first provides an overview of why research experience is valuable, describes research culture, and advises students on proper expectations for lab experiences. The second walks students through the process of searching, applying, and interviewing for research positions. \u003ci\u003eGetting In\u003c\/i\u003e is encyclopedic . . . [and] provides a wealth of knowledge on all aspects of the undergraduate research experience.\" * Physics Today, \"Books that stood out in 2023\" *\u003cbr\u003e\"This book provides a fantastic and comprehensive overview of all aspects of undergraduate research in STEM fields. . . . The authors are both experienced science faculty who have mentored many students in their labs. . . . This book is great for many groups such as undergraduates thinking about research or those already engaged in such work as well as their faculty mentors. It can be used as part of a course that meets to provide mentoring for undergraduate researchers and is an inexpensive, enjoyable, and a fun read as well.\" * Plant Science Bulletin *\u003cbr\u003e“Focused, functional, and accessible, \u003ci\u003eGetting In\u003c\/i\u003e will help students who are new to the process to look for, evaluate, apply to, interview for, and select research experiences. Importantly, it removes a lot of the barriers to success faced by students with fewer resources, experience, and supports, and in doing so increases access and opportunity for all students in STEMM.” -- Laura Rico-Beck, Pritzker School of Molecular Engineering, University of Chicago\u003cbr\u003e“A terrific guidebook for students early on in their science research career. \u003ci\u003eGetting In\u003c\/i\u003e provides an organized plan, including strategies, timelines, and examples, to help students move from questioning to well educated, from uncertain to confident in their qualifications and goals. It is a treasure trove of broadly applicable resources for advisors, mentors, and students in classrooms and research labs.” -- Susan Bush Tripp, Natural Sciences Department, Metropolitan State University\u003cbr\u003e\"Eminently useful. . . . This is an excellent book of value for any faculty member involved in undergraduate research, for undergraduate advisers working with various students, and for virtually any undergraduate.\" * Council on Undergraduate Research, on the First Edition *\u003cbr\u003e\"Many undergraduate students want to do research for one reason or another, but may not know much about it or how to get a position. The language is straightforward . . . and the tone is aimed directly at undergraduate students; it's clear from the beginning that the authors are highly attuned to the college student's mindset and lifestyle. . . . I would definitely recommend this book for early undergraduate students who are considering a career in the sciences.\" * Student Doctor Network, on the First Edition *\u003cbr\u003e\u003cbr\u003e\u003cb\u003eTable of Contents\u003c\/b\u003e\u003cbr\u003ePreface\u003cbr\u003e\u003cbr\u003e Part One\u003cbr\u003e 1: Why Choose Research?\u003cbr\u003e What’s in It for You?\u003cbr\u003e Professional Development Opportunities\u003cbr\u003e Interpersonal Development Opportunities\u003cbr\u003e Academic Advantages\u003cbr\u003e Connections—Professional, Personal, and More\u003cbr\u003e Potential Financial Rewards\u003cbr\u003e Recommendation and Reference Letters\u003cbr\u003e 2: An Introduction to STEMM Research, Research Groups, and Lab Cultures\u003cbr\u003e What Is Scientific Research?\u003cbr\u003e Nine Parts to a Research Project, Simplified\u003cbr\u003e The Research Team and Work Environment\u003cbr\u003e Your Mentors\u003cbr\u003e Lab Culture\u003cbr\u003e 3: Will I Like Conducting Research?\u003cbr\u003e Understanding and Managing Your Expectations—Your Strategy for Happiness and Success\u003cbr\u003e Qualifications for Participation in Undergrad Research\u003cbr\u003e The Ideal Time to Start Undergrad Research\u003cbr\u003e The Time Commitment\u003cbr\u003e The Experience Paradox\u003cbr\u003e Using Lab Classes to Prepare for Undergrad Research\u003cbr\u003e Wet Lab Positions for Undergrads\u003cbr\u003e Projects for Undergrad Researchers\u003cbr\u003e Deciding Whether to Register for Course Credit for Research\u003cbr\u003e Summer Undergrad Research Programs (SURPs)\u003cbr\u003e Why Research Positions Are Competitive (and What You Can or Can’t Do about It)\u003cbr\u003e\u003cbr\u003e Part Two\u003cbr\u003e 4: Your Search Strategy\u003cbr\u003e Ten Search Mistakes to Avoid\u003cbr\u003e Getting Started Is the Hardest Part\u003cbr\u003e Step 1: Schedule and Prioritize Your Time\u003cbr\u003e Step 2: Identify Potential Meaningful Research Experiences\u003cbr\u003e More Methods to Identify Undergrad Research Opportunities\u003cbr\u003e Tips on Selecting and Reading a Scientific Paper before Applying for a Research Position\u003cbr\u003e Maintaining Your Academic and Life Balance in Future Semesters\u003cbr\u003e 5: Your Application Strategy\u003cbr\u003e Ten Application Mistakes to Avoid\u003cbr\u003e Application Procedure\u003cbr\u003e Step 1: Craft Your CV and Obtain Your Transcript\u003cbr\u003e Step 2: Make First Contact\u003cbr\u003e Step 3: Complete Online Applications for SURPs and Other Opportunities (When Applicable)\u003cbr\u003e 6: Your Interview Strategy\u003cbr\u003e Ten Interview Mistakes to Avoid\u003cbr\u003e Tips Specific to Virtual Interviews\u003cbr\u003e To Seize Your Undergrad Research Interview, Ask the Questions That Matter\u003cbr\u003e Mentors’ Interviewing Styles\u003cbr\u003e Preparing for the Interview\u003cbr\u003e At the Interview\u003cbr\u003e After the Interview\u003cbr\u003e Congratulations, You’re Now an Undergrad in the Lab!