{"title":"Behavioural economics Books","description":"","products":[{"product_id":"the-voltage-effect-9780241556849","title":"The Voltage Effect","description":"\u003cb\u003eBook Synopsis\u003c\/b\u003e\u003cbr\u003e\u003cp\u003e\u003cb\u003e''By far the best book I''ve ever read on the how and why of scaling.\u003c\/b\u003e \u003cb\u003eIf you care about changing the world, or just want to make better decisions in your own life, \u003ci\u003eThe Voltage Effect\u003c\/i\u003e is for you.\u003c\/b\u003e'' Angela Duckworth, CEO of Character Lab and New York Times bestselling author of \u003ci\u003eGrit\u003c\/i\u003e\u003cbr\u003e \u003cb\u003e________________\u003c\/b\u003e\u003cbr\u003e\u003cbr\u003e \u003cb\u003eWhy do some ideas make it big while others fail to take off? According to award-winning behavioural economist John List, the answer comes down to a single question: Can the idea scale?\u003c\/b\u003e\u003cbr\u003e\u003cbr\u003e Countless enterprises fall apart the moment they scale; their positive results fizzle, they lose valuable time and money, and the great electric charge of potential that drove them early on disappears. In short, they suffer a \u003cb\u003evoltage drop\u003c\/b\u003e. Yet success and failure are not about luck - in fact, there is a rhyme and reason as to why some ideas fail and why some make it big. Certain ideas are predictably scalable, while others are predictably d\u003cbr\u003e\u003cbr\u003e\u003cb\u003eTrade Review\u003c\/b\u003e\u003cbr\u003eBrilliant, practical, and grounded in the very latest research, this is by far the best book I've ever read on the how and why of scaling. If you care about changing the world, or just want to make better decisions in your own life, \u003ci\u003eThe Voltage Effect\u003c\/i\u003e is for you. * Angela Duckworth, Founder and CEO of Character Lab and New York Times bestselling author of Grit *\u003cbr\u003eHow many books are funny and wise, practical and profound?  John List is a scientist, but he's also a magician, and he's changing the world. \u003ci\u003eThe Voltage Effect \u003c\/i\u003eshows how. This is one of the best economics books I have ever read - and an instant classic in behavioral economics. * Cass R. Sunstein, Robert Walmsley University Professor, Harvard University, and New York Times bestselling coauthor of Nudge *\u003cbr\u003e\u003ci\u003eThe Voltage Effect\u003c\/i\u003e is the toolkit for the ambitious.  Packed with proven principles and pro tips made real through inside stories ranging from Silicon Valley to African NGOs to university fund-raising, List fills the gap between startup books and management books to show how any idea can achieve its full potential. * Scott Cook, co-founder of Intuit *\u003cbr\u003eIdeas from the ivory tower or Davos fail often and fail badly because they do not recognize the deeply political and historical nature of the problems they are trying to deal with and the social realities in which these problems are embedded. This thought-provoking and engaging book proposes an original framework for thinking about how good policy proposals can be applied at a scale large enough to do social good, and for avoiding predictable mistakes that prevent such scaling. A must-read. * Daron Acemoglu,  Institute Professor at MIT and co-author of Why Nations Fail and The Narrow Corridor *\u003c\/p\u003e","brand":"Penguin Books Ltd","offers":[{"title":"Default Title","offer_id":47832893456727,"sku":"9780241556849","price":15.29,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0817\/1739\/5799\/files\/9780241556849.jpg?v=1710339169"},{"product_id":"the-velvet-rope-economy-how-inequality-became-big-business-9781788166003","title":"The Velvet Rope Economy: How Inequality Became","description":"\u003cb\u003eBook Synopsis\u003c\/b\u003e\u003cbr\u003eIn nearly every realm of daily life there is an invisible velvet rope that   divides how we live. On one side, appointments are secured, queues are   skipped and doors are opened. On the other, people fight for an empty seat on   the plane, a place in line at a theme park or even a medical exam.  Schwartz shows how business innovators have stepped in to exploit the gap between the rich and everyone else, shifting services away from the masses and finding   new ways to profit by serving the privileged. The frictionless world of VIP experiences seems like good business, but as this model expands, the costs are mounting. Schwartz's gripping account takes us on a glittering, behind-the-scenes tour of this new reality - and shows the toll the velvet rope divide is taking on society.\u003cbr\u003e\u003cbr\u003e\u003cb\u003eTrade Review\u003c\/b\u003e\u003cbr\u003eIf you've wondered how today's rich live ... you need to read The Velvet Rope Economy. You'll never look at boarding a plane-or privilege and polarization-the same way. -- Charles Duhigg, bestselling author * The Power of Habit *\u003cbr\u003eNelson Schwartz's book uses vivid and detailed reporting to advance an important, novel, and ultimately scary argument about the ways that inequality is changing our economy. Anyone interested in the topic of inequality should read this book. -- Jason Furman, former Chairman of the White House Council of Economic Advisers\u003cbr\u003eTimely and essential . . . Through careful reporting and entertaining storytelling, Schwartz unpacks the degree to which wealth insulates the privileged, as well as the dangers of our free-falling transformation into a caste-based society. * Esquire *\u003cbr\u003eSharp and illuminating, [...] entertaining and infuriating, this carefully balanced inquiry strikes the right chord. * Publishers Weekly *\u003cbr\u003eA masterpiece of beautifully written, carefully reported social commentary. Schwartz is able to take everyday things we already know-like the fact that the rich get to live a life entirely distinct from the rest of us-and shows, through colorful tales and great storytelling, that this is no curiosity. It is an indictment, a warning, a prediction, and a nuanced vision of our society. This book will become essential reading to understand this moment. But don't let the grandness of his work scare you: it's a fun, surprising read filled with unexpected peeks into the perquisites of superwealth. -- Adam Davidson, co-founder of Planet Money and author of The Passion Economy\u003cbr\u003eThrough vivid illustrations and systematic analysis, this brilliantly argued book demonstrates the corrosive impact of growing inequality on society....A must read. -- Emmanuel Saez, Professor of Economics, University of California, Berkeley\u003cbr\u003eAn intriguing examination of income inequality * Kirkus Reviews *\u003cbr\u003eSchwartz decided not just to document all the ways our business culture has learned to cater to the rich at the expense of the rest of us, but to explain why it matters. It's an eye-opening exploration of a trend with many consequences, none of them good. -- Joe Nocera, author of A Piece of the Action: How the Middle Class Joined the Money Class\u003cbr\u003eSchwartz vividly portrays the way inequality plays out in the thick of daily life. The visceral divides between us are brilliantly - and painfully - brought to life. -- Richard V. Reeves, Senior Fellow, Brookings Institution and author * Dream Hoarders *\u003cbr\u003eExplains how everything Americans purchase - travel, leisure, education, and health care - suddenly got really good for the wealthy and a lot worse for the rest of us ... This is a book that will likely make you very, very mad. It will also, however, provide some context on why you feel so mad, and perhaps give a sense of clarity about what it all means and how to fix it. * Vox.com *\u003cbr\u003eEveryone has heard that America is suffering through a second Gilded Age of economic extremes and new levels of privilege and inequality. But very few people are aware of the detailed architecture that builds inequality into daily life. That is what makes Nelson Schwartz's account of the hidden history of privilege so revealing and fascinating - and so important. -- —James Fallows, winner of the National Book Award and author of 'Our Towns'\u003cbr\u003eTerrific * CNN *","brand":"Profile Books Ltd","offers":[{"title":"Default Title","offer_id":47851061707095,"sku":"9781788166003","price":10.44,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0817\/1739\/5799\/files\/9781788166003.jpg?v=1710628278"},{"product_id":"the-number-bias-how-numbers-dominate-our-world-and-why-thats-a-problem-we-need-to-fix-9781529342772","title":"The Number Bias: How numbers dominate our world","description":"\u003cb\u003eBook Synopsis\u003c\/b\u003e\u003cbr\u003e\u003cp\u003e\u003cb\u003eNOW WITH NEW PROLOGUE ABOUT DEMYSTIFYING CORONAVIRUS NUMBERS, DONALD TRUMP AND WHY STATISTICS MATTER MORE THAN EVER\u003c\/b\u003e\u003cbr\u003e\u003cbr\u003e\u003cb\u003e\u003ci\u003e'The Number Bias \u003c\/i\u003ecombines vivid storytelling with authoritative analysis to deliver a warning about the way numbers can lead us astray - if we let them.' TIM HARFORD\u003c\/b\u003e\u003cbr\u003e\u003cbr\u003e\u003ci\u003eEven if you don't consider yourself a numbers person, you are a numbers person. The time has come to put numbers in their place. Not high up on a pedestal, or out on the curb, but right where they belong: beside words.\u003c\/i\u003e\u003cbr\u003e\u003cbr\u003eIt is not an overstatement to say that numbers dictate the way we live our lives. They tell us how we're doing at school, how much we weigh, who might win an election and whether the economy is booming. But numbers aren't as objective as they may seem; behind every number is a story. Yet politicians, businesses and the media often forget this -  or use it for their own gain.\u003cbr\u003e\u003cbr\u003e Sanne Blauw travels the world to unpick our relationship with numbers and demystify our misguided allegiance, from Florence Nightingale using statistics to petition for better conditions during the Crimean War to the manipulation of numbers by the American tobacco industry and the ambiguous figures peddled during the EU referendum.\u003cbr\u003e\u003cbr\u003e Taking us from the everyday numbers that govern our health and wellbeing to the statistics used to wield enormous power and influence, \u003ci\u003eThe Number Bias\u003c\/i\u003e counsels us to think more wisely.\u003cbr\u003e\u003cbr\u003e\u003cb\u003e'A beautifully accessible exploration of how numbers shape our lives, and the importance of accurately interpreting the statistics we are fed.' ANGELA SAINI, author of \u003ci\u003eSuperior\u003c\/i\u003e\u003c\/b\u003e\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cb\u003eTrade Review\u003c\/b\u003e\u003cbr\u003e\u003ci\u003eThe Number Bias \u003c\/i\u003ecombines \u003cb\u003evivid storytelling\u003c\/b\u003e with \u003cb\u003eauthoritative analysis\u003c\/b\u003e to deliver a warning about the way numbers can lead us astray - if we let them. * Tim Harford *\u003cbr\u003eStatistics and data can tell the truth, but they can also lie, as this\u003cb\u003e valuable book\u003c\/b\u003e explains . . . \u003cb\u003eyou can never read the points Blauw makes too often\u003c\/b\u003e.\u003ci\u003e  \u003c\/i\u003e -- Daniel Finkelstein * The Times *\u003cbr\u003eIf you don't consider yourself a numbers person, then this is the book for you. It is \u003cb\u003ean intriguing and accessible exploration of how digits can shape our lives, be it measuring academic progress, election results or economic growth\u003c\/b\u003e. Sanne Blauw, the numeracy correspondent for Dutch news outlet De Correspondent, provides \u003cb\u003estartling insight\u003c\/b\u003e about how manipulated figures can lead us astray, laying bare the perils of blindly buying into the hyperbole of peddled statistics * Herald *\u003cbr\u003eA \u003cb\u003ebeautifully accessible\u003c\/b\u003e exploration of how numbers shape our lives, and the importance of accurately interpreting the statistics we are fed. \u003ci\u003eTHE NUMBER BIAS \u003c\/i\u003ewill give even the most maths-averse reader the tools they need to navigate our data-rich world. * Angela Saini, author of SUPERIOR *\u003cbr\u003eFrom Covid-19 to the tobacco industry to the climate crisis . . . \u003cb\u003ea punchy\u003c\/b\u003e, \u003cb\u003eamusing history of the deliberate misuse of statistics\u003c\/b\u003e . . . The digestibility of Blauw's offering is also a public virtue in itself, if it encourages more people to read it and immunise themselves against the virality of numerical disinformation. -- Stephen Poole * Guardian *\u003cbr\u003eAware that many readers are likely to be daunted by a book about numbers, Blauw soothes such anxieties through her accessible style, brevity (the book runs to 170 pages) and, particularly, by focussing on stories rather than statistics . . . \u003cb\u003eUsing a calm, unshowy approach, Blauw convincingly argues that numbers should inform our choices, but they cannot make decisions for us.\u003c\/b\u003e * Sunday Business Post *\u003cbr\u003e\u003cb\u003eprovocative . . . playful . . . necessary work, delivered with a light touch \u003c\/b\u003e * Irish Times *","brand":"Hodder \u0026 Stoughton","offers":[{"title":"Default Title","offer_id":47851550966103,"sku":"9781529342772","price":9.49,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0817\/1739\/5799\/files\/9781529342772.jpg?v=1710638973"},{"product_id":"reason-to-be-happy-why-logical-thinking-is-the-key-to-a-better-life-9781911709251","title":"Reason to Be Happy: Why logical thinking is the","description":"\u003cb\u003eBook Synopsis\u003c\/b\u003e\u003cbr\u003e\u003cp\u003e\u003cb\u003e\u003ci\u003e'Reason to Be Happy \u003c\/i\u003eis a wise and witty book that shows how thinking clearly can help us find happiness in our daily lives, get more of what we want, and even make the world a better place' Hannah Fry\u003c\/b\u003e\u003cbr\u003e\u003cbr\u003eWhy do our friends have more friends than we do? How do you book the best available seats on a plane? And if jogging for ten minutes adds eight minutes to our life expectancy, should we still go jogging?\u003cbr\u003e\u003cbr\u003eThe ability to reason is one of our most undervalued skills. In everyday life, the key is to put yourself in the shoes of a clever competitor and think about how they might respond. Whether you are dealing with events on the scale of the Cuban missile crisis or letting go of anger, leading economist Professor Kaushik Basu shows how game theory - the logic of social situations - can help us achieve better outcomes and lasting happiness.\u003cbr\u003e\u003cbr\u003eFull of fascinating thought experiments and puzzles, \u003ci\u003eReason to Be Happy \u003c\/i\u003eis a paean to the power of rationality. If you want to have a good life and even make the world a better place, you can start by thinking clearly.\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cb\u003eTrade Review\u003c\/b\u003e\u003cbr\u003e\u003ci\u003eReason to Be Happy \u003c\/i\u003eis a \u003cb\u003ewise and witty\u003c\/b\u003e book that shows \u003cb\u003ehow thinking clearly can help us find happiness\u003c\/b\u003e in our daily lives, \u003cb\u003eget more of what we want\u003c\/b\u003e, and even \u003cb\u003emake the world a better place\u003c\/b\u003e. -- Professor Hannah Fry, author of \u003ci\u003eHello World\u003c\/i\u003e\u003cbr\u003e\u003cb\u003eCompelling... Eminently readable... The economist makes brilliant points and readers will learn a lot.\u003c\/b\u003e -- Chris Stokel-Walker * New Scientist *","brand":"Transworld Publishers Ltd","offers":[{"title":"Default Title","offer_id":48066982969687,"sku":"9781911709251","price":15.29,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0817\/1739\/5799\/files\/9781911709251.jpg?v=1713213236"},{"product_id":"elliot-wave-techniques-simplified-how-to-use-the-probability-matrix-to-profit-on-more-trades-9780071819305","title":"Elliot Wave Techniques Simplified How to Use the","description":"\u003cb\u003eBook Synopsis\u003c\/b\u003e\u003cbr\u003e\u003cp class=\"MsoNormal\" style=\"MARGIN: 0in 0in 0pt\"\u003e\u003cb style=\"mso-bidi-font-weight: normal\"\u003eThe Proven Trading Techniques Used by ProfessionalsâNow Simplified for Every Level of Trader\u003c\/b\u003e\u003c\/p\u003e\u003cp class=\"MsoNormal\" style=\"MARGIN: 0in 0in 0pt\"\u003e\u003cb style=\"mso-bidi-font-weight: normal\"\u003e\u003c\/b\u003e \u003c\/p\u003e\u003cp class=\"MsoNormal\" style=\"MARGIN: 0in 0in 0pt\"\u003eBased on the principles of visionary analyst Ralph Nelson Elliott, the time-tested techniques youâll find in this book have helped successful traders navigate the waves of the financial market since the 1930s. Now you can apply these classic but complicated methods using a modern, simplified approach that will help you identify cycles, anticipate trends, and cash in on your trades.\u003c?xml:namespace prefix = \"o\" ns = \"urn:schemas-microsoft-com:office:office\" \/\u003e\u003co:p\u003e\u003c\/o:p\u003e\u003c\/p\u003e\u003cp class=\"MsoNormal\" style=\"MARGIN: 0in 0in 0pt\"\u003e\u003co:p\u003e \u003c\/o:p\u003e\u003c\/p\u003e\u003cp class=\"MsoNormal\" style=\"MARGIN: 0in 0in 0pt\"\u003eDeveloped and written by financial market expert Bennett A. McDowellâfoun\u003cbr\u003e\u003cbr\u003e\u003cb\u003eTable of Contents\u003c\/b\u003e\u003cbr\u003e\u003c\/p\u003e\u003cp\u003eAcknowledgments\u003cbr\u003eDisclaimer \u003cbr\u003eForeword by Stanley Dash \u003cbr\u003eIntroduction \u003c\/p\u003e\u003cp\u003eCHAPTER 1 Who Is Ralph Nelson Elliott? \u003cbr\u003eCHAPTER 2 Manias, Panics, Bubbles, and Crashes \u003cbr\u003eCHAPTER 3 Classic Elliott Wave \u003cbr\u003eCHAPTER 4 Classic Fibonacci Sequence \u003cbr\u003eCHAPTER 5 Modern Elliott Wave \u003cbr\u003eCHAPTER 6 Combining Classic and Modern Techniques for a Better Result \u003cbr\u003eCHAPTER 7 Using the McDowell Probability Matrix to Trust and Verify Signals \u003cbr\u003eCHAPTER 8 Real- Life Case Studies \u003cbr\u003eCHAPTER 9 A Student’s Perspective by Dean Jenkins \u003c\/p\u003e\u003cp\u003eAPPENDIX A Resources \u003cbr\u003eAPPENDIX B Suggested Reading and Education \u003cbr\u003eGlossary \u003cbr\u003eNotes \u003cbr\u003eIndex\u003c\/p\u003e\u003cp\u003e \u003c\/p\u003e","brand":"McGraw-Hill Education - Europe","offers":[{"title":"Default Title","offer_id":48732179923287,"sku":"9780071819305","price":57.74,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0817\/1739\/5799\/files\/9780071819305.jpg?v=1719995860"},{"product_id":"the-evolution-of-cooperation-9780140124958","title":"The Evolution of CoOperation","description":"\u003cb\u003eBook Synopsis\u003c\/b\u003e\u003cbr\u003eHow can co-operation emerge in a world of self-seeking egoists - whether superpowers, businesses, or individuals - when there is no central authority to police their actions? The author explores this central question, and its implications in this age of nuclear weapons and arms talks.","brand":"Penguin Books Ltd","offers":[{"title":"Default Title","offer_id":48732344713559,"sku":"9780140124958","price":11.69,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0817\/1739\/5799\/files\/9780140124958.jpg?v=1719996498"},{"product_id":"nudge-9780141999937","title":"Nudge","description":"\u003cb\u003eBook Synopsis\u003c\/b\u003e\u003cbr\u003e\u003cp\u003e\u003ci\u003eNudge\u003c\/i\u003e has transformed the way individuals, companies and governments look at the world - and in the process has become one of the most important books of the twenty-first century. This completely updated edition offers a wealth of new insights for fans and newcomers alike - about COVID-19, diet, personal finance, retirement savings, medical care, organ donation, and climate change.\u003cbr\u003e\u003cbr\u003eEvery day we make decisions: about the things we buy or the meals we eat; about the investments we make and the time we spend; about our health and that of the planet. Unfortunately, we often choose badly.\u003cbr\u003e\u003cbr\u003eWe are all susceptible to biases that can lead us to make bad decisions that make us poorer, less healthy and less happy. And, as Richard Thaler and Cass Sunstein show, no choice is ever presented to us in a neutral way. But by knowing how people think, we can make it easier for them to choose what is best for themselves, for their families and for society. With brilliant insight and wonderful levity, Thaler and Sunstein demonstrate how best to nudge us in the right directions, without ever restricting our freedom of choice.\u003c\/p\u003e","brand":"Penguin Books Ltd","offers":[{"title":"Default Title","offer_id":48732517630295,"sku":"9780141999937","price":10.44,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0817\/1739\/5799\/files\/9780141999937.jpg?v=1719997232"},{"product_id":"behavioural-economics-9780198754992","title":"Behavioural Economics","description":"\u003cb\u003eBook Synopsis\u003c\/b\u003e\u003cbr\u003eTraditionally economists have based their economic predictions on the assumption that humans are super-rational creatures, using the information we are given efficiently and generally making selfish decisions that work well for us as individuals. Economists also assume that we''re doing the very best we can possibly do - not only for today, but over our whole lifetimes too. But increasingly the study of behavioural economics is revealing that our lives are not that simple. Instead, our decisions are complicated by our own psychology. Each of us makes mistakes every day. We don''t always know what''s best for us and, even if we do, we might not have the self-control to deliver on our best intentions. We struggle to stay on diets, to get enough exercise and to manage our money. We misjudge risky situations. We are prone to herding: sometimes peer pressure leads us blindly to copy others around us; other times copying others helps us to learn quickly about new, unfamiliar situations. This Very Short Introduction explores the reasons why we make irrational decisions; how we decide quickly; why we make mistakes in risky situations; our tendency to procrastination; and how we are affected by social influences, personality, mood and emotions. The implications of understanding the rationale for our own financial behaviour are huge. Behavioural economics could help policy-makers to understand the people behind their policies, enabling them to design more effective policies, while at the same time we could find ourselves assaulted by increasingly savvy marketing. Michelle Baddeley concludes by looking forward, to see what the future of behavioural economics holds for us.ABOUT THE SERIES: The Very Short Introductions series from Oxford University Press contains hundreds of titles in almost every subject area. These pocket-sized books are the perfect way to get ahead in a new subject quickly. Our expert authors combine facts, analysis, perspective, new ideas, and enthusiasm to make interesting and challenging topics highly readable.