\u003cbr\u003e Ten Tips to Prepare for Your First Day of Your Undergrad Research Experience\u003cbr\u003e\u003cbr\u003e Acknowledgments\u003cbr\u003e Index","brand":"The University of Chicago Press","offers":[{"title":"Default Title","offer_id":49400133255511,"sku":"9780226825205","price":76.0,"currency_code":"GBP","in_stock":true}]},{"product_id":"getting-in-9780226825410","title":"Getting In","description":"\u003cb\u003eBook Synopsis\u003c\/b\u003e\u003cbr\u003eAn empowering guide for students in STEMM that demystifies the process of securing undergraduate research experiences.     Conducting research is an important foundation for many undergraduates on STEMM career paths. But landing an extremely competitive research spot that is also an enriching experience involves knowing how to present yourself effectively and an awareness of your goals and expectations. In this book, an expert lab manager and a longtime principal investigator share their secrets for obtaining these coveted positions.     Offering advice to students in a wide variety of STEMM fields at both research-intensive universities and primarily undergraduate institutions, Getting In helps students navigate the hidden curriculum of academia, unofficial rules that disproportionately affect first-generation college students and those from low-income backgrounds and communities historically underrepresented in science. The authors provide not only an overview of STEMM research and l\u003cbr\u003e\u003cbr\u003e\u003cb\u003eTrade Review\u003c\/b\u003e\u003cbr\u003e\"In the second edition of their user’s manual for undergraduate research experiences, lab manager Grey and principal investigator Oppenheimer present an exhaustive look at the 'hidden curriculum' behind lab culture. The book is divided into two parts. The first provides an overview of why research experience is valuable, describes research culture, and advises students on proper expectations for lab experiences. The second walks students through the process of searching, applying, and interviewing for research positions. \u003ci\u003eGetting In\u003c\/i\u003e is encyclopedic . . . [and] provides a wealth of knowledge on all aspects of the undergraduate research experience.\" * Physics Today, \"Books that stood out in 2023\" *\u003cbr\u003e\"This book provides a fantastic and comprehensive overview of all aspects of undergraduate research in STEM fields. . . . The authors are both experienced science faculty who have mentored many students in their labs. . . . This book is great for many groups such as undergraduates thinking about research or those already engaged in such work as well as their faculty mentors. It can be used as part of a course that meets to provide mentoring for undergraduate researchers and is an inexpensive, enjoyable, and a fun read as well.\" * Plant Science Bulletin *\u003cbr\u003e“Focused, functional, and accessible, \u003ci\u003eGetting In\u003c\/i\u003e will help students who are new to the process to look for, evaluate, apply to, interview for, and select research experiences. Importantly, it removes a lot of the barriers to success faced by students with fewer resources, experience, and supports, and in doing so increases access and opportunity for all students in STEMM.” -- Laura Rico-Beck, Pritzker School of Molecular Engineering, University of Chicago\u003cbr\u003e“A terrific guidebook for students early on in their science research career. \u003ci\u003eGetting In\u003c\/i\u003e provides an organized plan, including strategies, timelines, and examples, to help students move from questioning to well educated, from uncertain to confident in their qualifications and goals. It is a treasure trove of broadly applicable resources for advisors, mentors, and students in classrooms and research labs.” -- Susan Bush Tripp, Natural Sciences Department, Metropolitan State University\u003cbr\u003e\"Eminently useful. . . . This is an excellent book of value for any faculty member involved in undergraduate research, for undergraduate advisers working with various students, and for virtually any undergraduate.\" * Council on Undergraduate Research, on the First Edition *\u003cbr\u003e\"Many undergraduate students want to do research for one reason or another, but may not know much about it or how to get a position. The language is straightforward . . . and the tone is aimed directly at undergraduate students; it's clear from the beginning that the authors are highly attuned to the college student's mindset and lifestyle. . . . I would definitely recommend this book for early undergraduate students who are considering a career in the sciences.\" * Student Doctor Network, on the First Edition *\u003cbr\u003e\u003cbr\u003e\u003cb\u003eTable of Contents\u003c\/b\u003e\u003cbr\u003ePreface\u003cbr\u003e\u003cbr\u003e Part One\u003cbr\u003e 1: Why Choose Research?\u003cbr\u003e What’s in It for You?\u003cbr\u003e Professional Development Opportunities\u003cbr\u003e Interpersonal Development Opportunities\u003cbr\u003e Academic Advantages\u003cbr\u003e Connections—Professional, Personal, and More\u003cbr\u003e Potential Financial Rewards\u003cbr\u003e Recommendation and Reference Letters\u003cbr\u003e 2: An Introduction to STEMM Research, Research Groups, and Lab Cultures\u003cbr\u003e What Is Scientific Research?\u003cbr\u003e Nine Parts to a Research Project, Simplified\u003cbr\u003e The Research Team and Work Environment\u003cbr\u003e Your Mentors\u003cbr\u003e Lab Culture\u003cbr\u003e 3: Will I Like Conducting Research?\u003cbr\u003e Understanding and Managing Your Expectations—Your Strategy for Happiness and Success\u003cbr\u003e Qualifications for Participation in Undergrad Research\u003cbr\u003e The Ideal Time to Start Undergrad Research\u003cbr\u003e The Time Commitment\u003cbr\u003e The Experience Paradox\u003cbr\u003e Using Lab Classes to Prepare for Undergrad Research\u003cbr\u003e Wet Lab Positions for Undergrads\u003cbr\u003e Projects for Undergrad Researchers\u003cbr\u003e Deciding Whether to Register for Course Credit for Research\u003cbr\u003e Summer Undergrad Research Programs (SURPs)\u003cbr\u003e Why Research Positions Are Competitive (and What You Can or Can’t Do about It)\u003cbr\u003e\u003cbr\u003e Part Two\u003cbr\u003e 4: Your Search Strategy\u003cbr\u003e Ten Search Mistakes to Avoid\u003cbr\u003e Getting Started Is the Hardest Part\u003cbr\u003e Step 1: Schedule and Prioritize Your Time\u003cbr\u003e Step 2: Identify Potential Meaningful Research Experiences\u003cbr\u003e More Methods to Identify Undergrad Research Opportunities\u003cbr\u003e Tips on Selecting and Reading a Scientific Paper before Applying for a Research Position\u003cbr\u003e Maintaining Your Academic and Life Balance in Future Semesters\u003cbr\u003e 5: Your Application Strategy\u003cbr\u003e Ten Application Mistakes to Avoid\u003cbr\u003e Application Procedure\u003cbr\u003e Step 1: Craft Your CV and Obtain Your Transcript\u003cbr\u003e Step 2: Make First Contact\u003cbr\u003e Step 3: Complete Online Applications for SURPs and Other Opportunities (When Applicable)\u003cbr\u003e 6: Your Interview Strategy\u003cbr\u003e Ten Interview Mistakes to Avoid\u003cbr\u003e Tips Specific to Virtual Interviews\u003cbr\u003e To Seize Your Undergrad Research Interview, Ask the Questions That Matter\u003cbr\u003e Mentors’ Interviewing Styles\u003cbr\u003e Preparing for the Interview\u003cbr\u003e At the Interview\u003cbr\u003e After the Interview\u003cbr\u003e Congratulations, You’re Now an Undergrad in the Lab!\u003cbr\u003e Ten Tips to Prepare for Your First Day of Your Undergrad Research Experience\u003cbr\u003e\u003cbr\u003e Acknowledgments\u003cbr\u003e Index","brand":"The University of Chicago Press","offers":[{"title":"Default Title","offer_id":49400133386583,"sku":"9780226825410","price":18.58,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0817\/1739\/5799\/files\/9780226825410.jpg?v=1730469837"},{"product_id":"energys-digital-future-9780231196826","title":"Energys Digital Future","description":"\u003cb\u003eBook Synopsis\u003c\/b\u003e\u003cbr\u003eAmy Myers Jaffe provides an expert look at the promises and challenges of the future of energy, highlighting what the United States needs to do to maintain its global influence in a post-oil era. She explores how the rapid pace of innovation is altering international security dynamics in fundamental ways.\u003cbr\u003e\u003cbr\u003e\u003cb\u003eTrade Review\u003c\/b\u003e\u003cbr\u003eA knowledgeable, hard-nosed look at a post-oil future. * Kirkus Reviews *\u003cbr\u003eAmy Myers Jaffe has long been a sage and articulate voice on global energy matters. \u003ci\u003eEnergy’s Digital Future\u003c\/i\u003e takes a hard and candid look at the future of America’s energy patch and how it can be shaped to help maintain America’s influence on the world stage. -- James A. Baker III, sixty-first U.S. secretary of state\u003cbr\u003e\u003ci\u003eEnergy's Digital Future\u003c\/i\u003e provides valuable insights into the role technology will play in a successful energy transition. This book has timely and compelling insights informing the transformations we can and need to make. -- Alexander Karsner, senior strategist and space cowboy, Google X\u003cbr\u003eA fascinating and deeply important work on how the digital revolution is remaking the global energy system and geopolitics. A must-read for policy makers, business leaders, and students of international relations. -- Helima Croft, managing director and global head of commodity strategy at RBC Capital Markets and CNBC contributor\u003cbr\u003e\u003ci\u003eEnergy’s Digital Future\u003c\/i\u003e is a wake-up call and an urgent warning not only to the U.S. government but also to investors worldwide. Jaffe, whom I have often turned to for advice on energy investing, presents a well-balanced, research-backed analysis that points to the need to embrace the digital revolution in energy technologies. The transition to clean energy is already well underway and scholarship such as that presented here should be essential reading for all who care about the existential threat posed by continued reliance on powering our world through fossil fuels. -- Jagdeep Singh Bachher, chief investment officer of the University of California\u003cbr\u003eThis important book explores how mastering digital technology will shape energy systems that are clean, resilient, and spur growth. Jaffe explains how digitalization is transforming geopolitics as, in one generation, power shifts from those with fossil fuel reserves to those with innovation capacity and access to digital technologies. -- Rachel Kyte, dean of the Fletcher School and former special envoy for climate change at the United Nations\u003cbr\u003e\u003cbr\u003e\u003cb\u003eTable of Contents\u003c\/b\u003e\u003cbr\u003ePreface and Acknowledgments\u003cbr\u003eAbbreviations\u003cbr\u003eIntroduction\u003cbr\u003e1. Lessons from History: Nothing Is Inevitable\u003cbr\u003e2. Revolutionizing the Link: Energy and Advanced Economic Development\u003cbr\u003e3. China’s Energy Strategy\u003cbr\u003e4. Meet the Jetsons: Revolutionary Transport Via Automation and Data\u003cbr\u003e5. Alexa: Beam Me Up Clean Energy\u003cbr\u003e6. The Energy Future and the Possibility of Peak Oil Demand\u003cbr\u003e7. Energy Investor Dystopia\u003cbr\u003e8. The Losers: The Changing Geopolitics of Oil\u003cbr\u003e9. Geopolitics of a Greening Economy\u003cbr\u003eConclusion: Recommendations for the United States\u003cbr\u003eNotes\u003cbr\u003eBibliography\u003cbr\u003eIndex","brand":"Columbia University Press","offers":[{"title":"Default Title","offer_id":49400350146903,"sku":"9780231196826","price":22.5,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0817\/1739\/5799\/files\/9780231196826.jpg?v=1730470463"},{"product_id":"patent-strategy-9780470057759","title":"Patent Strategy","description":"\u003cb\u003eBook Synopsis\u003c\/b\u003e\u003cbr\u003eAs individuals and companies realise the importance of their inventions, issues surrounding patent laws and practices are taking centre stage around the world.  \u003cp\u003e\u003ci\u003ePatent Strategy\u003c\/i\u003e introduces researchers to patent applications and patent portfolios. With minimum use of legal jargon' it provides the technical professional with the assistance and advice they require to understand the legal complexities that they may encounter before and during a patent application. It also discusses the responsibilities of the researcher after patent applications have been filed and the role the researcher can play in the maintenance of a global patent estate.\u003c\/p\u003e \u003cp\u003eThis updated edition of the best selling book has been expanded to keep pace with modern day movements and addresses the global issue surrounding intellectual property. Including new information on areas such as software and biotechnology it shows the techniques that can be used by individuals and academic inventors to protect their wo\u003cbr\u003e\u003cbr\u003e\u003cb\u003eTrade Review\u003c\/b\u003e\u003cbr\u003e\u003c\/p\u003e\u003cp\u003e“With minimal use of ‘legal jargon’ this book provides researchers with the assistance and advice they require to understand the legal complexities that they may encounter before and during a patent application.”  (\u003ci\u003ePlatinum Metals Review\u003c\/i\u003e, \u003ci\u003e1 May 2013)\u003c\/i\u003e\u003c\/p\u003e \u003cp\u003e“While there is no substitute for experience, this book is possibly the next best thing.”  (\u003ci\u003eChemistry \u0026amp; Industry\u003c\/i\u003e, 1 April 2013)\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cb\u003eTable of Contents\u003c\/b\u003e\u003cbr\u003e\u003cp\u003ePreface xi\u003c\/p\u003e \u003cp\u003ePreface to the Second Edition xv\u003c\/p\u003e \u003cp\u003ePreface to the First Edition xix\u003c\/p\u003e \u003cp\u003eAbout the Author xxiii\u003c\/p\u003e \u003cp\u003e\u003cb\u003e1 Basic Intellectual Property Concepts 1\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003e1.1 Introduction 1\u003c\/p\u003e \u003cp\u003e1.2 Basic Patent Law Concepts 2\u003c\/p\u003e \u003cp\u003e1.3 Patent Office Operations 5\u003c\/p\u003e \u003cp\u003e1.4 Requirements for Obtaining a Patent 8\u003c\/p\u003e \u003cp\u003e1.5 Types of Patents 11\u003c\/p\u003e \u003cp\u003e1.6 Parts of a Patent 14\u003c\/p\u003e \u003cp\u003e1.7 The Term of a Patent 20\u003c\/p\u003e \u003cp\u003e1.8 Provisional Protection 22\u003c\/p\u003e \u003cp\u003e1.9 Definitions of Commonly Used Terms 24\u003c\/p\u003e \u003cp\u003e1.10 International Treaties 32\u003c\/p\u003e \u003cp\u003e1.11 The Paris Convention 32\u003c\/p\u003e \u003cp\u003e1.12 The Patent Cooperation Treaty 35\u003c\/p\u003e \u003cp\u003e1.13 The European Patent Convention 40\u003c\/p\u003e \u003cp\u003e1.14 The African Intellectual Property Organization 42\u003c\/p\u003e \u003cp\u003e1.15 The African Regional Intellectual Property Organization 42\u003c\/p\u003e \u003cp\u003e1.16 Eurasian Patent Convention 43\u003c\/p\u003e \u003cp\u003e1.17 Copyrights, Trademarks, and Trade Secrets 45\u003c\/p\u003e \u003cp\u003e1.18 Other Resources 48\u003c\/p\u003e \u003cp\u003e\u003cb\u003e2 The Value of Patents 49\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003e2.1 Exclusivity – The Desired Goal 49\u003c\/p\u003e \u003cp\u003e2.2 The Mechanics of Achieving Exclusivity in a Technology Area 56\u003c\/p\u003e \u003cp\u003e2.3 Traps and Misconceptions – What Patents Can’t Do 62\u003c\/p\u003e \u003cp\u003e2.4 The Informational Value of Patents 65\u003c\/p\u003e \u003cp\u003e2.5 Assigning Value to Patents 68\u003c\/p\u003e \u003cp\u003e2.6 Licensing of Patents 72\u003c\/p\u003e \u003cp\u003e\u003cb\u003e3 Developing a Strategy 75\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003e3.1 Professional Help 75\u003c\/p\u003e \u003cp\u003e3.2 Determining Whether or Not an Invention is Patentable 77\u003c\/p\u003e \u003cp\u003e3.3 Defining Strategy 79\u003c\/p\u003e \u003cp\u003e3.4 The Principles Behind the Strategy – The Military Model 81\u003c\/p\u003e \u003cp\u003e3.5 Developing a Patent Strategy Model 82\u003c\/p\u003e \u003cp\u003e3.6 Developing a Patent Strategy for an Invention 96\u003c\/p\u003e \u003cp\u003e3.7 Developing a Patent Strategy for a Series of Inventions 110\u003c\/p\u003e \u003cp\u003e3.8 Developing a Strategy for an Existing Product 118\u003c\/p\u003e \u003cp\u003e3.9 Developing a Strategy for Licensing Patents 121\u003c\/p\u003e \u003cp\u003e3.10 Developing a Strategy for Handling a Potentially Adverse Patent 123\u003c\/p\u003e \u003cp\u003e3.11 Developing a Strategy for Oddball Inventions 127\u003c\/p\u003e \u003cp\u003e3.12 Dealing with Inventors When Patent Applications are Not Filed 129\u003c\/p\u003e \u003cp\u003e3.13 Coordination of Other Strategies and Patent Strategy 131\u003c\/p\u003e \u003cp\u003e\u003cb\u003e4 Researching with Intellectual Property in Mind 133\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003e4.1 Introduction 133\u003c\/p\u003e \u003cp\u003e4.2 Characteristics of Prolific Inventors 134\u003c\/p\u003e \u003cp\u003e4.3 Characteristics of Casual Inventors 140\u003c\/p\u003e \u003cp\u003e4.4 The Inventive Process 142\u003c\/p\u003e \u003cp\u003e4.5 Fostering Inventive Activity 146\u003c\/p\u003e \u003cp\u003e4.6 Suggestions on How to Conduct Research for Stronger Patents 150\u003c\/p\u003e \u003cp\u003e\u003cb\u003e5 Infringement