\u003cbr\u003e\u003cbr\u003e\u003cb\u003eTrade Review\u003c\/b\u003e\u003cbr\u003eBehavioural Economics is a valuable addition to Oxford University Press's Very Short Introduction series, being well-suited to an intelligent and curious reader with limited background in the area. Baddeley offers a broad range of concepts, thinkers, experiments and implications. The book made me curious: I found myself looking up more detailed explanations of key experiments as I moved across concepts and chapters. This is perhaps the biggest compliment of all. * Barton Edgerton, LSE Review of Books *\u003cbr\u003e\u003cbr\u003e\u003cb\u003eTable of Contents\u003c\/b\u003e\u003cbr\u003eREFERENCES; FURTHER READING; INDEX","brand":"Oxford University Press","offers":[{"title":"Default Title","offer_id":48732778692951,"sku":"9780198754992","price":9.49,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0817\/1739\/5799\/files\/9780198754992.jpg?v=1719998361"},{"product_id":"speculative-communities-9780226816029","title":"Speculative Communities","description":"\u003cb\u003eBook Synopsis\u003c\/b\u003e\u003cbr\u003eSpeculative Communities investigates the financial world’s influence on the social imagination, unraveling its radical effects on our personal and political lives.\u003cbr\u003e\u003cbr\u003e\u003cb\u003eTrade Review\u003c\/b\u003e\u003cbr\u003e\"Speculative Communities is a masterful critique of the financialisastion of everyday life, which provides an innovative account of the role of speculation and uncertainty in shaping the way we understand, and act within, the world. Komporozos-Athanasiou masterfully blends economic theory with political and sociological analysis to deliver a fascinating reading of how finance has colonised our imaginations, and the challenges this process poses to movements seeking to construct a collective sense of what life beyond capitalism might look like. Speculative Communities is both a novel and exciting academic contribution, and a critical reference point for those seeking to organise in a world defined by the logic of speculation.\"--Grace Blakeley, author of Stolen: How to Save the World From Financialisation\u003cbr\u003e\u003cbr\u003e\u003cb\u003eTable of Contents\u003c\/b\u003e\u003cbr\u003eKey Terms\u003cbr\u003e Introduction\u003cbr\u003e\u003cbr\u003e Part 1: Speculation: Finance and Capitalism\u003cbr\u003e 1. The Rise of Speculative Communities\u003cbr\u003e 2. A Genealogy of Speculative Imagination: Old Spirits of Capitalism\u003cbr\u003e\u003cbr\u003e Part 2: Spectacle: Finance and Society\u003cbr\u003e 3. Speculative Technologies and the New Homo speculans\u003cbr\u003e 4. Speculative Intimacies\u003cbr\u003e\u003cbr\u003e Part 3: Specter: Finance and Polity\u003cbr\u003e 5. Financialized Populism and New Nationalisms\u003cbr\u003e 6. Counter-speculations\u003cbr\u003e\u003cbr\u003e Conclusions\u003cbr\u003e Acknowledgments\u003cbr\u003e Notes\u003cbr\u003e References\u003cbr\u003e Index","brand":"The University of Chicago Press","offers":[{"title":"Default Title","offer_id":48732924019031,"sku":"9780226816029","price":24.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0817\/1739\/5799\/files\/9780226816029.jpg?v=1719998965"},{"product_id":"misbehaving-9780241951224","title":"Misbehaving","description":"\u003cb\u003eBook Synopsis\u003c\/b\u003e\u003cbr\u003eRichard H. Thaler is the Ralph and Dorothy Keller Distinguished Service Professor of Behavioral Science and Economics and the director of the Center for Decision Research at the University of Chicago's Graduate School of Business. He was awarded the Nobel Prize in Economics in 2017.\u003cbr\u003e\u003cbr\u003e\u003cb\u003eTrade Review\u003c\/b\u003e\u003cbr\u003eWildly disruptive -- Michael Lewis * Bloomberg *\u003cbr\u003eGripping... a novelised intellectual history, replete with heroes and villains, triumphs and disasters, conflicts and comradeship... Thaler is a brilliant scholar, endlessly curious, empirically inclined and public spirited * Guardian *\u003cbr\u003e\u003ci\u003eMisbehaving \u003c\/i\u003egives us the story behind some of the most important insights in modern economics. If I had to be trapped in an elevator with any contemporary intellectual, I'd pick Richard Thaler -- Malcolm Gladwell\u003cbr\u003eA long, genial, often humorous account of the progress of Behavioural Economics by one of its most gifted practitioners. Kahneman has described Thaler as lazy; he meant it as a compliment because Thaler's laziness means he concentrates only on the really important questions that get him out of bed in the morning... this is important stuff -- Bryan Appleyard * Sunday Times *\u003cbr\u003eRobust enough intellectually to be a serious work of social science and a proper record of an important intellectual movement, \u003ci\u003eMisbehaving\u003c\/i\u003e is also fun for the general reader... a good book about an important topic -- Daniel Finkelstein * The Times *\u003cbr\u003eProfessor Thaler's entertaining book provides an important reminder of both the challenges and opportunities that come from working across the sometimes artificial boundaries between academic disciplines -- Jonathan A. Knee * New York Times *","brand":"Penguin Books Ltd","offers":[{"title":"Default Title","offer_id":48733366387031,"sku":"9780241951224","price":10.44,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0817\/1739\/5799\/files\/9780241951224.jpg?v=1719999943"},{"product_id":"how-england-made-the-english-9780670919147","title":"How England Made the English","description":"\u003cb\u003eBook Synopsis\u003c\/b\u003e\u003cbr\u003eHarry Mount is the author of \u003ci\u003eAmo, Amas, Amat and All That\u003c\/i\u003e, his best-selling book on Latin, and \u003ci\u003eA Lust for Window Sills \u003c\/i\u003e- \u003ci\u003eA Guide to British Buildings\u003c\/i\u003e. A journalist for many newspapers and magazines, he has been a New York correspondent and a leader writer for the \u003ci\u003eDaily Telegraph\u003c\/i\u003e. He studied classics and history at Oxford, and architectural history at the Courtauld Institute. He lives in north London.\u003cbr\u003e\u003cbr\u003e\u003cb\u003eTrade Review\u003c\/b\u003e\u003cbr\u003eA lovely book, very engaging and easy to read. There are chapters on weather and soil and stone, on the history of hedges or the making of suburbia, all of them infectious did-you-knows. Mount is a natural and enthusiastic sharer of knowledge * Evening Standard *\u003cbr\u003eCharming and nerdily fact-stuffed * Guardian *\u003cbr\u003eLively, a delight. Mount's paragraphs explode with information . . . I love all this, want more, and am given it. The sort of book, in its temperament and in its detail, that has helped to make England English * Spectator *\u003cbr\u003eMount is as perceptive as he is obsessive, and time and again he skewers with unfailing accuracy some aspect of our national character * Mail on Sunday *\u003cbr\u003e'Fascinating. Mount's an intelligent, funny and always interesting companion * Daily Mail *","brand":"Penguin Books Ltd","offers":[{"title":"Default Title","offer_id":48735947981143,"sku":"9780670919147","price":11.69,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0817\/1739\/5799\/files\/9780670919147.jpg?v=1723810407"},{"product_id":"neuroscience-for-leadership-harnessing-the-brain-gain-advantage-the-neuroscience-of-business-9781137466853","title":"Neuroscience for Leadership Harnessing the Brain","description":"\u003cb\u003eBook Synopsis\u003c\/b\u003e\u003cbr\u003e1. There is chemistry and then there is Chemistry 2. Brains, Bodies and Businesses: a systems approach 3. The New Model Leader 4. Testosterone, Risk and Entrepreneurship 5. Why is the Soft Stuff so Hard? 6. The Challenge of Decisions 7. Changing Yourself  Changing Others 8. Elite Performance, Brain Agility and Engagement 9. Stress, Resilience and Confidence 10. Creating the Spark, Lighting the Fire 11. Difference, Diversity and Gender 12. Whole Person, Vibrant Organization\u003cbr\u003e\u003cbr\u003e\u003cb\u003eTrade Review\u003c\/b\u003e\u003cbr\u003e\u003cp\u003eWinner of the CMI Management Book of the Year for Practical Managers 2016\u003c\/p\u003e\u003cp\u003e \u003c\/p\u003e\u003cp\u003e“This book comes from three authors who combine knowledge and experience in applied neuroscience, psychiatry, organizational psychology, learning and leadership coaching at a world class level.” (CMI Management Book of the Year, yearbook.managers.org.uk, February, 2016)\u003c\/p\u003e\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cb\u003eTable of Contents\u003c\/b\u003e\u003cbr\u003e1. There is chemistry and then there is Chemistry 2. Brains, Bodies and Businesses: a systems approach 3. The New Model Leader 4. Testosterone, Risk and Entrepreneurship 5. Why is the Soft Stuff so Hard? 6. The Challenge of Decisions 7. Changing Yourself – Changing Others 8. Elite Performance, Brain Agility and Engagement 9. Stress, Resilience and Confidence 10. Creating the Spark, Lighting the Fire 11. Difference, Diversity and Gender 12. Whole Person, Vibrant Organization","brand":"Palgrave Macmillan","offers":[{"title":"Default Title","offer_id":48738386149719,"sku":"9781137466853","price":28.49,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0817\/1739\/5799\/files\/9781137466853.jpg?v=1723812004"},{"product_id":"nudge-nudge-think-think-experimenting-with-ways-to-change-citizen-behaviour-9781526140555","title":"Nudge, Nudge, Think, Think: Experimenting with","description":"\u003cb\u003eBook Synopsis\u003c\/b\u003e\u003cbr\u003e\u003cp\u003eHow can governments persuade their citizens to act in socially beneficial ways? This ground-breaking book builds on the idea of 'light touch interventions' or 'nudges' proposed in Richard Thaler and Cass Sunstein's highly influential \u003ci\u003eNudge \u003c\/i\u003e(2008). While recognising the power of this approach, it argues that an alternative also needs to be considered: a 'think' strategy that calls on citizens to decide their own priorities as part of a process of civic and democratic renewal. As well as setting out these divergent approaches in theory, the book provides evidence from a number of experiments to show how using 'nudge' or 'think' techniques works in practice.\u003cbr\u003e\u003cbr\u003eUpdated and rewritten, this second edition features a new epilogue that reflects on recent developments in nudge theory and practice, introducing a radical version of nudge, ‘nudge plus’. There is also a substantial prologue by Cass Sunstein.\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cb\u003eTrade Review\u003c\/b\u003e\u003cbr\u003e\u003cp\u003e'A pathbreaking book that for the first time brings smart policy insights into contact with creative, rigorous testing. This book sets the standard for all future scientific evaluations of \"what works\".'\u003cbr\u003eDonald P. Green, Burgess Professor of Political Science, Columbia University\u003cbr\u003e\u003cbr\u003e'\u003ci\u003eNudge, nudge, think, think\u003c\/i\u003e not only informs the reader about how nudge and think strategies can be combined, but also about what the potential benefits and drawbacks of such strategies are for a range of public behaviours.'\u003cbr\u003eSander van der Linden, LSE British Politics and Policy blog\u003c\/p\u003e -- .\u003cbr\u003e\u003cbr\u003e\u003cb\u003eTable of Contents\u003c\/b\u003e\u003cbr\u003e\u003cp\u003e\u003ci\u003eForeword by Greg Clark, MP\u003c\/i\u003e\u003cbr\u003e\u003ci\u003ePrologue by Cass Sunstein\u003c\/i\u003e\u003cbr\u003eIntroduction\u003cbr\u003e1 Nudging and thinking\u003cbr\u003e2 Testing\u003cbr\u003e3 Recycling\u003cbr\u003e4 Volunteering\u003cbr\u003e5 Voting\u003cbr\u003e6 Petitioning\u003cbr\u003e7 Giving\u003cbr\u003e8 Donating\u003cbr\u003e9 Debating\u003cbr\u003e10 Including\u003cbr\u003e11 Linking\u003cbr\u003e12 Summary of key findings\u003cbr\u003e13 Epilogue: the future of nudge and think\u003cbr\u003eIndex\u003c\/p\u003e","brand":"Manchester University Press","offers":[{"title":"Default Title","offer_id":48739921297751,"sku":"9781526140555","price":23.84,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0817\/1739\/5799\/files\/9781526140555.jpg?v=1720053424"},{"product_id":"social-preferences-an-introduction-to-behavioural-economics-and-experimental-research-9781788214179","title":"Social Preferences: An Introduction to","description":"\u003cb\u003eBook Synopsis\u003c\/b\u003e\u003cbr\u003e\u003cp\u003eThis introduction to one of the key areas of behavioural economics – social preferences – explains in clear, nontechnical language how particular groups of experiments have been used by behavioural economists to shed light on the processes of economic decision making. These include bargaining games, trust games and public good games. The significance of determinants such as punishment, sanctioning, emotion, cooperation, reciprocity, leadership, framing and cross-cultural differences are demonstrated and explained, and students are provided with the understanding and resources needed to replicate the experiments themselves.\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cb\u003eTrade Review\u003c\/b\u003e\u003cbr\u003e\u003cp\u003eTimely, engaging, and accessible... An ideal resource for students (undergraduate to PhD), and an informed audience, who want to learn more about the experimental evidence around social preferences, as well as to gain an appreciation of how to conduct their own experiments in this area. A very welcome addition to the economics library.\u003c\/p\u003e -- Journal of Behavioural and Experimental Economics\u003cbr\u003e\u003cp\u003eA very accessible and valuable introduction into behavioural and experimental economic research with a focus on social preferences; nicely written, the book is ideally suited to form the basis for a course.\u003c\/p\u003e -- Michael Kosfeld, Director, Frankfurt Laboratory for Experimental Economic Research, Goethe University Frankfurt\u003cbr\u003eIf you are looking for an easily accessible and clearly written introduction into the experimental economics literature on social preferences, you will enjoy reading this book. The well-picked selection of seminal contributions in this multifaceted field provides an ideal starting point for anyone interested in embarking on research on social preferences and is a valuable source also for experts in the field. The combination of an insightful overview with the detailed exposition of selected research and with methodological and practical guidance makes this book novel and precious. -- Bettina Rockenbach, Professor of Economics, University of Cologne\u003cbr\u003e\u003cp\u003eA very exciting book on the mysteries of social preferences and human sociality. The book allows students to view the inside of what makes economic experiments on social interactions so inspiring and thought-provoking.\u003c\/p\u003e -- Marie Claire Villeval, Research Professor in Economics, Centre national de la recherche scientifique, Paris\u003cbr\u003eResearch on social preferences has been a flourishing area of investigation and a major contributor to the success of behavioural economics. Michalis Drouvelis’ marvellous book provides the reader with a fantastic and eminently readable introduction into this fascinating research to which he has also made many important contributions himself. Highly recommended for anyone interested in human social behaviour. -- Simon Gächter, Professor of Psychology of Economic Decision Making, University of Nottingham\u003cbr\u003eA true tour de force treatment of lab experiments that measure social preferences. This convivial tome is a must for any student, researcher, and policy-maker interested in other regarding preferences. -- John List, Kenneth C. Griffin Distinguished Service Professor of Economics, University of Chicago\u003cbr\u003eAs economists, we have a hard time understanding and modeling social behavior. In this book, Drouvelis does an outstanding job at presenting the empirical evidence in a clear and comprehensive way. I enjoyed reading his take on the literature, and believe this will be an important book for everyone who wants to understand the way economists think about social preferences. -- Uri Gneezy, Epstein\/Atkinson Endowed Chair in Behavioral Economics, University of California San Diego\u003cbr\u003eIf you are interested in social preferences and how to study them with the tools from experimental economics, this is a must read! Covering the main economic games on this, Michalis Drouvelis has written a very inspiring and informative textbook that will help not only economists but all researchers interested in these questions. -- Anna Dreber, Professor of Economics, Stockholm School of Economics\u003cbr\u003e\u003cp\u003eHighly recommendable... it is exactly the textbook that has been missing... Very accessible - the presentation is non-technical and non-experts will be interested to dig into the topic.\u003c\/p\u003e -- Theory and Decision\u003cbr\u003e\u003cbr\u003e\u003cb\u003eTable of Contents\u003c\/b\u003e\u003cbr\u003e\u003cp\u003e1. Introduction1.1 Homo economicus1.2 Behavioural and experimental economics1.3 Deception and monetary incentives\u003c\/p\u003e \u003cp\u003e2. Bargaining games2.1 Introduction2.2 Dictator games2.3 Competition from proposers’ and responders’ side2.4 Psychological factors2.5 Financial factors\u003c\/p\u003e \u003cp\u003e3. Trust and gift exchange games3.1 Introduction3.2 Disentangling motives in the trust game3.3 Behavioural determinants of trust3.4 Gift exchange games\u003c\/p\u003e \u003cp\u003e4. Public Good Games I4.1 Introduction4.2 Do people cooperate?4.3 Why do people cooperate?4.4 Conditional cooperation\u003c\/p\u003e \u003cp\u003e5. Public Good Games II5.1 Introduction5.2 Can pre-play communication promote pro-social outcomes?5.3 Income inequality and pubic good provision5.4 Social identity and discrimination in public good experiments\u003c\/p\u003e \u003cp\u003e6. Leadership6.1 Introduction6.2 Sequential vs simultaneous public good games6.3 Leader appointment6.4 Who leads more effectively?\u003c\/p\u003e \u003cp\u003e7. Public good games with sanctioning I7.1 Introduction7.2 The role of emotions7.3 Sanctioning mechanisms7.4 Does the presence of monetary sanctions always promote cooperation?\u003c\/p\u003e \u003cp\u003e8. Public good games with sanctioning II8.1 Introduction8.2 Voting on public good institutions with punishment and rewards8.3 Voting on formal sanctions8.4 Third-party punishment games8.5 Factors determining the assignment of third-party sanctions\u003c\/p\u003e \u003cp\u003e9. Cross-cultural experiments9.1 Introduction9.2 Fairness and bargaining behaviour9.3 Trust games9.4 Cooperative behaviour9.5 Negative reciprocity\u003c\/p\u003e \u003cp\u003eAppendix A Experimental instructionsAppendix B Glossary\u003c\/p\u003e","brand":"Agenda Publishing","offers":[{"title":"Default Title","offer_id":48741582373207,"sku":"9781788214179","price":24.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0817\/1739\/5799\/files\/9781788214179.jpg?v=1720058042"},{"product_id":"desire-code-designing-services-people-want-9781838402105","title":"Desire Code: Designing services people want","description":"\u003cb\u003eBook Synopsis\u003c\/b\u003e\u003cbr\u003eHumans are intriguing. We aren’t the calm and rational people we imagine ourselves to be. Instead, we live our lives “heart-first” and make decisions based on super-fast instinctive mental shortcuts and heuristics.  Behavioural economics is the study of the hidden forces that influence our daily behaviour and decision-making. Applying this knowledge as a set of design principles leads to products, services, experiences and campaigns that are more appealing to customers. More head-turning. More wantable. More desirable.  Through behavioural design, leading companies are already seeing business results from creating deeper relationships with their customers and communities. First digital then social revolutionised the ways businesses achieved their goals. Now the future is behavioural.\u003cbr\u003e\u003cbr\u003e\u003cb\u003eTrade Review\u003c\/b\u003e\u003cbr\u003e\"'Now we have the best answer anyone has provided so far.\" - Tom Peters","brand":"Desire Code","offers":[{"title":"Default Title","offer_id":48741949604183,"sku":"9781838402105","price":999.99,"currency_code":"GBP","in_stock":false}]},{"product_id":"algorithms-blockchain-cryptocurrency-implications-for-the-future-of-the-workplace-9781838674984","title":"Algorithms, Blockchain \u0026 Cryptocurrency:","description":"\u003cb\u003eBook Synopsis\u003c\/b\u003e\u003cbr\u003eThe convergence of Algorithms, Blockchain and Cryptocurrency has the potential to fundamentally disrupt the current world of work. This book investigates the effects of this on the worker, the organisation and the economy, by considering a future where the traditional power relationships between workers and firms no longer apply. \u003cbr\u003e  Using the term “Bitwork” to define this future world of work, the book proposes the idea of the Bitworker who is highly flexible, holds multiple roles, and has multiple incomes. Chapters consider the potential winners and losers of this technological pivot by exploring implications such as:  \u003cul\u003e\n\u003cli\u003ethe expanding array of currencies; \u003c\/li\u003e\n\u003cli\u003etraining and education; \u003c\/li\u003e\n\u003cli\u003eretirement and loyalty; \u003c\/li\u003e\n\u003cli\u003eprofit and power within organizations; \u003c\/li\u003e\n\u003cli\u003eeconomic policy. \u003c\/li\u003e\n\u003c\/ul\u003e  The book’s comprehensive recommendations on how workers, organisations and nation states will need to adapt to prosper in this new world, provide a useful survival guide for researchers, practitioners and policy makers working on behavioural economics, economic policy and the future of work.\u003cbr\u003e\u003cbr\u003e\u003cb\u003eTable of Contents\u003c\/b\u003e\u003cbr\u003eChapter 1. Now I Know My ABC (Algorithms, Blockchain and Cryptocurrency)Chapter 2. Internet Killed the Video Store: Lessons from History Repeated in the Blockchain World? Chapter 3. Job 1 \/ Job 2 \/ Job 3 ... Job n Chapter 4. The Future of Work: The Emergence of The Bitworker Chapter 5. Profit and Power in the Bitworker World Chapter 6. Managing the Bitworker Economy Chapter 7. Conclusion, Recommendations and Survival Guide","brand":"Emerald Publishing Limited","offers":[{"title":"Default Title","offer_id":48741959860567,"sku":"9781838674984","price":19.94,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0817\/1739\/5799\/files\/9781838674984.jpg?v=1720059464"},{"product_id":"the-social-brain-the-psychology-of-successful-groups-9781847943620","title":"The Social Brain: The Psychology of Successful","description":"\u003cb\u003eBook Synopsis\u003c\/b\u003e\u003cbr\u003e\u003cp\u003e\u003cb\u003e'A remarkable and important book . . . \u003c\/b\u003e \u003cb\u003ea highly accessible, timely and invaluable guide to anybody working in groups.' \u003c\/b\u003eProf Paul Gilbert OBE\u003cbr\u003e___________________________________________________\u003cbr\u003e\u003cbr\u003eHow many people does the ideal team contain? How do groups bond, earn trust and forge shared identities? How can leaders build environments adaptable enough to respond to shocks and still enable people to thrive together? How can you feel close to people if your only point of contact is a phone or a computer?