and Freedom to Operate 155\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003e5.1 Types of Infringement 155\u003c\/p\u003e \u003cp\u003e5.2 Avoiding Patent Infringement 158\u003c\/p\u003e \u003cp\u003e5.3 Dealing with Infringers 161\u003c\/p\u003e \u003cp\u003e5.4 Research Disclosures and Journal Articles 162\u003c\/p\u003e \u003cp\u003e5.5 Published Patent Applications and Provisional Patent Coverage 165\u003c\/p\u003e \u003cp\u003e\u003cb\u003e6 Working with Attorneys, Agents, and Patent Liaisons 167\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003e6.1 Introduction 167\u003c\/p\u003e \u003cp\u003e6.2 Preparing for the Legal World 168\u003c\/p\u003e \u003cp\u003e6.3 Actions to Take before Meeting with the Agent 170\u003c\/p\u003e \u003cp\u003e6.4 Typical Working Arrangements with Agents 171\u003c\/p\u003e \u003cp\u003e6.5 The Researcher’s Responsibility for Technical Details 173\u003c\/p\u003e \u003cp\u003e6.6 Aloofness 174\u003c\/p\u003e \u003cp\u003e6.7 Experimentation for the Patent Application 176\u003c\/p\u003e \u003cp\u003e6.8 Patent Liaisons and Other Intellectual Property Professionals 177\u003c\/p\u003e \u003cp\u003e\u003cb\u003e7 Disclosure and Filing Decisions 181\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003e7.1 Introduction 181\u003c\/p\u003e \u003cp\u003e7.2 Controlling the Disclosure of Technology 182\u003c\/p\u003e \u003cp\u003e7.3 The Filing Decision 183\u003c\/p\u003e \u003cp\u003e7.4 Filing Globally 185\u003c\/p\u003e \u003cp\u003e7.5 Compulsory Licensing 187\u003c\/p\u003e \u003cp\u003e7.6 The Cost of Broadly Filed Patent Applications 188\u003c\/p\u003e \u003cp\u003e7.7 The Legal Systems of Individual Countries 190\u003c\/p\u003e \u003cp\u003e7.8 Techniques for Determining Which Countries will be of Value 191\u003c\/p\u003e \u003cp\u003e7.9 World Growth and Economic Power 193\u003c\/p\u003e \u003cp\u003e7.10 Templates 195\u003c\/p\u003e \u003cp\u003e7.11 Timing of Application Filings 195\u003c\/p\u003e \u003cp\u003e7.12 Global Experts 197\u003c\/p\u003e \u003cp\u003e7.13 Agreement with Strategy 197\u003c\/p\u003e \u003cp\u003e\u003cb\u003e8 After the Filing 199\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003e8.1 Introduction 199\u003c\/p\u003e \u003cp\u003e8.2 Anticipating the First Response from a Patent office 199\u003c\/p\u003e \u003cp\u003e8.3 Modification of Claims 200\u003c\/p\u003e \u003cp\u003e8.4 Research After the Filing 202\u003c\/p\u003e \u003cp\u003e8.5 Maintaining Cohesion 204\u003c\/p\u003e \u003cp\u003e8.6 Issuance and Maintenance of Patents 205\u003c\/p\u003e \u003cp\u003e\u003cb\u003e9 The Future of Intellectual Property Efforts 207\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eReferences 211\u003c\/p\u003e \u003cp\u003eFurther Reading 215\u003c\/p\u003e \u003cp\u003eIndex 219\u003c\/p\u003e","brand":"John Wiley \u0026 Sons Inc","offers":[{"title":"Default Title","offer_id":49402274546007,"sku":"9780470057759","price":32.25,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0817\/1739\/5799\/files\/9780470057759.jpg?v=1730479912"},{"product_id":"chinnovation-9780470827963","title":"Chinnovation","description":"\u003cb\u003eBook Synopsis\u003c\/b\u003e\u003cbr\u003eIt is widely-believed that China's entrepreneur class has grown and their businesses are succeeding primarily due to their knowledge of the domestic market, quick adaptation to market changes, and their resourcefulness. But innovation? Forget about it.        Well, not quite.\u003cbr\u003e\u003cbr\u003e\u003cb\u003eTrade Review\u003c\/b\u003e\u003cbr\u003e'It is often said that China makes products but does not invent them. Business professor Yinglan Tan dispels that myth. (Nature, April 2011).\u003cbr\u003e\u003cbr\u003e\u003cb\u003eTable of Contents\u003c\/b\u003e\u003cbr\u003eAcknowledgments.  \u003cp\u003eIntroduction.\u003c\/p\u003e \u003cp\u003eChapter 1 Welcome to the World of Chinnovation.\u003c\/p\u003e \u003cp\u003eChapter 2 The Star Innovators’ Call to Adventure: Starting Up: How Star Entrepreneurial Innovators Smell Blood and Meet Market.\u003c\/p\u003e \u003cp\u003eChapter 3 Star Innovators Recognize Scope Innovation.\u003c\/p\u003e \u003cp\u003eChapter 4 Star Innovators Choose the Right People for the Right Jobs.\u003c\/p\u003e \u003cp\u003eChapter 5 Star Innovators Learn from Mistakes and Make Calculated Bets on Cross-Disciplinary Innovation.\u003c\/p\u003e \u003cp\u003eChapter 6 Star Innovators Spread Their Wings: Innovations in Scaling.\u003c\/p\u003e \u003cp\u003eChapter 7 Star Innovators Become Industrial Evolutionists: Maximizing the Returns of Innovation.\u003c\/p\u003e \u003cp\u003eChapter 8 Conclusion.\u003c\/p\u003e \u003cp\u003eBios of Interviewees.\u003c\/p\u003e \u003cp\u003eIndex.\u003c\/p\u003e","brand":"John Wiley \u0026 Sons Inc","offers":[{"title":"Default Title","offer_id":49402431537495,"sku":"9780470827963","price":24.79,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0817\/1739\/5799\/files\/9780470827963.jpg?v=1730480382"},{"product_id":"analytical-solidphase-extraction-9780471246671","title":"Analytical SolidPhase Extraction","description":"\u003cb\u003eBook Synopsis\u003c\/b\u003e\u003cbr\u003eNew trends in solid-phase extraction for analytical use-a practical introduction.\u003cbr\u003e Owing to its low cost, ease of use, and nonpolluting means of preparing samples for analysis, solid-phase extraction (SPE) is fast overtaking traditional liquid-liquid methods in clinical, pharmaceutical, agricultural, and industrial applications. This book describes what analytical scientists and technicians need to know about this emerging procedure: how it works, how to choose from available techniques, how to utilize it effectively in the laboratory. Along with the historical perspective and fundamental principles, this practical book reviews the latest literature on solid-phase materials, equipment, and applications-including EPA-endorsed techniques. Special features include:\u003cbr\u003e * Coverage of separation and uptake methods.\u003cbr\u003e * Promising developments in the use of membrane disks.\u003cbr\u003e * The advantages of using polymeric resins over silica materials.\u003cbr\u003e * Mechanism and use of ion-exchange materi\u003cbr\u003e\u003cbr\u003e\u003cb\u003eTrade Review\u003c\/b\u003e\u003cbr\u003e\"...highly recommended and will serve as an important basic manual for chemists from research institutes and industry.\" (Chromatographia, July 2000)\u003cbr\u003e\u003cbr\u003e\u003cb\u003eTable of Contents\u003c\/b\u003e\u003cbr\u003eIntroduction and Principles.\u003cbr\u003e \u003cbr\u003e SPE in the 1970s: Extraction of Organic Pollutants from Water.\u003cbr\u003e \u003cbr\u003e Solid Particles for Solid-Phase Extraction of Organic Compounds from Water.\u003cbr\u003e \u003cbr\u003e Practical Considerations: Equipment and Techniques.\u003cbr\u003e \u003cbr\u003e Ion-Exchange Sorbents.\u003cbr\u003e \u003cbr\u003e Resin-Loaded Membranes.\u003cbr\u003e \u003cbr\u003e Preconcentration of Metal Ions.\u003cbr\u003e \u003cbr\u003e Microscale and Semimicroscale Techniques.\u003cbr\u003e \u003cbr\u003e Applications.\u003cbr\u003e \u003cbr\u003e Index.","brand":"John Wiley \u0026 Sons Inc","offers":[{"title":"Default Title","offer_id":49402536001879,"sku":"9780471246671","price":138.56,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0817\/1739\/5799\/files\/9780471246671.jpg?v=1730480708"},{"product_id":"phosphorus-the-carbon-copy-9780471973607","title":"Phosphorus The Carbon Copy","description":"\u003cb\u003eBook Synopsis\u003c\/b\u003e\u003cbr\u003eThis volume discusses the use of phosphorus as a substitute for carbon. The subject is based on the idea that carbon is more similar to its diagonal relative, phosphorus.\u003cbr\u003e\u003cbr\u003e\u003cb\u003eTable of Contents\u003c\/b\u003e\u003cbr\u003eThe Phosphorus-Carbon Analogy: Phospha-organic Chemistry.\u003cbr\u003e \u003cbr\u003e Phosphinidenes (R-P).\u003cbr\u003e \u003cbr\u003e Terminal Phosphinidene Complexes [R-P=M].\u003cbr\u003e \u003cbr\u003e Phosphaalkynes (RCP).\u003cbr\u003e \u003cbr\u003e Phosphaalkenes, R¯1R¯2C=PR¯3.\u003cbr\u003e \u003cbr\u003e Phosphapolyenes.\u003cbr\u003e \u003cbr\u003e Diphosphenes (RP=PR).\u003cbr\u003e \u003cbr\u003e Phosphorus-Carbon Heterocyclic Chemistry.\u003cbr\u003e \u003cbr\u003e -Coordination Complexes.\u003cbr\u003e \u003cbr\u003e What Future for Phosphaorganic Chemistry?\u003cbr\u003e \u003cbr\u003e Index.","brand":"John Wiley \u0026 Sons Inc","offers":[{"title":"Default Title","offer_id":49402702659927,"sku":"9780471973607","price":413.06,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0817\/1739\/5799\/files\/9780471973607.jpg?v=1730481285"},{"product_id":"the-strength-in-numbers-9780691174068","title":"The Strength in Numbers","description":"\u003cb\u003eBook Synopsis\u003c\/b\u003e\u003cbr\u003eOnce upon a time, it was the lone scientist who achieved brilliant breakthroughs. No longer. Today, science is done in teams of as many as hundreds of researchers who may be scattered across continents and represent a range of hierarchies. These collaborations can be powerful, but they demand new ways of thinking about scientific research. When thr\u003cbr\u003e\u003cbr\u003e\u003cb\u003eTrade Review\u003c\/b\u003e\u003cbr\u003e\"This book covers a fascinating piece of research and I truly believe that the ideas within it are ones which every researcher should be thinking about every time they embark on a new team effort.\"\u003cb\u003e---Jonathan Shock, \u003ci\u003eMathemafrica\u003c\/i\u003e\u003c\/b\u003e\u003cbr\u003e\"A helpful, well-structured reference point for university managers . . . reflecting on good practice in research collaboration. There is much sound advice, emerging from a synthesis of well-evidenced and diverse experience, that will provide an agenda for any research strategy committee.\"\u003cb\u003e---Jonathan Adams, \u003ci\u003eResearch Fortnight\u003c\/i\u003e\u003c\/b\u003e","brand":"Princeton University Press","offers":[{"title":"Default Title","offer_id":49403841872215,"sku":"9780691174068","price":28.8,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0817\/1739\/5799\/files\/9780691174068.jpg?v=1730484687"},{"product_id":"the-eternal-darkness-9780691175621","title":"The Eternal Darkness","description":"\u003cb\u003eBook Synopsis\u003c\/b\u003e\u003cbr\u003e\u003cp\u003e\"Featuring a new preface by the author.\"\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cb\u003eTrade Review\u003c\/b\u003e\u003cbr\u003eWinner of the Commonwealth Award for Science and Invention, Sigma Xi Commonwealth Award for Science and Invention, Sigma Xi Association of American Publishers Award for Best Professional\/Scholarly Book in Geography and Earth Sciences Honorable Mention for the 2000 Award for Best Professional\/Scholarly Book in Geography and Earth Sciences, Association of American Publishers \"A straightforward look at a complicated business that shows again not just that exploration is worth doing but that even at home here on earth it is far from over.\"--Michael Parfit, New York Times Book Review \"An excellent book... It is impossible to put down.\"--Richard Shelton, Times Literary Supplement \"The man who found the Titanic, discovered black smokers on the sea floor, and first ventured into the mid-Atlantic ridge tells the story of deep-sea exploration... Scores of photographs highlight the steadily absorbing text; together, words and pictures present a vital and authoritative general history of humanity's adventures deep beneath the waves.