\u003cbr\u003e\u003cbr\u003eIn\u003ci\u003e The Social Brain\u003c\/i\u003e leading experts from the worlds of evolutionary psychology and business management come together to offer a primer on great team working. They explain what size groups work and how to shape them according to the nature of the task at hand. They offer practical hints on how to diffuse tensions and encourage cooperation. And they demonstrate the vital importance of balancing unity and the need for different views and outlooks. 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Essential reading.'\u003c\/b\u003e Mark Earls, author of \u003ci\u003eHERD\u003c\/i\u003e\u003c\/p\u003e","brand":"Cornerstone","offers":[{"title":"Default Title","offer_id":48742230917463,"sku":"9781847943620","price":10.44,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0817\/1739\/5799\/files\/9781847943620.jpg?v=1720060559"},{"product_id":"the-blindfolded-masochist-creation-versus-destruction-the-power-of-economic-networks-9781906316952","title":"The Blindfolded Masochist: Creation Versus","description":"\u003cb\u003eBook Synopsis\u003c\/b\u003e\u003cbr\u003e","brand":"Hothive Books","offers":[{"title":"Default Title","offer_id":48742468157783,"sku":"9781906316952","price":9.74,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0817\/1739\/5799\/files\/9781906316952.jpg?v=1720061516"},{"product_id":"jam-tomorrow-why-time-really-matters-in-economics-9781915635624","title":"Jam Tomorrow?: Why time really matters in","description":"\u003cb\u003eBook Synopsis\u003c\/b\u003e\u003cbr\u003eOver 100 years ago, Einstein changed the way we understood time from being a fixed measurement to a relative one which, rather than being 'correct' as it had been before, was now 'proper' to the body concerned. While physics, especially at the quantum level, has moved on, economics still labours under the old Newtonian idea of time as some sort of fixed, intergalactic tape measure.  Jam Tomorrow? uses Einstein's conception of time to recalibrate economics in a way which puts time itself at the very heart of the economic calculus where previous ideas like supply and demand or utility held sway. Rather than just sitting on the x-axis of every graph, time becomes the key variable underpinning the economic cycle; our collective time horizon extends in a boom and contracts in a recession. Each economic agent, whether an individual, household, corporation or government, has their own time horizon which reflects their specific needs and desires, and it's the interaction of these factors which is the proper topic for economic analysis.   At the most fundamental level, every economic decision is one about time because the basic economic choice is one between consuming in the present or delaying that consumption to the future through saving. Because humans are unique in their degree of self-awareness and therefore awareness of their existence in time, they alone in the animal kingdom consciously decide to delay consumption since they know that action in the present can affect the future. Economics is therefore the realm of the animal that chooses to save, and that realm is a temporal one.  Jam Tomorrow? builds a new theory of value based on our economic perception of time. 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Nearly ten years later, while many large financial firms have increased their attention to bad behavior and cultural drivers, the degree of commitment and progress in these efforts has not been even across the industry. Serious or persistent misconduct continues in some firms. Many organizations have attempted to curb bad behavior through intrusive monitoring and enforcement actions which reflect a lack of trust in their employees. A different approach is needed, one that gets at the root causes of misconduct and attempts to rebuild culture from the bottom up, with the employee at the center. This is where tools from behavioral science can help senior risk officers, compliance and business heads better understand the mind-set of their employees and internal communities and create an environment where the link between ethical behavior and strong business results is promoted.  If firms continue to fail in establishing stronger internal cultures, regulators may feel compelled to step in and dictate what they should do. This book emphasizes the need for a change in approach, looking at the increased incidence of misconduct and culture breakdown since the 2008 crisis, how regulators have responded, and includes a series of proposals to restore that trust and reform culture.\u003cp\u003e\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cb\u003eTable of Contents\u003c\/b\u003e\u003cbr\u003e\u003cp\u003e1.      1. Introduction\u003c\/p\u003e  \u003cp\u003e2.      2. The Financial Crisis: The Culture Problem Emerges\u003c\/p\u003e  \u003cp\u003e3.     3.  Culture and Organizational Size\u003c\/p\u003e  \u003cp\u003e4.     4.  Global Regulators: Limits on What They Can Do\u003c\/p\u003e  \u003cp\u003e5.     5.  Enforcing Culture: Criminally-based Compliance\u003c\/p\u003e  6.     6.  Behavioral Science: From Theory to Practice\u003cp\u003e\u003c\/p\u003e  \u003cp\u003e7.    7. U.S. Regulators: Requiring Behavioral Risk Teams\u003c\/p\u003e  \u003cp\u003e8.     8. What is Finance For? \u003c\/p\u003e","brand":"Springer Nature Switzerland AG","offers":[{"title":"Default Title","offer_id":48743021379927,"sku":"9783030020859","price":20.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0817\/1739\/5799\/files\/9783030020859.jpg?v=1720063779"},{"product_id":"why-and-how-humans-trade-predict-aggregate-and-innovate-an-economist-s-lessons-on-the-role-of-human-behavior-and-economic-systems-9783030938871","title":"Why and How Humans Trade, Predict, Aggregate, and","description":"\u003cb\u003eBook Synopsis\u003c\/b\u003e\u003cbr\u003e\u003cp\u003eTrading, forecasting, aggregating, and innovating (the \u003ci\u003eFour\u003c\/i\u003e) are key social interactions in human life at both the individual and aggregate levels. They are part of the human fabric because they stem from mankind’s peculiarities—heterogeneity, inclination to forecast, sociality, and inventiveness. But humans have multifaceted behavior, too. They are capable of having contradictory impulses towards one another, integrating and disintegrating as well as cooperating and dominating, and behaving prosocially and anti-socially. Hence, humans need to organize themselves in order to maintain, improve, and extend their social interactions as well as a safe and ordered life. Crucial intersections emerge naturally—the efficiency of humans’ way of tackling the \u003ci\u003eFour\u003c\/i\u003e is a joint product of economic systems, institutions, and behaviors. \u003c\/p\u003e  \u003cp\u003eAll told, the main idea of this book is to include in a single tour a collection of insights on why and how humans implement the \u003ci\u003eFour\u003c\/i\u003e. The narrative highlights several connections as well as how key these businesses are as the traveler is escorted through some \u003ci\u003eFour\u003c\/i\u003e-related behavioral problems and institutional solutions that humans have been, respectively, facing and elaborating over time. Economics students may exploit this book by both inserting what they are learning from textbooks into a wider framework and enjoying some of the hints revealed by the grand social theorizing of giants such as A. Smith and J. Schumpeter. But the proposed tour may also attract outsiders to economics who are curious about disparate economic themes linked to the \u003ci\u003eFour\u003c\/i\u003e but who wish to gain an overview without engaging in longer readings.\u003c\/p\u003e\u003cbr\u003e\u003cp\u003e\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cb\u003eTable of Contents\u003c\/b\u003e\u003cbr\u003eChapter 1. Prologue.- Chapter 2. Trading: Humans Are Heterogeneous Animals.- Chapter 3. Forecasting: Humans Are Prone-To-Predicting Animals.- Chapter 4. Aggregating: Humans Are Social Animals.- Chapter 5. Innovating: Humans Are Ingenious Animals.- Chapter 6. Epilogue.","brand":"Springer Nature Switzerland AG","offers":[{"title":"Default Title","offer_id":48743059751255,"sku":"9783030938871","price":41.24,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0817\/1739\/5799\/files\/9783030938871.jpg?v=1720063933"},{"product_id":"ethics-in-finance-case-studies-from-a-woman-s-life-on-wall-street-9783031344008","title":"Ethics in Finance: Case Studies from a Woman’s","description":"\u003cb\u003eBook Synopsis\u003c\/b\u003e\u003cbr\u003e\u003cp\u003eThis award-winning book comprises multiple finance and ethics case studies. The purpose of the book is twofold. First, the case studies teach readers how to evaluate and determine resolutions to ethical issues in finance. Second, the reader will enjoy a journey with the author, a woman, over her years working in finance, through the use of case studies.\u003c\/p\u003e\u003cp\u003ePrefaced by the additional of video introductions, these studies focus on ethical issues in finance which the author encountered over nearly a 30-year career in the industry. There are 10 case studies extracted from different sectors of finance. This broad range is a consequence of the author’s experience from almost all sides of the business: the buy side, the sell side, equity research in Asia, equity sales, mutual funds, hedge funds, the finance academy, and consulting.\u003c\/p\u003eEach case study has an engaging narrative describing the background, transactions, players, and ethical issues. The ethical issue is analyzed and resolved using the appropriate theories of moral philosophy. Descriptions and analyses are rigorous yet comprehensible, approachable, and entertaining.\u003cp\u003e\u003c\/p\u003e\u003cp\u003eApart from ethics determinations, the material in the book covers and explains a variety of specific, and even complex, financial transactions. In every transaction there is an explanation of the roles of various players involved. In this way, readers will learn about the work of people in different positions in finance from investment bankers and equity traders to portfolio managers and equity analysts. Through these case studies, readers also will get an understanding of major financial transactions and activities such as IPOs, secondary offerings, equity trading, and equity valuations.\u003c\/p\u003e\u003cp\u003e The book will appeal to practitioners, college and high school students, and lecturers who can use it to supplement courses in finance or business ethics. \u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cb\u003eTable of Contents\u003c\/b\u003e\u003cbr\u003eIntroductionChapter 1 Plantation Adventure Case Study1.1 Chapter 1 The Story: A Reverie of Somerset Maugham1.2 Chapter 1 Ethics Issue: Honesty in Equity Research1.3 Chapter 1 Ethics Analysis: Honesty and Integrity are Virtues1.4 Chapter 1 Right Action: Write it as You See it\u003cp\u003eChapter 2 Bangkok Misadventure Case Study\u003cbr\u003e 2.1 Chapter 2 The Story: A Sordid Request – to Do or Not to Do?\u003cbr\u003e 2.2 Chapter 2 Ethics Issue: Friedman and Free Markets\u003cbr\u003e 2.3 Chapter 2 Ethics Analysis: Free Markets, Market Failures and Values\u003cbr\u003e 2.4 Chapter 2 Right Action: Values in Finance\u003c\/p\u003e  \u003cp\u003eChapter 3 Hong Kong Hike Case Study\u003cbr\u003e 3.1 Chapter 3 The Story: The Pressure to Perform\u003cbr\u003e 3.2 Chapter 3 Ethics Issue: Cheating Our Way Up\u003cbr\u003e 3.3 Chapter 3 Ethics Analysis: What Would Kant Say?\u003cbr\u003e 3.4 Chapter 3 Right Action: Keep Calm and Carry on Ethically\u003c\/p\u003e  \u003cp\u003eChapter 4 Mutual Fund Fun Case Study\u003cbr\u003e 4.1 Chapter 4 The Story: Quick Money at Others’ Expense\u003cbr\u003e 4.2 Chapter 4 Ethics Issues: Duty and Fairness\u003cbr\u003e 4.3 Chapter 4 Ethics Analysis: What Would Socrates Do?\u003cbr\u003e 4.4 Chapter 4 Right Action: Engage in Transparency and Fairness     \u003c\/p\u003e  \u003cp\u003eChapter 5 High Finance Gender Inequity Case Study\u003cbr\u003e 5.1 Chapter 5 The Story: An Inner Sanctum for Men Only\u003cbr\u003e 5.2 Chapter 5 Ethics Issue: Gender Exclusion, Gender Discrimination\u003cbr\u003e 5.3 Chapter 5 Ethics Analysis: All Theories Say Gender Discrimination is Wrong\u003cbr\u003e 5.4 Chapter 5 Right Action: Stand Up for Women’s Rights\u003c\/p\u003e  \u003cp\u003eChapter 6 Hedge Fund Edge Case Study \u003cbr\u003e 6.1 Chapter 6 The Story: Pushing the Edge to Get an Edge\u003cbr\u003e 6.2 Chapter 6 Ethics Issue: Insider Information\u003cbr\u003e 6.3 Chapter 6 Ethics Analysis: Why Insider Trading is Unethical\u003cbr\u003e 6.4 Chapter 6 Right Action: Don’t Be Seduced by the Money\u003c\/p\u003e  \u003cp\u003eChapter 7 Hedge Fund Harassment Case Study\u003cbr\u003e 7.1 Chapter 7 The Story: Hedge Fund Boss Behaving Badly\u003cbr\u003e 7.2 Chapter 7 Ethics Issue: Maltreatment of Employees\u003cbr\u003e 7.3 Chapter 7 Ethics Analysis: It’s About Human Dignity\u003cbr\u003e 7.4 Chapter 7 Right Action: Your Money or Your Life\u003c\/p\u003e  \u003cp\u003e Chapter 8 Whistleblowing Consultant Case Study\u003c\/p\u003e\u003cp\u003e 8.1 Chapter 8 The Story: Whistleblowing or No Good Deed Goes Unpunished\u003cbr\u003e 8.2 Chapter 8 Ethics Issue: Whistleblowing\u003cbr\u003e 8.3 Chapter 8 Ethics Analysis: To Whistleblow or Not, that is the Question\u003cbr\u003e 8.4 Chapter 8 Right Action: Consider Options Rationally, Then if you Can or Must, Whistleblow\u003c\/p\u003e  \u003cp\u003eChapter 9 Finance Academy Gender Inequity Case Study\u003cbr\u003e 9.1 Chapter 9 The Story: Gender Discrimination in the Finance Academy\u003cbr\u003e 9.2 Chapter 9 Ethics Issue: Systemic Gender Discrimination, Implicit Bias\u003cbr\u003e 9.3 Chapter 9 Ethics Analysis: Fair Treatment and Rights\u003cbr\u003e 9.4 Chapter 9 Right Action: Speak Up and Garner Support\u003c\/p\u003e  \u003cp\u003eChapter 10 Finance Academy Ideological Bias Case Study\u003cbr\u003e 10.1 Chapter 10 The Story: Fear of Allowing Different Perspectives\u003cbr\u003e 10.2 Chapter 10 Ethics Issue: Exclusion Based on Ideology\u003cbr\u003e 10.3 Chapter 10 Ethics Analysis: Making Finance Theories Better\u003cbr\u003e 10.4 Chapter 10 Right Action: Allow Other Ideas, Improve Finance Theory\u003c\/p\u003e","brand":"Springer International Publishing AG","offers":[{"title":"Default Title","offer_id":48743082688855,"sku":"9783031344008","price":18.74,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0817\/1739\/5799\/files\/9783031344008.jpg?v=1720064034"},{"product_id":"nudging-towards-health-a-tool-to-influence-human-behavior-in-health-policy-9788024655031","title":"Nudging towards Health: A Tool to Influence Human","description":"\u003cb\u003eBook Synopsis\u003c\/b\u003e\u003cbr\u003e\u003cb\u003eAn analysis of “nudging” as a tool for influencing human health behavior.\u003c\/b\u003e\u003cbr\u003e\u003cbr\u003e Behavioral economics sees “nudges” as ways to encourage people to re-evaluate their priorities in such a way that they voluntarily change their behavior, leading to personal and social benefits. This book examines nudging as a tool for influencing human behavior in health policy. The authors investigate the contemporary scientific discourse on nudging and enrich it with an ontological, epistemological, and praxeological analysis of human behavior. Based on analyses of the literature and a systemic review, the book defines nudging tools within the paradigm of prospect theory. In addition to the theoretical contribution, \u003ci\u003eNudging\u003c\/i\u003e also examines and offers suggestions on the practice of health policy regarding obesity, malnutrition, and especially type 2 diabetes mellitus.\u003cbr\u003e\u003cbr\u003e\u003cb\u003eTable of Contents\u003c\/b\u003e\u003cbr\u003eIntroduction \u003cbr\u003e1. Human Behavior in the Mirror of the Traditional Paradigm \u003cbr\u003e1.1. Delimitation of the Term \"Human Behavior\" \u003cbr\u003e1.2. Human Behavior from the Perspective of the Axiom of Homo Economicus, Cartesian Rationality, and Epistemology\u003cbr\u003e2. Nudges and Nudging\u003cbr\u003e2.1 Behavioral Economics and Prospect Theory – The Theoretical and Methodological Bases for the Concept of the Nudge \u003cbr\u003e2.2 The Phenomenon of the Nudge\u003cbr\u003e2.3 The Problem of Nudging in Contemporary Scientific Discourse \u003cbr\u003e2.3 Nudging Tools in the Paradigm of Prospect Theory \u003cbr\u003e3. Food Nudges – Health Policy Tools in the Field of Obesitology and Diabetology \u003cbr\u003e3.1 Defining “Food Nudges “ \u003cbr\u003e3.2 The Methods and Methodology for Analyzing the Scientific Discourse in the Field of Food Nudges \u003cbr\u003e3.3 Results of the Analysis of Scientific Discourse. Identified Food Nudging Tools.\u003cbr\u003e3.3.1 Priming and Labeling\u003cbr\u003e3.3.2 Positioning, Proximity and Size Nudges \u003cbr\u003e3.3.3. Decoy Effect, Default Options, Framing, Monetary Nudges, Salience Effect and Social Norms \u003cbr\u003e3.3.4. Multi-Component Nudges \u003cbr\u003e4. Systematic Review of Scientific Articles on Food Nudges \u003cbr\u003e4.1 Country of Origin of the Selected Scientific Studies\u003cbr\u003e4.2 Classification of Analyzed Scientific Studies according to Journals \u003cbr\u003e4.3 Detailed Results of the Literary Search by Category Nudges (Years of 2017–2021)\u003cbr\u003eConclusion\u003cbr\u003eReferences\u003cbr\u003eSummary \u003cbr\u003eName Index\u003cbr\u003eSubject Index\u003cbr\u003e","brand":"Karolinum,Nakladatelstvi Univerzity Karlovy,Czech Republic","offers":[{"title":"Default Title","offer_id":48743196950871,"sku":"9788024655031","price":28.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0817\/1739\/5799\/files\/9788024655031.jpg?v=1720064537"},{"product_id":"influence-new-and-expanded-uk-9780063138797","title":"Influence New and Expanded UK","description":"\u003cb\u003eBook Synopsis\u003c\/b\u003e\u003cbr\u003e\u003cbr\u003e\u003cbr\u003e\u003cb\u003eTrade Review\u003c\/b\u003e\u003cbr\u003e“Robert Cialdini has done the impossible: he has improved a masterpiece. The new version of Influence is a marvelously rich and engaging account of the subtle power that people exert on each other.” — Daniel Kahneman, Nobel Prize laureate and author of Thinking, Fast and Slow and Noise  “If there is only one book you’ll ever read, if there is only one expert whose advice you’ll trust, it should be this book and this author, Robert Cialdini.” — Angela Duckworth, author of Grit and founder and CEO of Character Lab  “This is the most important book ever written about the science of persuasion, and it just keeps getting better. I can’t imagine a more fascinating, more practical read.” — Adam Grant, New York Times bestselling author of Think Again and Originals and host of the TED podcast WorkLife   \"Anyone who wants their abilities in communication or negotiation to be at their highest level has to read Robert Cialdini's book Influence. Your knowledge base is simply incomplete without it.\" — Chris Voss, author of the Wall Street Journal bestseller Never Split the Difference  “Influence is now even more practical and powerful. The new principle of unity alone is a game changer. Bravo!” — BJ Fogg, Ph.D., founder of Stanford’s Behavior Design Lab  “The clouds have parted for everyone who wants to dent the universe. A new edition of what is already indispensable just got more so.” — Guy Kawasaki, chief evangelist of Canva and creator of the Remarkable People podcast  \"In this update of his classic book, the world's most practical social psychologist shares his wisdom and reveals his charm. There's dynamite here. Please use what you learn with care!\" — Richard Thaler, Nobel Prize laureate and author of Nudge and Misbehaving  “If you could read just one book on how to be more effective in business and life, I’d pick Influence. It’s a tour de force that Cialdini has somehow made more marvelous.” — Katy Milkman, professor at the Wharton School, host of the Choiceology podcast, and author of How to Change   “A phenomenal book! Whether you seek to boost sales, strike a better deal, or improve your relationships, Influence offers scienti?cally tested principles that can change your life.” — Daniel L. Shapiro, Ph.D., founder and director of the Harvard International Negotiation Program and author of Negotiating the Nonnegotiable  “Influence richly deserves its status as the de?nitive book on the subject. I learned so much from this revised edition, and so will you.” — Tim Harford, author of The Data Detective (US)\/How to Make the World Add Up (UK)  “Prepare to be dazzled. Bob Cialdini is the godfather of in?uence, and the original version of this book is already a classic. Whether you’re trying to in?uence or understand how others in?uence you, this book will show you how.” — Jonah Berger, professor at the Wharton School and author of Contagious and The Catalyst  “A remarkable effort and achievement. Influence remains the brilliantly written treatise on fundamental principles of human behavior, with the addition of a timely new principle.” — Jeffrey Pfeffer, Thomas D. Dee II Professor of Organizational Behavior at the Stanford Graduate School of Business and author of Power: Why Some People Have It—and Others Don’t  “Influence is a modern business classic that has profoundly shaped the ?elds of marketing and psychology. Robert Cialdini’s new edition makes a brilliant book even better, with robust new insights and examples.” — Dorie Clark, author of Reinventing You and executive education faculty, Duke University Fuqua School of Business  “The new Influence is nothing short of a masterpiece. The writing is both timeless and worth reading immediately.” — Joe Polish, founder of Genius Network  “Influence is a must-read for anyone who wants to understand the decision-making process. It is simply essential reading in the canon of psychology and behavioral ?nance.” — Barry Ritholtz, chairman and chief investment of?cer of Ritholtz Wealth Management  “Cialdini has made a classic even better. This updated edition of Influence af?rms its place as one of the most important books on business and behavior of the last ?fty years. The new additions are terri?c.”  — Daniel H. Pink, author of When, Drive, and To Sell Is Human  \"Influence is the only book I’ve assigned to my organizational behavior students at Stanford for the last twenty-?ve years. Students love it, and, years later, rave about how helpful it is has been throughout their careers. The new version is even more useful and nuanced— and even more fun to read.\" — Robert I. Sutton, professor at the Stanford Graduate School of Business and author of seven books, including New York Times bestsellers The No Asshole Rule and Good Boss, Bad Boss  “Like every psychologist I know (and like many thousands of others who are curious about how the world works), I got my start learning about persuasion with Bob Cialdini’s Influence. This revised edition builds so meaningfully on the worn ?rst edition sitting next to my desk—Influence will continue to clarify and inspire the art and science of persuasion for years to come.” — Betsy Levy Paluck, professor of psychology and public affairs,  deputy director of the Kahneman-Treisman Center for Behavioral Science and Public Policy, Princeton University  \"Robert Cialdini is a pioneer in translating complex scientific work into a fun and digestible form that the rest of us can understand and benefit from. In this updated version of Influence, Cialdini updates what was already a powerhouse book with the latest, cutting edge research and new narratives to masterfully draw the reader in. Influence was always a must read and, now, it is even more so.\" — Annie Duke, author of Thinking in Bets and How to Decide","brand":"HarperCollins Publishers Inc","offers":[{"title":"Default Title","offer_id":48861573382487,"sku":"9780063138797","price":17.09,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0817\/1739\/5799\/files\/9780063138797.jpg?v=1722247333"},{"product_id":"the-hour-between-dog-and-wolf-9780007413522","title":"The Hour Between Dog and Wolf","description":"\u003cb\u003eBook Synopsis\u003c\/b\u003e\u003cbr\u003eNow shortlisted for the 2012 Financial Times Business Book of the Year Award and the Wellcome Trust Book Prize, The Hour Between Dog and Wolf is a resonant exploration of economic behaviour and its consequences.Shortlisted for the 2012 Financial Times and Goldman Sachs Business Book of the Year Award and the Wellcome Trust Book Prize, this startling and unconventional book from neuroscientist and former Wall Street trader John Coates shows us the bankers in their natural environment, revealing how their biochemistry has a lasting and significant impact on our economy.We learn how risk stimulates the most primitive part of the banker's brain and how making the deals our bank balances depend on provokes an overwhelming fight-or-flight response. Constant swinging between aggression and apprehension impairs their judgment, causing economic upheaval in the wider world. The transformation between each split-second decision is what Coates calls the hour between dog and wolf, and understanding\u003cbr\u003e\u003cbr\u003e\u003cb\u003eTrade Review\u003c\/b\u003e\u003cbr\u003e\u003cp\u003e‘This brilliant book shows how human biology contributes to the alternating cycles of irrational exuberance and pessimism that destabilise banks and the global economy – and how the system could be calmed down by applying biological principles … Should be top of the summer reading list for Jamie Dimon, chief executive of JPMorgan, and anyone else wondering why traders so often get banks into trouble’ Financial Times\u003c\/p\u003e           \u003cp\u003e‘This stunning book… should be compulsory reading for anyone concerned about the behaviour of those involved in the lying and manipulation of those involved in the lying and manipulation of successive banking scandals’ Mail on Sunday\u003c\/p\u003e           \u003cp\u003e‘If Coates is right- the evidence he presents is compelling- then the financial; crises that so frequently plague capitalism find their roots in human biology’ New Scientist Magazine\u003c\/p\u003e           \u003cp\u003e‘The picture of humans as rational economic machines has gone down the tubes. This book looks at the biology of why Homo economicus is a myth, and no one is better positioned to write this than Coates – he is a neuroscientist and an economist and an ex-Wall Street trader and a spectacular writer. A superb book’ Robert Sapolsky, Professor of Neurology, Stanford University, and author of Why Zebras Don't Get Ulcers\u003c\/p\u003e           \u003cp\u003e‘A terrific read – better than any amount of economic analysis because it explains what lies at the root of economic disaster – those biological drivers that cause sane and clever people to make catastrophic decisions. Every banker should be made to read it!’ Rita Carter, author of Mapping the Mind\u003c\/p\u003e           \u003cp\u003e‘It makes intuitive sense that biological responses inform the mood of the markets. This book puts flesh on that idea’ Economist\u003c\/p\u003e","brand":"HarperCollins Publishers","offers":[{"title":"Default Title","offer_id":48863844139351,"sku":"9780007413522","price":11.69,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0817\/1739\/5799\/files\/9780007413522.jpg?v=1722269284"},{"product_id":"aesthetic-intelligence-9780062883308","title":"Aesthetic Intelligence","description":"\u003cb\u003eBook Synopsis\u003c\/b\u003e\u003cbr\u003e\u003cbr\u003e\u003cbr\u003e\u003cb\u003eTrade Review\u003c\/b\u003e\u003cbr\u003eAesthetic Intelligence emphasizes how important it is for people to develop a strong voice—a voice that expresses who they are, that is inspired by their personal stories and desire to help others, and that helps them build a business that captivates others. — Donna Karan, fashion designer, entrepreneur, and philanthropist   Successful leaders and innovators are skilled at looking outside their own fields for inspiration and knowledge. In Aesthetic Intelligence, Pauline Brown shows how you can apply critical lessons from fields like fashion and beauty to transform all types of businesses. — Walter Isaacson, author of Benjamin Franklin: An American Life  Aesthetic intelligence is not just important for those who are leading luxury brands; it’s also important for businesspeople in all sectors. In her groundbreaking book, Pauline Brown shows how aesthetics have the power to transform all types of businesses, and how individuals can develop and use their own AI to engage, inspire, and delight their customers. — Mindy Grossman, CEO of WW International (formerly Weight Watchers)  Aesthetic Intelligence shows executives and entrepreneurs how to harness and apply their personality, preferences, and tastes to their companies, and, in so doing, create long-term sustainable advantage. — John Mackey, CEO of Whole Foods Market  It’s fascinating to realize how much of our economy is premised on consumers making aesthetic choices. Yet this aspect of what drives behavior has been largely ignored by thoughtful analysts until now. Pauline Brown opens up a new area of inquiry as she highlights the power of aesthetic intelligence as a success factor for business leaders today. — Dan Nordstrom, consumer brand investor and former retail leader","brand":"HarperCollins Publishers Inc","offers":[{"title":"Default Title","offer_id":48864102121815,"sku":"9780062883308","price":20.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0817\/1739\/5799\/files\/9780062883308.jpg?v=1722270399"},{"product_id":"social-choice-and-individual-values-9780300179316","title":"Social Choice and Individual Values","description":"\u003cb\u003eBook Synopsis\u003c\/b\u003e\u003cbr\u003eIntroduces Arrow's Impossibility Theorem and founded the field of social choice theory in economics and political science.\u003cbr\u003e\u003cbr\u003e\u003cb\u003eTrade Review\u003c\/b\u003e\u003cbr\u003e\"Arrow's insightful comments on the issues underlying welfare economics are as fresh and relevant today as they were when they first appeared in 1951. They should be required reading for social scientists who concern themselves with public policy.\" (Douglass C. North, Washington University)\"","brand":"Yale University Press","offers":[{"title":"Default Title","offer_id":48864332448087,"sku":"9780300179316","price":999.99,"currency_code":"GBP","in_stock":false}]},{"product_id":"misbehaving-9780393352795","title":"Misbehaving","description":"\u003cb\u003eBook Synopsis\u003c\/b\u003e\u003cbr\u003eWinner of the Nobel Prize in Economics\u003cbr\u003e \u003cbr\u003e Get ready to change the way you think about economics.\u003cbr\u003e\u003cbr\u003e\u003cb\u003eTrade Review\u003c\/b\u003e\u003cbr\u003e\"A sly and somewhat subversive history of [the economics] profession . . . engrossing and highly relevant.\" -- Jonathan A. Knee - New York Times\u003cbr\u003e\"Highly enjoyable . . . dense with fascinating examples. . . . It is long past time to replace Econs with Humans, both in theory and in the practice of prediction.\" -- Carol Tavris - Wall Street Journal\u003cbr\u003e\"A dryly humorous history of the revolution [Thaler] helped ignite, as well as a useful (if sometimes challenging) primer on its key concepts.\" -- Julia M. Klein - Chicago Tribune\u003cbr\u003e\"[A] masterful, readable account of behavioral economics. Very well done.\" -- David Wessel, Pulitzer Prize-winning journalist, author of Red Ink and Ben Bernanke’s War on the Great Panic\u003cbr\u003e\"Bound to become a classic. Now established as one of the great figures in the history of economic thought, Thaler has no predecessors. A rebel with a cause . . .[w]here he wins Olympic gold is in keen observation; his greatest insights come from actually looking.\" -- Cass Sunstein - New Rambler\u003cbr\u003e\"Entertaining…. An excellent read on the shortcomings of classical economic and finance theory.\" -- Ronald L. Moy, CFA Institute\u003cbr\u003e\"The creative genius who invented the field of behavioral economics is also a master storyteller and a very funny man. All these talents are on display in this wonderful book.\" -- Daniel Kahneman, winner of the Nobel Prize in Economics and author of Thinking, Fast and Slow\u003cbr\u003e\"The story behind some of the most important insights in modern economics. If I had to be trapped in an elevator with any contemporary intellectual, I’d pick Richard Thaler.\" -- Malcolm Gladwell\u003cbr\u003e\"Richard Thaler has been at the center of the most important revolution to happen in economics in the last thirty years. In this captivating book, he lays out the evidence for behavioral economics and explains why there was so much resistance to it. Read \u003cem\u003eMisbehaving\u003c\/em\u003e. There is no better guide to this new and exciting economics.\" -- Robert J. Shiller, winner of the Nobel Prize in Economics and author of Finance and the Good Society","brand":"WW Norton \u0026 Co","offers":[{"title":"Default Title","offer_id":48864547078487,"sku":"9780393352795","price":12.16,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0817\/1739\/5799\/files\/9780393352795.jpg?v=1722272414"},{"product_id":"hacking-growth-9780451497215","title":"Hacking Growth","description":"\u003cb\u003eBook Synopsis\u003c\/b\u003e\u003cbr\u003e","brand":"Currency","offers":[{"title":"Default Title","offer_id":48864616513879,"sku":"9780451497215","price":22.88,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0817\/1739\/5799\/files\/9780451497215.jpg?v=1722272737"},{"product_id":"the-age-of-addiction-9780674248229","title":"The Age of Addiction","description":"\u003cb\u003eBook Synopsis\u003c\/b\u003e\u003cbr\u003e\u003cbr\u003e\u003cbr\u003e\u003cb\u003eTrade Review\u003c\/b\u003e\u003cbr\u003e[A] \u003ci\u003ecompulsively\u003c\/i\u003e readable book about bad habits becoming big business…In crisp and playful prose and with plenty of needed humor, Courtwright has written a fascinating history of what we like and why we like it, from the first taste of beer in the ancient Middle East to opioids in West Virginia. -- Micah Meadowcroft * American Conservative *\u003cbr\u003eA fascinating history of corporate America’s efforts to shape our habits and desires. -- Sean Illing * Vox *\u003cbr\u003eOne admires the eclectic sweep of Courtwright’s catalogue of addictions, his sheer wealth of knowledge…As with all addictions, the book offers many pleasures and rewards. -- Lennard Davis * Times Higher Education *\u003cbr\u003eA sweeping, ambitious account of the evolution of addiction…This bold, thought-provoking synthesis will appeal to fans of ‘big history’ in the tradition of \u003ci\u003eGuns, Germs, and Steel\u003c\/i\u003e. * Publishers Weekly *\u003cbr\u003eAn important addition to Courtwright’s groundbreaking work on the history of substance use disorders, this study of the accelerating ‘weaponization’ of pleasure—and the biological, social, and economic incentives that fuel excess—is compulsory reading for anyone wondering how addiction became the foremost public health problem worldwide. Deeply researched, intensely readable, and a sobering reminder of our vulnerability to bondage marketed as liberation. -- Deborah Rudacille, author of \u003ci\u003eThe Riddle of Gender\u003c\/i\u003e\u003cbr\u003eThe delight I took in reading this book can perhaps best be expressed by saying that I read it end-to-end in two sittings and might have done it in one if life hadn’t intruded. Courtwright’s erudition is astonishing, and his wit makes the book fun to read as well as informative. -- Keith Humphreys, author of \u003ci\u003eCircles of Recovery\u003c\/i\u003e\u003cbr\u003eIs limbic capitalism the tail that wags the dog? Is it a vital cog in a larger and more complex machine? Courtwright offers a powerful and compelling history of the changing forms of pleasure and addiction over the long span of human history. A bold and fascinating book, sure to generate much discussion. -- Daniel Lord Smail, author of \u003ci\u003eOn Deep History and the Brain\u003c\/i\u003e\u003cbr\u003eA mind-blowing tour de force that unwraps the myriad objects of addiction that surround us daily. From alcohol to internet gaming, food to gambling, drugs to sex, Courtwright covers the globe over thousands of years. This intelligent, incisive, and sometimes grimly entertaining book will become the standard work on the subject. -- Rod Phillips, author of \u003ci\u003eAlcohol: A History\u003c\/i\u003e\u003cbr\u003eThis rich and rewarding book explores the long history of the global pleasure revolution. Alcohol, tobacco, drugs, commercialized food, gambling, and even the internet lean toward addiction, rooted in pleasure centers in the brain. Courtwright shows how today’s capitalism supplies those desires at an often frightful price. -- William Rorabaugh, author of \u003ci\u003eProhibition: A Concise History\u003c\/i\u003e\u003cbr\u003eCompelling and ingenious, this book deals the reader into a reality game where the crafty biology of pleasure meets what David Courtwright calls limbic capitalism. No one’s leveling up in the high-stakes game that is \u003ci\u003eThe Age of Addiction\u003c\/i\u003e. The question is how you play, whether or not you can stop, and what happens when you do. -- Nancy D. Campbell, author of \u003ci\u003eDiscovering Addiction\u003c\/i\u003e\u003cbr\u003eOffers dire warnings about our society…Courtwright has long been America’s leading voice on the history of drugs, and now he has shown how, in the world of limbic capitalism, addiction is promoted as a marketing tool for a wide variety of products, ones that guarantee customers, often for life. -- Emily Dufton * EH.net *","brand":"Harvard University Press","offers":[{"title":"Default Title","offer_id":48865483817303,"sku":"9780674248229","price":16.1,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0817\/1739\/5799\/files\/9780674248229.jpg?v=1722274188"},{"product_id":"narrative-economics-9780691210261","title":"Narrative Economics","description":"\u003cb\u003eBook Synopsis\u003c\/b\u003e\u003cbr\u003e","brand":"Princeton University Press","offers":[{"title":"Default Title","offer_id":48865548173655,"sku":"9780691210261","price":14.24,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0817\/1739\/5799\/files\/9780691210261.jpg?v=1722274502"},{"product_id":"never-lose-a-customer-again-9780735220034","title":"Never Lose A Customer Again","description":"\u003cb\u003eBook Synopsis\u003c\/b\u003e\u003cbr\u003e","brand":"Penguin Random House Group","offers":[{"title":"Default Title","offer_id":48865653129559,"sku":"9780735220034","price":23.39,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0817\/1739\/5799\/files\/9780735220034.jpg?v=1722274932"},{"product_id":"laws-of-ux-9781098146962","title":"Laws of UX","description":"\u003cb\u003eBook Synopsis\u003c\/b\u003e\u003cbr\u003eAn understanding of psychology-specifically the psychology behind how users behave and interact with digital interfaces-is perhaps the single most valuable nondesign skill a designer can have. This practical guide explains how you can apply key principles of psychology to build products and experiences that are more human-centered and intuitive.","brand":"O'Reilly Media","offers":[{"title":"Default Title","offer_id":48866332770647,"sku":"9781098146962","price":33.74,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0817\/1739\/5799\/files\/9781098146962.jpg?v=1722278175"},{"product_id":"economic-psychology-9781118926345","title":"Economic Psychology","description":"\u003cb\u003eBook Synopsis\u003c\/b\u003e\u003cbr\u003eA comprehensive overview of contemporary economic psychology    Economic Psychology presents an accessible overview of contemporary economic psychology.\u003cbr\u003e\u003cbr\u003e\u003cb\u003eTable of Contents\u003c\/b\u003e\u003cbr\u003e\u003cp\u003ePreface xv\u003c\/p\u003e \u003cp\u003eNotes on Contributors xvii\u003c\/p\u003e \u003cp\u003eAcknowledgements xxvii\u003c\/p\u003e \u003cp\u003e\u003cb\u003ePART 1 Fundamentals 1\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003e\u003cb\u003eChapter 1 Introduction to Economic Psychology: The Science of Economic Mental Life and Behaviour 3\u003cbr\u003e\u003c\/b\u003e\u003ci\u003eRob Ranyard and Vera Rita de Mello Ferreira\u003c\/i\u003e\u003c\/p\u003e \u003cp\u003e1.1 Introduction 4\u003c\/p\u003e \u003cp\u003e1.2 The emergence of the discipline 5\u003c\/p\u003e \u003cp\u003e1.3 Research methods 10\u003c\/p\u003e \u003cp\u003e1.4 Economic mental representations 11\u003c\/p\u003e \u003cp\u003e1.5 Financial behaviour and economic activity 12\u003c\/p\u003e \u003cp\u003e1.6 Life-span perspectives 13\u003c\/p\u003e \u003cp\u003e1.7 Economic psychology and society 14\u003c\/p\u003e \u003cp\u003e1.8 Summary 16\u003c\/p\u003e \u003cp\u003eNote 16\u003c\/p\u003e \u003cp\u003eReview questions 16\u003c\/p\u003e \u003cp\u003eReferences 16\u003c\/p\u003e \u003cp\u003eFurther reading 18\u003c\/p\u003e \u003cp\u003e\u003cb\u003eChapter 2 Theories of Economic Decision-Making: Value, Risk and Affect 19\u003cbr\u003e\u003c\/b\u003e\u003ci\u003eAnton Kühberger and Michael Schulte-Mecklenbeck\u003c\/i\u003e\u003c\/p\u003e \u003cp\u003e2.1 Introduction 20\u003c\/p\u003e \u003cp\u003e2.2 Value and utility 20\u003c\/p\u003e \u003cp\u003e2.3 Risk and uncertainty 22\u003c\/p\u003e \u003cp\u003e2.4 Developments based on Subjectively Expected Utility (SEU) 23\u003c\/p\u003e \u003cp\u003e2.5 B eyond Utility-Based Theories 25\u003c\/p\u003e \u003cp\u003e2.6 Hot Decisions 27\u003c\/p\u003e \u003cp\u003e2.7 Summary 31\u003c\/p\u003e \u003cp\u003eReview Questions 31\u003c\/p\u003e \u003cp\u003eReferences 31\u003c\/p\u003e \u003cp\u003eFurther Reading 34\u003c\/p\u003e \u003cp\u003e\u003cb\u003eChapter 3 Future-Oriented Decisions: Intertemporal Choice 35\u003cbr\u003e\u003c\/b\u003e\u003ci\u003eDaniel Read and Marc Scholten\u003c\/i\u003e\u003c\/p\u003e \u003cp\u003e3.1 Introduction 36\u003c\/p\u003e \u003cp\u003e3.2 Rational Intertemporal Choice 36\u003c\/p\u003e \u003cp\u003e3.3 A nomalies in Intertemporal Choice 38\u003c\/p\u003e \u003cp\u003e3.4 E xplaining Anomalies 41\u003c\/p\u003e \u003cp\u003e3.5 Framing Effects 42\u003c\/p\u003e \u003cp\u003e3.6 What Do We Care About When We Measure Intertemporal Choice? 