\"--Publishers Weekly \"Drawing from the expertise gained during his more than one hundred trips into the abyss, Ballard highlights historical and scientific events that he and Hively weave into a series of scintillating tales.\"--Loretta DiPietro, Scientific American \"Cool technology meets personal obsession in this history that's also a memoir by the discoverer of the wreck of the Titanic. Break out the bathospheres, the minisubs and the ROVs (Remote Operated Vehicles); it's time to take the plunge and see what's Down There.\"--Washington Post Book World \"This book takes the reader into the deep-sea realm along the discovery paths of famous deep-sea explorers as chronicled by the preeminent explorer of our time. Ballard's book will leave readers enlightened and concerned about the expanding role the oceans are playing as the future evolves.\"--Choice \"Pitched to the lay reader, Ballard's The Eternal Darkness is engaging, sometimes thrilling and always authentic... Ballard was also involved in the 1985 discovery of the Titanic, and his account of the sleuthing that went into the hunt makes for terrific reading.\"--Dennis Drabelle, Washington Post Book World \"An informative and interesting book written with authority on a fascinating subject.\"--Daniel Lenihan, Naval History \"A remarkable story of science and adventure, as fascinating as the exploration of space and the landing on the moon.\"--American Way (Airline Magazine) \"The Eternal Darkness is a highly readable book... I am always on the lookout for books that will motivate and enthuse potential and present students. The Eternal Darkness will become a firm favourite on that list, as Ballard shows what can be achieved by hard work, determination and unbounded enthusiasm.\"--Paul Tyler, New Scientist \"Doing science is exciting! This is the main message of Ballard's fascinating combination memoir and history of deep ocean science.\"--Library Journal \"Titanic discoverer Ballard ... handily summarizes a technology unfamiliar to many readers. Ballard has published popular books about his recovery of other famous sunken ships besides the movie's namesake, which adds cachet to this more scholarly work.\"--Booklist \"Dr. Ballard is a passionate advocate of deep-sea exploration, pointing out that all such expeditions so far undertaken have probably surveyed less than 1 percent of the sea floor... One can hardly disagree with Dr. Ballard's proposal that we should expand that 1 percent.\"--Phoebe-Lou Adams, Atlantic Monthly\u003cbr\u003e\u003cbr\u003e\u003cb\u003eTable of Contents\u003c\/b\u003e\u003cbr\u003ePreface to the 2017 Edition vii  Acknowledgments xv  Introduction 3  I Depth  1 A Simple Tethered Sphere 13  2 Bathyscaphs Race to the Bottom 33  3 The Tragic Dawn of the Modern Deep Submersible 58  II Discovery  4 Scientists Begin Exploring the Deep 93  5 The Midocean Ridge:Womb of the Earth 117  6 Hydrothermal Vents: Exotic Oases 157  7 Black Smokers: Recipe for a Salty Ocean 187  III Detachment  8 A Tethered Eyeball Races to Find the Titanic 217  9 Recovering Our Past by Remote Control 255  10 Should Humans Continue to Dive? Two Paradigms 299  A Note on Sources 313  Further Reading 315  Index 375","brand":"Princeton University Press","offers":[{"title":"Default Title","offer_id":49403845312855,"sku":"9780691175621","price":20.9,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0817\/1739\/5799\/files\/9780691175621.jpg?v=1730484700"},{"product_id":"the-strength-in-numbers-9780691202624","title":"The Strength in Numbers","description":"\u003cb\u003eBook Synopsis\u003c\/b\u003e\u003cbr\u003e","brand":"Princeton University Press","offers":[{"title":"Default Title","offer_id":49403887386967,"sku":"9780691202624","price":25.2,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0817\/1739\/5799\/files\/9780691202624.jpg?v=1730484805"},{"product_id":"high-speed-two-hs2-infrastructure-design-and-construction-2-volume-book-set-v12-9780727766373","title":"High Speed Two HS2 Infrastructure Design and","description":"\u003cb\u003eBook Synopsis\u003c\/b\u003e\u003cbr\u003e\u003cp\u003eThe main construction of HS2, Britain's high-speed rail network, began in September 2020. Phase One will see London to Birmingham linked by trains that can reach 225mph and Phase Two joins Birmingham with Manchester and Leeds. This is a 2 part book set combining V1 \u0026amp; V2 of High Speed Two (HS2) Infrastructure Design and Construction\u003c\/p\u003e","brand":"Emerald Publishing Limited","offers":[{"title":"Default Title","offer_id":49404129476951,"sku":"9780727766373","price":130.62,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0817\/1739\/5799\/files\/9780727766373.jpg?v=1730485508"},{"product_id":"innovation-in-china-challenging-the-global-science-and-technology-system-china-today-9780745689579","title":"Innovation in China Challenging the Global","description":"\u003cb\u003eBook Synopsis\u003c\/b\u003e\u003cbr\u003eChina is in the midst of transitioning from a manufacturing-based economy to one driven by innovation and knowledge. This up-to-date analysis evaluates China's state-led approach to science and technology, and its successes and failures.    In recent decades, China has seen huge investments in high-tech science parks, a surge in home-grown top-ranked global companies, and a significant increase in scientific publications and patents. Helped by state policies and a flexible business culture, the country has been able to leapfrog its way to a more globally competitive position.    However, the authors argue that this approach might not yield the same level of progress going forward if China does not address serious institutional, organizational, and cultural obstacles. While not impossible, this task may well prove to be more difficult for the Chinese Communist Party than the challenges that China has faced in the past.