44\u003c\/p\u003e \u003cp\u003e3.7 Summary 45\u003c\/p\u003e \u003cp\u003eNotes 46\u003c\/p\u003e \u003cp\u003eReview Questions 46\u003c\/p\u003e \u003cp\u003eReferences 47\u003c\/p\u003e \u003cp\u003eFurther Reading 50\u003c\/p\u003e \u003cp\u003e\u003cb\u003ePart 2 Research Methods 51\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003e\u003cb\u003eChapter 4 Research Methods for Economic Psychology 53\u003cbr\u003e\u003c\/b\u003e\u003ci\u003eGerrit Antonides\u003c\/i\u003e\u003c\/p\u003e \u003cp\u003e4.1 Introduction 54\u003c\/p\u003e \u003cp\u003e4.2 Q ualitative Methods 55\u003c\/p\u003e \u003cp\u003e4.3 Q uantitative Methods 58\u003c\/p\u003e \u003cp\u003e4.4 Conclusion 63\u003c\/p\u003e \u003cp\u003e4.5 Summary 64\u003c\/p\u003e \u003cp\u003eReview Questions 64\u003c\/p\u003e \u003cp\u003eReferences 64\u003c\/p\u003e \u003cp\u003eFurther Reading 68\u003c\/p\u003e \u003cp\u003e\u003cb\u003eChapter 5 Assessing Psychological Dispositions and States that Can Influence Economic Behaviour 69\u003cbr\u003e\u003c\/b\u003e\u003ci\u003eSimon McNair and W. Ray Crozier\u003c\/i\u003e\u003c\/p\u003e \u003cp\u003e5.1 Introduction 70\u003c\/p\u003e \u003cp\u003e5.2 Psychological Dispositions and Economic Behaviour 71\u003c\/p\u003e \u003cp\u003e5.3 Psychological States and Economic Behaviour 76\u003c\/p\u003e \u003cp\u003e5.4 Methodological Issues in Assessing Dispositions and States 81\u003c\/p\u003e \u003cp\u003e5.5 Summary 82\u003c\/p\u003e \u003cp\u003eNotes 83\u003c\/p\u003e \u003cp\u003eReview Questions 83\u003c\/p\u003e \u003cp\u003eReferences 83\u003c\/p\u003e \u003cp\u003eFurther Reading 87\u003c\/p\u003e \u003cp\u003e\u003cb\u003eChapter 6 Developing, Evaluating, and Using Subjective Scales of Personality, Preferences, and Well-Being: A Guide to Psychometrics for Psychologists and Economists 88\u003cbr\u003e\u003c\/b\u003e\u003ci\u003eAlex M. Wood and Christopher J. Boyce\u003c\/i\u003e\u003c\/p\u003e \u003cp\u003e6.1 Introduction 89\u003c\/p\u003e \u003cp\u003e6.2 The Importance of Psychometrics for Economic\u003c\/p\u003e \u003cp\u003ePsychology Research 89\u003c\/p\u003e \u003cp\u003e6.3 S teps in Developing a Scale 91\u003c\/p\u003e \u003cp\u003e6.4 Other Steps and Conclusion 100\u003c\/p\u003e \u003cp\u003e6.5 Summary 100\u003c\/p\u003e \u003cp\u003eNote 100\u003c\/p\u003e \u003cp\u003eReview Questions 101\u003c\/p\u003e \u003cp\u003eReferences 101\u003c\/p\u003e \u003cp\u003eFurther Reading 103\u003c\/p\u003e \u003cp\u003e\u003cb\u003ePart 3 E conomic Mental Representations 105\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003e\u003cb\u003eChapter 7 The Psychological Meaning of Money 107\u003cbr\u003e\u003c\/b\u003e\u003ci\u003eTomasz Zaleskiewicz, Agata Gasiorowska and Kathleen D. Vohs\u003c\/i\u003e\u003c\/p\u003e \u003cp\u003e7.1 Introduction 108\u003c\/p\u003e \u003cp\u003e7.2 Money: Economic and Psychological Perspectives 108\u003c\/p\u003e \u003cp\u003e7.3 Predictions 109\u003c\/p\u003e \u003cp\u003e7.4 The Method of Money Priming: Akin to Getting a Taste of Big Money 111\u003c\/p\u003e \u003cp\u003e7.5 Results 112\u003c\/p\u003e \u003cp\u003e7.6 Summary 118\u003c\/p\u003e \u003cp\u003eAcknowledgements 118\u003c\/p\u003e \u003cp\u003eReview questions 118\u003c\/p\u003e \u003cp\u003eReferences 119\u003c\/p\u003e \u003cp\u003eFurther Reading 121\u003c\/p\u003e \u003cp\u003e\u003cb\u003eChapter 8 Mental Accounting and Economic Behaviour 123\u003cbr\u003e\u003c\/b\u003e\u003ci\u003eGerrit Antonides and Rob Ranyard\u003c\/i\u003e\u003c\/p\u003e \u003cp\u003e8.1 Introduction 124\u003c\/p\u003e \u003cp\u003e8.2 B road Mental Accounts 124\u003c\/p\u003e \u003cp\u003e8.3 Mental Accounts for Specific Financial Decisions 126\u003c\/p\u003e \u003cp\u003e8.4 Other Categorizations of Money 127\u003c\/p\u003e \u003cp\u003e8.5 Functions of Mental Accounts 129\u003c\/p\u003e \u003cp\u003e8.6 D eterminants of Mental Accounting 133\u003c\/p\u003e \u003cp\u003e8.7 Conclusion 134\u003c\/p\u003e \u003cp\u003e8.8 Summary 135\u003c\/p\u003e \u003cp\u003eReview Questions 135\u003c\/p\u003e \u003cp\u003eReferences 136\u003c\/p\u003e \u003cp\u003eFurther Reading 138\u003c\/p\u003e \u003cp\u003e\u003cb\u003eChapter 9 How Laypeople Understand the Economy 139\u003cbr\u003e\u003c\/b\u003e\u003ci\u003eDavid Leiser and Zeev Krill\u003c\/i\u003e\u003c\/p\u003e \u003cp\u003e9.1 Introduction: Understanding Economics Is Hard Yet Expected 140\u003c\/p\u003e \u003cp\u003e9.2 Interacting Variables 143\u003c\/p\u003e \u003cp\u003e9.3 U sing Metaphors 147\u003c\/p\u003e \u003cp\u003e9.4 Financial Literacy 149\u003c\/p\u003e \u003cp\u003e9.5 Summary 150\u003c\/p\u003e \u003cp\u003eReview Questions 151\u003c\/p\u003e \u003cp\u003eReferences 151\u003c\/p\u003e \u003cp\u003eFurther Reading 154\u003c\/p\u003e \u003cp\u003e\u003cb\u003eChapter 10 The Citizen’s Judgements of Prices and Inflation 155\u003cbr\u003e\u003c\/b\u003e\u003ci\u003eRob Ranyard, Fabio Del Missier, Nicolao Bonini and Davide Pietroni\u003c\/i\u003e\u003c\/p\u003e \u003cp\u003e10.1 Introduction 156\u003c\/p\u003e \u003cp\u003e10.2 Price Evaluation 156\u003c\/p\u003e \u003cp\u003e10.3 Inflation 161\u003c\/p\u003e \u003cp\u003e10.4 Policy Implications 165\u003c\/p\u003e \u003cp\u003e10.5 Summary 166\u003c\/p\u003e \u003cp\u003eNotes 166\u003c\/p\u003e \u003cp\u003eReview Questions 167\u003c\/p\u003e \u003cp\u003eReferences 167\u003c\/p\u003e \u003cp\u003eFurther Reading 170\u003c\/p\u003e \u003cp\u003e\u003cb\u003eChapter 11 Materialism and the Meanings of Possessions 171\u003cbr\u003e\u003c\/b\u003e\u003ci\u003eW. Ray Crozier\u003c\/i\u003e\u003c\/p\u003e \u003cp\u003e11.1 Introduction: The Socio-Economic Context of Possessions and Materialism 172\u003c\/p\u003e \u003cp\u003e11.2 The Psychological Meanings of Possessions 173\u003c\/p\u003e \u003cp\u003e11.3 Psychological Aspects of Materialism 176\u003c\/p\u003e \u003cp\u003e11.4 Materialism and Subjective Well-Being 178\u003c\/p\u003e \u003cp\u003e11.5 Summary 182\u003c\/p\u003e \u003cp\u003eNotes 183\u003c\/p\u003e \u003cp\u003eReview Questions 183\u003c\/p\u003e \u003cp\u003eReferences 183\u003c\/p\u003e \u003cp\u003eFurther Reading 185\u003c\/p\u003e \u003cp\u003e\u003cb\u003ePart 4 Financial Behaviour 187\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003e\u003cb\u003eChapter 12 Defining and Influencing Financial Capability 189\u003cbr\u003e\u003c\/b\u003e\u003ci\u003eIvo Vlaev and Antony Elliott\u003c\/i\u003e\u003c\/p\u003e \u003cp\u003e12.1 Introduction 190\u003c\/p\u003e \u003cp\u003e12.2 A New Conceptualization of Financial Capability 190\u003c\/p\u003e \u003cp\u003e12.3 Ways to Influence Financial Capability 196\u003c\/p\u003e \u003cp\u003e12.4 Conclusion 202\u003c\/p\u003e \u003cp\u003e12.5 Summary 202\u003c\/p\u003e \u003cp\u003eNotes 202\u003c\/p\u003e \u003cp\u003eReview Questions 203\u003c\/p\u003e \u003cp\u003eReferences 203\u003c\/p\u003e \u003cp\u003eFurther Reading 205\u003c\/p\u003e \u003cp\u003e\u003cb\u003eChapter 13 Saving Behaviour: Economic and Psychological Approaches 206\u003cbr\u003e\u003c\/b\u003e\u003ci\u003eEllen K. Nyhus\u003c\/i\u003e\u003c\/p\u003e \u003cp\u003e13.1 Introduction 207\u003c\/p\u003e \u003cp\u003e13.2 E conomic Perspectives 209\u003c\/p\u003e \u003cp\u003e13.3 Psychological Approaches 211\u003c\/p\u003e \u003cp\u003e13.4 Summary 217\u003c\/p\u003e \u003cp\u003eReview Questions 218\u003c\/p\u003e \u003cp\u003eReferences 218\u003c\/p\u003e \u003cp\u003eFurther Reading 221\u003c\/p\u003e \u003cp\u003e\u003cb\u003eChapter 14 The Psychology of Borrowing and Over-Indebtedness 222\u003cbr\u003e\u003c\/b\u003e\u003ci\u003eRob Ranyard, Sandie McHugh and Simon McNair\u003c\/i\u003e\u003c\/p\u003e \u003cp\u003e14.1 Introduction 223\u003c\/p\u003e \u003cp\u003e14.2 D eterminants of Borrowing 224\u003c\/p\u003e \u003cp\u003e14.3 Credit Choice Processes 225\u003c\/p\u003e \u003cp\u003e14.4 Repayment Strategies 228\u003c\/p\u003e \u003cp\u003e14.5 Routes to Over-Indebtedness 229\u003c\/p\u003e \u003cp\u003e14.6 Psychological Consequences of Debt 230\u003c\/p\u003e \u003cp\u003e14.7 Policy Implications 231\u003c\/p\u003e \u003cp\u003e14.8 Summary 233\u003c\/p\u003e \u003cp\u003eReview Questions 234\u003c\/p\u003e \u003cp\u003eReferences 234\u003c\/p\u003e \u003cp\u003eFurther Reading 238\u003c\/p\u003e \u003cp\u003e\u003cb\u003eChapter 15 Behaviour in Financial Markets 239\u003cbr\u003e\u003c\/b\u003e\u003ci\u003eMartin Hedesström\u003c\/i\u003e\u003c\/p\u003e \u003cp\u003e15.1 Introduction 240\u003c\/p\u003e \u003cp\u003e15.2 D o Stocks Always Trade at the ‘Right’ Price? 240\u003c\/p\u003e \u003cp\u003e15.3 Cognitive Influences on Investor Behaviour 242\u003c\/p\u003e \u003cp\u003e15.4 E motional Influences 246\u003c\/p\u003e \u003cp\u003e15.5 S ocial Influences 248\u003c\/p\u003e \u003cp\u003e15.6 Policy Implications 250\u003c\/p\u003e \u003cp\u003e15.7 Summary 250\u003c\/p\u003e \u003cp\u003eReview Questions 250\u003c\/p\u003e \u003cp\u003eReferences 251\u003c\/p\u003e \u003cp\u003eFurther Reading 254\u003c\/p\u003e \u003cp\u003e\u003cb\u003eChapter 16 Tax Behaviour 255\u003cbr\u003e\u003c\/b\u003e\u003ci\u003eErich Kirchler and Erik Hoelzl\u003c\/i\u003e\u003c\/p\u003e \u003cp\u003e16.1 Introduction 256\u003c\/p\u003e \u003cp\u003e16.2 Taxes and Tax Compliance 256\u003c\/p\u003e \u003cp\u003e16.3 Tax Attitudes by Individual Taxpayers 258\u003c\/p\u003e \u003cp\u003e16.4 Profit Shifting and Aggressive Tax Planning by Companies 260\u003c\/p\u003e \u003cp\u003e16.5 Regulation Strategies by Tax Authorities 261\u003c\/p\u003e \u003cp\u003e16.6 Interaction Climates Between Taxpayers and Tax Authorities 264\u003c\/p\u003e \u003cp\u003e16.7 Practical Implications 267\u003c\/p\u003e \u003cp\u003e16.8 Summary 268\u003c\/p\u003e \u003cp\u003eReview Questions 268\u003c\/p\u003e \u003cp\u003eReferences 268\u003c\/p\u003e \u003cp\u003eFurther Reading 271\u003c\/p\u003e \u003cp\u003e\u003cb\u003ePART 5 E conomic Activity 273\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003e\u003cb\u003eChapter 17 Volunteer Organizations: Motivating with Awards 275\u003cbr\u003e\u003c\/b\u003e\u003ci\u003eBruno S. Frey and Jana Gallus\u003c\/i\u003e\u003c\/p\u003e \u003cp\u003e17.1 Introduction 276\u003c\/p\u003e \u003cp\u003e17.2 Organizational Forms 276\u003c\/p\u003e \u003cp\u003e17.3 A wards as Motivation 279\u003c\/p\u003e \u003cp\u003e17.4 Conditions for Successfully Giving Awards to Volunteers 282\u003c\/p\u003e \u003cp\u003e17.5 E ffects Of Awards on Performance 284\u003c\/p\u003e \u003cp\u003e17.6 Summary 285\u003c\/p\u003e \u003cp\u003eReview Questions 285\u003c\/p\u003e \u003cp\u003eReferences 285\u003c\/p\u003e \u003cp\u003eFurther Reading 286\u003c\/p\u003e \u003cp\u003e\u003cb\u003eChapter 18 Entrepreneurial Activity 287\u003cbr\u003e\u003c\/b\u003e\u003ci\u003eArtur Domurat and Tadeusz Tyszka\u003c\/i\u003e\u003c\/p\u003e \u003cp\u003e18.1 Introduction 288\u003c\/p\u003e \u003cp\u003e18.2 E nvironmental Factors and Entrepreneurship 289\u003c\/p\u003e \u003cp\u003e18.3 Reasons for Engaging in Entrepreneurial Activity 290\u003c\/p\u003e \u003cp\u003e18.4 Personality Characteristics of Entrepreneurs 292\u003c\/p\u003e \u003cp\u003e18.5 Psychological Traps in Entrepreneurship 296\u003c\/p\u003e \u003cp\u003e18.6 Teaching Entrepreneurship 297\u003c\/p\u003e \u003cp\u003e18.7 Summary 299\u003c\/p\u003e \u003cp\u003eReview Questions 300\u003c\/p\u003e \u003cp\u003eReferences 300\u003c\/p\u003e \u003cp\u003eFurther Reading 303\u003c\/p\u003e \u003cp\u003e\u003cb\u003eChapter 19 The Economic Psychology of Gambling 304\u003cbr\u003e\u003c\/b\u003e\u003ci\u003eJuemin Xu and Nigel Harvey\u003c\/i\u003e\u003c\/p\u003e \u003cp\u003e19.1 Introduction 305\u003c\/p\u003e \u003cp\u003e19.2 Lotteries 305\u003c\/p\u003e \u003cp\u003e19.3 S cratch Cards 307\u003c\/p\u003e \u003cp\u003e19.4 Roulette 307\u003c\/p\u003e \u003cp\u003e19.5 Fruit Machines 309\u003c\/p\u003e \u003cp\u003e19.6 S ports Betting 309\u003c\/p\u003e \u003cp\u003e19.7 Card Games 311\u003c\/p\u003e \u003cp\u003e19.8 Problem Gambling 312\u003c\/p\u003e \u003cp\u003e19.9 Summary 314\u003c\/p\u003e \u003cp\u003eReview Questions 314\u003c\/p\u003e \u003cp\u003eReferences 314\u003c\/p\u003e \u003cp\u003eFurther Reading 318\u003c\/p\u003e \u003cp\u003e\u003cb\u003ePART 6 Life-Span Perspectives 319\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003e\u003cb\u003eChapter 20 Economic Socialization: Childhood, Adolescence, and Early Adulthood 321\u003cbr\u003e\u003c\/b\u003e\u003ci\u003eAnnette Otto and Joyce Serido\u003c\/i\u003e\u003c\/p\u003e \u003cp\u003e20.1 Introduction 322\u003c\/p\u003e \u003cp\u003e20.2 A Contextual Framework for Economic Behaviour Development 322\u003c\/p\u003e \u003cp\u003e20.3 The Role of Parents in Economic Socialization 325\u003c\/p\u003e \u003cp\u003e20.4 The Study of Economic Behaviour Development From Childhood Through Early Adulthood 327\u003c\/p\u003e \u003cp\u003e20.5 Summary 331\u003c\/p\u003e \u003cp\u003eReview Questions 331\u003c\/p\u003e \u003cp\u003eReferences 331\u003c\/p\u003e \u003cp\u003eFurther Reading 336\u003c\/p\u003e \u003cp\u003e\u003cb\u003eChapter 21 Childhood Psychological Predictors of Lifelong Economic Outcomes 337\u003cbr\u003e\u003c\/b\u003e\u003ci\u003eMark Egan, Michael Daly, and Liam Delaney\u003c\/i\u003e\u003c\/p\u003e \u003cp\u003e21.1 Introduction 338\u003c\/p\u003e \u003cp\u003e21.2 Literature Review 338\u003c\/p\u003e \u003cp\u003e21.3 Lifecourse Perspective 344\u003c\/p\u003e \u003cp\u003e21.4 Methodological Challenges 346\u003c\/p\u003e \u003cp\u003e21.5 Policy Implications 348\u003c\/p\u003e \u003cp\u003e21.6 Conclusion 349\u003c\/p\u003e \u003cp\u003e21.7 Summary 349\u003c\/p\u003e \u003cp\u003eNotes 350\u003c\/p\u003e \u003cp\u003eReview Questions 350\u003c\/p\u003e \u003cp\u003eReferences 350\u003c\/p\u003e \u003cp\u003eFurther Reading 353\u003c\/p\u003e \u003cp\u003eChapter 22 The Economic Psychology of Financial Decision-Making and Money Management in the \u003cb\u003eHousehold 354\u003cbr\u003e\u003c\/b\u003e\u003ci\u003eStefanie J. Sonnenberg\u003c\/i\u003e\u003c\/p\u003e \u003cp\u003e22.1 Introduction 355\u003c\/p\u003e \u003cp\u003e22.2 Financial Decision-Making in the Household 356\u003c\/p\u003e \u003cp\u003e22.3 Household Money Management 361\u003c\/p\u003e \u003cp\u003e22.4 Conclusion 366\u003c\/p\u003e \u003cp\u003e22.5 Summary 367\u003c\/p\u003e \u003cp\u003eNotes 368\u003c\/p\u003e \u003cp\u003eReview Questions 368\u003c\/p\u003e \u003cp\u003eReferences 368\u003c\/p\u003e \u003cp\u003eFurther Reading 370\u003c\/p\u003e \u003cp\u003e\u003cb\u003eChapter 23 Ageing and Economic Decision-Making 371\u003cbr\u003e\u003c\/b\u003e\u003ci\u003eWändi Bruine De Bruin\u003c\/i\u003e\u003c\/p\u003e \u003cp\u003e23.1 Introduction 372\u003c\/p\u003e \u003cp\u003e23.2 The Role of Cognitive Deliberation in Decision Making 372\u003c\/p\u003e \u003cp\u003e23.3 The Role of Experience-Based Knowledge in Decision-Making 373\u003c\/p\u003e \u003cp\u003e23.4 The Role of Emotions in Decision-Making 374\u003c\/p\u003e \u003cp\u003e23.5 The Role of Motivation and Strategies in Decision-Making 375\u003c\/p\u003e \u003cp\u003e23.6 Interventions 376\u003c\/p\u003e \u003cp\u003e23.7 D irections for Future Research 378\u003c\/p\u003e \u003cp\u003e23.8 Summary 380\u003c\/p\u003e \u003cp\u003eAcknowledgements 380\u003c\/p\u003e \u003cp\u003eReview Questions 381\u003c\/p\u003e \u003cp\u003eReferences 381\u003c\/p\u003e \u003cp\u003eFurther Reading 386\u003c\/p\u003e \u003cp\u003e\u003cb\u003ePart 7 Economic Psychology and Society 387\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003e\u003cb\u003eChapter 24 Psychological Determinants of Charitable Giving 389\u003cbr\u003e\u003c\/b\u003e\u003ci\u003eTehila Kogut and Ilana Ritov\u003c\/i\u003e\u003c\/p\u003e \u003cp\u003e24.1 Introduction 390\u003c\/p\u003e \u003cp\u003e24.2 D onation Decisions: Costs and Rewards 390\u003c\/p\u003e \u003cp\u003e24.3 Causes that Elicit More Help 391\u003c\/p\u003e \u003cp\u003e24.4 S pecific Individuals in Need 393\u003c\/p\u003e \u003cp\u003e24.5 E ffectiveness and Impact 395\u003c\/p\u003e \u003cp\u003e24.6 Who Helps – and When? 396\u003c\/p\u003e \u003cp\u003e24.7 Main Research Methods in the Study of Charitable Giving 398\u003c\/p\u003e \u003cp\u003e24.8 Future Research Directions 399\u003c\/p\u003e \u003cp\u003e24.9 Summary 400\u003c\/p\u003e \u003cp\u003eReview Questions 400\u003c\/p\u003e \u003cp\u003eReferences 400\u003c\/p\u003e \u003cp\u003eFurther Reading 404\u003c\/p\u003e \u003cp\u003e\u003cb\u003eChapter 25 Life Satisfaction and Emotional Well-Being: Psychological, Economic and Social Factors 405\u003cbr\u003e\u003c\/b\u003e\u003ci\u003eTommy Gärling and Amelie Gamble\u003c\/i\u003e\u003c\/p\u003e \u003cp\u003e25.1 Introduction 406\u003c\/p\u003e \u003cp\u003e25.2 Views of Well-Being in Economics and Psychology 406\u003c\/p\u003e \u003cp\u003e25.3 Measurement of Subjective Well-Being 407\u003c\/p\u003e \u003cp\u003e25.4 Factors Influencing Subjective Well-Being 409\u003c\/p\u003e \u003cp\u003e25.5 Consequences of Subjective Well-Being 415\u003c\/p\u003e \u003cp\u003e25.6 Summary 417\u003c\/p\u003e \u003cp\u003eReview Questions 417\u003c\/p\u003e \u003cp\u003eReferences 417\u003c\/p\u003e \u003cp\u003eFurther Reading 420\u003c\/p\u003e \u003cp\u003e\u003cb\u003eChapter 26 Living in Poverty: Understanding the Financial Behaviour of Vulnerable Groups 421\u003cbr\u003e\u003c\/b\u003e\u003ci\u003eCäzilia Loibl\u003c\/i\u003e\u003c\/p\u003e \u003cp\u003e26.1 Introduction 422\u003c\/p\u003e \u003cp\u003e26.2 D efinition of Poverty 422\u003c\/p\u003e \u003cp\u003e26.3 Characteristics of Financial Behaviours 423\u003c\/p\u003e \u003cp\u003e26.4 Vulnerable Population Groups 427\u003c\/p\u003e \u003cp\u003e26.5 Policy Implications 431\u003c\/p\u003e \u003cp\u003e26.6 Summary 431\u003c\/p\u003e \u003cp\u003eReview Questions 431\u003c\/p\u003e \u003cp\u003eReferences 432\u003c\/p\u003e \u003cp\u003eFurther Reading 434\u003c\/p\u003e \u003cp\u003e\u003cb\u003eChapter 27 Economic Psychology and Pro-Environmental Behaviour 435\u003cbr\u003e\u003c\/b\u003e\u003ci\u003eMichel Handgraaf, Anouk Griffioen, Jan Willem Bolderdijkand John Thøgersen\u003c\/i\u003e\u003c\/p\u003e \u003cp\u003e27.1 Introduction 436\u003c\/p\u003e \u003cp\u003e27.2 B ounded Rationality 437\u003c\/p\u003e \u003cp\u003e27.3 The Environment as a Social Dilemma 441\u003c\/p\u003e \u003cp\u003e27.4 Conclusion 444\u003c\/p\u003e \u003cp\u003e27.5 Summary 445\u003c\/p\u003e \u003cp\u003eReview Questions 446\u003c\/p\u003e \u003cp\u003eReferences 446\u003c\/p\u003e \u003cp\u003eFurther Reading 450\u003c\/p\u003e \u003cp\u003e\u003cb\u003eChapter 28 Insurance Behaviour and Society 451\u003cbr\u003e\u003c\/b\u003e\u003ci\u003eRob Ranyard, John K. Ashton and Bill Hebenton\u003c\/i\u003e\u003c\/p\u003e \u003cp\u003e28.1 Introduction 452\u003c\/p\u003e \u003cp\u003e28.2 Insurance as Risk Protection 452\u003c\/p\u003e \u003cp\u003e28.3 Mis-Selling 456\u003c\/p\u003e \u003cp\u003e28.4 Insurance Fraud 459\u003c\/p\u003e \u003cp\u003e28.5 Summary 462\u003c\/p\u003e \u003cp\u003eNotes 463\u003c\/p\u003e \u003cp\u003eReview Questions 463\u003c\/p\u003e \u003cp\u003eReferences 463\u003c\/p\u003e \u003cp\u003eFurther Reading 467\u003c\/p\u003e \u003cp\u003eIndex 469\u003c\/p\u003e","brand":"John Wiley and Sons Ltd","offers":[{"title":"Default Title","offer_id":48866380906839,"sku":"9781118926345","price":39.85,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0817\/1739\/5799\/files\/9781118926345.jpg?v=1722278381"},{"product_id":"using-behavioral-science-in-marketing-9781398606487","title":"Using Behavioral Science in Marketing","description":"\u003cb\u003eBook Synopsis\u003c\/b\u003e\u003cbr\u003e\u003cb\u003eNancy Harhut \u003c\/b\u003eis Co-Founder and Chief Creative Officer at HBT Marketing, a consultancy which specializes in applying human behavior techniques in marketing and whose clients include H\u0026amp;R Block, AARP and Transamerica. Based in Boston, Massachusetts, she previously held senior creative management positions with agencies within the IPG and Publicis networks, where she worked with clients including Dell, Bank of America and AT\u0026amp;T. A regular international conference keynoter, she has been recognized as an Online Marketing Institute Top 40 Digital Strategist and Ad Club Top 100 Creative Influencer.\u003cbr\u003e\u003cbr\u003e\u003cb\u003eTrade Review\u003c\/b\u003e\u003cbr\u003e\"Marketing professionals can benefit greatly from this book. Its engaging style and numerous research-based takeaways make it a standout in the field.\" * Robert Cialdini, Author of Influence and Pre-Suasion *\u003cbr\u003e\"Nancy's book is like a Brain Tell-All: Revealing all the secrets, biases, and weird brain science fueling human decisions.\" * Ann Handley, WSJ bestselling author of Everybody Writes, and Chief Content Officer, MarketingProfs *\u003cbr\u003e\"A tour de force. The most intelligent marketing book I have read in years.\" * Mark Schaefer, author of Marketing Rebellion *\u003cbr\u003e\"Using the latest behavioral science research, Nancy Harhut has created a clear and actionable guide to how customers' brains really work. Every marketer who wants to attract and retain more customers needs this book.\" * Roger Dooley, Author of Brainfluence and Friction *\u003cbr\u003e\"An actionable and comprehensive guide to neuromarketing from an industry veteran - get it before your competitors do!\" * Tim Ash, Author of Unleash Your Primal Brain, keynote speaker, executive marketing advisor *\u003cbr\u003e\"You'll use these tactics in your next marketing campaign, but you'll also use them in your next marketing meeting. Yes, this book will help you win support for your ideas in the conference room. I apply what I've learned from Nancy in marketing, in sales and even in management.\" * Andy Crestodina, Co-Founder\/Chief Marketing Officer, Orbit Media Studios, Author of Content Chemistry *\u003cbr\u003e\"Tried and tested principles are at the heart of Nancy's book. Bringing in behavioural techniques such as temporal landmarks, instant gratification and bridging the gap between our present and future selves, this is the type of practical book needed now as we take behavioural science out of the lab and into our working business practices.\" * Louise Ward, 42 Courses \u0026amp; Co-Host of Behavioural Science Club *\u003cbr\u003e\"Nancy has one of the most brilliant marketing minds I have ever come to know.  If you follow even one of the principles outlined in this book it will change the course of your business forever!\" * Paul Chambers, CEO and Co-Founder, Subscription Trade Association (SUBTA) *\u003cbr\u003e\"Nancy has created a straight-forward, well researched, easy to use guide for how behavioral insights can improve your marketing strategy and results. It is a gift.\" * Jeff Kreisler, Co-author of Dollars and Sense, Founding Editor of PeopleScience.com, Head of Behavioral Science, JP Morgan Chase *\u003cbr\u003e\"This is the most important book on marketing in many years. Every page includes valuable and often counter-intuitive information you can put to use right away. If you like Dan Ariely, Robert Cialdini and other behavioral scientists, you're going to love Nancy Harhut.\" * Alan Rosenspan, President, Alan Rosenspan \u0026amp; Associates, Author of Confessions of a Control Freak *\u003cbr\u003e\"Is it too late to steal this manuscript and tell everyone I wrote it? The world is frustrated with what marketing can't accomplish for their businesses. What Nancy Harhut has here is the fix. Don't read this book. Implement it.\" * Chris Brogan, author and keynote speaker *\u003cbr\u003e\"A valuable playbook for using mental shortcuts to speed up the decision-making process. One of the most worthwhile marketing books you'll ever read!\" * Kerry O'Shea Gorgone, Senior Editor and Writer at Appfire, Consigliere and Showrunner at Chris Brogan Media, LLC *\u003cbr\u003e\"Marketers have a must read with \u003ci\u003eUsing Behavioral Science in Marketing\u003c\/i\u003e. Nancy provides both thoughtful research and insight into how to better connect with the behaviors of consumers.\" * Kenneth \"Shark\" Kinney, Professional Speaker, Marketing Strategist, Host of \"A Shark's Perspective\" Podcast *\u003cbr\u003e\"Through continuous testing, direct marketers have long understood that they could motivate a response from prospects using various methods like urgency and social proof.  But they never understood exactly why people respond the way they do.  At last, Nancy Harhut has harnessed modern neuroscience to explain the reasons behind human response, and help us apply the science to our campaigns.  A must for every marketer's bookshelf.\" * Ruth P. Stevens, B2B marketing consultant and educator, Author of B2B Data-Driven Marketing, Adjunct professor at NYU Stern *\u003cbr\u003e\"Clear, concise, and most importantly, interesting. If you can't see her on stage, you're holding the next best thing.\" * Damian Francis, Managing Partner, Unmade and former Head of Content at Mumbrella *\u003cbr\u003e\"Nancy has an incredible ability to help marketers uncover why people respond and how to capture that interest. This is a must read for anyone who wants to drive engagement, sales, and growth.\" * Jay Schwedelson, Founder, SubjectLine.com, and President and CEO, Worldata Group *\u003cbr\u003e\"\u003ci\u003eUsing Behavioral Science in Marketing\u003c\/i\u003e does a fantastic job of taking a weighty and complex topic like behavioral science and making it practical and easy for anyone to apply. On top of that, it is a fun and engaging read! The book moves along at a pleasing pace, with short chapters that give you a mix of great stories balanced with science and Nancy's proven tips. A must read for every marketer who wants to be competitive in the age of behavioral science (which has already begun).\" * Melina Palmer, author of What Your Customer Wants and Can't Tell You and host of The Brainy Business podcast *\u003cbr\u003e\"Have you ever wished someone would read all the books you've been meaning to read, highlight the best parts, and then figure out the best ways to put those parts into practice with the specific work you do? That's what Nancy Harhut does with this absolute gift of a book. With \u003ci\u003eUsing Behavioral Science in Marketing\u003c\/i\u003e, Nancy Harhut has created a must-have manual for marketers who want to make sure their work actually works.\" * Tamsen Webster, author of Find Your Red Thread *\u003cbr\u003e\"Mind. Blown. Nancy has reverse-engineered buyer behavior to help you know EXACTLY how to connect and engage with your audience based on behavioral science.\" * Tom Shapiro, CEO Stratabeat, author of Rethink Lead Generation and Rethink Your Marketing *\u003cbr\u003e\"Nancy Harhut is unquestionably one of the sharpest, most knowledgeable and experienced authorities on consumer psychology in the marketing world. Both hyper-effective and supported by data science, the strategies she outlines in her book, Using Behavioral Science in Marketing, will have an immediate impact on your marketing campaigns and a massive impact on your bottom line.\" * Jeffry Pilcher, CEO\/President, The Financial Brand *\u003cbr\u003e\"In an era of media abundance and attention scarcity, we as marketers have to make the most of every moment we happen to get with a prospective consumer. Nancy's practical application of such a wide variety of behavioral science principles will help any brand ensure these valuable moments aren't wasted. An amazing collection of case studies with proven outcomes that will inspire smarter, more effective work and offer readers a distinct competitive edge.\" * Josh Blacksmith, Senior Director - Global Consumer Relationships and Engagement, Kimberly-Clark *\u003cbr\u003e\"A great read for today's results-now marketers.  Practical and specific, this is how to actually increase response.\" * Brian Whipple, CEO Accenture Interactive, 2010-2021 *\u003cbr\u003e\u003cbr\u003e\u003cb\u003eTable of Contents\u003c\/b\u003e\u003cbr\u003e\u003cul\u003e\u003cli\u003e\u003cul\u003e\n\u003cli\u003eChapter - 01: Emotional and rational elements in decision making;\u003c\/li\u003e\n\u003cli\u003eChapter - 02: Conveying customer benefits through loss aversion and the endowment effect;\u003c\/li\u003e\n\u003cli\u003eChapter - 03: Achieving urgency and exclusivity through the scarcity principle;\u003c\/li\u003e\n\u003cli\u003eChapter - 04: The reciprocity principle and the marketing value of give to get;\u003c\/li\u003e\n\u003cli\u003eChapter - 05: Social proof - Harnessing the power of people like us, and the people we like;\u003c\/li\u003e\n\u003cli\u003eChapter - 06: Storytelling - Increasing consumer involvement and engagement;\u003c\/li\u003e\n\u003cli\u003eChapter - 07: Autonomy bias - Harnessing the human need for control;\u003c\/li\u003e\n\u003cli\u003eChapter - 08: Encouraging sales and loyalty through the consistency principle and the Zeigarnik effect;\u003c\/li\u003e\n\u003cli\u003eChapter - 09: Information gap theory - Prompting consumers to take action through curiosity and the need to know;\u003c\/li\u003e\n\u003cli\u003eChapter - 10: Tapping into the authority principle to stand out and prompt responses;\u003c\/li\u003e\n\u003cli\u003eChapter - 11: Choice architecture and status quo bias - How to use inertia to get things moving;\u003c\/li\u003e\n\u003cli\u003eChapter - 12: Labeling and framing - Making people see things your way;\u003c\/li\u003e\n\u003cli\u003eChapter - 13: Increasing action through automatic compliance triggers and reasons;\u003c\/li\u003e\n\u003cli\u003eChapter - 14: Maximizing the impact of your marketing copy and language;\u003c\/li\u003e\n\u003cli\u003eChapter - 15: Increasing desirability though triggering availability bias;\u003c\/li\u003e\n\u003cli\u003eChapter - 16: Creating stand out marketing communications through context, rewards and unpredictability;\u003c\/li\u003e\n\u003cli\u003eChapter - 17: Temporal discounting and temporal landmarks - The effects of time on behavior\u003c\/li\u003e\n\u003c\/ul\u003e\u003c\/li\u003e\u003c\/ul\u003e","brand":"Kogan Page Ltd","offers":[{"title":"Default Title","offer_id":48866639184215,"sku":"9781398606487","price":28.49,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0817\/1739\/5799\/files\/9781398606487.jpg?v=1722279589"},{"product_id":"apa-handbook-of-consumer-psychology-9781433836428","title":"APA Handbook of Consumer Psychology","description":"\u003cb\u003eBook Synopsis\u003c\/b\u003e\u003cbr\u003e\u003ci\u003e\u003cb\u003eThe\u003c\/b\u003e\u003c\/i\u003e\u003ci\u003e\u003cb\u003eAPA Handbook of Consumer Psychology\u003c\/b\u003e\u003c\/i\u003e\u003cb\u003epresents a comprehensive survey of the field, including its historical background and critical sources of information in both core and emerging literature.\u003c\/b\u003e\u003cbr\u003e\u003cbr\u003e This 33-chapter handbook is designed as a library reference that captures up-to-date content on consumer psychology, with insights offered by an outstanding roster of contributors. Broad coverage areas include perspectives on consumer psychology, consumer characteristics and contexts, use of psychology to communicate with consumers, consumer cognitions and affect, and use of psychology to carry out business functions.\u003cbr\u003e\u003cbr\u003e Chapters pinpoint practical issues; probe unresolved and controversial topics in a balanced manner; and present future theoretical, research, and practice trends. The handbook provides a starting point for an examination of consumer psychology and ways to move the knowledge forward in this meaningful and vital area of human behavior.\u003cbr\u003e\u003cbr\u003e\u003cb\u003eTable of Contents\u003c\/b\u003e\u003cbr\u003eEditorial Board\u003cbr\u003e About the Editor-in-Chief\u003cbr\u003e About the Associate Editors\u003cbr\u003e Contributors\u003cbr\u003e A Note From the Publisher\u003cbr\u003e Introduction\u003cbr\u003e\u003cbr\u003e\u003cb\u003ePart I. Perspectives on Consumer Psychology\u003c\/b\u003e\u003cbr\u003e Chapter 1. Consumer Psychology: Evolving Goals and Research Orientations\u003cbr\u003e Joel B. Cohen and William L. Wilkie\u003cbr\u003e Chapter 2. The Activation and Use of Declarative and Procedural Knowledge\u003cbr\u003e Robert S. Wyer, Jr.\u003cbr\u003e Chapter 3. Intentional Behaviorism: A Research Methodology for Consumer Psychology\u003cbr\u003e Gordon R. Foxall\u003cbr\u003e Chapter 4. Structural Equation Models in Consumer Research: Exploring Intuitions and Deeper Meanings of SEMs\u003cbr\u003e Richard P. Bagozzi\u003cbr\u003e Chapter 5. Understanding the Changing Role and Functions of Marketing\u003cbr\u003e Kevin Lane Keller\u003cbr\u003e\u003cb\u003ePart II. Consumers Have Demographic and Psychographic Characteristics\u003c\/b\u003e\u003cbr\u003e Chapter 6. Poverty and Consumer Psychology\u003cbr\u003e Ronald Paul Hill\u003cbr\u003e Chapter 7. Children as Consumers: A Review of 50 Years of Research in Marketing\u003cbr\u003e Deborah Roedder John and Lan Nguyen Chaplin\u003cbr\u003e Chapter 8. Gender Research in Marketing, Consumer Behavior, Advertising, and Beyond: Past, Present, and Future\u003cbr\u003e Linda Tuncay Zayer and Kathrynn Pounders\u003cbr\u003e Chapter 9. A Structural Versus Dynamic View of Personality in Consumer Behavior\u003cbr\u003e Suresh Ramanathan\u003cbr\u003e Chapter 10. Consumer Values\u003cbr\u003e Eda Gurel-Atay\u003cbr\u003e Chapter 11. Lifestyle and Sport: Emulation Marketing\u003cbr\u003e Pierre Valette-Florence, Tony Meenaghan, and Lynn R. Kahle\u003cbr\u003e\u003cb\u003ePart III. Consumers Live in a Social Psychological World\u003c\/b\u003e\u003cbr\u003e Chapter 12. Cultural Influences on Consumer Psychology\u003cbr\u003e Carlos J. Torelli and Sharon Shavitt\u003cbr\u003e Chapter 13. Attitude Change and Persuasion: Classic, Metacognitive, and Advocacy Perspectives\u003cbr\u003e Zakary L. Tormala and Derek D. Rucker\u003cbr\u003e Chapter 14. Social Relationships and Consumer Behavior\u003cbr\u003e Kelley Gullo Wight, Peggy J. Liu, James R. Bettman, and Gavan J. Fitzsimons\u003cbr\u003e Chapter 15. Sustainability: Understanding Consumer Behavior in a Circular Economy\u003cbr\u003e Marius Claudy and Mark Peterson\u003cbr\u003e Chapter 16. Marketing Ethics, Ethical Consumers, and Ethical Lapses\u003cbr\u003e Ann-Marie Kennedy and Sommer Kapitan\u003cbr\u003e Chapter 17. The Role of Time in Consumer Psychology\u003cbr\u003e Ashwani Monga, Ozum Zor, and Rafay A. Siddiqui\u003cbr\u003e Chapter 18. Psychological Aspects of Economic Expectations\u003cbr\u003e Richard Curtin\u003cbr\u003e\u003cb\u003ePart IV. Businesses Use Psychology to Communicate With Consumers\u003c\/b\u003e\u003cbr\u003e Chapter 19. Language and Consumer Psychology\u003cbr\u003e Ruth Pogacar, Alican Mecit, Fei Gao, L. J. Shrum, and Tina M. Lowrey\u003cbr\u003e Chapter 20. The Consumer Psychology of Traditional Media\u003cbr\u003e Esther Thorson\u003cbr\u003e Chapter 21. Social Media: From Classic Psychological Theories to New Opportunities\u003cbr\u003e Cait Lamberton and Ashlee Humphreys\u003cbr\u003e Chapter 22. Celebrity Endorsements\u003cbr\u003e Eda Gurel-Atay\u003cbr\u003e\u003cb\u003ePart V. Consumers Process Cognitions and Affect\u003c\/b\u003e\u003cbr\u003e Chapter 23. Omission Neglect and Consumer Judgment and Inference Based on Limited Evidence\u003cbr\u003e Frank R. Kardes, Steven S. Posavac, and Donald R. Gaffney\u003cbr\u003e Chapter 24. Three Mechanisms of Mind–Body Influence: Feelings, Concepts, and Procedures\u003cbr\u003e Spike W. S. Lee and Lorenzo Cecutti\u003cbr\u003e Chapter 25. The Interplay of Affect and Cognition: A Review of How Feelings Guide Consumer Behavior\u003cbr\u003e Rashmi Adaval and Maria Galli\u003cbr\u003e Chapter 26. Consumer Involvement and Engagement: From Involvement’s Elaboration Likelihood to Engagement’s Investment Propensity\u003cbr\u003e Linda D. Hollebeek and Rajendra K. Srivastava\u003cbr\u003e Chapter 27. Neural Basis of Consumer Decision Making and Neuroforecasting\u003cbr\u003e Alexander Genevsky and Carolyn Yoon\u003cbr\u003e Chapter 28. Consuming for Happiness\u003cbr\u003e Siok Kuan Tambyah and Soo Jiuan Tan\u003cbr\u003e\u003cb\u003ePart VI. Businesses Use Psychology to Carry Out Functions\u003c\/b\u003e\u003cbr\u003e Chapter 29. Omnichannel Retailing: A Consumer Perspective\u003cbr\u003e Peter C. Verhoef, Koert van Ittersum, P. K. Kannan, and Jeff Inman\u003cbr\u003e Chapter 30. Perceived Price Differences and Consumer Behavior\u003cbr\u003e Kent B. Monroe\u003cbr\u003e Chapter 31. The Brand Property Strength Framework: Integrating Theory and Research on Brand Consumer Psychology\u003cbr\u003e Joseph R. Priester, Monique A. Fleming, Leigh Anne Novak Donovan, and Chaumanix Dutton\u003cbr\u003e Chapter 32. Innovation and Product Development\u003cbr\u003e Doug Hall\u003cbr\u003e Chapter 33. Human Factors Research and User-Centered Design\u003cbr\u003e Robert W. Proctor, Leon Zeng, and Kim-Phuong L. Vu\u003cbr\u003e\u003cbr\u003e Index","brand":"American Psychological Association","offers":[{"title":"Default Title","offer_id":48867053732183,"sku":"9781433836428","price":165.6,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0817\/1739\/5799\/files\/9781433836428.jpg?v=1722281444"},{"product_id":"superhubs-9781473669949","title":"SuperHubs","description":"\u003cb\u003eBook Synopsis\u003c\/b\u003e\u003cbr\u003e\u003cp\u003e\u003cb\u003eA BLOOMBERG BEST BOOK OF THE YEAR\u003cbr\u003eWINNER - SILVER MEDAL, AXIOM BUSINESS BOOK AWARDS 2018\u003cbr\u003e\u003c\/b\u003e\u003cb\u003eFOREWORD BY NOURIEL ROUBINI\u003c\/b\u003e\u003cbr\u003e\u003cbr\u003e\u003ci\u003eSuperHubs\u003c\/i\u003e is a rare, behind-the-scenes look at the global financial system and the powerful personal networks through which it is run, at the centre of which sit the Elites - the SuperHubs.\u003cbr\u003e\u003cbr\u003eCombining an insider''s knowledge with principles of network science, Sandra Navidi offers a startling new perspective on how the financial system really operates. \u003cbr\u003e\u003cbr\u003e\u003ci\u003eSuperHubs\u003c\/i\u003e reveals what happens at the exclusive, invitation-only platforms - The World Economic Forum in Davos, the meetings of the International Monetary Fund, think-tank gatherings, power lunches, charity events, and private parties. This is the most vivid portrait to date of the global elite: the bank CEOs, fund managers, billionaire financiers and politicians who, through their interlocking relationships and collective influence are transforming the future of ou\u003cbr\u003e\u003cbr\u003e\u003cb\u003eTrade Review\u003c\/b\u003e\u003cbr\u003eIn \u003ci\u003eSuperHubs\u003c\/i\u003e, Ms. Navidi skillfully applies network science to the global financial system and the human networks that underpin it. \u003ci\u003eSuperHubs\u003c\/i\u003e is a topical and relevant book that should be read by anyone seeking a fresh perspective on the human endeavor that is our financial system. -- PROFESSOR LAWRENCE H. SUMMERS, Harvard; former US Secretary of the Treasury, former Director of the US National Economic Council\u003cbr\u003eExceedingly illuminating professional and personal insights into the global financial system. Highly recommendable reading. -- PROFESSOR JÜRGEN STARK, former Chief Economist of the European Central Bank\u003cbr\u003e\u003ci\u003eSuperHubs\u003c\/i\u003e-what a clever concept! Sandra Navidi impresses with a masterful piece of both reporting and analysis. -- PROFESSOR KLAUS SCHWAB, Founder and Chairman of the World Economic Forum\u003cbr\u003eSandra Navidi provides an entertaining and absorbing portrayal of the networks used by many of the top executives in finance. She draws many useful conclusions and provides terrific portraits of some of the major players in finance today. -- STEPHEN A. SCHWARZMAN, Chairman, CEO \u0026amp; Co-Founder, Blackstone, and Chairman of U.S. President Donald J. Trump’s Strategic and Policy Forum\u003cbr\u003eAn intimate glimpse into the obscure world of high finance ... [that] should be voraciously consumed by anyone in business. -- PROFESSOR NOURIEL ROUBINI, Professor of Economics and International Business, Stern School of Business; CEO, Roubini Macro Associates, and Bestselling Author\u003cbr\u003eHow are we governed? By whom and how? These are the classical questions which globalization and financial markets have given a new urgency. This book provides a front row seat in the theatre of fundamental change. -- OLAFUR RAGNAR GRIMSSON, President of Iceland 1996-2016\u003cbr\u003e\u003ci\u003eSuperHubs\u003c\/i\u003e is an analytical, engaging and insightful guide. It is a must read for all who are striving for growth and excellence! -- HIS EXCELLENCY, MR. SHAUKAT AZIZ, former Prime Minister and Finance Minister of Pakistan, former CEO of Citibank Global Wealth Management\u003cbr\u003eSandra Navidi's book \u003ci\u003eSuperHubs\u003c\/i\u003e is beautifully and effectively done. Not only is it a fascinating description of the power wielded by elite networks over the financial sector, it is also a meditation on the consequences of this system for the economy and the society. In recent times, we have seen extraordinary ruptures - notably Britain's vote to break away from the European Union and the intensified sense of exclusion felt by much of America's working class. The last chapter of \u003ci\u003eSuperHubs\u003c\/i\u003e proposes that this ruling system's \"monoculture,\" its isolation from the rest of society, and its seeming unawareness of the fragility of what it has built are largely responsible for these ruptures, and that the system may lead to a major crisis in the future. -- PROFESSOR EDMUND S. PHELPS, Columbia University, 2006 Nobel Prize in Economics\u003cbr\u003e\u003ci\u003eSuperHubs \u003c\/i\u003eoffers new insight into those with the power to change the world. -- PROFESSOR IAN BREMMER, Founder and President of Eurasia Group\u003cbr\u003eNavidi shows how networks ... are crucial. Her writing blends personal anecdote and wry observation with a sound grasp of the science of complex self-organizing systems, making \u003ci\u003eSuperHubs\u003c\/i\u003e a uniquely intelligent and engaging insight into financial power. -- PROFESSOR STEVE KEEN, Head, School of Economics, Politics \u0026amp; History, Kingston University London\u003cbr\u003eA colorful picture of our financial world and the tremendously powerful titans who are in charge of it. A fun and very useful book! -- ANTHONY SCARAMUCCI, American entrepreneur; Former Assistant to President Donald J. Trump and Director of the White House Office of Public Liaison and Intergovernmental Affairs\u003cbr\u003e\u003ci\u003eSuperHubs\u003c\/i\u003e offers a balanced analysis of the system's driving forces and raises controversial issues regarding the far-reaching impact of a few all-powerful individuals, addressing the fundamental aspects of the complex human dynamics ruling finance and the world. A spirited and riveting book that makes for an intriguing read. -- BORIS COLLARDI, CEO of Bank Julius Bär\u003cbr\u003eThis book is unique in describing and analyzing the human behavior in the upper circles of the global financial system. I agree with the author that unethical behavior has aggravated the increasing wealth gap and social stratification, and thus has fundamentally shaken society's trust in our financial system. The need for political action to save banks in the crisis of 2008, made clear that the financial system is a not just a private sector but also a common good. It is this orientation on the common good and the wellbeing of ordinary people that has to be included in capitalism at large and the financial sector in particular. This book will empower readers to advocate for change. -- AART DE GEUS, Chairman and CEO, Bertelsmann Stiftung\u003cbr\u003eAn expert tour guide, Ms. Navidi helps us understand the mechanisms that drive our global financial system by ultimately telling a human story of how a select few wield incredible financial and political power. \u003ci\u003eSuperHubs\u003c\/i\u003e is a substantive book with just the right balance of research and stories to make it an entertaining and satisfying read. -- THE HONORABLE GEORGETTE MOSBACHER, Entrepreneur\u003cbr\u003e\u003ci\u003eSuperHubs \u003c\/i\u003eis dedicated to a vitally important topic: the state of our financial system and its implications for society. If you want to understand how our world works this book is for you. -- PROFESSOR DIMITAR D. SASSELOV, Phillips Professor of Astronomy, Harvard University, Director, Harvard Origins of Life Initiative\u003cbr\u003eNavidi will be remembered as the woman who revealed how the 1% maintain their plutocracy. -- PROFESSOR DOUGLAS RUSHKOFF, Professor of Media Theory and Digital Economics at City University of New York\u003cbr\u003eReaders will recognize how the relations of those who pull the levers of global power are the bonds of influence that shape the world. -- PARAG KHANNA, Senior Research Fellow Lee Kuan Yew School of Public Policy\u003cbr\u003e\u003ci\u003eSuperHubs\u003c\/i\u003e deftly takes the reader through the global and societal consequences of those people's relationships, power and money. -- BILL BROWDER, Co-founder and CEO Hermitage Capital Management and human rights activist\u003cbr\u003e\u003ci\u003eSuperHubs \u003c\/i\u003eis indispensable for readers who want to understand the financial world's dynamics. Her fascinating insider's perspective reveals complex linkages among the financial elite and the resulting far-reaching consequences. \u003ci\u003eSuperHubs\u003c\/i\u003e is a blockbuster! -- HANS DEMMEL, CEO n-tv (RTL Group)\u003cbr\u003eWe will see how financial oligarchs have instrumentalized most governments to realize their interests. We are very far away from reform. \u003ci\u003eSuperHubs\u003c\/i\u003e demonstrates, how far off. -- PROFESSOR MAX OTTE, University of Applied Sciences Worms, head of the Cologne-based IFVE Institut für Vermögensentwicklung GmbH\u003cbr\u003e\u003ci\u003eSuperHubs\u003c\/i\u003e vividly describes how homogeneous alpha males maximize their opportunities. Readers will wish that this type of financial elite will disappear, or at the very least, include more women. -- PROFESSOR THOMAS MAYER, former Chief Economist of Deutsche Bank Group; Head of Deutsche Bank Research\u003cbr\u003eAn absorbing portrayal of the financial elite's self-perpetuating power structures. \u003ci\u003eSuperHubs \u003c\/i\u003eis a definite \"buy\"! -- DIRK MÜLLER, Financial Markets Expert\u003cbr\u003eNavidi has thoughtfully determined that a few powerful people rule the world with their extensive networks. May \u003ci\u003eSuperHubs \u003c\/i\u003einspire them to make it a more humane and peaceful place. -- ROBERT SALZL, Member of the Foundation Board and Senior Adviser, Schörghuber Stiftung \u0026amp; Co. Holding KG\u003cbr\u003eNavidi describes vividly and without taboos how the financial elite have created their own cosmos and why it is about time to scrutinize the rules upon which this system is based. -- ANNETTE HEUSER, CEO, Professor Otto Beisheim Foundation\u003c\/p\u003e","brand":"John Murray Press","offers":[{"title":"Default Title","offer_id":48867249226071,"sku":"9781473669949","price":10.44,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0817\/1739\/5799\/files\/9781473669949.jpg?v=1722282422"},{"product_id":"conformity-9781479810178","title":"Conformity","description":"\u003cb\u003eBook Synopsis\u003c\/b\u003e\u003cbr\u003e\u003cp\u003e\u003cb\u003eBestselling author Cass R. Sunstein reveals the appeal and the danger of conformity\u003c\/b\u003e\u003cbr\u003e We live in an era of tribalism, polarization, and intense social divisionseparating people along lines of religion, political conviction, race, ethnicity, and sometimes gender. How did this happen? In Conformity, Cass R. Sunstein argues that the key to making sense of living in this fractured world lies in understanding the idea of conformitywhat it is and how it worksas well as the countervailing force of dissent.\u003cbr\u003e An understanding of conformity sheds new light on many issues confronting us today: the role of social media, the rise of fake news, the growth of authoritarianism, the success of Donald Trump, the functions of free speech, debates over immigration and the Supreme Court, and much more.