\u003cbr\u003e\u003cbr\u003e\u003cb\u003eTrade Review\u003c\/b\u003e\u003cbr\u003e\u003cp\u003e\"This highly important work gives us insightful analysis founded on a tremendous depth of scholarship and interviews. It is the most comprehensive account of China's innovation system through a western lens.\"\u003cbr\u003e—\u003cb\u003eMargaret McCuaig-Johnston, University of Alberta\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003e\"\u003ci\u003eInnovation in China\u003c\/i\u003e offers a masterful account of China's innovation system, its working, and its impacts (for better and worse). A must read for those who care about innovation, China, or both.\" \u003cbr\u003e—\u003cb\u003eDan Breznitz, University of Toronto\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003e\"The various aspects related to the effectiveness of China's industrial and innovation policy have long been debated and analysed, but have never been fully understood. [...T]his book will be a valuable source for scholars and practitioners alike.\"\u003cbr\u003e—\u003cb\u003e\u003ci\u003eAsian Affairs\u003c\/i\u003e\u003c\/b\u003e\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cb\u003eTable of Contents\u003c\/b\u003e\u003cbr\u003e\u003cp\u003eIntroduction: From the World's Factory to the World's Innovator?\u003c\/p\u003e \u003cp\u003eChapter 1 - China's Science and Technology Policy - A New Developmental State?\u003c\/p\u003e \u003cp\u003eChapter 2 - Science and Technology in China: A Historical Overview\u003c\/p\u003e \u003cp\u003eChapter 3 - China's Science and Technology Enterprise: Can Government-Led Efforts Successfully Spur Innovation?\u003c\/p\u003e \u003cp\u003eChapter 4 - China's International S\u0026amp;T Relations: From Self-Reliance to Active Global Engagement\u003c\/p\u003e \u003cp\u003eChapter 5 - How Effective Is China's State-Led Approach to High-Tech Development?\u003c\/p\u003e \u003cp\u003eChapter 6 - Xi Jinping's Chinese Dream: Some Challenges\u003c\/p\u003e","brand":"John Wiley and Sons Ltd","offers":[{"title":"Default Title","offer_id":49404430549335,"sku":"9780745689579","price":15.19,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0817\/1739\/5799\/files\/9780745689579.jpg?v=1730486440"},{"product_id":"innovation-in-china-9780745689562","title":"Innovation in China","description":"\u003cb\u003eBook Synopsis\u003c\/b\u003e\u003cbr\u003e\u003cp\u003eChina is in the midst of transitioning from a manufacturing-based economy to one driven by innovation and knowledge. This up-to-date analysis evaluates China''s state-led approach to science and technology, and its successes and failures.\u003c\/p\u003e \u003cp\u003eIn recent decades, China has seen huge investments in high-tech science parks, a surge in home-grown top-ranked global companies, and a significant increase in scientific publications and patents. Helped by state policies and a flexible business culture, the country has been able to leapfrog its way to a more globally competitive position.\u003c\/p\u003e \u003cp\u003eHowever, the authors argue that this approach might not yield the same level of progress going forward if China does not address serious institutional, organizational, and cultural obstacles. While not impossible, this task may well prove to be more difficult for the Chinese Communist Party than the challenges that China has faced in the past.\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cb\u003eTrade Review\u003c\/b\u003e\u003cbr\u003e\u003cp\u003e\"This highly important work gives us insightful analysis founded on a tremendous depth of scholarship and interviews. It is the most comprehensive account of China's innovation system through a western lens.\"\u003cbr\u003e—\u003cb\u003eMargaret McCuaig-Johnston, University of Alberta\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003e\"\u003ci\u003eInnovation in China\u003c\/i\u003e offers a masterful account of China's innovation system, its working, and its impacts (for better and worse). A must read for those who care about innovation, China, or both.\" \u003cbr\u003e—\u003cb\u003eDan Breznitz, University of Toronto\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003e\"The various aspects related to the effectiveness of China's industrial and innovation policy have long been debated and analysed, but have never been fully understood. [...T]his book will be a valuable source for scholars and practitioners alike.\"\u003cbr\u003e—\u003cb\u003e\u003ci\u003eAsian Affairs\u003c\/i\u003e\u003c\/b\u003e\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cb\u003eTable of Contents\u003c\/b\u003e\u003cbr\u003e\u003cp\u003eIntroduction: From the World's Factory to the World's Innovator?\u003c\/p\u003e \u003cp\u003eChapter 1 - China's Science and Technology Policy - A New Developmental State?\u003c\/p\u003e \u003cp\u003eChapter 2 - Science and Technology in China: A Historical Overview\u003c\/p\u003e \u003cp\u003eChapter 3 - China's Science and Technology Enterprise: Can Government-Led Efforts Successfully Spur Innovation?\u003c\/p\u003e \u003cp\u003eChapter 4 - China's International S\u0026amp;T Relations: From Self-Reliance to Active Global Engagement\u003c\/p\u003e \u003cp\u003eChapter 5 - How Effective Is China's State-Led Approach to High-Tech Development?\u003c\/p\u003e \u003cp\u003eChapter 6 - Xi Jinping's Chinese Dream: Some Challenges\u003c\/p\u003e","brand":"John Wiley and Sons Ltd","offers":[{"title":"Default Title","offer_id":49404430582103,"sku":"9780745689562","price":45.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0817\/1739\/5799\/files\/9780745689562.jpg?v=1730486439"}],"url":"https:\/\/bookcurl.com\/collections\/industrial-applications-of-scientific-research.oembed?page=5","provider":"Book Curl","version":"1.0","type":"link"}