\u003cbr\u003e Lacking information of our own and seeking the good opinion of others, we often follow the crowd, but Sunstein shows that when individuals suppress their own instincts about what is \u003cbr\u003e\u003cbr\u003e\u003cb\u003eTrade Review\u003c\/b\u003e\u003cbr\u003eSunstein unearths fascinating and surprising revelations ... Perhaps the most profound insight from Sunstein’s book is the realization that conformity is working on us pretty much all the time. We think we choose what movies to watch, what books to read, or even what political tribe to claim—but our ability to form our own opinion on anything is greatly influenced by imperceptible forces nudging us towards consensus. That’s not always a bad thing. But, as Sunstein himself writes, ‘For all the good conformity does, it can also crush what is most precious and most vital in the human soul.’ * GQ *\u003cbr\u003ePoints out the positive benefits of conformity while also exploring how following the crowd can easily take individuals down paths of extreme thinking. Drawing on scientific studies, Sunstein discusses the corrective effects of dissent for the common good and not simply out of contrarianism. Eminently relevant, Sunstein's clarifying discussion is a must-read. * Booklist *\u003cbr\u003eSunstein masterfully synthesizes decades of research into a coherent narrative and provides actionable ideas that can be used by a wide range of organizations. The book is another one of Sunstein’s that I expect to see in the hands of academics, policymakers, and businesspeople alike in the airport or local coffee shop. * Political Science Quarterly *\u003cbr\u003eAn investigation of the underpinnings of conformity, cascades, and group polarization could not be more timely. Cass Sunstein once again brings the latest social science to bear on a knotty legal and political problem, helping us see, with his customary lucidity, how we can design institutions to counter the foibles of our own psychology. -- Anne-Marie Slaughter,CEO, New America\u003cbr\u003eCass Sunstein, one of the most original minds of our era, offers a powerful critique of conformity and the dangerous consequences of blind, like-minded thinking. From politics to law, Sunstein urges readers to see the value of institutions that reward a diversity of views so that we can reach the wisest and best decisions. At a moment when the country is watching the damaging impact of tribalism in our polity, this a much needed work that offers a fascinating, analytical explanation of what keeps us from thinking outside the box. -- Julian Zelizer,Princeton University and co-author of Fault Lines: History of the United States Since 1974\u003cbr\u003eIf you are alarmed, as many of us are, by the radical polarization of our political life, Cass Sunstein's new book will explain to you why it is happening and why the checks and balances built into our institutions constitute a barrier to the realization of our worst fears. Readers of Conformity will come away greatly informed, chastened in their idealism, but nevertheless optimistic about the survival of those same ideals. -- Stanley Fish,Professor of Law at Florida International University and Visiting Professor at Cardozo Law School\u003cbr\u003eConformity is indeed as old as mankind itself. But the best book ever on conformity starts right here. And who better to write it than the arch non-conformist Cass Sunstein? -- Tyler Cowen,Professor of Economics, George Mason University\u003cbr\u003eThis book stands out from Sunstein’s other books in its focus on the broad societal implications of social influence. Sunstein grounds his argument in the principles underlying American democracy, and in doing so, he makes it difficult not to become depressed at how distant our current state of affairs seems from that ideal. However, Sunstein offers optimism in the form of a framework for actionable solutions. * Political Science Quarterly *\u003c\/p\u003e","brand":"New York University Press","offers":[{"title":"Default Title","offer_id":48867290841431,"sku":"9781479810178","price":9.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0817\/1739\/5799\/files\/9781479810178.jpg?v=1722282624"},{"product_id":"institutional-and-organizational-economics-a-behavioral-game-theory-introduction-9781509559008","title":"Institutional and Organizational Economics: A","description":"\u003cb\u003eBook Synopsis\u003c\/b\u003e\u003cbr\u003e\u003cp\u003eWhy do some countries succeed while others struggle? Why are some firms profitable while rivals fail? Why do some marriages thrive and others end in divorce? These questions seem unrelated, but societies, companies, and marriages have one important thing in common: they involve more than one individual. They thus face the same fundamental challenges. How can people be made to help rather than hurt each other? How can they use sacrifice, cooperation, and coercion to promote the common good?\u003c\/p\u003e \u003cp\u003eIn this introductory text, Tore Ellingsen equips readers to answer essential questions around the success and failure of humans in groups, drawing on behavioral game theory, psychology, and sociology. He emphasizes how other-regarding preferences such as altruism and dutifulness matter for societies’ prosperity, and analyzes the role of culture in the form of shared values and understandings. One lesson is that cooperation is facilitated when people anticipate that they will hold common memories of past behavior, especially if agreements take precedence over leaders’ authority.\u003c\/p\u003e \u003cp\u003eA groundbreaking text, \u003ci\u003eInstitutional and Organizational Economics\u003c\/i\u003e is essential reading for students and scholars of economics, political science, sociology, and public administration.\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cb\u003eTrade Review\u003c\/b\u003e\u003cbr\u003e“\u003ci\u003eInstitutional and Organizational Economics\u003c\/i\u003e not only provides a superb development of the ideas of organizational economics, using the tools of basic game theory, but also offers fascinating connections to history, sociology, and literature. A tour de force.”\u003cbr\u003e\u003cb\u003eOliver D. Hart, Harvard University\u003c\/b\u003e\u003cbr\u003e\u003cbr\u003e“This slim volume offers an amazing wealth of ideas about institutions and organizations. The exposition nicely combines historical and experimental evidence with clear and simple behavioral game theoretic explanations. A book to instruct and delight students and scholars alike.”\u003cbr\u003e\u003cb\u003eAvinash Dixit, Princeton University\u003c\/b\u003e\u003cbr\u003e\u003cbr\u003e\u003cb\u003eTable of Contents\u003c\/b\u003e\u003cbr\u003ePreface\u003cbr\u003e\u003cbr\u003e1 The Organizational Challenge\u003cbr\u003e2 Sacrifice\u003cbr\u003e3 Selfishness, Rationality, and Utility\u003cbr\u003e4 Situations, Games, and Cooperation\u003cbr\u003e5 Shared Understandings and Values\u003cbr\u003e6 Predicting Behavior in Games\u003cbr\u003e7 A Model of Anarchy\u003cbr\u003e8 Changing the Game\u003cbr\u003e9 Coordination\u003cbr\u003e10 Authority’s Limitations\u003cbr\u003e11 Relationships\u003cbr\u003e12 Third-party Punishment\u003cbr\u003e13 Coercion: Costs and Benefits\u003cbr\u003e14 Contracts and Governance\u003cbr\u003e15 Limited Liability and Corporate Finance\u003cbr\u003e16 Asymmetric Information\u003cbr\u003e17 Application: The Oil-Pool Problem\u003cbr\u003e18 Conclusion\u003cbr\u003e19 More Food for Thought\u003cbr\u003e20 Further Reading\u003cbr\u003e\u003cbr\u003ePostface\u003cbr\u003eAnswers to Exercises\u003cbr\u003eNotes\u003cbr\u003eReferences\u003cbr\u003eIndex","brand":"John Wiley and Sons Ltd","offers":[{"title":"Default Title","offer_id":48867395862871,"sku":"9781509559008","price":15.19,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0817\/1739\/5799\/files\/9781509559008.jpg?v=1722283098"},{"product_id":"the-customer-base-audit-the-first-step-on-the-journey-to-customer-centricity-9781613631614","title":"The Customer-Base Audit: The First Step on the","description":"\u003cb\u003eBook Synopsis\u003c\/b\u003e\u003cbr\u003e\u003cp\u003eAs a leader in your organization, you will be very familiar with your organization’s key financial statements and monthly management reports. You may have spent countless hours discussing budgets and expenditures.\u003cbr\u003e But how much time have you spent reflecting on the fact that these revenues are generated by actual customers—the people who pull out their wallets and pay for your products and services? In \u003cb\u003e\u003ci\u003eThe Customer-Base Audit: The First Step on the Journey to Customer Centricity\u003c\/i\u003e\u003c\/b\u003e, experts Peter Fader, Bruce Hardie, and Michael Ross start you on the path toward \u003ci\u003ereally\u003c\/i\u003e getting to understand your customers’ buying behavior as well as the health of your overall customer base.\u003cbr\u003e A customer-base audit is a systematic review of the buying behavior of a firm’s customers using data captured by its transaction systems. It will help you answer questions such as:\u003cbr\u003e -- How healthy is your customer base? How realistic are your growth objectives?\u003cbr\u003e -- How do your customers differ in terms of their behavior and value?\u003cbr\u003e -- How has the quality of your customers changed over time?\u003cbr\u003e -- What changes in customer behavior lie behind period-to-period changes in firm performance?\u003cbr\u003e -- What is important to your high-value customers? Which products help you acquire and retain your best customers?\u003cbr\u003e Fader, Hardie, and Ross present five “lenses” through which an executive can address questions like those above. The answers are often lurking in various parts of the organization, but it is rare to find all the relevant analyses in one place, let alone performed on a regular basis (as an audit should be). Yet without such a basic, systematic understanding of the foundations of the firm’s primary source of cash flow, how can executives make informed decisions?\u003cbr\u003e Fader, a Wharton professor, is the author of \u003cb\u003e\u003ci\u003eCustomer Centricity \u003c\/i\u003e\u003c\/b\u003eand coauthor of \u003cb\u003e\u003ci\u003eThe Customer Centricity Playbook\u003c\/i\u003e\u003c\/b\u003e, both of which have helped businesses radically rethink how they relate to customers. In this first step of the journey, Fader, Hardie, and Ross assist leaders in gaining a fundamental understanding of their customers’ buying behavior—and thus their company as a whole.\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cb\u003eTrade Review\u003c\/b\u003e\u003cbr\u003e\"\u003ci\u003eThe Customer-Base Audit\u003c\/i\u003e brings a long-overdue customer focused structure and discipline to the practice of business decision-making. Fader, Hardie and Ross take away the mystery and uncertainty associated with customer analytics, replacing it with a comprehensive approach that no company should ignore.\" * Rob Markey, Partner, Bain \u0026amp; Company, Inc., and coauthor, The Ultimate Question 2.0 *\u003cbr\u003e\"\u003ci\u003eThe Customer-Base Audit\u003c\/i\u003e brings clarity and rigor to the analysis of what is the most fundamental unit of analysis: the customer. The truth is that most executives don't understand their customers as well as they should, and this book provides them with the frameworks they need to gain insight and to guide their strategic decisions. It also equips investors with the right questions to ask managers. This is essential reading for anyone who wants to understand customers and how they create value.\" * Michael J. Mauboussin, Head of Consilient Research at Counterpoint Global, Morgan Stanley Investment Management, and Author, The Success Equation *\u003cbr\u003e\"I once believed that product and brand alone were the answer to business growth, but learnt to appreciate the need to interrogate the business sales line through the lens of the customer. Customer behaviour must be understood at the most granular level to make a company truly customer focused; then combined with data based planning and decision making for the best possible outcomes. I now find myself passionate about the power of adding a data driven customer-centric lens to everything we do.\" * Sarah Welsh, CEO Retail, N.Brown plc *\u003cbr\u003e\"\u003ci\u003eThe Customer-Base Audit\u003c\/i\u003e is a masterpiece that challenges companies to measure the differences and dynamics between their customers. A gateway into customer centricity, this important book is one you’ll devour and then proudly evangelize to the rest of your organization, bringing all those who listen to a path toward profitable, sustainable growth backed with conviction born from insurmountable data and an endless buffet of experience.\" * Neil Hoyne, Chief Measurement Strategist, Google, and Author, Converted *\u003cbr\u003e\"Understanding the nature (and value) of our customers’ behavior is central to every decision a bank makes, as well as the way those decisions are evaluated. I’ve been a strong advocate of formally assessing customer value for years, and I can’t think of a better way to do that than through a customer-base audit. The frameworks and analysis in \u003ci\u003eThe Customer-Base Audit\u003c\/i\u003e are incredibly useful for any company and should be part of every analytics team’s repertoire. Further, boards and executives should be demanding this type of work from their analytics leaders.\" * Zachery Anderson, Chief Data and Analytics Officer, NatWest Group *\u003cbr\u003e\"I would be a rich man if I had been paid a pound every time I had been told in the last 40 years or so that if only we had a reliable, complete view of the behaviour of each customer, we could become a much more successful business. This book shows the reader how to take the steps to achieve this.\" * David Tyler, Former Chairman, J. Sainsbury plc *\u003cbr\u003e\"\u003ci\u003eThe Customer-Base Audit\u003c\/i\u003e makes the complex simple. It shows how straightforward analysis can spotlight massive opportunities for change and is a must read for anyone who wants to do more for their customers.\" * Gill Barr, former Marketing Director, John Lewis *\u003cbr\u003e\"\u003ci\u003eThe Customer-Base Audit\u003c\/i\u003e, by Fader, Hardie, and Ross, provides a practical and example-rich hands-on guide to their core methods of analyzing customer data. The authors, who are master teachers and practitioners of this field, point out that executives know so much about their products, yet so little about their customers. For most of history, customer specific data was not readily available, so people were not trained to analyze it and there were no good guides to doing so. But with the digital age, it now becomes possible and imperative to view a business through the lens of customer data. This book is a must-read guide that will empower leaders for a generation and spur countless insights within organizations of all kinds.\" * Barney Pell, Ph.D., AI Pioneer and Thought Leader; Entrepreneur and Investor; Founder of Powerset (Microsoft Bing) *\u003cbr\u003e\"Fader, Hardie, and Ross’s practical, logical and commonsense approach to data analysis is refreshing when compared with the myriad of confusion that normally reigns in understanding consumer behaviour.\" * Mark Newton-Jones, Member of the Global Supervisory Board, INGKA *","brand":"Wharton Digital Press","offers":[{"title":"Default Title","offer_id":48867763192151,"sku":"9781613631614","price":41.65,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0817\/1739\/5799\/files\/9781613631614.jpg?v=1722284847"},{"product_id":"winning-on-purpose-the-unbeatable-strategy-of-loving-customers-9781647821784","title":"Winning on Purpose: The Unbeatable Strategy of","description":"\u003cb\u003eBook Synopsis\u003c\/b\u003e\u003cbr\u003e\u003cp\u003e\u003cb\u003eGreat leaders embrace a higher purpose to win. The Net Promoter System shines as their guiding star.\u003c\/b\u003e\u003c\/p\u003e\u003cp\u003eFew management ideas have spread so far and wide as the Net Promoter System (NPS). Since its conception almost two decades ago by customer loyalty guru Fred Reichheld, thousands of companies around the world have adopted it—from industrial titans such as Mercedes-Benz and Cummins to tech giants like Apple and Amazon to digital innovators such as Warby Parker and Peloton.\u003c\/p\u003e\u003cp\u003eNow, Reichheld has raised the bar yet again. In \u003ci\u003eWinning on Purpose\u003c\/i\u003e, he demonstrates that the primary purpose of a business should be to enrich the lives of its customers. Why? Because when customers feel this love, they come back for more and bring their friends—generating good profits. This is NPS 3.0 and it puts a new take on the age-old Golden Rule—treat customers the way you would want a loved one treated—at the heart of enduring business success. As the compelling examples in this book illustrate, companies with superior NPS consistently deliver higher returns to shareholders across a wide array of industries.\u003c\/p\u003e\u003cp\u003eBut winning on purpose isn't easy. Reichheld also explains why many NPS practitioners achieve just a small fraction of the system's full potential, and he presents the newest thinking and best practices for doing NPS right. He unveils the Earned Growth Rate (EGR): the first reliable, complementary accounting measure that can truly leverage the power of NPS.\u003c\/p\u003e\u003cp\u003eWith keen insight and moving personal stories, Reichheld advances the thinking and practice of NPS. \u003ci\u003eWinning on Purpose\u003c\/i\u003e is your indispensable guide for inspiring customer love within your own teams and using Net Promoter to achieve both personal and business success.\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cb\u003eTrade Review\u003c\/b\u003e\u003cbr\u003e\u003cp\u003e\"…a clear and passionate argument for companies focusing singularly on making the lives of their customers better—a thought-provoking thesis as more businesses shift from a primary focus on serving shareholders to embracing the values of stakeholder capitalism.\" — \u003cb\u003eCharter\u003c\/b\u003e\u003c\/p\u003e\u003cp\u003eAdvance Praise for \u003cb\u003e\u003ci\u003eWinning on Purpose\u003c\/i\u003e\u003c\/b\u003e:\u003c\/p\u003e\u003cp\u003e\"[Reichheld's] most important work to date. It proves that the primary purpose guiding all great organizations is to enrich the lives of customers.\" — \u003cb\u003eJohn Donahoe, CEO, Nike (from the Foreword)\u003c\/b\u003e\u003c\/p\u003e\u003cp\u003e\"Reichheld is a true pioneer in his field . . . his practical ideas earn a high Net Promoter Score.\" — \u003cb\u003eAdam Grant, \u003ci\u003eNew York Times\u003c\/i\u003e bestselling author, \u003ci\u003eThink Again\u003c\/i\u003e; host, TED \u003ci\u003eWorkLife\u003c\/i\u003e podcast\u003c\/b\u003e\u003c\/p\u003e\u003cp\u003e\"Reichheld has again delivered a compelling and remarkable piece on winning through customer loyalty . . . 'Do the right thing' and read the book!\" — \u003cb\u003eAndrew C. Taylor, Executive Chairman, Enterprise Holdings\u003c\/b\u003e\u003c\/p\u003e\u003cp\u003e\"This book is fantastic! Net Promoter is more relevant than ever in the digital world.\" — \u003cb\u003eBrad Olson, Chief Business Officer, Peloton\u003c\/b\u003e\u003c\/p\u003e\u003cp\u003e\"[Reichheld's] thinking has influenced our organization for decades, and he has raised the bar once again.\" — \u003cb\u003eTim Buckley, Chairman and CEO, Vanguard\u003c\/b\u003e\u003c\/p\u003e\u003cp\u003e\"This book shows how NPS provides companies with both a moral compass and a powerful tool for success.\" — \u003cb\u003eZeynep Ton, professor, MIT Sloan School of Management; author, \u003ci\u003eThe Good Jobs Strategy\u003c\/i\u003e\u003c\/b\u003e\u003c\/p\u003e\u003cp\u003e\"\u003ci\u003eWinning on Purpose\u003c\/i\u003e confirms [Reichheld] as the unquestioned leader in his field. It's a must-read for any businessperson pursuing sustainable success.\" — \u003cb\u003eWalt Bettinger, President and CEO, Charles Schwab\u003c\/b\u003e\u003c\/p\u003e\u003cp\u003e\"Reichheld has changed the business community forever, first with Net Promoter and now with Earned Growth. Every entrepreneur should read this book.\" — \u003cb\u003eDave Gilboa, cofounder and co-CEO, Warby Parker\u003c\/b\u003e\u003c\/p\u003e","brand":"Harvard Business Review Press","offers":[{"title":"Default Title","offer_id":48867993747799,"sku":"9781647821784","price":20.9,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0817\/1739\/5799\/files\/9781647821784.jpg?v=1722285953"},{"product_id":"resurrecting-retail-the-future-of-business-in-a-post-pandemic-world-9781773271439","title":"Resurrecting Retail: The Future of Business in a","description":"\u003cb\u003eBook Synopsis\u003c\/b\u003e\u003cbr\u003e\u003cp\u003eFew crises in modern history have so completely disrupted every aspect of daily life as has the COVID-19 pandemic. What began as a small medical ripple in Wuhan, China, a city many of us had never heard of, quickly erupted into a tsunami of epic proportions.  Every market, industry, vertical, profession, service, and category of product was in some way rocked by its impact. And, for the first time in recorded history, every wheel, cog and gear in the global retail industry ground to a virtual halt. \u003c\/p\u003e    \u003cp\u003eFrom two-time, international best-selling author and futurist Doug Stephens, \u003ci\u003eResurrecting Retail\u003c\/i\u003e is not just a riveting story of the unprecedented crash of an industry during this time of crisis but a roadmap for its rebirth.  Meticulously researched in real time from inside the crisis, \u003ci\u003eResurrecting Retail\u003c\/i\u003e provides a comprehensive and surprising vision of how COVID-19 will reshape every aspect of consumer life, including the very essence of why we shop.\u003c\/p\u003e    \u003cp\u003eAbove all, Resurrecting Retail provides an inspirational and actionable future vision for any business leader looking not only to survive but to thrive in a very different looking post-pandemic retail world.\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cb\u003eTrade Review\u003c\/b\u003e\u003cbr\u003e\u003cp\u003e\"Prophetic, inspiring and entertaining. Paints a clear picture of the post COVID world we are entering and how retailers must adapt to thrive.”—\u003cb\u003eIan McMilan\u003c\/b\u003e, Global Retail Marketing Lead, Nike\u003c\/p\u003e  \u003cp\u003e“A vivid and meticulously researched picture of the post-COVID landscape and a strategic roadmap for retailers across all categories.”—\u003cb\u003eChristina Fontana\u003c\/b\u003e, Head of Fashion and Luxury for Tmall, US and Europe\u003c\/p\u003e  \u003cp\u003e“Clears the fog around a post-pandemic retail landscape, and shines a spotlight on resilient retailers who will find a way to thrive within it.”—\u003cb\u003eHarley Finkelstein\u003c\/b\u003e, president, Shopify\u003c\/p\u003e  \u003cp\u003e“Presents retailers and landlords with a comprehensive view into the future of our industry, offering practical advice about how we can not just survive, but thrive in a post-pandemic world.”—\u003cb\u003eMark C. Toro\u003c\/b\u003e, Chairman, North American Properties\u003c\/p\u003e   \"In a time of massive upheaval in retail, Doug Stephens not only astutely identifies the core issues retailers now face, but provides a set of answers, directions, and key retail archetypes from which to learn. If you want to resurrect your retailing for a new era, then pay attention to his conclusion: 'Every company is an experience company.'”—\u003cb\u003eB. Joseph Pine II\u003c\/b\u003e, co-author of \u003ci\u003eThe Experience Economy: Competing for Customer Time, Attention, and Money\u003c\/i\u003e","brand":"Figure 1 Publishing","offers":[{"title":"Default Title","offer_id":48868163846487,"sku":"9781773271439","price":17.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0817\/1739\/5799\/files\/9781773271439.jpg?v=1722286684"},{"product_id":"the-psychology-of-price-how-to-use-price-to-increase-demand-profit-and-customer-satisfaction-9781780590073","title":"The Psychology of Price How to use price to","description":"\u003cb\u003eBook Synopsis\u003c\/b\u003e\u003cbr\u003e","brand":"Hodder \u0026 Stoughton","offers":[{"title":"Default Title","offer_id":48868193665367,"sku":"9781780590073","price":14.24,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0817\/1739\/5799\/files\/9781780590073.jpg?v=1722286839"},{"product_id":"misbelief-what-makes-rational-people-believe-irrational-things-9781785120763","title":"Misbelief: What Makes Rational People Believe","description":"\u003cb\u003eBook Synopsis\u003c\/b\u003e\u003cbr\u003e\u003cp\u003e\u003cb\u003e'Thoughtful, moving and well-written' - Yuval Noah Harari\u003c\/b\u003e\u003cbr\u003e\u003cb\u003e'An urgent examination of the human attraction to misinformation' - Daniel H. Pink\u003cbr\u003e\u003c\/b\u003e\u003cbr\u003eMisinformation affects us daily, from social media to politics and even personal relationships. Policing social media alone cannot solve the complex problem shaped by partisan politics and subjective interpretations of truth.\u003cbr\u003e\u003cbr\u003eIn \u003ci\u003eMisbelief\u003c\/i\u003e social scientist Dan Ariely explores the behaviour of 'misbelief' that leads people to distrust accepted truths and embrace conspiracy theories. Misinformation taps into something innate in all of us, regardless of political affiliation. By understanding this psychology, we can mitigate its effects. Grounded in research and Ariely's personal experience as a target of disinformation, the book analyses the psychological drivers behind adopting irrational beliefs. Ariely reveals the emotional, cognitive, personality, and social elements that drive people towards false information and mistrust.\u003cbr\u003e\u003cbr\u003eDespite advanced AI generating convincing fake news, Ariely offers hope. Awareness of the forces fuelling misbelief makes individuals and society more resilient. Combating misbelief requires empathy, not conflict. Recognising misbelief as a human problem allows us to be part of the solution.\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cb\u003eTrade Review\u003c\/b\u003e\u003cbr\u003e'In this thoughtful, moving and well-written book, Dan Ariely narrates his personal and professional journey to understand the world of misbelievers and conspiracy theories, and offers insights and tips that will hopefully help all of us protect our fragile social fabric from being torn apart by disinformation and distrust.' -- Yuval Noah Harari, Bestselling author of Sapiens\u003cbr\u003e'\u003ci\u003eMisbelief\u003c\/i\u003e is an urgent examination of the human attraction to misinformation. This timely book can provide a crucial foundation for building a more empathetic and informed society.' -- Daniel H. Pink, NYT-bestselling author of The Power of Regret\u003cbr\u003e'Once again Dan Ariely writes in a way that gets us to think and reflect about our human nature. In \u003ci\u003eMisbelief\u003c\/i\u003e, Ariely helps us understand the nature of our opinions, how they're formed, and how the forces of misinformation can distort them. This is an important book for those who want to understand themselves and the increasingly complex world around us.' -- Arianna Huffington, Founder \u0026amp; CEO, Thrive Global\u003cbr\u003e'For most of us it is tempting to think that people misbelieve things because they are uneducated, unintelligent, or misinformed. But as one of the world's leading scientists studying beliefs, Dan Ariely, convincingly demonstrates in this important book (and as he discovered first hand in being wrongly accused of leading a nefarious conspiracy!), \u003ci\u003eMisbelief\u003c\/i\u003e is a process to which any of us can fall prey. More importantly, he offers science-based suggestions on what we can do about the polarization and breakdown in trust that comes with \u003ci\u003eMisbelief\u003c\/i\u003e.' -- Michael Shermer, Publisher of Skeptic magazine and author of Conspiracy\u003cbr\u003e'A fascinating tour of the (frighteningly) many ways in which our minds can lead us to misbelieve.' -- Michael Norton, co-author, Happy Money\u003cbr\u003e'Dan Ariely does to false beliefs what he did to rationality - breaks it down, explains it, and builds it back up in a way that suddenly makes sense.' -- Moran Cerf, Professor, Columbia Business School\u003cbr\u003e'The global economy is experiencing multiple types of fundamental challenges and threats. From trade wars to cold and hot wars to inflation to climate change and productivity slowdown. In \u003ci\u003eMisbelief\u003c\/i\u003e Dan Ariely identifies another important challenge, which is the increased intensity in false beliefs across the globe, the decrease in trust, and, consequently, the difficulties of societies to work together toward a common goal. Although complex and somewhat depressing, the perspective Ariely shares sheds an important light on this crucial challenge for modern society. A must read for anybody trying to understand the world we live in.' -- Nouriel Roubini, Professor Emeritus, Stern School of Business, NYU\u003cbr\u003e'In an era marked by misinformation this illuminating book, \u003ci\u003eMisbelief\u003c\/i\u003e, is a must-read for both sides of our divided world. Ariely explores the profound impact of misguided beliefs with compelling research, personal anecdotes, and amusing stories. He convincingly shows how Misbelief shapes decisions, distorts perceptions, and alters interactions, prompting readers to confront their own biases and reflect on the dangers of unquestioned assumptions.' -- Ellen Langer, Professor, Harvard University","brand":"Bonnier Books Ltd","offers":[{"title":"Default Title","offer_id":48868320411991,"sku":"9781785120763","price":18.7,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0817\/1739\/5799\/files\/9781785120763.jpg?v=1722287465"},{"product_id":"advanced-introduction-to-behavioral-finance-9781802207002","title":"Advanced Introduction to Behavioral Finance","description":"\u003cb\u003eBook Synopsis\u003c\/b\u003e\u003cbr\u003eElgar Advanced Introductions are stimulating and thoughtful introductions to major fields in the social sciences, business, and law, expertly written by the world’s leading scholars. Designed to be accessible yet rigorous, they offer concise and lucid surveys of the substantive and policy issues associated with discrete subject areas.\u003cp\u003e\u003cbr\u003e\u003cbr\u003eThrough detailed discussion of the central principles of behavioral finance, this enlightening Advanced Introduction provides a balanced exploration of the broad issues within the field. Chapters explain the continuous development of the discipline and provide a useful differentiation between behavioral finance and standard finance.\u003c\/p\u003e\u003cp\u003e\u003cbr\u003e\u003cbr\u003eKey Features:\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003e\n\u003cbr\u003e\u003cbr\u003e\n\u003c\/li\u003e\n\u003cli\u003eIllustrates the various challenges and opportunities facing behavioral finance\u003c\/li\u003e\n\u003cli\u003e\u003cbr\u003e\u003c\/li\u003e\n\u003cli\u003eProvides clear definitions of key terms within the subject area of behavioral finance\u003c\/li\u003e\n\u003cli\u003e\u003cbr\u003e\u003c\/li\u003e\n\u003cli\u003eInvestigates applications of behavioral finance in financial decision-making, including within corporate finance\u003c\/li\u003e\n\u003cli\u003e\u003cbr\u003e\u003c\/li\u003e\n\u003cli\u003eExplains why blending behavioral and standard approaches would likely improve financial understanding and lead to better decision-making\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003e\u003cbr\u003e\u003cbr\u003eThis illuminating Advanced Introduction will be valuable for academics, researchers, and practitioners interested in behavioral finance. Students researching behavioral economics, economic psychology, and financial economics will also find it informative.\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cb\u003eTrade Review\u003c\/b\u003e\u003cbr\u003e\u003ci\u003e‘Baker, Nofsinger, and Ricciardi, three exceptional finance scholars, have provided an excellent volume discussing and analysing the development of behavioural finance in the context of the traditional simple and simplistic finance modelling. They reveal the fundamental flaws of this approach and how behavioural finance, based on realistic modelling assumptions, yields more robust predictions and causal analyses. An important and informative read.’\u003c\/i\u003e -- Morris Altman, University of Dundee, UK\u003cbr\u003e\u003ci\u003e‘This volume provides a thoroughly up to date and beautifully structured overview of what is by now a coherent body of thought. It would serve as an excellent upper level course companion or as a stand alone reference.’\u003c\/i\u003e -- Brian Lucey, Trinity College Dublin, Ireland\u003cbr\u003e\u003ci\u003e'\u003c\/i\u003eAdvanced Introduction to Behavioral Finance\u003ci\u003e is an elegant, readable addition to the behavioral finance literature that thoroughly covers foundational topics like heuristics in addition to shining a light on topics like biology and behavioral corporate finance that have historically gone overlooked. A must-read for serious students of BeFi.'\u003c\/i\u003e -- Daniel Crosby, Chief Behavioral Officer, Orion, US","brand":"Edward Elgar Publishing Ltd","offers":[{"title":"Default Title","offer_id":48868544774487,"sku":"9781802207002","price":19.95,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0817\/1739\/5799\/files\/9781802207002.jpg?v=1722288553"},{"product_id":"handbook-of-cultural-economics-third-edition-9781803924601","title":"Handbook of Cultural Economics, Third Edition","description":"\u003cb\u003eBook Synopsis\u003c\/b\u003e\u003cbr\u003eCultural economics has become well established as a subject of interest for students and instructors of courses ranging from economics to arts administration as well as for policy-makers and practitioners in the creative industries. Digitization has had a tremendous impact on many areas of the creative economy and the third edition of this popular book fully reflects it.\u003cp\u003e\u003c\/p\u003e\u003cp\u003e The \u003ci\u003eHandbook of Cultural Economics\u003c\/i\u003e is an acknowledged leading source for students, teachers and others interested in finding out about the subject. Cultural economics covers a wide range of topics and they are reflected in the many short and accessibly written chapters. Each chapter is written by a specialist in the subject and offers both suggestions for further reading and cross-references to other related chapters in the book. It therefore combines accessibility with depth of knowledge. The intention of the book is to introduce the reader to the various topics and to testify to the strength of economics in explaining the economic aspects of the world of the arts and creative industries. The third edition demonstrates the huge impact that digitization has had on production and consumption in the sector.\u003c\/p\u003e\u003cp\u003e While being accessible to any reader with a basic knowledge of economics, it presents a comprehensive study at the forefront of the field for students and teachers of economics, business economics, creative industries, and media and arts administration as well as for policy-makers.\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003cp\u003e \u003cb\u003eContributors include:\u003c\/b\u003e O. Ashenfelter, V. Ateca Amestoy, M. Bacache-Beauvallet, W. Baumol, P. Belleflamme, P.J. Benghozi, F. Benhamou, T. Bille, M. Blaug, K. Borowiecki, M. Bourreau, S. Cameron, D.C. Chisholm, F. Colbert, T. Cuccia, C. Dalla Chiesa, J. Denis, P. Di Caro, G. Doyle, J. Farchy, V. Fernandez-Blanco, B. Frey, O. Gergaud, V. Ginsburgh, M. Gómez-Vega, K. Graddy, A. Haddida, C. Handke, L.C. Herrero-Prieto, M. Hutter, W.M. Landes, M. Lavanga, Y.-H. Liu, I. Mazza, C. McAndrew, J. McKenzie, T. Navarrete, D. Netzer, J.W. O Hagan, T. Orme, M. Peitz, J. Prieto-Rodriguez, H. Ranaivoson, M. Rushton, G. Schulze, B. Seaman, S. Shin, J. Snowball, D. Throsby, R. Towse, O. Velthuis, R. Watt, J. Waldfogel, G. Withers, M. Zieba\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cb\u003eTrade Review\u003c\/b\u003e\u003cbr\u003e\u003ci\u003e'Ruth Towse and Trilce Navarrete Hernandez are leading lights in cultural economics, and the third edition of the \u003c\/i\u003eHandbook of Cultural Economics\u003ci\u003e once again is the go-to source for research and wisdom in this area of research, impressive for both its depth and breadth.'\u003c\/i\u003e\u003cbr\u003e --Tyler Cowen, George Mason University, US\u003cbr\u003e\u003cbr\u003e\u003cb\u003eTable of Contents\u003c\/b\u003e\u003cbr\u003eContents:  Preface  xi  Introduction 1 Ruth Towse and Trilce Navarrete Hernández  1 Application of welfare economics to the arts 9 William J. Baumol  2 Art auctions 19 Orley Ashenfelter and Kathryn Graddy  3 Art dealers 29 Olav Velthuis  4 Artificial intelligence 38 Joëlle Farchy and Juliette Denis  5 Artists’ labour markets 46 Trine Bille  6 Artists’ resale rights 56 Victor Ginsburgh and Clare McAndrew  7 Artists’ rights 66 Michael Rushton  8 Broadcasting 72 Glenn Withers  9 Business models 82 Pierre-Jean Benghozi  10 Contingent valuation 95 Tiziana Cuccia  11 Contract theory and information goods 106 Richard Watt  12 Copyright 116 William M. Landes  13 Cost of production 129 Víctor Fernández-Blanco and Juan Prieto-Rodríguez  14 Creative industries 137 Ruth Towse  15 Creativity 145 Karol Jan Borowiecki  16 Criticism 154 Samuel Cameron  17 Crowdfunding 158 Carolina Dalla Chiesa and Christian Handke  18 Cultural capital 168 David Throsby  19 Cultural districts 174 Mariangela Lavanga  20 Cultural diversity 183 Heritiana Ranaivoson  21 Cultural entrepreneurship 192 Mark Blaug and Ruth Towse  22 Cultural statistics 197 David Throsby  23 Cultural value 206 Jen D. Snowball  24 Demand 216 Jordi McKenzie and Sunny Y. Shin  25 Digital piracy 228 Jordi McKenzie  26 Digitization in the cultural industries 235 Joel Waldfogel  27 Economic impact of the arts 241 Bruce A. Seaman  28 Event cinema 254 Allègre L. Hadida  29 Festivals 262 Bruno S. Frey  30 Google Trends data 266 Olivier Gergaud and Victor Ginsburgh  31 Heritage 279 Françoise Benhamou  32 Information goods 287 Michael Hutter  33 Intangible cultural heritage 294 Tiziana Cuccia  34 Intermediaries 304 Paolo Di Caro, Luigi Di Gaetano and Isidoro Mazza  35 International trade 311 Günther G. Schulze  36 Marketing the arts 320 François Colbert  37 Media economics and regulation 329 Gillian Doyle  38 Motion-picture industry 339 Darlene C. Chisholm and Yu-Hsi Liu  39 Museums 349 Víctor Fernández-Blanco and Juan Prieto-Rodríguez  40 Music industry 358 Christian Handke  41 Music publishing 371 Ruth Towse  42 Non-profit organizations 379 Dick Netzer (updated by Bruce A. Seaman)  43 Orchestras 392 Luis César Herrero-Prieto and Mafalda Gómez-Vega  44 Participation 399 Victoria Ateca-Amestoy  45 Performance indicators 408 Trilce Navarrete Hernández  46 Performing arts 415 Ruth Towse  47 Platforms 421 Maya Bacache-Beauvallet and Marc Bourreau  48 Political economy 430 Isidoro Mazza  49 Pricing the arts 441 Michael Rushton  50 Public support 449 Bruno S. Frey  Index","brand":"Edward Elgar Publishing Ltd","offers":[{"title":"Default Title","offer_id":48868559552855,"sku":"9781803924601","price":46.5,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0817\/1739\/5799\/files\/9781803924601.jpg?v=1722288626"},{"product_id":"priceless-the-hidden-psychology-of-value-9781851688296","title":"Priceless: The Hidden Psychology of Value","description":"\u003cb\u003eBook Synopsis\u003c\/b\u003e\u003cbr\u003eIn Priceless, bestselling author William Poundstone reveals the hidden psychology of value and explores how we react to the most pervasive persuader of all: price. Charting the burgeoning growth of price-consultants who advise retailers from Nike to Nokia, Poundstone shows how behavioural decision theory has revolutionised the pricing strategies of major corporations.\u003cbr\u003e  Informed by fascinating behavioural experiments and packed with real-life examples, Priceless explains why prices are so important, and the tricks that companies use to sell their goods. It will prove indispensable to\u003cbr\u003e  anyone who buys, sells, or negotiates.\u003cbr\u003e\u003cbr\u003e\u003cb\u003eTrade Review\u003c\/b\u003e\u003cbr\u003e\"[The book's] remarkably engaging prose style kept me glued to the page. Fascinating and fun, and I definitely think you should buy it. 5\/5\" * BBC Focus *\u003cbr\u003e\"[The book's] remarkably engaging prose style kept me glued to the page. Fascinating and fun, and I definitely think you should buy it. 5\/5\" * BBC Focus *\u003cbr\u003e\"Pricing is a richer subject than you might imagine. The smile that creeps onto your face when a shameless marketing gambit reminds you of something you read in Poundstone's book? Priceless. * Business Week *\u003cbr\u003e\"Bright analysis of the psychology of pricing … readable and revealing.\" * Kirkus Reviews *\u003cbr\u003e\"Switched-on consumers may think that they are wise to the marketing strategies thrown at them, but they should think again. Poundstone is your savvy, witty guide to saving the pound in your purse.\" * The Times *\u003cbr\u003e\"Switched-on consumers may think that they are wise to the marketing strategies thrown at them, but they should think again. Poundstone is your savvy, witty guide to saving the pound in your purse.\" * The Times *\u003cbr\u003e\"Pricing is a richer subject than you might imagine. The smile that creeps onto your face when a shameless marketing gambit reminds you of something you read in Poundstone's book? Priceless. * Business Week *\u003cbr\u003e\"All about the hidden psychology of value, it is a truly eye-opening account of how the pricing of products affects how we think of them.\" * The Big Issue *","brand":"Oneworld Publications","offers":[{"title":"Default Title","offer_id":48868791124311,"sku":"9781851688296","price":11.39,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0817\/1739\/5799\/files\/9781851688296.jpg?v=1722289729"},{"product_id":"reason-to-be-happy-why-logical-thinking-is-the-key-to-a-better-life-9781911709282","title":"Reason to Be Happy: Why logical thinking is the","description":"\u003cb\u003eBook Synopsis\u003c\/b\u003e\u003cbr\u003e\u003cp\u003e\u003cb\u003e\u003ci\u003e'Reason to Be Happy \u003c\/i\u003eis a wise and witty book that shows how thinking clearly can help us find happiness in our daily lives, get more of what we want, and even make the world a better place' Hannah Fry\u003c\/b\u003e\u003cbr\u003e\u003cbr\u003eWhy do our friends have more friends than we do? How do you book the best available seats on a plane? And if jogging for ten minutes adds eight minutes to our life expectancy, should we still go jogging?\u003cbr\u003e\u003cbr\u003eThe ability to reason is one of our most undervalued skills. In everyday life, the key is to put yourself in the shoes of a clever competitor and think about how they might respond. Whether you are dealing with events on the scale of the Cuban missile crisis or letting go of anger, leading economist Professor Kaushik Basu shows how game theory - the logic of social situations - can help us achieve better outcomes and lasting happiness.\u003cbr\u003e\u003cbr\u003eFull of fascinating thought experiments and puzzles, \u003ci\u003eReason to Be Happy \u003c\/i\u003eis a paean to the power of rationality. 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The economist makes brilliant points and readers will learn a lot.\u003c\/b\u003e -- Chris Stokel-Walker * New Scientist *","brand":"Transworld Publishers Ltd","offers":[{"title":"Default Title","offer_id":48868989206871,"sku":"9781911709282","price":999.99,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0817\/1739\/5799\/files\/9781911709282.jpg?v=1722290708"},{"product_id":"pre-suasion-per-suation-9788416029662","title":"Pre-suasion \/ Per-suation","description":"\u003cb\u003eBook Synopsis\u003c\/b\u003e\u003cbr\u003e","brand":"Penguin Random House Grupo Editorial","offers":[{"title":"Default Title","offer_id":48869483282775,"sku":"9788416029662","price":999.99,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0817\/1739\/5799\/files\/9788416029662.jpg?v=1722292991"},{"product_id":"the-umami-strategy-stand-out-by-mixing-business-with-experience-design-9789063695798","title":"The Umami Strategy: Stand Out by Mixing Business","description":"\u003cb\u003eBook Synopsis\u003c\/b\u003e\u003cbr\u003eCreating a unique value for your customers is crucial if you want to differentiate in an overcrowded market. 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Enjoyable, practical and full of hidden gems and tips, this book will help you get your organisation to align with building a unique market value through delivering memorable experiences to your customers. Because to be noticed, you need to stand out of the crowd.","brand":"BIS Publishers B.V.","offers":[{"title":"Default Title","offer_id":48869547180375,"sku":"9789063695798","price":22.5,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0817\/1739\/5799\/files\/9789063695798.jpg?v=1722293312"}],"url":"https:\/\/bookcurl.com\/collections\/behavioural-economics.oembed?page=13","provider":"Book Curl","version":"1.0","type":"link"}